KELLER WILLIAMS SELECT REALTY

What KELLER WILLIAMS SELECT REALTY does

Keller Williams Select Realty is a privately held, independently owned franchise real estate brokerage operating across Nova Scotia, Canada, under the global Keller Williams Realty network. Founded as a Nova Scotia operation with the launch of the Halifax Market Center in July 2010, the company has expanded to eight offices spanning Bedford (main office), Kentville, Sydney, Truro, Elmsdale, Lunenburg, Bridgewater, and Shelburne, with affiliated presence in Prince Edward Island and a dedicated commercial division (KW Commercial Halifax). It serves individual residential home buyers and sellers throughout the province, as well as a smaller segment of commercial and investment property clients, with a network of 250+ licensed real estate agents operating as independent contractors. Leadership includes Broker of Record Anne Da Silva (Bedford), Operating Principal & Managing Associate Broker Melissa Geddes, and Managing Associate Brokers Tammy Hines (Kentville) and Margaret Hines (Elmsdale).

The brokerage runs on standard industry technology: a myRealPage-powered online listing platform providing 24/7 MLS database access, virtual tours, and online scheduling; an automated internet marketing system for property listings; and comparative market analysis tools for agent pricing work. Agents operate from physical offices and rely on MLS (operated under license from the Canadian Real Estate Association) for listing distribution.

The business model is commission-based: agents earn transactional commissions on completed deals under a capped commission structure, with a profit-share program that lets agents build passive equity in the brokerage. Revenue is generated per-transaction rather than via recurring fees, and the corporate entity reports 35 employees supporting the agent network. The parent franchise relationship with Keller Williams Realty, Inc. provides brand recognition (the world's largest real estate technology franchise by agent count), training systems, technology frameworks, and the global Keller Williams operating model, while each Nova Scotia office maintains its own independent ownership.

Name

KELLER WILLIAMS SELECT REALTY

Legal name

Keller Williams Select Realty

Website

https://kwcapebreton.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Keller Williams Select Realty is a privately held, independently owned franchise real estate brokerage operating eight offices across Nova Scotia, Canada, with 250+ agents serving residential home buyers and sellers plus a smaller commercial property segment under the global Keller Williams brand.

Ownership category

akta.pro rank

Product category

Real Estate Brokerage Services

NAICS

Offices of Real Estate Agents and Brokers (5312)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)

akta.pro secondary industries

Residential Real Estate Brokerage (Buy/Sell) (FSAEAJAA), Retail Brokerage (BPAJABAB)

Keywords

• Real estate brokerage
• Residential property sales
• Commercial real estate
• MLS property listings
• Real estate agent services

Headquarters

HQ city

Bedford

HQ country

Canada

HQ region

North America

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Real Estate Commission Sales: Agents earn commissions on completed real estate transactions. The brokerage uses a capped commission structure with profit share system, allowing agents to build wealth through both direct sales commissions and passive income from the company's profit sharing program.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Keller Williams Select Realty is a franchise real estate brokerage that provides residential and commercial property buying, selling, and valuation services across Nova Scotia through 8 branch offices and a network of 250+ licensed agents. The company combines in-person brokerage services with an online MLS property listing platform (powered by myRealPage), automated marketing systems, and comparative market analysis tools to serve home buyers, sellers, and investors throughout the province.

Product overview

Keller Williams Select Realty is a franchise real estate brokerage operating multiple offices across Nova Scotia (Bedford/Main Office, Kentville, Sydney, Truro, Elmsdale, Lunenburg, Bridgewater, and Shelburne). The company offers a unified real estate services platform combining residential and commercial property sales with an online listing platform powered by myRealPage. Services include property search via MLS database, buyer and seller resources, comparative market analysis, and career opportunities for real estate agents. The brokerage leverages Keller Williams' broader franchise technology and training infrastructure while operating independently through local office teams.

Differentiator

Problem solved

Functional benefit

Products and services

• Keller Williams Select Realty Real Estate Brokerage Services Full-service residential and commercial real estate brokerage offering property buying and selling services through 8 office locations across Nova Scotia.
• Property Listing Platform (myRealPage) Online property listing platform that enables 24/7 access to MLS listings, featuring property search, virtual tours, and scheduling capabilities for prospective buyers.

Quantifiable outcome

• 250+ agents serving Nova Scotia markets

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Keller Williams Realty, Inc. (Parent Company)coreStrategic or Co-development Partner · 1 July 2010Keller Williams Select Realty operates as a franchise under Keller Williams Realty, Inc. The parent company, founded in 1983 by Gary Keller and Joe Williams, provides the brand, technology, training, and business systems. The Nova Scotia operation launched in July 2010 with the Halifax Market Center.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• eXp Realty: Cloud-based brokerage with a virtual model that has rapidly expanded across Canada. Competes with Keller Williams Select Realty for agent talent by offering a different commission and equity-based model.
• Better Homes and Gardens Real Estate: U.S.-originated franchise with growing Canadian footprint. Offers a comparable franchise value proposition to Keller Williams and competes in Eastern Canadian markets.

Regional players

• HomeLife Realty: Canadian independent brokerage franchise with established presence in Ontario and growing reach in Atlantic Canada. Provides a comparable franchise offering for the same agent demographic.

Direct peers

• RE/MAX: Global real estate franchise with significant Canadian market share. RE/MAX operates multiple brokerages across Nova Scotia and competes directly for the same agent pool and seller/buyer clients.
• Royal LePage: One of Canada's largest residential real estate brokerage franchise networks with strong Atlantic Canada presence. Directly competes with Keller Williams Select Realty for agents and listings across Nova Scotia.
• Sotheby's International Realty Canada: Luxury-focused international real estate franchise operating in major Canadian markets. Overlaps with Keller Williams Select Realty's higher-value and unique property listings in Nova Scotia.
• Coldwell Banker Canada: International real estate franchise with Canadian operations including Atlantic Canada. Offers comparable residential brokerage services and competes for branch/agent affiliations.
• Century 21 Canada: Major Canadian residential real estate brokerage franchise with offices throughout Atlantic Canada. Competes head-to-head with Keller Williams Select Realty on residential listings and agent recruitment.
• Exit Realty: Franchise brokerage operating in Canada with a sponsor-based revenue model similar in philosophy to Keller Williams. Operates in Atlantic Canada and competes for agents and listings.
• Engel & Völkers Canada: International real estate brokerage franchise with growing Canadian presence. Targets premium residential and commercial segments and competes for higher-end agents and listings in Canadian markets.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/keller-williams-select-realty

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KELLER WILLIAMS SELECT REALTY