PIADINA-Italian Market Sandwich
Piadina is a privately held, single-location casual dining restaurant in Tustin, California, serving Italian piadina flatbread sandwiches and related dishes made from a proprietary 10-year-developed recipe and premium imported Italian ingredients, with dine-in, takeout, delivery, and catering for Tustin, Irvine, and surrounding Orange County customers.
- Company typePrivate
- Founded2015
- HeadquartersTustin, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What PIADINA-Italian Market Sandwich does
Piadina-Italian Market Sandwich is a privately held, single-location casual dining restaurant in Tustin, California, founded in 2015, that specializes in Italian piadina flatbread sandwiches with a California-influenced menu. The core offering is built around a proprietary piadina bread recipe developed over more than 10 years with Italian chefs and agricultural experts, producing a lighter and crispier flatbread than traditional versions, with dough made fresh daily and cooked to order. Differentiated inputs include fresh mozzarella flown in weekly from a small town approximately 10 kilometers from the Amalfi Coast and Prosciutto di Parma dry-cured for 24 months, alongside all-natural, preservative-free meats. The menu extends beyond signature and specialty sandwiches (California, Calabria, Parma, Reggio, Vegetariana, Roma, Mare) to piadizzas, Roman-style sandwiches, Italian subs, wraps, pasta, salads, antipasti, flatbreads, and pastries.
The company operates four revenue streams—dine-in, takeout, delivery, and catering—with dine-in service at 2933 El Camino Real and online ordering through its own website and mobile app (which offers 10% off the first order) covering Tustin, Irvine, and surrounding Orange County neighborhoods. Catering is sold to events in the Irvine and Tustin areas via direct contact or online ordering. Customer segments are horizontal: casual diners, families and groups, catering customers, and online-ordering customers in Southern California. The firm employs 8 people, has no disclosed funding, no parent company, and no institutional investors. Pricing is not publicly listed and is quote-based. The business is privately held with no public ticker or exchange listing.
PIADINA-Italian Market Sandwich firmographics
Firmographics- Name
- PIADINA-Italian Market Sandwich
- Legal name
- Piadina
- Website
- https://italianpiadina.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Piadina is a privately held, single-location casual dining restaurant in Tustin, California, serving Italian piadina flatbread sandwiches and related dishes made from a proprietary 10-year-developed recipe and premium imported Italian ingredients, with dine-in, takeout, delivery, and catering for Tustin, Irvine, and surrounding Orange County customers.
- Ownership category
- akta.pro rank
PIADINA-Italian Market Sandwich industry classification
Industry- Product category
- Italian Casual Dining Restaurant
- NAICS
- Full-Service Restaurants (722511), Restaurants and Other Eating Places (72251)
- SIC
- Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)
- akta.pro primary industry
- Brasseries, Bistros & Trattorias (THAFACAI)
- akta.pro secondary industry
- Regional/Ethnic Specialty Fast Casual (e.g., Indian, Caribbean, African, Eastern European) (THAFABAM)
Keywords
Where PIADINA-Italian Market Sandwich is headquartered
LocationHeadquarters
- HQ city
- Tustin
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
PIADINA-Italian Market Sandwich business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure
Revenue model
- Dine-in and Takeout Sales: Revenue from customers dining in or taking out food orders at the Tustin, CA location. Transactions are one-time purchases for Italian sandwiches, flatbreads, pasta, salads, and other menu items.
- Delivery Sales: Revenue from food delivery orders placed online for nearby areas including Tustin, Irvine, Orange County, and Southern California.
- Catering Services: Revenue from catering orders for events, with contact available via email or online ordering for Irvine or Tustin areas.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels3 records
PIADINA-Italian Market Sandwich product offering
Product offeringCore offering
Piadina operates a single-location Italian casual dining restaurant in Tustin, California that sells made-to-order piadina flatbread sandwiches along with pasta, salads, antipasti, specialty piadizzas, and pastries. Its core product is fresh Italian flatbread sandwiches built on a proprietary recipe developed over 10+ years with Italian chefs, paired with imported Italian mozzarella and Prosciutto di Parma. Revenue is generated through dine-in service, takeout, local delivery, and catering for events in the Orange County and Southern California area.
Product overview
Piadina Italian Market Sandwich is a restaurant offering Italian market sandwiches with a California twist. The core offering consists of fresh piadina flatbreads (a rustic Italian flatbread sandwich) cooked to order, filled with various meats, cheeses, and vegetables. The product portfolio includes signature sandwiches (CALIFORNIA, CALABRIA, PARMA, REGGIO, VEGETARIANA, ROMA, MARE), specialty piadizzas (Bianca, Fresca, Tricolore), traditional Roman-style sandwiches, Italian subs, wraps, pasta dishes, salads, antipasti, flatbreads, and pastries. Services include dine-in, takeout, delivery, and catering. The restaurant emphasizes authentic Italian ingredients including fresh mozzarella flown in weekly from Italy and Prosciutto di Parma dry-cured for 24 months. Online ordering is available through their ordering platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Signature Piadina Sandwiches
Companies that use PIADINA-Italian Market Sandwich
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles2 records
PIADINA-Italian Market Sandwich technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
PIADINA-Italian Market Sandwich partnerships and signals
Strategic signalScale indicators1 record
Recent moves3 records
Expansion highlights2 records
PIADINA-Italian Market Sandwich competitors and assessment
Company assessmentEmerging players
- Mod Pizza: Fast-casual personal pizza chain built around made-to-order flatbread-style dough. Comparable to Piadina's flatbread-centric offering, counter-service model, and customization-led menu approach.
