Khaki Tours

Name

Khaki Tours

Legal name

Khaki Tours Private Limited

Website

https://khakitours.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Heritage Tourism Services

NAICS

Tour Operators (561520), Tour Operators (56152), Scenic and Sightseeing Transportation (487), Scenic and Sightseeing Transportation, Land (48711)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Cultural Heritage & Historic District Tours (THAJAAAB)

akta.pro secondary industries

Walking City Tours (Highlights & Orientation) (THAJAAAA), History, Heritage & Museum-Focused Study Tours (THAKAGAN), Religious Heritage, Sacred Sites & Genealogy/Faith Roots Tour Operators (THAKAHAO), Culinary Walking & Market Tours (THAJAGAA), Street Food Tours (THAJAGAC), Neighborhood & Local Life Tours (Communities & Hidden Gems) (THAJAAAJ), Food, Market & Culinary Culture Tours (THAJAAAG)

Keywords

• Heritage walking tours
• City heritage tours
• Food walking tours
• Cultural city experiences
• Guided sightseeing tours

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Walking Tours and City Experiences: Revenue from conducting walking tours, city tours by car/jeep, heritage rides in Victoria carriages, food tours, and boat tours across Mumbai. Group tours are priced per person (₹599-₹999) while private tours are priced as flat rates (₹4,999-₹9,999). Some experiences like jeep tours and sailing tours command premium pricing.
2. Talks and Events: Revenue from online and in-person talks, workshops, and heritage events. Some talks are free while others have ticket prices (₹499). Khaki Lab space can be rented for events with booking fees ranging from ₹3,500-₹13,000 depending on time slot and day.
3. Donations to Khaki Heritage Foundation: Khaki Heritage Foundation accepts donations to support heritage awareness, archiving, and conservation initiatives. Donations are eligible for 80G tax certificate.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Khaki Tours offers curated heritage walking tours, city tours, food walks, open jeep tours, Victoria carriage rides, boat tours, and outbound day tours in and around Mumbai, along with online heritage talks and a cultural event venue (Khaki Lab). Tours are led by part-time "Ambassadors of Mumbai" — professionals from law, banking, architecture, and other fields — and are sold directly to individuals, families, and groups via the company website. The operation is complemented by the Khaki Heritage Foundation, a Section 8 nonprofit focused on heritage awareness, archiving, and conservation.

Product overview

Khaki Tours operates as a unified platform offering curated heritage experiences in Mumbai through multiple tour formats. The core product portfolio includes Heritage Walking Tours (group and private), AC Vehicle City Tours, Open Jeep Tours, Victoria Carriage Rides, Food Tours, Boat Tours, and Outbound Day Tours. Supporting offerings include Online Talks (KHAKI Talks) conducted via Zoom and the Young Explorers Camp for children's heritage education. The ecosystem includes two sub-brands: K.H.A.K.I. Lab, a cultural space and library hosting exhibitions and events, and Khaki Heritage Foundation, the Section 8 not-for-profit entity focused on heritage conservation. Partnership walks with Swadesh add craft-focused experiences. The company positions Ambassadors of Mumbai as the differentiating human element across all experiences.

Differentiator

Problem solved

Functional benefit

Brands

• KHAKI Walks: Public walks and events for Mumbaikars including heritage walks in various city neighbourhoods.
• KHAKI Monsoon Camp
• Khaki Lab

Products and services

• Heritage Walking Tours Walking tours covering Mumbai's historical neighborhoods, heritage sites, and cultural districts, offered as group walks with fixed departures and private customizable options for tourists and residents.
• City Tours (AC Vehicle) Guided tours by AC car or bus covering multiple historical neighborhoods, lasting about 4 hours with some walking components, including hotel pick-up and drop within certain radii; aimed at travelers wanting broader city coverage with comfort.
• Open Jeep Tours Open-top jeep safaris for heritage exploration, including night tours such as FortByNight, offered as a premium vehicular experience; closed during monsoon season.
• Victoria Carriage Rides Heritage rides in electric-powered Victoria carriages through the Fort precinct, accommodating up to 4 guests per carriage as a flat-rate private experience.
• Food Tours Culinary heritage experiences sampling street food and local cuisines across Mumbai neighborhoods, including Bohri Mohalla food walks and Irani cafe experiences for food-focused travelers.
• Boat Tours Sailing tours retracing historical sea routes, offering different views of Mumbai's skyline from the harbour as a premium experiential offering.
• Outbound Day Tours Full-day experiences to historical enclaves beyond Mumbai, including tours to Elephanta Island and other nearby heritage sites, for travelers wanting excursions outside the city.
• Online Talks (KHAKI Talks) Virtual heritage lectures and discussions on topics related to Mumbai's history, culture, and architecture, delivered live via Zoom for remote audiences, with some sessions offered free and others ticketed.
• Young Explorers Camp Heritage education program for children aged 8-12 featuring city walking tours, games, museum excursions, and creative projects about Mumbai's history, run as multi-day camps during summer and monsoon.
• HandmadeInIndia Partnership Walks Craft-focused heritage walk exploring Indian handicrafts and traditional craft traditions displayed at Swadesh stores, run as a partnership experience combining craft appreciation with Mumbai heritage storytelling.
• K.H.A.K.I. Lab Venue and Library Multi-purpose cultural space in Fort, Mumbai, hosting a reference library of 800+ books on Mumbai, rotating exhibitions, lectures, workshops, and heritage events, with the Bunder Room bookable for rent at ₹3,500–₹13,000 per slot depending on day and time.

