Kelele Africa

What Kelele Africa does

Kelele Africa is a Spanish non-profit association (Asociación nº 599441) founded in 2012 by Eva Henrich and Chelo Morueco de la Fuente and operating in the Kasenda and Kimya communities of Kabarole district, western Uganda. The organization runs an integrated community-development model across four programmatic pillars: Education (Kumwenya School, an eco-school recognized as the best in Kabarole district in 2025, plus a scholarship program that has supported over 1,000 students since 2014 and routes graduates through Abooki Vocational Training Institute), Women's Empowerment (sewing and craft workshop, vocational training, community gardens, and goat distribution), Healthcare Assistance (WASH campaigns, dental care via Dentistas sobre Ruedas, visual health screenings with Fundación Cione Ruta de la Luz, and maternal health sponsorships), and Community Sustainability (Mwamba Kelele Lodge, Kelele Craft Shops, Kihokimo Social and Educational Centre, stationery/cybercafe, and chicken farming). The portfolio is operated through wholly-owned Ugandan subsidiaries (Kumwenya School, Mwamba Kelele Lodge, Abooki Vocational Institute, Taller de Costura, Kelele Craft Shops, Kihokimo Centre), with local leadership under Uganda President Joanitah Nakandi.

The underlying infrastructure is practical rather than digital: solar energy systems at the lodge and school, irrigation for the agricultural centre, plastic collection containers feeding Fort Portal recycling, and stationery/cybercafe facilities. No proprietary software, AI systems, or digital platforms are operated; the technology dimension is functional infrastructure supporting community programs and self-funding enterprises. The organization has no parent company and is funded through diversified streams: individual and corporate donations (with Spanish tax deductibility under Law 49/2002), child-scholarship sponsorships (€180-€1,100/year), recurring memberships (€10-€50/month), volunteer lodge fees (€25/day), Challenge Ruwenzori MTB event participation (€1,800 per cyclist, 12-18 participants annually), craft sales in Uganda and at solidarity markets in Spain, and agricultural production (chicken meat and eggs).

Go-to-market is community-led and event-driven: direct grassroots engagement in Kasenda and Kimya, the annual January Challenge Ruwenzori Mountain-Bike Solidario event that brings participants to Mwamba Kelele Lodge to visit projects, corporate and school partnership presentations in Spain, digital channels (website, Instagram, YouTube, quarterly newsletter), and solidarity markets in Madrid. Since inception, the organization has mobilized €2,224,400 for projects.

Name

Kelele Africa

Legal name

Kelele África

Website

https://keleleafrica.org

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Kelele Africa is a Spanish non-profit association founded in 2012 that delivers integrated community development in Kasenda and Kimya, Uganda, across education, women's empowerment, healthcare, and sustainability, funding programs through donations, lodge tourism, and the annual Challenge Ruwenzori MTB event.

Ownership category

akta.pro rank

Product category

Community Development Services

NAICS

All Other Schools and Instruction (61169), Educational Support Services (611710), Community Food Services (62421), Grantmaking and Giving Services (81321)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Education Access & Quality (International Development) (BPAGABAE)

akta.pro secondary industries

Rural Livelihoods & Economic Empowerment (BPAGABAA), Nutrition & Food Security (Global Health) NGOs (HLAJAKAH), International Development & Donor-Funded Education Programs (EDADALAB)

Keywords

• Community development programs
• Vocational training education
• Women empowerment programs
• Rural healthcare assistance
• Nonprofit fundraising initiatives

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations and Fundraising: The primary revenue stream consists of donations from individuals (sponsors, godparents for children), corporate partners, and fundraising campaigns. The organization offers membership programs (becoming a socio/a), one-time donations, and campaign-specific contributions. Tax deductions are available for donors in Spain under AECID affiliation.
2. Mwamba Kelele Lodge Tourism: Revenue from volunteers and tourists staying at the lodge (owned by the organization). Daily rate of €25 for volunteers, €1,800 per participant for Challenge MTB events. 30% of accommodation costs are reinvested in the community. The lodge has been listed on Booking for 1.5 years.
3. Craft Shops Sales: Two Kelele Craft Shops sell products made by women in the sewing workshop (uniforms for local schools, handicrafts) and baskets from artisan groups. Products are sold in Uganda and at markets in Spain.
4. Stationery and Cybercafe Services: Stationery shop supplies school materials to all schools in the region. Cybercafe provides computer access and informatics classes to the community.
5. Chicken Farming: Chicken farming operation producing quality meat for the community. In 2024, laying hens were added. Products are sold to hotels, restaurants, and individual customers.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels8 records

Core offering

Kelele Africa is a Spanish nonprofit association that operates integrated community development programs in Kasenda and Kimya, western Uganda. Its core offerings span four pillars: education (Kumwenya School and a scholarship program benefiting 1,000+ students), women's empowerment (sewing/crafts workshop, Abooki Vocational Training Institute, community gardens, goat empowerment), healthcare assistance (WASH campaigns, dental care, visual health screenings, reusable sanitary pads, maternal health), and community sustainability enterprises (Mwamba Kelele Lodge, craft shops, Kihokimo Centre, chicken farming) that cross-fund social programs.

