King's Cross Academy
King's Cross Academy is a state-funded nursery and primary school in Camden, London, serving approximately 446 pupils aged 3–11 through a values-led curriculum, fee-based extended services, and unique co-location with Frank Barnes School for Deaf Children.
- Company typePrivate
- Founded2015
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
What King's Cross Academy does
King's Cross Academy is a state-funded nursery and primary school located in the purpose-built Plimsoll Building in King's Cross, Camden, London. Opened in September 2015 and operated by the King's Cross Academy Trust (a Single Academy Trust sponsored by the Department for Education), the school serves approximately 446 pupils: a 26-place nursery for children aged 3, plus a two-form entry primary school offering 60 Reception places annually through Year 6. The Academy shares its building with Frank Barnes School for Deaf Children, a unique co-location arrangement that enables all pupils to learn British Sign Language and participate in an inclusive education model recognised by the Inclusion Quality Mark as a Centre of Excellence.
The school's offering combines a values-led core curriculum (covering phonics, French from Year 4, LAMDA speech and drama qualifications with a 100% pass rate, intensive swimming, and half-termly enquiry projects) with fee-based extended services including the Rise and Shine Breakfast Club and an after-school service operated by Play Professionals. Underlying technology consists of a Virtual Learning Environment, interactive classrooms, a specialist library, and a proprietary sound system designed for inclusive hearing across the shared campus. The school's go-to-market is direct-to-consumer within its Camden catchment, with Reception admissions routed through Camden Council's eAdmissions system and Nursery/in-year admissions handled via the applicaa.com digital platform; prospective parents are recruited through weekly Headteacher-led tours, termly SEN-focused tours, and an Instagram-led content presence.
The business model is fundamentally B2G (government funding) supplemented by fee-based ancillary services. Core revenue derives from per-pupil government grants, with secondary income from extended services, co-curricular clubs, and facilities hire. Strategic partnerships with King's Cross Central Limited Partnership (the estate developer and Trust sponsor), Central Saint Martins, Francis Crick Institute, Google UK, and Samsung provide enrichment opportunities unavailable to typical state primaries, while operational partnerships with Vibe Arts (LAMDA) and Chefs in Schools (catering) underpin distinctive curriculum offerings.
King's Cross Academy firmographics
Firmographics- Name
- King's Cross Academy
- Legal name
- King's Cross Academy Trust
- Website
- https://kingscrossacademy.org.uk
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- King's Cross Academy is a state-funded nursery and primary school in Camden, London, serving approximately 446 pupils aged 3–11 through a values-led curriculum, fee-based extended services, and unique co-location with Frank Barnes School for Deaf Children.
- Ownership category
- akta.pro rank
King's Cross Academy industry classification
Industry- Product category
- Primary and Nursery Education
- NAICS
- Elementary and Secondary Schools (61111)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Inclusive Preschools (Special Needs Integrated) (EDACABAI)
- akta.pro secondary industry
- Nursery School Programs (2–4 Years) (EDACACAB)
Keywords
Where King's Cross Academy is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
King's Cross Academy business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain
Revenue model
- Government School Funding: King's Cross Academy is a state-funded academy operated by King's Cross Academy Trust, providing free education to all pupils. The school receives government funding for educational operations.
- Extended Services (Breakfast and After-School Care): Fee-based extended services including Rise and Shine Breakfast Club (8:00am-9:00am) and after-school provision (run by Play Professionals) for which parents pay. These services help parents balance work commitments.
- Co-Curricular Clubs: Range of co-curricular clubs including yoga, computing, chess, and sports offered to Reception through Year 6 pupils as part of extended curriculum provision.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Core Education - Free |
| Unit Pricing | Monthly | Rise and Shine Breakfast Club - Fee-based |
| Unit Pricing | Monthly | After-School Provision - Fee-based |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
King's Cross Academy product offering
Product offeringCore offering
King's Cross Academy is a state-funded nursery and primary school delivering free education to children aged 3–11 in Camden, London. It offers a 26-place nursery, a two-form entry primary school (60 Reception places annually) with extended services including a breakfast club and after-school provision, alongside LAMDA qualifications, intensive swimming, and British Sign Language instruction. All services are delivered on-site in a purpose-built facility co-located with Frank Barnes School for Deaf Children.
