John Andrew

What John Andrew does

John Andrew is a multi-brand automotive dealership group headquartered in Auckland, New Zealand, operating since 1917 with approximately 97 employees. The business runs three distinct sub-brands: John Andrew Ford (authorized Ford new-vehicle sales, servicing, and parts), John Andrew Mazda (authorized Mazda new-vehicle sales, servicing, and parts), and EasyAuto123 Used Cars at John Andrew (pre-owned vehicle sales). Together these operations cover the new-Ford, new-Mazda, and used-vehicle segments, supported by in-house workshop servicing and parts. Distribution combines physical dealership showrooms with online vehicle stock portals and online service booking. John Andrew is a wholly-owned subsidiary of Eagers Automotive NZ, a major Australasian automotive retail group, which provides corporate infrastructure, OEM relationships, and cross-Tasman operational backing.

Revenue is generated through two principal streams: (i) one-off vehicle sales of new Ford, new Mazda, and pre-owned vehicles, transacted through showroom and online channels; and (ii) recurring aftersales revenue from workshop servicing and repairs for Ford and Mazda vehicles. The primary customer segment is individual car buyers seeking personal transportation, with a secondary segment of business fleet buyers; pricing is not publicly disclosed and is set per-vehicle or per-service. The go-to-market motion is direct-to-consumer, combining traditional showroom retail with online inventory browsing and service scheduling. As a subsidiary of Eagers Automotive NZ, John Andrew's commercial direction and capital allocation are set within the parent group's broader New Zealand and Australian automotive retail strategy; no AI/ML, proprietary technology stack, patents, or independent funding activity are disclosed in the available data.

Name

John Andrew

Legal name

John Andrew

Website

https://johnandrew.co.nz

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

John Andrew is a 1917-founded, Auckland-based multi-brand car dealership group operating John Andrew Ford, John Andrew Mazda, and EasyAuto123 Used Cars, wholly owned by Eagers Automotive NZ. It serves individual and fleet vehicle buyers across new and pre-owned segments with showroom and online channels.

Ownership category

akta.pro rank

Headquarters

HQ city

New Zealand

HQ country

New Zealand

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Vehicle Sales: Sale of new Ford vehicles, new Mazda vehicles, and used vehicles through dealership locations and online stock platforms.
2. Vehicle Servicing and Repairs: Workshop servicing for Ford and Mazda vehicles, offering maintenance and repair services to vehicle owners.

Go-to-market motion1 record

Distribution channels2 records

Core offering

John Andrew is a multi-brand automotive dealership group based in Auckland, New Zealand, that retails new Ford vehicles, new Mazda vehicles, and pre-owned vehicles through three branded operations (John Andrew Ford, John Andrew Mazda, and EasyAuto123 Used Cars at John Andrew). It also provides authorized workshop servicing, repairs, and parts for Ford and Mazda vehicles, with customers able to browse stock and book services online as well as in person at the showrooms.

Product overview

John Andrew is a multi-brand automotive dealership network operating as three distinct dealership operations under the Eagers Automotive NZ umbrella: John Andrew Ford (new Ford vehicles and servicing), John Andrew Mazda (new Mazda vehicles and servicing), and EasyAuto123 Used Cars (pre-owned vehicle sales). The three operations share the John Andrew brand identity while serving different vehicle segments—new Ford vehicles, new Mazda vehicles, and quality used vehicles respectively—with combined offerings in vehicle sales, servicing, and parts.

Differentiator

Problem solved

Functional benefit

Products and services

• John Andrew Ford Authorized Ford dealership in Auckland selling new Ford cars and light commercial vehicles, with workshop servicing and parts support for Ford owners. Targets individual consumers and small business fleet buyers in New Zealand.
• John Andrew Mazda Authorized Mazda dealership in Auckland selling new Mazda cars and SUVs, with workshop servicing and parts support for Mazda owners. Targets individual New Zealand consumers.
• EasyAuto123 Used Cars at John Andrew Pre-owned vehicle sales operation under the EasyAuto123 brand at John Andrew, offering used cars with associated servicing and parts. Targets New Zealand consumers looking for quality used vehicles.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Eagers Automotive NZcoreOthersJohn Andrew is wholly owned by Eagers Automotive NZ, a major automotive retail group operating dealerships across New Zealand and Australia. This parent company relationship provides John Andrew with corporate backing, brand partnerships with Ford and Mazda, and access to broader automotive retail infrastructure.

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Broad incumbents

• Eagers Automotive (ASX:APE): Eagers Automotive is John Andrew's parent group and the largest automotive retailer in Australia and New Zealand. It is the closest broad incumbent given it directly owns John Andrew while operating similar multi-brand dealerships across ANZ.

Regional players

• Giltrap Group: Giltrap Group is a long-established Auckland-based multi-brand vehicle dealer representing Audi, Volkswagen, Skoda, and other marques. It is directly comparable to John Andrew as a multi-OEM Auckland franchise dealer with both sales and aftersales operations.
• Coastal Motor Group: Coastal Motor Group is a NZ multi-brand dealer operating franchised sales and servicing across the North Island. Comparable to John Andrew in operating model and target customer segment.
• North Harbour BMW: North Harbour BMW is an Auckland premium franchise dealer operating new/used sales and servicing. Comparable to John Andrew as a single-franchise Auckland dealer with an integrated workshop and online stock presence.
• Andrew Simms Honda: Andrew Simms is an Auckland-based multi-brand dealer group (Honda, Nissan, used cars). It is comparable to John Andrew as a same-city competitor with multi-brand representation and aftersales service in the same domestic geography.
• Archibald Cars: Archibald Cars is a Christchurch-based multi-brand dealer group representing Hyundai, Kia, Mitsubishi, and others. It is a comparable NZ peer due to its multi-brand franchised dealership model and combined sales-service offering.
• Manukau Auto Centre: Manukau Auto Centre is an Auckland suburban multi-brand dealer focusing on used vehicles and select franchises. Comparable to John Andrew's EasyAuto123 used car operation within the same geographic market.
• Tegler Cars: Tegler Cars is a NZ dealership group with multi-brand representation including Toyota franchises. Compares to John Andrew as a multi-brand dealer with both new sales and aftersales workshop capability.
• Bay Auto Group: Bay Auto Group is a Bay of Plenty multi-brand dealer with both new and used vehicle operations. Comparable to John Andrew in its new/used mix and service-led aftersales positioning within NZ.
• Driver Motor Group: Driver Motor Group is a Waikato/Auckland dealer operating multi-brand franchised sales and servicing in regional NZ. Comparable in scale and breadth of franchise mix to John Andrew.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/john-andrew-ford

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about John Andrew