Indianapolis Water Co

What Indianapolis Water Co does

IW Technologies is an enterprise Point of Sale (POS) technology solutions provider founded in 1978 and headquartered at 2790 Pinnacle Drive, Elgin, Illinois. The company operates from a 240,000 sq ft warehouse facility and delivers end-to-end POS hardware and lifecycle services to major national brands across retail, QSR (quick service restaurant), grocery, hospitality, convenience, distribution, and pharmacy verticals. Named enterprise customers visible on its public materials include Nordstrom, Macy's, Target, The Home Depot, JC Penney, Bath & Body Works, Victoria's Secret, Ace Hardware, Amazon, Kroger, Whole Foods, Wegman's, Giant, Stop & Shop, Aldi, CVS, Wendy's, Chili's, Applebee's, In-N-Out, McAlister's, and Speedway. The company is privately held, U.S.-domiciled, and has been operating continuously for more than 45 years.

The company's core technology offering centers on POS hardware — displays, scanners, printers, mobile POS terminals, self-checkout systems, and supporting networking infrastructure — sourced through established technology partnerships with Cisco, Dell, HP, Zebra, Datalogic, ELO, MicroTouch, and QSR Automations. Hardware is sold both as new equipment and as expertly refurbished IT assets, with the 240,000 sq ft warehouse functioning as a differentiating inventory and fulfillment asset. The product set is augmented by an online product catalog and an external online financing tool delivered through CDF Solutions.

IW Technologies generates revenue through two streams: (1) hardware sales of new and refurbished POS equipment and related IT assets, and (2) professional services spanning procurement, deployment, installation, on-site maintenance and repair, and end-of-life disposition / e-cycling. The go-to-market motion is direct enterprise field sales, with services available a la carte or bundled, and pricing conducted on a quote-based B2B basis. The company also operates a buyback program ('Sell Your POS/IT Assets') that re-acquires used customer equipment for resale through the refurbished channel, creating a circular revenue loop. Marketing presence is limited to a corporate website, LinkedIn, Facebook, and YouTube, consistent with a relationship-driven enterprise sales model rather than a high-velocity demand-generation motion.

Name

Indianapolis Water Co

Legal name

IW Technologies

Website

https://iwcr.com

Company type

Private

Founded year

1978

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Enterprise Point of Sale Solutions

NAICS

Computer and Computer Peripheral Equipment and Software Merchant Wholesalers (423430)

SIC

Wholesale-Computers & Peripheral Equipment & Software (5045), Wholesale-Electronic Parts & Equipment, Nec (5065)

akta.pro primary industry

Parts, Components, Refurbished & Reverse Logistics (Electronics) Distribution (CRAOACAK)

akta.pro secondary industries

Electronics Refurbishment, Repair & Reuse (Remarketing/Resale) (BPALAIAD), Enterprise Hardware Recycling (Servers, Storage, Networking) (BPALAIAI)

Keywords

• Enterprise POS hardware
• POS deployment services
• IT asset lifecycle management
• Refurbished POS equipment
• Retail technology solutions

Headquarters

HQ city

Elgin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Others

Revenue model

1. Hardware Sales: Sales of new and refurbished POS equipment including displays, scanners, printers, and related IT assets from various manufacturers
2. Professional Services: Deployment, installation, on-site repair, procurement, maintenance, and e-cycling/disposition services for technology assets

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

IW Technologies supplies enterprise Point of Sale hardware — including displays, scanners, printers, mobile POS units, self-checkout systems, and networking infrastructure — available as new or expertly refurbished equipment, and delivers full-lifecycle services covering procurement, deployment, on-site maintenance, and end-of-life disposition for retail, QSR, grocery, hospitality, convenience, distribution, and pharmacy brands. The company pairs a 240,000 sq ft warehouse of inventory with field and inside sales teams to execute large-scale nationwide technology rollouts.

Product overview

IW Technologies offers a comprehensive enterprise POS solution portfolio centered on hardware products (POS terminals, displays, scanners, printers) available in both new and refurbished conditions, supplemented by mobile POS, self-checkout, and networking solutions. The offering operates as a platform of IT asset management services including procurement, deployment, maintenance, and disposition. Additional modules include an online product catalog for inventory search, an external financing tool through CDF Solutions, and a buyback program for selling used POS/IT assets. The company maintains a 240,000 sq ft warehouse of inventory and serves diverse sectors including retail, QSR, grocery, hospitality, convenience, distribution, and pharmacy.