Product overview
King's Cross Academy is a state-funded primary and nursery school offering a unified educational programme. The core offering comprises Nursery education (26 places) and Primary education from Reception through Year 6 (two-form entry, 60 places per year). The school provides extended services including Rise and Shine Breakfast Club and After School Service (run by Play Professionals), alongside the LAMDA Examinations Programme, Physical Education with intensive swimming, and Co-Curricular Clubs. The school is accredited as an Inclusion Quality Mark Centre of Excellence. All services are integrated within a single school community that shares facilities with Frank Barnes School for Deaf Children and partners with local organisations.
Differentiator
Problem solved
Functional benefit
Products and services
- Nursery Education Early years education for children aged 3, with 26-place capacity, following the EYFS curriculum with emphasis on oracy, creativity, and outdoor learning.
- Primary School Education (Reception to Year 6) Two-form entry primary school providing free state-funded education for Reception through Year 6 (ages 4–11), with 60 places per year group. Curriculum includes LAMDA qualifications, intensive swimming, French instruction, and British Sign Language.
- Rise and Shine Breakfast Club Fee-based before-school provision from 8:00am to 9:00am offering nutritious breakfast and supervised activities. Bookings made through the Arbor app.
- After School Service Fee-based after-school childcare provided by Play Professionals, offering on-site care from school finish until 6pm during term time and all-day during holiday periods. Bookings via Magic Booking.
- LAMDA Examinations Programme Speech and drama qualifications programme delivered in partnership with Vibe Arts, providing nationally recognised LAMDA qualifications from Year 3 onwards including Solo Introductory, Speaking in Public Entry and Level 1 qualifications. All tuition and examination costs are fully funded by the school, with 100% pass rate.
- Physical Education and Swimming Programme Comprehensive PE curriculum including dance, gymnastics, athletics, invasion games, net and wall games, outdoor and adventurous activities, and intensive swimming sessions for all year groups from Reception to Year 6.
- Co-Curricular Clubs After-school enrichment activities including yoga, computing, chess, and various sports available for children from Reception to Year 6.
- Facilities Hire
Quantifiable outcome
- 100% LAMDA qualification pass rate for all qualifications taught at school
- +3 more outcomes
Companies that use King's Cross Academy
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
King's Cross Academy technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
King's Cross Academy partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- Frank Barnes School for Deaf ChildrencoreFrank Barnes School shares the Academy building, providing a unique co-location partnership. Both schools operate separately with distinct admissions but share playground areas. All KCA children and staff learn British Sign Language to communicate with each other. The arrangement enables hearing and deaf children to learn together in an inclusive environment, with the Frank Barnes School bringing expertise to support KCA's inclusive approach.
- Vibe ArtscoreDelivers the Actor in Residence programme enabling KCA to offer LAMDA (London Academy of Music and Dramatic Art) examinations as part of the curriculum. All tuition and examination costs are fully funded by the school, with 100% pass rate achieved.
- Central Saint MartinsminorEducational partnership providing enrichment opportunities for pupils, leveraging the proximity of this world-class arts and design institution in King's Cross.
- Francis Crick InstituteminorEducational partnership providing science enrichment opportunities, connecting pupils with cutting-edge biomedical research institute located in King's Cross.
- Google UKminorTechnology and educational partnership providing enrichment opportunities and connecting pupils with technology industry experiences.
- SamsungminorTechnology partnership providing educational enrichment opportunities as part of the school's broad curriculum offer.
- Play ProfessionalsminorExternal provider running the after-school service for children during term time and all-day care during school holidays. Service operates on-site providing childcare from end of school day to 6pm.
- Chefs in SchoolsminorPartnership supporting the school's in-house catering service, providing fresh, healthy meals daily and supporting food education.
- Camley Street Natural ParkminorLocal nature reserve just a short walk from the school, used for outdoor learning and environmental education experiences.
