LANG IBERIA
LANG IBERIA is a Barcelona-based subsidiary of LANG AG Group that rents and sells professional audiovisual equipment (projectors, LED displays, cameras, drones, image processing) to event production companies, media firms, and AV integrators across Iberia, and also runs authorized manufacturer-certified training through LANG ACADEMY.
- Company typePrivate
- Founded2019
- HeadquartersCastellbisbal, Catalonia, Spain
- Headcount11–50
- GTM typeB2B
- OfferingServices
What LANG IBERIA does
LANG IBERIA is a privately held Spanish audiovisual equipment supplier and rental company headquartered in Castellbisbal, Catalonia, founded in 2019 through the merger of a local Spanish AV company with LANG GROUP, the European audiovisual technology group headquartered in Lindlar, Germany. It operates as the Iberian subsidiary of LANG AG Group, which has been active in the professional AV sector since 1978 and today runs offices in Germany, the United Kingdom, Switzerland, Spain, and (as of 2025) the UAE.
The company serves a B2B customer base composed of event production companies, media companies, and audiovisual integrators who require high-end projectors, LED display systems (modular and single-unit), professional video and broadcast cameras, lightshow drones, cabling, touch displays, image processing equipment (converters, signal management, switchers, matrix, playout, AVoIP), and Event IT hardware. Its portfolio spans more than a dozen premium manufacturers including Barco, Panasonic, Epson, AnalogWay, Lightware, AV Stumpfl, Samsung, Sony, Absen, iiyama, Ikegami, Fujifilm, Roland, and Navori Labs. Equipment is offered both for rental (including special terms for engagements of approximately one month or longer) and for outright sale, with an online catalog supporting quote-based transactions.
LANG IBERIA generates revenue through three streams: equipment rental, equipment sales (including a refurbished "LANG SERVICED" line backed by up to 24-month warranty), and certified training services delivered through "LANG ACADEMY." The training business includes authorized programs with Barco (Encore3), Analog Way (LivePremier), AV Stumpfl (PIXERA), LED Technologies, and Pixelhue. Differentiation rests on the LANG AG Group's 45+ years of brand heritage, authorized training-center status with leading manufacturers, a team of approximately twenty specialized AV professionals, 24/7 emergency support for events, and a B2B policy of delivering rental equipment in unbranded flight cases to protect client brand image.
LANG IBERIA firmographics
Firmographics- Name
- LANG IBERIA
- Legal name
- LANG IBERIA
- Website
- https://lang-iberia.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- LANG IBERIA is a Barcelona-based subsidiary of LANG AG Group that rents and sells professional audiovisual equipment (projectors, LED displays, cameras, drones, image processing) to event production companies, media firms, and AV integrators across Iberia, and also runs authorized manufacturer-certified training through LANG ACADEMY.
- Ownership category
- akta.pro rank
LANG IBERIA industry classification
Industry- Product category
- Professional Audiovisual Equipment Rental and Sales
- SIC
- Services-Miscellaneous Equipment Rental & Leasing (7350), Wholesale-Professional & Commercial Equipment & Supplies (5040)
- akta.pro primary industry
- Business Technology & Electronics Wholesale Clubs (B2B) (CRAEAEAF)
Keywords
Where LANG IBERIA is headquartered
LocationHeadquarters
- HQ city
- Castellbisbal, Catalonia
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
LANG IBERIA business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Equipment Rental: Rental of high-end audiovisual equipment including projectors, LED displays, cameras, drones, image processing equipment, and broadcast gear. Special conditions offered for long-term rentals of approximately one month or longer.
- Equipment Sales: Sale of full range of products from all partner brands, including new and refurbished (LANG SERVICED) equipment. Products available even if not in current rental catalog.
- Training and Certification: LANG ACADEMY offers certified training programs with leading manufacturers. Programs organized twice a year with certifications for Barco Encore3, Analog Way LivePremier, AV Stumpfl PIXERA, LED Technologies, and Pixelhue product families.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Standard rental terms |
| One time/ perpetual license | Multi-year contract | LANG SERVICED refurbished equipment |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
LANG IBERIA product offering
Product offeringCore offering
B2B supplier specializing in the sale and rental of professional audiovisual equipment for events, conferences, broadcast, and corporate production environments in the Iberian market. Offerings span premium-brand projectors, LED and LCD displays, image processing systems, drones, broadcast equipment, touch displays, cabling, and event IT — complemented by manufacturer-certified training (LANG Academy), a refurbished-equipment program (LANG SERVICED), and 24/7 emergency technical support.
Product overview
LANG IBERIA is a B2B audiovisual equipment supplier and rental company offering a comprehensive portfolio of professional AV solutions for sale and rental. The portfolio centers on high-end hardware across multiple product categories: projectors (from Panasonic, Epson, Barco) including screens, lenses, and accessories; displays from Samsung, Sharp, NEC, LG, and iiyama; LED displays including modular cabinets (AURA, ENKI, INFiLED), single units (fLED, The View), and controllers from Novastar and Brompton; lightshow drones (Damoda V4, Verge Aero X1, UVify IFO); professional cabling; interactive touch displays; and comprehensive image processing solutions including converters, signal management, matrix switchers, switchers, and playout systems from brands like Barco, Analog Way, Blackmagic Design, Lightware, and Ross. The company also provides Apple-based Event IT solutions and operates LANG Academy for certified training. LANG SERVICED is their sub-brand for professionally refurbished ex-rental equipment backed by up to 24-month warranties. Equipment is available for both short-term rental and purchase, with specialized B2B support including 24/7 emergency assistance.