Differentiator

Problem solved

Functional benefit

Products and services

• Point of Sale (POS) Hardware New and expertly refurbished POS hardware including displays, scanners, printers, and related peripherals sourced from multiple manufacturers (Cisco, Dell, HP, Zebra, Datalogic, ELO, MicroTouch), sold to enterprise retail, QSR, grocery, hospitality, convenience, distribution, and pharmacy customers.
• Mobile POS Solutions Mobile point-of-sale technology systems for enterprise deployments in retail, hospitality, QSR, and convenience environments, supporting line-busting, table-side ordering, and flexible checkout.
• Self-Checkout Systems Self-checkout technology solutions designed for retail and grocery environments requiring high customer throughput and scale integration.
• Networking Solutions Networking infrastructure (switches, wireless, cabling) supporting POS environments in retail and hospitality operations, integrated with partner technology such as Cisco.
• Procurement Services Sourcing and procurement of new and refurbished IT assets and POS equipment from multiple manufacturers, leveraging the company's 240,000 sq ft warehouse inventory.
• Deployment Services Installation and deployment of POS systems and related technology solutions across multi-location enterprise environments.
• Maintenance Services On-site repair and ongoing maintenance services for POS hardware and IT assets, supporting enterprise customers' technology uptime.
• Disposition Services E-cycling and end-of-life disposition services for technology assets, handling secure retirement and recycling of POS and IT equipment.

Named customers25 records

Segments7 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core.

• CiscocoreTechnology or IntegrationTechnology partnership for networking equipment and infrastructure solutions integrated into enterprise POS deployments.
• DellcoreTechnology or IntegrationTechnology partnership for Dell hardware solutions including computers, servers, and related IT equipment for POS systems.
• HPcoreTechnology or IntegrationTechnology partnership for HP hardware including printers, displays, and computing equipment for POS deployments.
• ZebracoreTechnology or IntegrationTechnology partnership for Zebra barcode scanners, printers, and mobile computing devices used in POS and inventory management.
• DatalogiccoreTechnology or IntegrationTechnology partnership for Datalogic scanning and data capture solutions including handheld scanners and fixed-mount scanners.
• QSR AutomationscoreTechnology or IntegrationTechnology partnership for QSR Automations kitchen display systems and restaurant technology solutions for quick service restaurant deployments.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• POSDATA: POSDATA specializes in point-of-sale hardware distribution, deployment, and lifecycle services for retail, hospitality, and healthcare. Its focus on enterprise POS rollouts and refurbished assets directly mirrors IW Technologies' core offering.
• Stratix Corporation: Stratix provides enterprise mobility and IT asset lifecycle services, including Mobile-as-a-Service and device deployment for large enterprises. Comparable to IW Technologies for end-to-end hardware lifecycle management of POS and adjacent in-store devices.
• ScanSource: ScanSource is a value-added distributor of POS, barcode, networking, and physical-security solutions serving resellers and enterprise integrators. It is the closest publicly traded comparable to IW Technologies' POS hardware distribution and lifecycle services model.
• MTI Technology (America): MTI is a value-added distributor and integrator of POS, mobile computing, and auto-ID solutions, with a strong focus on retail and hospitality deployments. Direct competitor in POS hardware distribution and refurbishment services.
• MBSI (Merchants Business Systems Inc.): MBSI is a POS and payments-focused value-added reseller serving retail, hospitality, and grocery customers with hardware, software, and lifecycle services. Closely comparable in vertical mix and customer profile.

Broad incumbents

• Ingram Micro: Ingram Micro is one of the world's largest IT distributors, with broad POS and enterprise hardware offerings and global logistics. Serves a similar enterprise channel but at vastly greater scale and with much broader product breadth than IW Technologies.
• Zones Inc. Zones is an enterprise IT solutions provider offering hardware, software, configuration, and deployment services to business and public-sector customers. Comparable as an end-to-end IT lifecycle services provider, though broader in scope than POS-specific.
• TD SYNNEX: TD SYNNEX is a leading global IT distributor and solutions aggregator formed by the merger of Tech Data and SYNNEX. Overlaps with IW Technologies on enterprise hardware distribution and lifecycle services for retailers and QSR operators.
• Connection (PC Connection): Connection is an enterprise IT solutions provider selling hardware, software, and services to business and public-sector customers. Comparable in providing end-to-end IT procurement and deployment at scale, though less POS-specialized.
• Insight Enterprises: Insight Enterprises is a large global IT solutions provider offering hardware, software, and services to enterprise and public-sector clients. It overlaps with IW Technologies on enterprise hardware procurement and lifecycle services, though at much larger scale and breadth.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks2 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/illinoiswholesale/videos
• Facebookfacebook.com/IWTechnologies
• LinkedInlinkedin.com/company/indianapolis-water-co

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Indianapolis Water Co