- Handyside Sports PitchminorMulti-use games area located within adjacent Tapestry building, providing priority access for PE and sports activities.
Scale indicators4 records
Recent moves7 records
Expansion highlights5 records
King's Cross Academy competitors and assessment
Company assessmentDirect peers
- Netley Primary School: Netley is a Camden state primary with nursery provision, broadly comparable in size and pupil profile to KCA. It operates within the same local-authority funding and admissions system and serves a similar Camden working-family catchment.
- Brookfield Primary School: Brookfield is a state-funded primary school in the London Borough of Camden serving a similar urban intake. Both schools compete for Camden families and operate under the same Camden admissions framework and Ofsted scrutiny, making it a direct local comparator.
- Frank Barnes School for Deaf Children: Frank Barnes School for Deaf Children shares the Plimsoll Building with King's Cross Academy as a co-located SEND-focused school. They operate under separate admissions but jointly drive the BSL-inclusion model that is a defining feature of KCA, making it the most operationally comparable peer.
- Argyle Primary School: Argyle is a Camden state primary that competes with KCA for the same urban state-funded admissions pool. It offers a comparable state primary product, providing direct benchmarking for KCA on outcomes, SEND provision, and parental demand in Camden.
- Fleet Primary School: Fleet is a Camden state primary with a built-in nursery, mirroring the nursery-plus-primary structure that KCA offers. It is a like-for-like public-sector peer competing in the same local market for Reception places.
Broad incumbents
- Bright Horizons Family Solutions: Bright Horizons operates a large network of nurseries and pre-schools in the UK and globally. While commercially operated rather than state-funded, its nursery and wraparound-care service portfolio closely mirrors KCA's nursery and breakfast/after-school club offerings.
- Ark Schools: Ark is a large UK multi-academy trust operating dozens of state primary and secondary schools. It is comparable as a sponsor/operating model for UK state schools, although its scale and multi-school portfolio dwarf the single-academy KCA Trust.
- Harris Federation: Harris Federation is one of the UK's largest multi-academy trusts running primary and secondary state schools. It provides a benchmark for trust-level governance, curriculum standardization, and SEND provision across a UK state-school portfolio at far greater scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
King's Cross Academy social profiles
Digital presenceKing's Cross Academy financial estimates
Financial estimateRevenue estimate
Valuation estimate
King's Cross Academy leadership team
Management profileNumber of profiles
Profiles15 records
King's Cross Academy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
King's Cross Academy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about King's Cross Academy
What does King's Cross Academy do?
King's Cross Academy is a state-funded nursery and primary school delivering free education to children aged 3–11 in Camden, London. It offers a 26-place nursery, a two-form entry primary school (60 Reception places annually) with extended services including a breakfast club and after-school provision, alongside LAMDA qualifications, intensive swimming, and British Sign Language instruction. All services are delivered on-site in a purpose-built facility co-located with Frank Barnes School for Deaf Children.
Is King's Cross Academy a public or private company?
King's Cross Academy is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was King's Cross Academy founded?
King's Cross Academy was founded in 2015. It employs 11 to 50 people.
Where is King's Cross Academy based?
King's Cross Academy is headquartered in London, United Kingdom, in the Europe region.
How does King's Cross Academy make money?
Three revenue lines are on record. Government School Funding is the primary driver. The others are extended Services (Breakfast and After-School Care) and co-Curricular Clubs.
Who are King's Cross Academy's main competitors?
Direct peers on record are Netley Primary School, Brookfield Primary School, Frank Barnes School for Deaf Children, Argyle Primary School and Fleet Primary School. Broad incumbents are Bright Horizons Family Solutions, Ark Schools and Harris Federation.
Does King's Cross Academy have an API?
No public API is recorded for King's Cross Academy.
What industry is King's Cross Academy in?
King's Cross Academy's product category is Primary and Nursery Education. Its primary akta.pro industry code is EDACABAI, Inclusive Preschools (Special Needs Integrated), with a secondary code of EDACACAB, Nursery School Programs (2–4 Years). Its NAICS code is 61111 and its SIC code is 8200.