- Pieology: Fast-casual personal pizzeria with artisan-style dough cooked to order. Comparable to Piadina in cooked-to-order flatbread preparation, custom toppings, and counter-service casual dining.
Direct peers
- Jimmy John's: Fast-casual sub sandwich chain with delivery-heavy model. Comparable in sandwich-centric menu, counter-service, and delivery-led digital ordering similar to Piadina's online storefront.
- Firehouse Subs: Sub sandwich franchise emphasizing quality meats and cheeses. Similar to Piadina in sub-focused menu, dine-in/takeout/delivery channels, and casual Italian-American flavor profile.
- Capriotti's Sandwich Shop: Specialty sandwich chain focused on premium submarine-style sandwiches with high-quality ingredients. Direct comparison to Piadina as a single-category sandwich specialist with dine-in, takeout, and catering channels.
- Jersey Mike's Subs: Large sub sandwich chain serving East Coast-style Italian subs on freshly baked bread. Comparable to Piadina in sub category, fresh-bread daily preparation, and counter-service casual Italian-American positioning.
Broad incumbents
- Olive Garden: Large casual Italian dining chain. Comparable to Piadina in Italian cuisine category and casual dine-in positioning, but operates as a broad full-service incumbent rather than a sandwich specialist.
- Buca di Beppo: Family-style Italian restaurant chain serving pasta, salads, and Italian specialties. Comparable to Piadina in Italian casual dining category and family/group dining use case, though broader menu and sit-down service model.
- Maggiano's Little Italy: Upscale casual Italian-American restaurant chain. Comparable to Piadina in Italian cuisine and dine-in/catering channels, but broader menu and full-service model with stronger catering program.
Others
- Chowly: Third-party online ordering and delivery platform provider for independent restaurants. Piadina's menu images and ordering storefront are hosted via Chowly's infrastructure, making it an adjacent technology enabler rather than a competitor.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
PIADINA-Italian Market Sandwich social profiles
Digital presencePIADINA-Italian Market Sandwich financial estimates
Financial estimateRevenue estimate
Valuation estimate
PIADINA-Italian Market Sandwich leadership team
Management profileNumber of profiles
Profiles1 record
PIADINA-Italian Market Sandwich funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PIADINA-Italian Market Sandwich M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PIADINA-Italian Market Sandwich
What does PIADINA-Italian Market Sandwich do?
Piadina operates a single-location Italian casual dining restaurant in Tustin, California that sells made-to-order piadina flatbread sandwiches along with pasta, salads, antipasti, specialty piadizzas, and pastries. Its core product is fresh Italian flatbread sandwiches built on a proprietary recipe developed over 10+ years with Italian chefs, paired with imported Italian mozzarella and Prosciutto di Parma. Revenue is generated through dine-in service, takeout, local delivery, and catering for events in the Orange County and Southern California area.
Is PIADINA-Italian Market Sandwich a public or private company?
PIADINA-Italian Market Sandwich is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was PIADINA-Italian Market Sandwich founded?
PIADINA-Italian Market Sandwich was founded in 2015. It employs 1 to 10 people.
Where is PIADINA-Italian Market Sandwich based?
PIADINA-Italian Market Sandwich is headquartered in Tustin, United States, in the North America region.
How does PIADINA-Italian Market Sandwich make money?
Three revenue lines are on record. Dine-in and Takeout Sales are the primary driver. The others are delivery Sales and catering Services.
Who are PIADINA-Italian Market Sandwich's main competitors?
Emerging players on record are Mod Pizza and Pieology. Direct peers are Jimmy John's, Firehouse Subs, Capriotti's Sandwich Shop and Jersey Mike's Subs. Broad incumbents are Olive Garden, Buca di Beppo and Maggiano's Little Italy. Chowly is listed as an others.
Does PIADINA-Italian Market Sandwich have an API?
No public API is recorded for PIADINA-Italian Market Sandwich.
What industry is PIADINA-Italian Market Sandwich in?
PIADINA-Italian Market Sandwich's product category is Italian Casual Dining Restaurant. Its primary akta.pro industry code is THAFACAI, Brasseries, Bistros & Trattorias, with a secondary code of THAFABAM, Regional/Ethnic Specialty Fast Casual (e.g., Indian, Caribbean, African, Eastern European). Its NAICS code is 722511 and its SIC code is 5810.