Kaldi Koffie & Thee

What Kaldi Koffie & Thee does

Kaldi Koffie & Thee is a privately held Dutch specialty coffee and tea retailer founded in 2000 and headquartered in Haarlem, Netherlands, operating 25+ physical stores across the country plus a Shopify-powered e-commerce webshop and a franchise channel. The company's core product is 100% specialty-grade coffee (SCA cupping score ≥80/100, hand-picked beans with <5 defects), offered as own-brand blends (Kaldi Blend, Barista's Choice, Sicilian Blend, Decaf) and single-origin beans from Ethiopia, Colombia, Rwanda, Guatemala, Brazil, Uganda, and Papua New Guinea in 250g-1000g packs, with a free grinding service for any brewing method. The assortment extends to 60 varieties of loose leaf tea, espresso machines from partner brands (JURA as official dealer, Sage, De'Longhi, Moccamaster, ECM, Philips Saeco), Nespresso-compatible plant-based compostable Kaldi Koffiecups, Lavazza A Modo Mio capsules, coffee syrups, and maintenance consumables.

Kaldi's go-to-market combines direct-to-consumer retail and e-commerce with channel partnerships: it is the official JURA dealer in the Netherlands (25-month warranty), an authorized Sage, De'Longhi, Moccamaster, Philips Saeco, and Lavazza A Modo Mio reseller, and a research partner with Wageningen University & Research for sustainability validation. Revenue streams include one-time product sales (coffee, tea, machines, accessories, cleaning products), franchise fees from 25+ franchise stores, B2B workplace coffee solutions (Kaldi Zakelijk), and mobile barista services for events (Kaldi op Locatie). Pricing is unit-based (e.g., €17.25-21.95 per 500g single-origin coffee, €264-2,399 per espresso machine, €4.75-4.99 per Nespresso-compatible cup pack), with free shipping from €50 and free grinding across channels. The company targets Dutch individual consumers seeking barista-quality home brewing, supplemented by corporate office buyers, event organizers, and franchise entrepreneurs, with a 51-100 employee base and no disclosed outside institutional ownership or funding rounds.

Name

Kaldi Koffie & Thee

Legal name

Kaldi Koffie en Thee

Website

https://kaldi.nl

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

51–100 employees

Short description

Kaldi Koffie & Thee is a privately held Dutch specialty coffee and tea retailer operating 25+ own and franchise stores across the Netherlands plus a Shopify e-commerce platform, selling 100% specialty-grade roasted coffee beans, 60 varieties of loose leaf tea, and premium espresso machines (as official JURA dealer) to Dutch consumers, corporate offices, and event organizers.

Ownership category

akta.pro rank

Product category

Specialty Coffee and Tea Retail

NAICS

Coffee and Tea Manufacturing (311920), Other Specialty Food Retailers (44529)

SIC

Beverages (2080)

akta.pro primary industry

Specialty Coffee & Tea Retail (Beans, Leaves, Accessories) (CRAHAGAI)

akta.pro secondary industries

Specialty Coffee & Tea (Single-Origin, Micro-lot, Premium) Processing (AFAFADAJ), Coffee, Espresso & Tea Appliances Retail (CRACADAC)

Keywords

• Specialty coffee retail
• Loose leaf tea
• Espresso machines
• Coffee roasting
• Coffee equipment

Headquarters

HQ city

Zwolle

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Coffee and Tea Product Sales: Retail sales of specialty coffee beans, loose leaf tea (60 varieties), coffee cups (Nespresso, Lavazza A Modo Mio compatible), and related accessories. Products available in 250g, 500g, and 1000g packages.
2. Espresso Machine Sales: Sales of premium espresso machines including JURA (official dealer), Sage, De'Longhi, Moccamaster, and related accessories. Machines range from fully automatic to semi-automatic and cup machines.
3. Maintenance and Cleaning Products: Sales of machine cleaning, descaling, milk system cleaning products, water filters for JURA and other machines. Brands include JURA, Durgol, Solute.
4. Franchise Revenue: Kaldi franchise model generates revenue through franchise fees and shared infrastructure. Over 25 franchise stores operating across Netherlands.
5. B2B Services: Kaldi Zakelijk (business coffee solutions for offices) and Kaldi op Locatie (mobile barista services for events) provide professional coffee services to businesses.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

Kaldi Koffie & Thee is a Dutch specialty coffee and tea retailer that roasts and sells its own brand of coffee beans (blends plus single-origin) and 60 varieties of loose-leaf tea through 25+ physical stores, an e-commerce webshop, and franchise locations. The company also serves as an authorized dealer for premium espresso machine brands (JURA, Sage, De'Longhi, Moccamaster) and offers complementary accessories, maintenance products, Nespresso-compatible compostable cups, and B2B services for offices and events.

