JOSSELIN PEINTURE

What JOSSELIN PEINTURE does

Josselin Peinture (legal entity SAS JOSSELIN PEINTURE) is a family-owned painting and interior decoration contractor based in Séné, near Vannes, in the Morbihan department of Brittany, France. The company is directed by Mme Céline Josselin and serves both individual homeowners and professional/public-sector clients across the Quiberon-to-Rhuys peninsula region. Its core offerings are split into two service lines: interior decoration (paint application, wall coverings, floor coverings, acoustic insulation, custom stencils, and color consulting) and exterior facade restoration (ravalement) with biennale (2-year) and décennale (10-year) warranties.

Technically, the company operates as a craft-services business rather than a technology platform; its differentiating capabilities are professional painting and ravalement techniques, certified facade technicians with mobile elevated work platform (nacelle) operation at 16m, 20m, and 26m heights, and access to premium supplier ranges (Seigneurie Gautier, Sikkens/Akzo Nobel, Sto, Tarkett, Balsan, Designer Guild, Expona). The company also runs a walk-in retail paint store (Magasin) in Séné offering these professional-grade products with included consulting to DIY consumers. No AI, software, or digital platform components are part of the offering.

The business model combines professional services revenue (quote-based project work for residential, commercial, hospitality, education, and religious clients) with retail hardware sales at the Séné storefront. Marketing is light-touch and locally oriented via the company website and organic social channels. The firm has no subsidiaries, no disclosed funding, no M&A activity, and operates as a single-site SAS with small headcount (firmographics state 5 employees; a separate source references 15 facade specialists). Customer references span individual residences, the Citotel Hôtel de France Vannes, Boulangerie Triballeau, a Vannes chapel, and Morbihan schools/colleges, indicating horizontal segment diversification rather than customer concentration.

Name

JOSSELIN PEINTURE

Legal name

SAS JOSSELIN PEINTURE

Website

https://josselinpeinture.fr

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

JOSSELIN PEINTURE

Ownership category

akta.pro rank

Product category

Painting and Decoration Services

NAICS

Painting and Wall Covering Contractors (23832), Painting and Wall Covering Contractors (238320), Paint and Wallpaper Retailers (444120)

SIC

Retail-Lumber & Other Building Materials Dealers (5211)

akta.pro primary industry

Architectural & Decorative Painting (Interior/Exterior) (IMAIAKAA)

akta.pro secondary industries

Interior Painting (Walls, Ceilings, Trim) (HSAPAHAA), Exterior Painting (Siding, Stucco, Masonry) (HSAPAHAB), Interior Painting (Walls, Ceilings, Trim) (HSAGADAA), Exterior Painting (Siding, Trim, Doors) (HSAGADAB)

Keywords

• Professional painting services
• Facade restoration services
• Interior decoration services
• Wall covering installation
• Floor covering installation

Headquarters

HQ city

Séné

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. On-site Painting and Decoration Services: Revenue from professional painting services for interior decoration and exterior facade restoration, including surface preparation, painting, wall coverings, and floor coverings installation. Services offered to both residential and commercial clients with project-based pricing.
2. Retail Paint Store Sales: Revenue from direct retail sales of paints, coatings, wall/floor coverings, tools, and equipment to individual consumers visiting the store in Séné, Vannes.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

JOSSELIN PEINTURE is a French painting and decoration contractor delivering interior decoration services (paint selection and application, wall coverings, floor coverings, custom stencils, acoustic insulation, and color harmonization consulting) and exterior facade restoration (ravalement) with biennial and decennial warranty options for individual houses and collective buildings. The company also operates an associated retail paint store (Magasin) in Séné, near Vannes, selling professional-grade paints, floor coverings, tools, and equipment directly to consumers with personalized expert advice.

Product overview

Josselin Peinture is a painting and decoration services company operating as a single integrated offering with an associated retail store. The core business comprises two main services: interior decoration (peinture intérieure/décoration d'intérieur) including paint application, wall coverings, and floor installations; and exterior facade restoration (ravalement/peinture extérieure) covering decorative treatments and waterproofing with guarantees. The retail store (Magasin) complements services by selling paints, floor materials, and professional tools directly to homeowners.

