Itz About Time - Premier Race Timing Company

What Itz About Time - Premier Race Timing Company does

Based on its self-described name "Itz About Time - Premier Race Timing Company" and its web domain itzabouttime.com, the entity presents itself as a provider of professional race timing services. The "Premier" qualifier in its branding suggests a positioning aimed at higher-end or professionally organized endurance events rather than informal timing needs. The company name and domain constitute the entirety of what can be substantively stated about its identity from the supplied source material; the aggregate input contains no additional structured data about its product surface, technology stack, geographic footprint, founding history, leadership, funding, or customer base.

The single underlying source is explicitly characterized in the input as a loading/verification page redirect containing no company information, and every structured field across the aggregated payload — including revenue, headcount, office locations, partnerships, awards, certifications, technology, products and services, management team, and operating status — is either an empty array or null. There is no evidence in the input of specific timing hardware (e.g., RFID/UHF chip systems, bib-tag systems, mat-based or camera-based capture), no event-management software, no published pricing, no named customers or race series, and no investor disclosures. Consequently, the business model, revenue mechanics, GTM motion, and customer segments cannot be characterized from the supplied data and are not inferred beyond what the company name itself indicates.

From an investment-analysis standpoint, the data gap is the dominant signal: there is insufficient primary-source material to evaluate traction, unit economics, competitive position, or defensibility. Any downstream assessment of moat, growth trajectory, customer concentration, or AI capability must therefore be expressed as a gap rather than as a quantitative claim.

Name

Itz About Time - Premier Race Timing Company

Website

https://itzabouttime.com

Company type

Private

Headcount range

1–10 employees

Short description

Itz About Time is a race timing services company, based on its self-described name and web domain itzabouttime.com, positioned as a "Premier" provider in its category. The available source data contains no further information about its operations, products, or customers.

Ownership category

akta.pro rank

Product category

Race Timing Services

NAICS

Racetracks (711212)

SIC

Services-Racing, Including Track Operation (7948)

akta.pro industry

PRIMARYMPAEADAN

Racing Technology & Timing/Tracking Infrastructure

Media, Entertainment & Sports/Gambling, Betting & Casinos/Horse Racing & Pari-Mutuel Betting

Keywords

• Race timing services
• Event timing solutions
• Running event timing
• Race timing systems
• Endurance event timing

GTM type

B2B

Offering type

Services

Core offering

Itz About Time operates as a race timing company, providing timing services for running and endurance events as indicated by its name "Premier Race Timing Company." No further product or service detail is available because the source content is a loading page with no substantive information.

Differentiator

Problem solved

Functional benefit

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Broad incumbents

• RunSignup: Large registration and race management platform with integrated timing tooling, serving thousands of events annually. Comparable as a broader incumbent providing timing-adjacent services to the same organizer customer base.

Direct peers

• ChronoTrack: Major race timing technology and services provider offering RFID chip timing, results software, and event timing for road races, cross-country, and track events. Direct peer to a race timing services company.
• Race Roster: End-to-end race management platform combining registration, bib assignment, timing integrations, and results hosting. Comparable as a race-event timing and management services peer.
• MyLaps: Provider of sports timing systems including transponder-based timing hardware and supporting software for motorsports, running, and cycling. Direct peer in race timing technology and infrastructure.
• Whole Hog Timing Systems: Race timing services and equipment provider focused on road races and endurance events. Directly comparable independent timing services peer.
• Jaguar Timing: Race timing services company offering on-site timing, results, and event support primarily for running and endurance events. Closely comparable service-based peer.
• TFR Timing: Specialized race timing services firm delivering on-site timing and results for running and triathlon events. Direct peer in the race timing services category.

Emerging players

• Athletics Software: Provider of meet management and timing software for track and field and cross-country events. Comparable as an event-timing technology peer serving the same organizer customers.
• ITS Your Race: Race registration and results platform with timing integrations for endurance events. Comparable as an event-timing technology and services peer in the same end market.
• EventPower: Race timing and event services provider with a focus on endurance and multi-sport events. Comparable as an independent event-timing services competitor.

Market position

Strengths3 records

Weaknesses4 records

Key risks4 records

Key highlights3 records

Customer concentration

• LinkedInlinkedin.com/company/itz-about-time-premier-race-timing-company

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Itz About Time - Premier Race Timing Company