Konkurssi – The BBA Student Association of Jyväskylä

What Konkurssi – The BBA Student Association of Jyväskylä does

Konkurssi (legal entity Jyväskylän Tradenomiopiskelijat Ry) is a Finnish registered student association (rekisteröity yhdistys) founded in 1996 that serves BBA/Tradenomi students at JAMK University of Applied Sciences in Jyväskylä, Finland. Its functional scope is student advocacy (edunvalvonta), member well-being, and the organization of a year-round calendar of social, cultural, and academic events. The association operates through a tiered membership model — Silver (free), Gold (€24/year), and Black (€87/year) — with higher tiers unlocking legal protection, employment and salary counseling, unemployment security, well-being coaching, travel and accident insurance, and entrepreneurship support. Membership is bundled with national Tradenomiopiskelijat benefits via the asiointi.tral.fi/liity onboarding platform.

The commercial product surface includes both services (membership tiers, advocacy, career services, entrepreneurship support via the Pooli partnership) and physical merchandise — overall patches (haalarimerkit), a branded belt with bottle-opener buckle, a cotton tote bag, and the Velkakirja sits songbook launched in Spring 2025. Distribution is handled through a campus office at JAMK's main campus (Rajakatu 35, room DP55, open Tuesdays 11–14), event stands, and the KideApp e-commerce storefront. The underlying technology stack is non-proprietary, built on WordPress (Astra theme) with social media presence on Instagram (@konkurssissa) and integration with the national Tradenomiopiskelijat membership platform; there is no proprietary technology or AI component disclosed.

The revenue model is fundamentally a subscription/freemium model driven by membership fees, supplemented by merchandise sales and discounts negotiated with local partner businesses (Club Escape, Hook, Bella Roma, Teerenpeli, Antishop, Lihasleipuri, Laajavuori ski resort). Go-to-market is community-led: the 11-person board reaches prospective members through Instagram, the official website, on-campus office hours, the national Tradenomiopiskelijat onboarding flow, and word-of-mouth within the JAMK BBA cohort. The association reports under a current strategy period 2023–2026 with semi-annual reviews, and operates as the recognized local chapter of national Tradenomiopiskelijat while remaining a separately governed legal entity.

Name

Konkurssi – The BBA Student Association of Jyväskylä

Legal name

Jyväskylän Tradenomiopiskelijat Ry

Website

https://konkurssi.org

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Konkurssi is the registered Finnish student association for BBA/Tradenomi students at JAMK University of Applied Sciences in Jyväskylä, providing tiered membership (free Silver, €24 Gold, €87 Black), student advocacy, events, member discounts, and merchandise such as overall patches and the Velkakirja sits songbook.

Ownership category

akta.pro rank

Headquarters

HQ city

Jyväskylä

HQ country

Finland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership Fees: Konkurssi generates revenue through tiered membership fees: Black level at 87€ per year, Gold level at 24€ per year, and Silver level at no cost. Membership provides access to local member benefits in Jyväskylä and national Tradenomiopiskelijat benefits.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Konkurssi is a registered Finnish student association (Jyväskylän Tradenomiopiskelijat Ry) that provides advocacy, events, and member benefits to BBA/Tradenomi students at JAMK University of Applied Sciences in Jyväskylä, Finland. It operates a tiered membership program (Silver free, Gold €24/year, Black €87/year) that bundles national Tradenomiopiskelijat benefits — including employment-law counseling, unemployment security, and insurance — with local discounts at partner restaurants, the Laajavuori ski resort, and entertainment venues. It also sells small-scale merchandise (overall patches, a sits songbook called Velkakirja, branded belts and tote bags) and organizes recurring sits, social, and advocacy events for its members.

Product overview

Konkurssi is a student association for BBA (Bachelor of Business Administration) students at JAMK University of Applied Sciences in Jyväskylä. The organization provides membership-based services including student advocacy, event organization, and member benefits. Physical products include merchandise such as overall patches (Haalarimerkit), a sits songbook (Velkakirja), branded belts, and tote bags. The membership structure offers three tiers (Silver/Gold/Black) with varying levels of benefits including unemployment security, legal protection, and career coaching. The association collaborates with local businesses to provide member discounts at restaurants, entertainment venues, and recreational facilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Student Membership (Silver / Gold / Black tiers) Multi-tiered annual student membership for BBA/Tradenomi students at JAMK. Silver is free; Gold (€24/year) adds career coaching, employment-lawyer counseling, salary counseling, travel/accident insurance, BBAs events, BBA cap, entrepreneurship sparring, mentoring, and video library; Black (€87/year) adds unemployment security, legal protection benefit, well-being coaching, and leadership coaching. Membership is sold through the national Tradenomiopiskelijat portal.
• Haalarimerkit (Overall Patches) Decorative patches for student overalls (haalarit), spanning multiple brands and event-specific designs. Sold at the Konkurssi office, at event stands, and online via the KideApp storefront at kide.app/products/99d438bd-3e7b-4c05-af33-c0671ad60737.
• Velkakirja (Sits Songbook) A 100+ page academic songbook of sits songs published by Konkurssi in Spring 2025. Sold at the office, event stands, and at venues before sits events, targeting BBA/Tradenomi students in Jyväskylä.
• Konkurssi Belt Black belt with Konkurssi logos whose buckle doubles as a bottle opener. Sold at the Konkurssi office for BBA/tradenomi students and supporters.
• Konkurssi Tote Bag Durable cotton tote bag with Konkurssi branding, designed to carry laptops, course books, or event equipment. Sold at the Konkurssi office.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Ten partnerships are on record, tiered minor and core.