Product overview

Kelele Africa is a Spanish NGO operating in Kasenda and Kimya, western Uganda since 2012, organized around four programmatic pillars: Education (Kumwenya School eco-school and Scholarship Program), Women's Empowerment (Sewing Workshop, Abooki Vocational Institute, community gardens, and goat programs), Healthcare Assistance (WASH campaigns, dental care, visual health, and sanitary pad distribution), and Community Sustainability (Mwamba Kelele Lodge, Kelele Craft Shops, Kihokimo Social Centre, and chicken farming). The organization also runs the annual Challenge Ruwenzori Mountain-Bike fundraising event, volunteer and corporate engagement programs, and active campaigns including plastic recycling and reusable sanitary pads. The portfolio functions as an integrated community development model where sustainability businesses (lodge, craft shops, chicken farming) fund social programs, and all initiatives reinforce each other to build long-term resilience.

Differentiator

Problem solved

Functional benefit

Products and services

• Kumwenya School Eco-school in Kimya, Uganda providing values-based primary and nursery education to 250 children, with workshops in carpentry and sewing from 5th grade, the Kumwenya Kid's Choir, and an environmental education program culminating in the Green Flag certification. Recognized as the best school in Kabarole district in 2025.
• Scholarship Program (Programa de Becas Escolares) School scholarship program covering fees from nursery through secondary school and vocational training, channeling students to partner secondary schools in Fort Portal (St. Mary's Seminary Virika, St. Leo's College, Nyakasura Secondary School, St. Maria Goretti Girls Secondary School) and to Abooki Vocational Institute. Sponsorship tiers range from €180/year (Kumwenya School) to €1,100/year (secondary school).
• Women's Empowerment Program Comprehensive women's empowerment initiative comprising the Sewing and Craft Workshop (employing women to produce school uniforms and artisan goods), Abooki Vocational Training Institute (sewing, catering, IT, carpentry courses from 2026), community gardens in Kimya, and a Goat Empowerment program distributing goats to vulnerable women.
• Healthcare Assistance (Asistencia Sanitaria) Multi-pronged healthcare initiative including WASH campaigns (water, sanitation, hygiene education with Kihokimo Oeganda), potable water infrastructure, dental care campaigns with Spanish volunteer dentists, visual health screenings with Fundación Cione Ruta de la Luz, and the Amadrina una Futura Mama maternal health sponsorship program (€35/one-time covering prenatal care, delivery, and emergency services at Paul & Martha Medical Centre).
• Mwamba Kelele Lodge Six-cabin sustainable accommodation lodge on the shores of Mwamba Lake near Fort Portal, accommodating up to 16 guests including volunteers (€25/day full board) and Challenge MTB participants, generating revenue to support Kumwenya School and Kelele Africa's sustainability.
• Kelele Craft Shops Two retail shops selling artisan products made by women in the empowerment program, including baskets from Kimya craft groups and school uniforms. Products are sold in Uganda and at solidarity markets in Spain, generating income for community projects and supporting local women artisans.
• Kihokimo Social and Educational Centre Community centre built in 2013 in partnership with Kihokimo Oeganda, offering a stationery supply shop serving all regional schools, a cybercafe with informatics/computing classes, and facilities for community workshops and events.
• Chicken Farming Initiative Poultry farming operation producing quality meat and eggs for the local community, with products sold to hotels, restaurants, and individual customers. Expanded in 2024 to include laying hens for egg production.
• Plastic Recycling Campaign Active environmental campaign installing collection containers at local bars and shops, incentivizing plastic recycling with small per-kilogram payments. Collected plastic is transported weekly to a Fort Portal recycling plant.
• Reusable Sanitary Pads Campaign Campaign distributing packs of 5 reusable sanitary pads (€6/pack, lasting one year) to girls of menstrual age in Kasenda, Kimya, and Kihogo schools. Recipients receive hygiene training before distribution. Minimum 500 packs needed annually.
• Challenge Ruwenzori Mountain-Bike Solidario Annual 13-day mountain-bike solidarity adventure in Uganda covering 512 km across 13 routes through the Rwenzori mountains, crater lakes, and Queen Elizabeth National Park. Participant contribution of €1,800 funds Kelele Africa's projects; includes accommodations, full board, transport, national park entries, safaris, and project visits.
• Volunteer Program Structured volunteer program for adults 18+ with a minimum two-week commitment. Volunteers stay at Mwamba Kelele Lodge at €25/day full board and contribute in areas including teaching, extracurricular activities, environmental work, design/marketing, IT, healthcare campaigns, agriculture, and community awareness. Requires good English level and project proposal submission.