Product overview

Kaldi Koffie & Thee is a Dutch specialty coffee and tea retailer operating 25+ physical stores across the Netherlands plus an e-commerce platform. The core product offering consists of: (1) Kaldi-brand roasted coffee beans including blends (Kaldi Blend, Barista's Choice, Sicilian Blend, Decaf) and single-origin coffees (Colombia, Rwanda, Ethiopië, Guatemala, etc.) in 250g-1000g sizes with free grinding; (2) A 60-flavor loose-leaf tea assortment covering green, black, rooibos, herbal, fruit, and seasonal teas; (3) Espresso machines from partner brands JURA (official dealer), Sage, De'Longhi, Moccamaster, and others; (4) Coffee sampler packs for discovering new flavors; (5) Nespresso-compatible Kaldi Koffiecups (100% plant-based, compostable) and Lavazza A Modo Mio capsules; (6) Coffee syrups in vanilla, hazelnut, and caramel flavors; (7) Maintenance and cleaning products for espresso machines; and (8) Accessories including grinders and tea/coffee vessels. Services include franchise opportunities, mobile coffee catering for events, and B2B workplace coffee solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Kaldi Koffiebonen (Coffee Beans)

Quantifiable outcome

• SCA score minimum 80/100 for specialty designation
• +1 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• JURAcoreChannel Partner/ Reseller/ Distributor · 1 January 2009Official JURA dealer in Netherlands. Kaldi offers complete JURA range with 25-month warranty, warranty handling by JURA, and professional support. All JURA espresso machines and accessories sold.
• LavazzacoreChannel Partner/ Reseller/ DistributorLong-standing partner since 2009 when Kaldi introduced Lavazza A Modo Mio capsules in Netherlands. Kaldi is official Lavazza A Modo Mio dealer offering all 10+ cup varieties and machines.
• SagecoreChannel Partner/ Reseller/ DistributorKaldi is authorized Sage dealer offering semi-automatic espresso machines including Barista Express, Barista Touch Impress, Oracle Jet.
• MoccamastercoreChannel Partner/ Reseller/ DistributorKaldi offers Moccamaster filter coffee machines and accessories. Handcrafted Dutch coffee equipment brand.
• De'LonghiminorChannel Partner/ Reseller/ DistributorAuthorized De'Longhi dealer for espresso machines.
• DurgolminorChannel Partner/ Reseller/ DistributorDurgol descaling products sold for espresso machine maintenance.
• SoluteminorChannel Partner/ Reseller/ DistributorSolute maintenance products for espresso machines.
• Wageningen University & ResearchminorStrategic or Co-development PartnerResearch partner for sustainability verification. Conducted research confirming Kaldi Nespresso-compatible cups are the most sustainable plant-based compostable option on the market.
• Philips SaecominorChannel Partner/ Reseller/ DistributorKaldi is official Maestro Partner of Philips Saeco.
• ECM ManufactureminorChannel Partner/ Reseller/ DistributorAuthorized dealer of ECM Manufacture semi-automatic espresso machines.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Breville Group: Global premium home espresso machine and coffee equipment brand (Sage/Breville). Comparable as the parent of Sage, one of Kaldi's key equipment partners, and a broader incumbent in the home espresso category.
• Nespresso (Nestlé): Global capsule coffee leader and the dominant Nespresso-compatible format owner. Comparable as a broad incumbent in the capsule segment where Kaldi sells Nespresso-compatible cups and machines.
• Lavazza: Major Italian coffee brand with extensive retail and capsule (A Modo Mio) presence. Comparable as a broader incumbent operating across coffee products, capsules, and equipment channels overlapping with Kaldi's assortment.
• Douwe Egberts (JDE Peet's): Largest Dutch coffee brand with deep retail, supermarket, and office coffee presence. Comparable as the broad incumbent in the Dutch coffee market where Kaldi competes for both consumer and B2B spend.
• Segafredo Zanetti: Global Italian espresso brand with retail and foodservice presence. Comparable as a broad incumbent offering espresso beans, capsules, and equipment that overlap with Kaldi's product categories.

Direct peers

• The Coffee Company: Dutch specialty coffee chain with multiple retail locations across the Netherlands. Comparable as a multi-store specialty coffee retailer operating in the same geography and consumer segment.
• Bocca Coffee Roasters: Dutch specialty coffee roaster offering curated single-origin coffees through retail and e-commerce. Comparable in specialty coffee curation, premium positioning, and Dutch market focus.
• Simon Lévelt: Direct Dutch specialty coffee and tea retailer with a long-established store network across the Netherlands. Highly comparable as a homegrown specialty coffee/tea specialist competing for the same Dutch consumer and B2B office segment.
• Perla Specialty Coffee Shop: Dutch specialty coffee roaster and retailer with physical stores and e-commerce, focused on high-quality single-origin coffees. Directly comparable in specialty curation, store experience, and Dutch consumer targeting.
• Coffee Roastery Amsterdam: Dutch specialty coffee roaster with retail locations and webshop focused on single-origin specialty coffee. Comparable as a Dutch specialty competitor targeting similar premium coffee enthusiasts.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/KaldiKoffie
• Instagraminstagram.com/kaldi_koffie
• YouTubeyoutube.com/channel/UCgLpRUCJ4xODdIOaMvPmFvw
• LinkedInlinkedin.com/company/kaldikoffieenthee

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kaldi Koffie & Thee