• Club EscapeminorGTM or Marketing PartnerNightclub Escape in Jyväskylä offers free entry for Konkurssi members on Fridays and Saturdays before midnight, with reduced age limit (18 vs normal 20) on Fridays. Konkurssi-Drink available for 4€.
• Hook JyväskyläminorGTM or Marketing PartnerRestaurant offers 10% discount on 8-18 wings meals, JKL-combo for 16.90€, student wine bottle at 19.90€, and various drink discounts valid Monday-Thursday excluding holidays.
• Bella RomaminorGTM or Marketing PartnerItalian restaurant offers 20% discount on main dishes, 20% off beer/cider/long drinks, and 20% off wine bottles for Konkurssi members.
• AntishopminorGTM or Marketing PartnerStore offers 10% discount on all purchases for Konkurssi members.
• LihasleipuriminorGTM or Marketing PartnerMassage service offers 10% discount on all weekdays for Konkurssi members.
• TeerenpeliminorGTM or Marketing PartnerRestaurant/bar offers 15% off own taps, various drink prices, Teeren Burger and vegetarian/halloumi burger at 10€ each, fries at 3.50€ for Konkurssi members.
• Laajavuori (Laajis)minorGTM or Marketing PartnerSki resort offers discounted 3-hour lift tickets (15€), equipment rental sets (15€), cross-country skiing, snowshoes, adventure park tickets (20€), bikepark packages (50€), and eFatbike rentals. Various discounts on equipment maintenance.
• PooliminorStrategic or Co-development PartnerPooli is a light entrepreneurship billing service that handles bureaucracy for entrepreneurs. Konkurssi partnership provides 5% service fee on commissions, and using code 'Konkurssi20' directs part of the fee to support Konkurssi's operations. Enables students to invoice without their own business ID.
• Jyvässeudun TradenomitcoreStrategic or Co-development PartnerLocal tradenomi association operating under Tradenomiliitto bringing local activities and advocacy to Central Finland. Includes Konkurssi student member representation. Organizes events from afterworks to summer cruises for graduated tradenomeja.
• Tradenomiopiskelijat (Students of Business and Technology)coreStrategic or Co-development PartnerNational organization for all BBA students. Their mission is to support BBA students in working life and studies. They actively participate in development of BBA education and raise the knowledge and value of BBA degree. Konkurssi is the local Jyväskylä chapter.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Aalto-yliopiston ylioppilaskunta (AYY): AYY is the student union for Aalto University, including business and economics students with similar Tradenomi-adjacent profiles. Comparable in operating model: tiered membership, advocacy, events, and partner benefits, but at larger scale.
• Turun yliopiston ylioppilaskunta (TYY): TYY is the University of Turku student union with an analogous operating model of membership fees, advocacy, and event services. It serves as a peer for benchmarking membership pricing and event programming among Finnish student associations.
• Helsingin yliopiston ylioppilaskunta (HYY): HYY is the student union for the University of Helsinki, providing a comparable peer model for how a Finnish student association structures membership tiers, advocacy, event programming, and partner discounts at scale.
• Jyväseudun Tradenomit: Jyväseudun Tradenomit is the local graduated-Tradenomi association under Tradenomiliitto for Central Finland, functioning as the alumni counterpart to Konkurssi. It mirrors the same member-benefit and event model for post-graduation Tradenomi professionals in the same Jyväskylä region.
• JAMKO (JAMK Students' Union): JAMKO is the official student union for all students at JAMK University of Applied Sciences, including BBA students. It directly competes with Konkurssi for membership fees, advocacy representation, and student event participation at the same campus.
• Jyväskylän yliopiston ylioppilaskunta (JYY): JYY is the student union for the University of Jyväskylä, sharing the same city and overlapping student demographic. Both organizations serve student advocacy, event organization, and member benefits functions in the Jyväskylä higher-education ecosystem.

Others

• Pooli: Pooli is a light-entrepreneurship billing service that is both a strategic partner and ecosystem participant for Konkurssi. It enables student entrepreneurship through invoicing services and contributes a revenue share to Konkurssi under the Konkurssi20 referral code.

Emerging players

• AIESEC: AIESEC is an international student-run organization focused on leadership development and business internships for university students. It overlaps with Konkurssi's career-services and entrepreneurship offerings and competes for the same BBA-student attention.
• Junior Achievement Finland (Nuori Yrittäjyys): Junior Achievement Finland is a youth entrepreneurship education organization that overlaps with Konkurssi's entrepreneurship and career-services offerings for Finnish university students, including BBA-track students.

Broad incumbents

• Tradenomiopiskelijat (Students of Business and Technology): Tradenomiopiskelijat is the national umbrella organization for all Finnish BBA students, of which Konkurssi is the Jyväskylä local chapter. It sets nationwide membership tiers, benefits, and advocacy priorities that Konkurssi executes locally.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/konkurssissa
• LinkedInlinkedin.com/company/konkurssi

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Konkurssi – The BBA Student Association of Jyväskylä