Differentiator

Problem solved

Functional benefit

Products and services

• Peinture intérieure (Décoration d'intérieur) Interior painting and decoration services for individual homes and commercial businesses, including paint selection and application, wall coverings (wallpaper, panoramic designs, decorative coverings), floor coverings installation (laminate, vinyl, carpet), custom stencils, acoustic insulation solutions, and professional color harmonization consulting using Seigneurie Chromatic, Sikkens-Akzo Nobel, and Flamand color charts.
• Ravalement murs extérieurs (Peinture extérieure) Exterior facade restoration (ravalement) and painting services for buildings of all heights, including decorative treatment with biennial (D2-D3) guarantee and waterproofing solutions with decennial (I1-I4) guarantee. Work is performed using mobile elevated work platforms (nacelles) at 16m, 20m, and 26m height capacity by trained facade technicians certified in nacelle operation and scaffolding assembly.
• Magasin Josselin Peinture (Retail Paint Store) Walk-in retail paint and decoration store at the company's Séné headquarters offering professional-grade paints, floor coverings, wall coverings, tools, and equipment directly to individual consumers and DIY customers. Includes expert advice on colors, finishes, and product selection from brands such as Seigneurie, Sikkens, Sto, Tarkett, Balsan, Designer Guild, and Expona.

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Seigneurie GautiercoreOthersPrimary paint supplier providing professional-grade decorative paints including Premior mate line used for interior projects. Part of the company's carefully selected color chart offerings (Chromatic Seigneurie).
• Sikkens (Akzo Nobel)coreOthersPaint supplier providing Sikkens color charts (Sikkens-Akzo Nobel) for color selection and professional-grade coatings for exterior facade work.
• StominorOthersExternal facade systems and coating supplier for professional exterior restoration projects.
• TarkettminorOthersFlooring supplier providing PVC flooring solutions (lames PVC) for interior decoration projects.
• BalsanminorOthersCarpet tile supplier providing Sonic Comfort carpet tiles with acoustic insulation properties for hotel and residential projects.
• Designer GuildminorOthersPremium wall covering supplier providing Designer Guild products including the Eden Roc non-fire wall covering in the Christian Lacroix nacre color collection.
• ExponaminorOthersFlooring supplier providing PVC floor coverings for bathroom renovation projects.

Scale indicators2 records

Recent moves1 record

Expansion highlights4 records

Broad incumbents

• Dulux Valentine: Leading French consumer paint brand (Akzo Nobel) with strong retail distribution and color consulting services. Comparable as a competing supplier-retailer offering branded paints and color advice that influences end-customer selection in the same Morbihan consumer market.
• Ripolin: Historic French decorative paint brand now under PPG, with consumer-facing distribution and color consulting through retail and online channels. Comparable as a competing supplier-retailer brand whose presence in mass retail affects both the supplier relationship and end-customer paint choice dynamics that Josselin Peinture navigates.
• Tollens: French paint manufacturer and retailer (part of PPG group) operating a network of professional paint stores and serving painting contractors. Comparable as a supplier-competitor combination: competes with Josselin Peinture in retail paint distribution and indirectly through affiliated professional painter networks across France.
• Leroy Merlin: France's largest DIY home improvement retailer with extensive paint assortment, color-matching kiosks, and installation service offerings. Comparable as a broad retail incumbent that competes for DIY paint buyers and increasingly for installation services, putting pressure on Josselin Peinture's retail store foot traffic.
• Zolpan: French paint manufacturer and distributor with a national network of retail stores serving both professionals and DIY consumers. Directly comparable as a broad incumbent offering both retail paint sales and a network of affiliated painting contractors — overlapping significantly with Josselin Peinture's hybrid services-plus-retail model, but at vastly greater national scale.
• Saint-Gobain Distribution (POINT.P): Saint-Gobain's professional building materials distribution network serving contractors with paints, coatings, wall and floor systems. Comparable as a professional-channel incumbent supplying painting contractors and competing for the trade buyer segment that anchors Josselin Peinture's B2B work.
• Mr. Bricolage: French DIY home improvement chain with paint and decoration assortments and installation service offerings, including a franchise-heavy footprint that reaches smaller cities. Comparable as a competing retail channel for DIY paint and decoration buyers in the same regional catchment.
• Castorama: Major French DIY home improvement chain selling paints, wallcoverings, and flooring with installation services. Comparable as a national retail incumbent that competes with the retail side of Josselin Peinture's business in the broader Vannes/Brittany catchment through both stores and online channels.

Others

• Sikkens (Akzo Nobel): Professional architectural coatings brand of Akzo Nobel, supplier of facade and interior coatings used by Josselin Peinture. Comparable as a strategic supplier whose professional specifier network and brand pull influence end-customer choice in the Morbihan market.
• Seigneurie Gautier (PPG): Architectural paint brand (PPG) and primary supplier to Josselin Peinture, operating its own professional distribution and color-consulting network. Relevant as a strategic supplier-partner whose brand positioning directly affects Josselin Peinture's value proposition and whose own channel decisions could compete with the retail store.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/josselin-peinture

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about JOSSELIN PEINTURE