Quantifiable outcome

• Khaki Lab opened November 2, 2023 - multi-purpose cultural space hosting exhibitions, talks, workshops on Mumbai heritage
• +2 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

Three partnerships are on record, tiered core and minor.

• SwadeshcoreGTM or Marketing PartnerSwadesh is a heritage crafts brand/store that partners with Khaki Tours for the 'HandmadeInIndia' walking experience. The walk explores Indian handicrafts displayed inside Swadesh stores, connecting craft traditions from Indus Valley Civilization to present day. The partnership allows Khaki to offer unique craft-focused walks while promoting Swadesh's artisanal products.
• TilfiminorGTM or Marketing PartnerTilfi, a Banaras heritage brand with a flagship store in Mumbai's Ballard Estate precinct, partners with Khaki Tours for the 'BallardBolt' heritage walk. The walk showcases Ballard Estate's Edwardian architecture while highlighting Tilfi's efforts to preserve centuries-old heritage from Banaras.
• Khaki Heritage FoundationcoreOthersKhaki Heritage Foundation (KHF) is a Not For Profit Company registered under Section 8 of the Companies Act, 2013. Founded to formalize Khaki's heritage conservation mission, KHF focuses on awareness (walks, talks, events), archiving (documenting and preserving heritage materials), and conservation (working with authorities on heritage preservation). KHF accepts donations and operates Khaki Lab.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Withlocals: Withlocals is a marketplace for local-guided tours and experiences hosted by passionate residents, very similar to Khaki's Ambassador concept but operating across many cities globally as a platform rather than a single-city operator.
• Mumbai Magic (Mumbai Walks): Mumbai Magic / Mumbai Walks offers curated walking tours, food walks, and bazaar experiences in Mumbai, directly overlapping with Khaki's group and private tour portfolio in the same city.
• City Walks / Bombay Heritage Walks: Bombay Heritage Walks is a Mumbai-based heritage walking tour operator, among the most direct competitors to Khaki Tours in the same city, offering themed neighborhood and architectural heritage walks.
• Context Travel: Context Travel operates small-group, expert-led walking tours in cities worldwide with a similar thesis of using passionate local scholars and professionals as guides. Closely comparable to Khaki's 'Ambassador' model, differentiated by global multi-city footprint rather than depth in one city.
• Urban Adventures (Intrepid): Urban Adventures runs small-group, locally-led city tours focused on cultural and neighborhood experiences across dozens of cities. Comparable to Khaki in format (walking tours, local guides, focus on local culture) but at a global, multi-city scale.

Broad incumbents

• Viator (a Tripadvisor company): Viator is the world's largest tours-and-activities marketplace, distributing city walking tours and heritage experiences globally. Khaki already appears on TripAdvisor/Viator-style surfaces; Viator represents the scale incumbent that could absorb demand Khaki captures via its own site.
• Airbnb Experiences: Airbnb Experiences distributes host-led local tours, walks, and cultural activities globally. Comparable to Khaki in offering type (community-led, locally-themed experiences) but as a global platform rather than a single-city curated brand.
• MakeMyTrip: MakeMyTrip is India's largest OTA and offers curated city experiences and activities in Mumbai including heritage walks. While not a direct walking-tour operator, it competes for the same tourist's wallet and partner with local tour operators like Khaki.
• GetYourGuide: GetYourGuide is a leading global marketplace for tours, attractions, and local experiences. Relevant peer because it competes for Mumbai-bound international tourists and offers many heritage walking tours in the same category as Khaki.

Regional players

• Thrillophilia: Thrillophilia is an Indian tours-and-activities marketplace that aggregates heritage walks, food tours, and local experiences across India. It competes for the same Indian tourist customer as Khaki Tours but acts as a distribution layer rather than a curated operator.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/Khaki_Tours
• Facebookfacebook.com/Khaki.tours
• Instagraminstagram.com/khaki.tours
• LinkedInlinkedin.com/company/khaki-tours

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Khaki Tours