What KODD GROUP does

KODD Group is a Paris-based privately held international media company founded in 2014 by Angela Anz, operating across three wholly-owned divisions: KODD Medias (editorial publishing via KODD Magazine and the annual KODD Mook), KODD Korner (growth marketing consulting for entrepreneurs and brands), and KODD Konnect (exclusive networking platform for creatives, brands, and entrepreneurs). The company is registered as a Société par Actions Simplifiée (SAS) with a €1,000 share capital and is headquartered at 10 rue de Penthièvre, 75008 Paris. Its core technology stack is built on a Shopify-hosted e-commerce storefront with Stripe, Shopify Payments, PayPal, and Apple Pay integrations; the editorial platform itself is a content management system focused on fashion, beauty, and culture verticals.

KODD Group generates revenue primarily through advertising and SEO services sold directly to brands and agencies. The commercial product portfolio includes sponsored articles (€95–€800), sponsored do-follow links (from €50), dedicated newsletter campaigns (€450), and bundled packages (Global Packs, Link Packs, Web Copywriting Packs, Referencing Services) priced from €120 to €3,000+. Subscription tiers exist for recurring do-follow link placements and content creation. Additional revenue comes from the KODD Korner growth marketing consulting practice and direct-to-consumer sales of the KODD Mook annual publication in both print (€30) and digital (€6) formats.

The company has served more than 2,000 brands and artists across 70+ countries since inception, with reported monthly traffic of 50,000 unique visitors and 600,000 impressions. Its customer base spans enterprise fashion and luxury brands (Karl Lagerfeld, UGG, Universal Music, Adidas, Beats by Dre, Dorchester Collection, JD Sports, Boucheron, Valentino, Lacoste, Yoox, Warner Music) alongside a long tail of SMB and agency buyers of SEO packages. The group operates with a community-led, content-marketing-driven go-to-market motion, supplemented by event partnerships (notably TRANOÏ Paris in March 2026) and earned media coverage from Forbes France, Marie Claire, Capital, and Management.

Name

KODD GROUP

Legal name

KODD GROUP

Website

https://koddgroup.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

KODD Group is a Paris-based privately held international media company operating KODD Medias (editorial publishing), KODD Korner (growth marketing consulting), and KODD Konnect (exclusive networking) for fashion, beauty, and lifestyle brands across 70+ countries.

Ownership category

akta.pro rank

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Sponsored Articles and Content: KODD Medias generates revenue through sponsored articles placed on KODD Magazine, with pricing based on word count and number of do-follow links included. Articles are optimized for SEO and guaranteed top-page placement on search engines.
2. Link Packages and SEO Services: Revenue from do-follow link placements, newsletter campaigns, and web copywriting packs. Packages range from one-time purchases to monthly subscriptions with varying levels of content and social media promotion.
3. Growth Marketing Consulting (KODD Korner): Cabinet de conseil providing strategic growth marketing advisory services to ambitious entrepreneurs, including conversion funnel optimization, organic content strategy, and digital acquisition support.
4. KODD Mook Publications: Annual dictionary-format publication (print and digital) celebrating KODD's 10-year anniversary titled 'REBORN'. Sold through pre-orders and direct sales, with crowdfunding campaign via KissKissBankBank.
5. Global Marketing Packs: Comprehensive marketing bundles combining sponsored articles, dedicated newsletters, social media promotion, and homepage banner placements in Starter, Medium, and Premium tiers.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels8 records

Core offering

KODD Group is an international media company that monetizes its KODD Magazine editorial platform by selling sponsored articles, do-follow backlinks, dedicated newsletter campaigns, SEO subscription packs, and global marketing bundles to brands in fashion, beauty, and lifestyle. It complements media with growth marketing consulting (KODD Korner), an exclusive networking club (KODD Konnect), and an annual bilingual print/digital Mook publication.

Product overview

KODD GROUP is an international media company comprising three complementary divisions: KODD Medias (the media brand publishing KODD Magazine and KODD Mook), KODD Korner (growth marketing consulting services), and KODD Konnect (exclusive networking club). The commercial product portfolio centers on KODD Magazine, offering sponsored content and SEO services including sponsored articles (Article Sponsorisé), sponsored links (Lien Sponsorisé), dedicated newsletters, and various subscription packages (Pack Global, Pack Lien Do-follow, Pack Rédaction Web, Référencement). The company also publishes the KODD Mook as both a print and digital product (KODD N°0 : REBORN and KODD DIGITAL N°0 : REBORN) marking its 10th anniversary.

Differentiator

Problem solved

Functional benefit

Brands

• KODD Medias: The media arm of KODD Group publishing KODD Magazine (digital) and KODD Mook (print and digital annual publication), featuring interviews, articles, reportages, and exclusive collaborations in fashion, beauty, and culture.
• KODD Korner
• KODD Konnect

