KHULA Studio

What KHULA Studio does

KHULA Studio (legally KHULA Design Studio Inc.®) is a privately held, founder-led design studio founded in 2020 in Chilliwack, British Columbia, operating with a 6-person team. The company delivers brand refresh, website design and development, and ongoing website support services, primarily to small, founder-led service-based businesses across North America and select international markets (claimed reach across 4 continents and 8 countries, 150+ clients). Core deliverables are built on Webflow and Framer, with WordPress-to-Webflow migration, UX/UI design (Adobe/Figma), StoryBrand-informed copywriting, and SEO/AEO optimization as integrated capabilities.

The studio monetizes through four streams: (1) project-based brand refresh and website design engagements priced under $5,000 CAD for a 'Brand Accelerator' one-pager or starting at $10,000 CAD for a 'Full Refresh' multi-page build; (2) recurring monthly Webflow/Framer support plans with allocated tickets and Flex Hours add-ons; (3) commercial photography and drone videography as a complementary service line; and (4) sale of a proprietary Framer Marketplace template ('Golden Hour'). KHULA has been an official Webflow Premium Partner since 2021, has launched 100+ websites on the platform, and maintains more than half of those sites under ongoing contracts.

KHULA's GTM motion is direct-to-client, consultative, and content-led: a free brand/website audit serves as top-of-funnel, a proposal with a 15-day acceptance window closes the deal, and a single point of contact runs each engagement. Marketing is concentrated on SEO and vertical-specific blog content, with no disclosed paid acquisition. The company is bootstrapped (no funding rounds disclosed) and operated by founder Jamie Windell, with differentiated verticals spanning First Nations communities, construction/engineering, interior design/real estate, and emerging niches such as veterinary services.

Name

KHULA Studio

Legal name

KHULA DESIGN STUDIO INC.®

Website

https://khula.studio

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

KHULA Studio is a founder-led, Chilliwack-based design studio that delivers brand refreshes, Webflow/Framer website design, and ongoing site support to small, founder-led service-based SMBs across North America and select global markets.

Ownership category

akta.pro rank

Product category

Brand and website design services

NAICS

Custom Computer Programming Services (541511)

SIC

Services-Computer Programming Services (7371), Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ)

akta.pro secondary industries

Low-Code/No-Code Application Development & Modernization (BPAEAFAF), Content & Creative Studio for Creators (Concepting/Production) (MPAAAHAD)

Keywords

• Brand refresh services
• Website design development
• Webflow development
• Brand identity design
• Website support maintenance

Headquarters

HQ city

Chilliwack

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Brand Refresh & Website Design Projects: Custom proposal-based projects for brand refreshes and website design/development. Payment structure: 50% deposit, 35% progress payment (upon final brand concept/submission), 15% final payment (upon completion). Clients receive a dedicated single point of contact handling the entire process.
2. Monthly Maintenance Plans (Webflow/Framer Support): On-demand monthly plans where clients submit tickets through a client dashboard. Includes allocated tickets and/or hours per billing cycle. Flexible plan management with ability to purchase additional Flex Hours. Plans are self-managed by the client.
3. Photography & Drone Videography: Commercial photography and drone videography services with 50% deposit to secure project date and 50% final payment upon delivery.
4. Framer Template Sales: Sale of Framer templates (e.g., Golden Hour photography template) through Framer Marketplace.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

KHULA Studio is a design-led studio that delivers brand refreshes and custom website design and development for founder-led service-based businesses, primarily built on Webflow and Framer no-code platforms. Beyond core project work, the studio offers ongoing monthly Webflow and Framer support subscriptions, WordPress-to-Webflow migrations, template reskin services, and commercial photography and drone videography. Clients are onboarded through a structured proposal-based process with milestone-based payments, and most continue under recurring maintenance plans after launch.

Product overview

KHULA Studio is a design-led branding and website design studio offering a portfolio of interconnected services centered on brand refreshes and website development. The core offerings include Brand Refresh Services and Website Design & Development (built on Webflow and Framer platforms). These are supported by monthly subscription plans — On-Demand Webflow Support and On-Demand Framer Support — for ongoing maintenance. Add-on services include Photography & Drone Videography, Webflow Template Reskin & Customization, and purchasable Flex Hours for complex requests. The company also offers a proprietary Framer template product called 'Golden Hour' and streamlined One Page Website packages for quick launches. Together, these services provide an end-to-end solution from initial brand identity work through website build, launch, and ongoing post-launch support.

Differentiator

Problem solved

Functional benefit

Products and services

• Brand Refresh Services Comprehensive brand identity refresh service including logo redesign, brand perception sharpening, messaging strategy, and visual identity systems for service-based businesses and founders who have outgrown their current brand image.
• Website Design & Development Custom website design and development using Webflow and Framer platforms, including UX/UI design, copywriting, SEO optimization, and responsive design for service-based businesses.
• On-Demand Webflow Support (Monthly Maintenance) Recurring monthly subscription plans for ongoing Webflow site maintenance, including ticket-based updates, design tweaks, CMS management, and continuous site optimization managed via a client dashboard.
• On-Demand Framer Support (Monthly Maintenance) Recurring monthly subscription plans providing updates, customizations, and ongoing site management for Framer-built websites on an on-demand basis.
• Photography & Drone Videography Professional commercial photography and aerial drone videography services including real estate photography, event coverage, product and brand photography, and edited digital deliverables.
• Webflow Template Reskin & Customization Service to customize purchased Webflow templates with brand identity, layout adjustments, technical SEO improvements, and responsive design fixes to create a custom-feeling website without a full custom build.
• Golden Hour Framer Template A minimalist photography portfolio template designed for lifestyle, nature, and commercial photographers with StoryBrand-inspired structure, sold through the Framer Marketplace.
• One Page Website Fast, simplified single-page website service for businesses needing a quick online presence, typically launched in six weeks with an updated brand kit at under $5,000 CAD.

Quantifiable outcome

• 335% revenue growth post rebrand
• +3 more outcomes

Named customers53 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• WebflowcoreTechnology or Integration · 1 January 2021Official Webflow Premium Partner since 2021. KHULA builds all client websites on Webflow (or Framer as alternative). As a Premium Partner, KHULA receives platform support, resources, and recognition within the Webflow ecosystem. They have launched 100+ Webflow websites and maintain more than half of those sites ongoing.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Refokus: A Webflow Premium Partner design studio known for high-end Webflow builds and design system work. Comparable to KHULA through Webflow Premium Partner status, premium project pricing, and focus on visually distinctive brand-driven websites.
• Locomotive: A Canadian web design agency based in Montreal serving brand and digital experience clients globally. Comparable to KHULA as a Canadian-based design studio with similar brand/website services and premium positioning.
• Cieden: A design agency specializing in UI/UX and web design for SaaS and digital products. Comparable to KHULA in providing high-end UI/UX and web design services, though more focused on SaaS/product clients than service businesses.
• Edgar Allan: A Webflow Premium Partner design agency offering brand and website design services to growth-stage and SMB clients. Comparable to KHULA in its Webflow specialization, premium project pricing, and brand-led design approach.
• Article: A Canadian digital agency providing branding, web design, and digital marketing services to SMB and mid-market clients. Comparable to KHULA in market segment, service mix, and Canadian geographic origin.

Broad incumbents

• Art & Science: A Toronto-based independent digital agency offering branding, design, and digital experience services to a broader client base including enterprise. Comparable to KHULA as a Canadian independent agency in the same design/brand services space, but with broader scope and larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/khula-studio

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KHULA Studio