Quantifiable outcome

• 40 students graduated from 7th grade across two cohorts (15 in 2023, 25 in 2024)
• +3 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Seven partnerships are on record, tiered minor and core.

• Scout Group 415 Los Olivos and ASDE Scouts de AndalucíaminorGTM or Marketing Partner · 1 January 2024Scout groups that supported the reusable sanitary pads campaign by providing resources and volunteers for distributing pads to 400 girls in Kasenda in June 2024.
• Fundación Cione Ruta de la LuzcoreStrategic or Co-development Partner · 1 January 2023Foundation providing 237 pairs of prescription glasses to people in remote areas of Uganda following visual health screenings conducted in May 2023.
• Kihokimo Oeganda (in Uganda)coreStrategic or Co-development Partner · 1 January 2021Local partner organization collaborating on WASH (Water, Sanitation, and Hygiene) campaigns and community development initiatives in Kasenda and Kimya.
• Dentistas sobre Ruedas (Dentists on Wheels)coreStrategic or Co-development Partner · 1 January 2019Spanish dental volunteer organization providing free dental care to Kumwenya School and the wider community since 2019. Also collaborated on visual health campaigns with eye exams for over 1,200 people.
• Kihokimo Oeganda Belgian AssociationcoreStrategic or Co-development Partner · 1 January 2013Belgian association that built the Kihokimo Social and Educational Center in 2013, serving as a pillar for community development in Kimya and Kihogo villages.
• Paul & Martha Medical CentreminorImplementation/ SI/ Consulting Partner · 1 January 2011Local medical clinic providing maternal health services for the 'Amadrina una Futura Mama' campaign, offering safe pregnancy and delivery services to women in vulnerable situations.
• Alberto ContadorminorGTM or Marketing PartnerProfessional cyclist who publicly endorses and shares the Challenge Ruwenzori MTB Solidarity event on social media, lending credibility and visibility to the initiative.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• buildOn: U.S.-based nonprofit that builds primary schools and runs adult literacy programs in low-income rural communities across sub-Saharan Africa and South Asia. Comparable to Kelele Africa in combining donor-funded school construction, community engagement, and long-term village-level presence.
• Room to Read: Global education nonprofit focused on literacy and gender equality in Asia and Africa. Comparable for delivering school infrastructure, scholarships, and education support services to underserved communities through donor-funded programs.
• Pencils of Promise: Nonprofit that builds schools and funds education programs in developing countries including Ghana, Guatemala, Laos and Nicaragua. Directly comparable to Kelele's model of operating schools in rural African communities funded by individual sponsors and corporate partners.
• charity: water: Nonprofit that funds clean water access projects in developing countries including Uganda. Highly comparable for the WASH and water infrastructure program pillar (Kelele built 5 public water sources serving 3,000+ people in 2021) and the donor-funded project model.
• GOAL: Irish humanitarian NGO operating community development, health and education programs in 13 countries including Uganda. Compares closely to Kelele Africa's integrated rural community model with significant field presence in Uganda.

Broad incumbents

• Concern Worldwide: Irish humanitarian organization running integrated livelihoods, education, and health programs in 25+ countries including Uganda. Directly comparable for combining livelihoods/empowerment with education and health outreach, though at considerably larger scale.
• WaterAid: Large international NGO focused on water, sanitation and hygiene (WASH) in 22+ countries across Africa and Asia. Comparable for the healthcare and WASH pillar of Kelele Africa's programming, though materially larger in scope and country footprint.
• BRAC: Largest global development NGO, operating education, health, microfinance, and women's empowerment programs across multiple continents including Uganda and East Africa. Comparable for the integrated community-development philosophy combining education, women's empowerment and healthcare.

Regional players

• Ayuda en Acción: Spanish non-profit working on international development and social inclusion in Latin America, Africa, Asia and within Spain. Closely comparable to Kelele Africa as a Spanish-registered NGO operating education and community-development programs funded by Spanish individual and corporate donors.

Emerging players

• SolarAid: International nonprofit delivering solar energy access and clean cookstoves to rural communities across Africa. Compares to Kelele Africa's solar energy installations at Mwamba Kelele Lodge and Kumwenya School as part of its sustainability pillar.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/keleleafrica
• YouTubeyoutube.com/channel/UCRxuXOoa0JOZvcSvJFtqpJw
• Facebookfacebook.com/KeleleAfrica
• Instagraminstagram.com/keleleafrica
• LinkedInlinkedin.com/company/kelele-africa

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kelele Africa