Products and services

• Article Sponsorisé sur KODD Magazine Sponsored editorial article (300–1,000 words) published on KODD Magazine with do-follow backlinks, optimized for SEO and guaranteed top-page placement on Google, Yahoo, and Bing. Pricing from €95 to €800 depending on word count and number of links. Targeted at brands seeking editorial visibility.
• Lien Sponsorisé sur KODD Magazine Sponsored do-follow link placement on existing KODD Magazine articles, with options for 3 to 6 links per package and social media relay. Starting at €50. Targeted at brands needing SEO backlink acquisition.
• Newsletter dédiée via KODD Dedicated newsletter campaign sent to KODD's engaged subscriber community, including contest organization and social media relay for client brands. €450 per campaign. Designed for brands seeking qualified leads.
• Pack Global sur KODD Magazine Comprehensive sponsorship bundle combining sponsored articles, dedicated newsletters, social media promotion, and homepage banner placements across three tiers: Starter, Medium, and Premium. Includes €500 savings per tier over à la carte purchases. Monthly billing. Targeted at brands seeking integrated multi-channel editorial exposure.
• Pack Lien Do-follow sur KODD Magazine Subscription package for do-follow link placements: 1 month (3 links from €120), 3 months (6 links), or 6 months (9 links). Includes social media relay and newsletter inclusion. Monthly billing.
• Pack Rédaction Web sur KODD Magazine Web copywriting subscription: 1 month (2 articles of 500 words from €200), 3 months (5 articles), or 6 months (10 articles). Each article includes 1 do-follow link plus social media relay and newsletter inclusion. Monthly billing.
• Référencement sur KODD Magazine SEO ranking service with three tiers — Basic (€120 one-shot or €99/month), Premium (€300 or €247.50/month), and Exclusive (€600 or €495/month) — including dedicated articles, social media posts, homepage banners, and newsletter integration. Designed for brands seeking top search engine placement.
• KODD DIGITAL N°0 : REBORN Digital edition of the annual KODD Mook publication celebrating the company's 10th anniversary. Bilingual pocket format available in English. Priced at €6. Sold direct-to-consumer.
• KODD N°0 : REBORN (Print Mook) Print edition of the annual KODD Mook publication celebrating the company's 10th anniversary. Bilingual pocket format. Priced at €30. Sold via pre-order and direct-to-consumer.
• KODD Korner Growth Marketing Consulting Strategic growth marketing consulting service helping entrepreneurs and brands scale through conversion funnel optimization, organic content strategy, and digital acquisition support. Delivered as advisory engagements with execution autonomy retained by the client. Targeted at ambitious entrepreneurs and brand owners.
• KODD Konnect Networking Membership Exclusive networking and exchange platform offering mentorship, business opportunities, and collaborative community access for creatives, brands, and entrepreneurs in fashion, beauty, and lifestyle sectors. Subscription-based membership.

Quantifiable outcome

• 50,000+ monthly unique visitors
• +5 more outcomes

Named customers15 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• TRANOÏ PariscoreStrategic or Co-development Partner · 1 March 2026Strategic collaboration for the March 2026 edition of TRANOÏ Paris, where KODD Medias served as a media partner providing visual direction, storytelling, and content creation for the fashion trade show. KODD contributed to strengthening the event's attractiveness and clarity through editorial content and artistic direction.
• KissKissBankBankminorGTM or Marketing Partner · 1 January 2024Crowdfunding platform partner for the KODD Mook 'REBORN' campaign celebrating the company's 10-year anniversary. The campaign allowed community members to support KODD's independence and contribute to the publication of the annual dictionary-format magazine.
• ShopifycoreTechnology or IntegrationE-commerce platform hosting KODD Group's storefront and processing payments. Shopify provides the online infrastructure enabling KODD to sell sponsored content, link packages, and publications directly to customers.
• StripecoreTechnology or IntegrationPayment processing partner for credit card transactions (Visa, MasterCard) alongside Shopify Payments, enabling secure online transactions for KODD's product catalog.

Scale indicators9 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Hypebeast: Hong Kong-based digital media company publishing fashion, beauty, art, and culture editorial with a similar sponsored-content and brand-partnership revenue model. Comparable in scale ambition and audience approach to KODD Group.
• Highsnobiety: Independent digital media platform covering fashion, beauty, and lifestyle, with a similar mix of editorial content, sponsored articles, and brand campaigns. Comparable audience and business model to KODD Medias.
• BoF (Business of Fashion): Subscription-driven fashion/beauty media and consulting platform with editorial content, paid membership, and professional services. Strongest direct overlap with KODD's media + KODD Korner consulting bundle.
• Purple Magazine: Paris-based independent fashion/beauty magazine with print and digital editions, distributed through luxury fashion outlets. Comparable editorial positioning, geography, and brand client base to KODD.
• Growth Marketing Agencies (e.g., growthcollective): Independent growth marketing consultancies serving DTC and brand clients with conversion and content strategy. Directly comparable to KODD Korner's consulting service.
• Jeneration Magazine / Nowness: Independent fashion/culture editorial platform producing long-form content and brand-funded video features; directly comparable to KODD Medias's editorial-and-sponsored-content model.
• Numero (Berlin/Numeron): Independent French fashion/beauty magazine offering print, digital, and commercial content services to luxury brands. Closely comparable in editorial format, target advertising clients, and Paris-based operations.

Broad incumbents

• Les Echos Le Parisien (Fashion/Beauty verticals): Major French media group covering fashion and lifestyle verticals with significantly larger scale and ad inventory. Comparable audience and topic overlap but materially broader portfolio and greater reach.

Emerging players

• Medium / Substack (fashion verticals): Independent publishing platforms with emerging fashion/beauty newsletters and sponsored posts. Overlap with KODD's editorial and sponsored-article offering at a smaller, indie scale.

Others

• Ahrefs (SEO tool) / Semrush: Major SEO and content marketing platforms whose link-selling and SEO service categories directly overlap with KODD's sponsored-link and Pack Référencement offerings. Comparable business model rather than media content.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/koddgroup
• Instagraminstagram.com/koddgroup
• LinkedInlinkedin.com/company/koddgroup

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KODD GROUP