Kmps 94.1-Fm

What Kmps 94.1-Fm does

Kmps 94.1-FM operates as 100.7 The Wolf (FCC call sign KKWF-FM), a Seattle-based country music radio station and a wholly-owned subsidiary of Audacy, Inc. (NYSE: AUD). The station traces its corporate lineage to Entercom Communications, founded in 1968, which rebranded to Audacy in 2018 to signal expansion beyond traditional radio into digital audio. The station serves country music listeners in the Seattle metropolitan area with a programming slate comprising the morning show "Ellen & Aaron," "Katie & Company," "Afternoons With Coop" (afternoon drive), and "Rob & Holly." It also distributes "Rob + Holly" and "Katie & Company" as on-demand podcasts syndicated across Audacy's broader "Wolf" branded country station network operating in multiple U.S. markets.

The station's technical architecture combines over-the-air FM broadcast on 100.7 MHz with digital streaming through the Audacy platform (web at audacy.com/seattlewolf and the Audacy iOS/Android mobile app), smart speaker voice activation via Alexa and Google Home, and on-demand podcast distribution. Content production extends beyond live audio into video artist interviews featuring major country acts, world premieres of new country music releases, and contest-driven audience engagement for concert tickets, VIP experiences, and Nashville trips. The station is FCC-regulated and operates under standard broadcast compliance, including Equal Employment Opportunity obligations.

The revenue model is advertising-based, with the station selling local and national ad inventory to advertisers seeking reach into Seattle's country music listener demographic. Pricing is quote-based and not publicly disclosed, with "Advertise with Us" calls to action surfaced across the station's digital properties. As a subsidiary within Audacy's portfolio of country-formatted stations, the station operates alongside network-level resources for advertising sales, syndicated talent (the same "Katie & Company" and "Rob & Holly" shows are distributed across multiple Audacy markets), and shared production infrastructure, although station-level and consolidated Audacy revenue figures are not available in the supplied source data.

Name

Kmps 94.1-Fm

Legal name

Audacy, Inc.

Website

https://kmps.com

Company type

Public

Founded year

1968

Operating status

Operating

Headcount range

1–10 employees

Short description

100.7 The Wolf (KKWF-FM) is a Seattle country music radio station operated by Audacy, Inc., delivering live FM broadcasts, digital streaming, podcasts, and artist video content to Seattle metro country music listeners, monetized through local and national advertising sales.

Ownership category

akta.pro rank

Product category

Radio Broadcasting

NAICS

Radio Broadcasting Stations (51611), Radio Broadcasting Stations (516110), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)

SIC

Radio Broadcasting Stations (4832)

akta.pro primary industry

Local Radio Station Groups (Owned & Operated/Station Chains) (MPABACAC)

akta.pro secondary industries

Internet Radio & Streaming Broadcast Stations (Simulcast/Online-only) (MPAIAEAE), Podcast Live & Interactive Podcast Platforms (Live Shows, Call-ins) (MPACADAJ)

Keywords

• Country music radio
• Fm radio broadcast
• Digital audio streaming
• Radio advertising sales
• Entertainment broadcasting

Headquarters

HQ city

Seattle

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Advertising Revenue: The station generates revenue through advertising sales, with 'Advertise with Us' CTAs prominently featured throughout the website. Local and national advertisers can reach the station's country music listener demographic in the Seattle market.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

100.7 The Wolf (KKWF-FM) is a Seattle-based country music radio station operating as part of Audacy's national radio network. The station broadcasts live FM programming at 100.7, streams digitally through the Audacy platform, and distributes podcasts featuring artist interviews and entertainment content. Programming includes morning and afternoon drive-time shows (Ellen & Aaron, Afternoons With Coop, Rob & Holly, Katie & Company), contests, exclusive artist interviews, and live event promotions.

Product overview

100.7 The Wolf (KKWF-FM) is a Seattle-based country music radio station operating as part of Audacy's national radio network. The station delivers live FM broadcasts and digital streaming content through the Audacy platform. Its programming includes morning and afternoon drive-time shows (Ellen & Aaron, Afternoons With Coop, Rob & Holly, Katie & Company), podcast distribution of select shows, video content featuring artist interviews, and live event promotions. The station connects audiences to country music through contests, exclusive artist interviews, and world premieres of new music releases.

Differentiator

Problem solved

Functional benefit

Brands

• Katie & Company: Podcast featuring country music interviews and conversations.
• Rob + Holly

Products and services

• 100.7 The Wolf (KKWF-FM) Country music radio station broadcasting at 100.7 FM in Seattle, Washington. Operates as part of Audacy's network of radio stations, offering live radio streaming via the Audacy platform and reaching the Seattle metropolitan area through over-the-air FM transmission, smart speaker integration, and digital streaming.
• Audacy Mobile App

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves5 records

Expansion highlights5 records

Direct peers

• Townsquare Media: Townsquare Media is a mid-sized U.S. radio broadcaster with country, rock, and news/talk formats across mid-sized and major markets. Comparable as an ad-supported terrestrial radio operator with similar digital streaming and event monetization practices.
• iHeartMedia: iHeartMedia is the largest U.S. radio broadcaster, operating hundreds of FM/AM stations across multiple formats including country (e.g., Z100, The Bull). Directly comparable as a competing owner of country-formatted FM stations serving major U.S. markets with the same ad-supported business model.
• Beasley Media Group: Beasley Media Group operates FM/AM stations in mid-sized and major U.S. markets across formats including country. Comparable as a competing terrestrial radio broadcaster with the same ad sales and digital streaming business model.
• Bonneville International: Bonneville International operates radio stations in Seattle (KIRO-FM, KTTH) and other Western markets. Comparable as a competing Seattle-market terrestrial broadcaster competing for the same local ad spend and listener time.
• Cumulus Media: Cumulus Media operates one of the largest U.S. radio station portfolios, including multiple country-format stations and Westwood One syndicated content. Directly comparable as a major-market multi-station operator competing for the same country-listener ad dollars.
• Salem Communications: Salem Communications operates a national portfolio of radio stations, primarily news/talk and Christian formats, with some country presence. Comparable as a publicly-traded terrestrial radio broadcaster.
• Hubbard Broadcasting: Hubbard Broadcasting operates radio and TV stations including country formats in markets such as Minneapolis and St. Louis. Comparable as a privately-held multi-market radio operator with similar ad-supported FM economics.

Broad incumbents

• SiriusXM: SiriusXM offers satellite and streaming radio with dedicated country channels (e.g., The Highway, Prime Country). Comparable as a subscription/distribution-based audio service competing for the same country-listener audience across the U.S.
• Spotify: Spotify is the leading global audio streaming platform with curated country playlists and original podcast content. Relevant as the largest alternative to traditional FM radio for country-music listening and a competing channel for listener attention and ad budgets.
• Audacy (parent company): Audacy, Inc. is the publicly-traded parent (NYSE: AUD) that owns 100.7 The Wolf and a national portfolio of country stations under The Wolf/US99/US101 brands. Relevant as the broader corporate context for the station's operations, content syndication, and capital allocation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/seattlewolf
• YouTubeyoutube.com/audacy
• Facebookfacebook.com/seattlewolf
• LinkedInlinkedin.com/company/kmps-94.1-fm
• Instagraminstagram.com/seattlewolf
• TikToktiktok.com/@seattlewolf

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries17 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kmps 94.1-Fm