Differentiator
Problem solved
Functional benefit
Brands
- LANG SERVICED: Refurbished AV equipment brand offering professionally reconditioned products from rental inventory with up to 24 months warranty.
- LANG ACADEMY
Products and services
- Professional AV Equipment Rental Rental service for professional audiovisual equipment (projectors, LED displays, image processing, drones, broadcast gear) targeted at event producers, agencies, broadcasters, and corporate AV teams in Spain and Portugal.
- Professional AV Equipment Sales Direct sale of new professional audiovisual equipment from leading manufacturers (Barco, Panasonic, Analog Way, AV Stumpfl, Epson, Lightware) for permanent installation and integrator customers in the Iberian market.
- LANG Academy Manufacturer-certified training and certification programs for audiovisual professionals, covering product operation, system integration, and emerging AV technologies from the brands LANG IBERIA distributes.
- LANG SERVICED Refurbished professional audiovisual equipment program offering cost-effective, factory-checked pre-owned AV gear to B2B customers seeking certified alternatives to new equipment.
- 24/7 Emergency Technical Support Round-the-clock on-call technical support service for rental and sale customers, providing troubleshooting, on-site intervention, and replacement coordination for live event and broadcast deployments.
- Projectors Rental and sale of professional projection equipment from Barco, Panasonic, Epson, and other leading brands for large venues, events, and fixed installations.
- LED Displays Rental and sale of LED display wall and modular screen solutions for events, broadcast sets, and large-format digital signage.
- Touch Displays Rental and sale of interactive touch-display hardware for corporate presentations, collaborative spaces, and event interactivity.
- Image Processing Equipment Rental and sale of image and video processing systems (including Analog Way products) for multi-screen event shows, broadcast, and control rooms.
- Broadcast Equipment Rental and sale of broadcast-grade audiovisual equipment for television production, live streaming, and media events.
- Drones Rental of professional drones for aerial filming, live event coverage, and broadcast productions.
- Cabling and Connectivity Rental and sale of professional cabling, signal extension, and AV connectivity infrastructure (including Lightware products) for event and installation deployments.
- Event IT Rental and sale of IT infrastructure supporting live events, including networking, computing, and digital signage back-end systems.
Quantifiable outcome
- Warranty up to 24 months on refurbished equipment
Companies that use LANG IBERIA
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
LANG IBERIA technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
LANG IBERIA partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and major.
- LANG AG GroupcoreLANG IBERIA is a Spanish company of the LANG AG Group, a reference in the AV market in Europe. Founded in Barcelona in 2019 through the merger of a local company in the audiovisual sector and LANG GROUP. LANG AG was founded in 1978 in Lindlar, Germany, and has grown to become a benchmark in the audiovisual sector.
- AnalogWaycoreInternational manufacturer of image processing equipment, control surfaces, and switchers. LANG IBERIA offers certified training for Analog Way LivePremier and other Analog Way products through LANG ACADEMY.
- BarcocoreLeading AV technology manufacturer providing projectors, image processing, and event control systems. LANG IBERIA is an authorized Barco training center offering Barco Encore3 Operator Certificate courses.
- PanasoniccoreMajor manufacturer of professional projectors and broadcast cameras. LANG IBERIA offers training and certifications in partnership with Panasonic through LANG ACADEMY.
- EpsonmajorManufacturer of professional projectors and related equipment offered through LANG IBERIA's catalog for rental and sale.
- LightwaremajorSpecialized manufacturer of image processing, signal management, and AV over IP solutions. Products featured in LANG IBERIA's catalog including matrix switchers and extenders.
- AV StumpflmajorManufacturer of projection screens and PIXERA media servers. LANG IBERIA offers PIXERA training certification through LANG ACADEMY.
- SamsungmajorBrand featured in LANG IBERIA's product catalog for displays and commercial screens.
- SonymajorBrand featured in LANG IBERIA's product catalog for professional cameras and displays.
- iiyamamajorDisplay and touch screen manufacturer featured in LANG IBERIA's product catalog including interactive displays.
- AbsenmajorLED display manufacturer featured in LANG IBERIA's product catalog for LED screens and modular units.
Scale indicators4 records
Recent moves8 records
Expansion highlights5 records
LANG IBERIA competitors and assessment
Company assessmentDirect peers
- NEP Group: World's largest outsourced technical production partner for sports, entertainment, and broadcast events, providing AV equipment, broadcast facilities, and on-site production services. Highly comparable to LANG IBERIA's broadcast and event AV rental activities, with deeper geographic reach.
- LANG AG: German parent company of LANG IBERIA, founded in 1978, offering professional AV rental, sales, and certified training across Europe. Direct parent and most directly comparable operating model, demonstrating the parent's own scale and expansion playbook.
- Creative Technology (CT Group): Now part of NEP Group, Creative Technology supplies high-end AV technology including LED walls, projection, and image processing for live events, broadcast, and corporate shows across Europe — a direct specialist AV rental peer with similar product mix and end customers.
- PRG (Production Resource Group): Global leader in entertainment and event production solutions, renting professional AV equipment (video, lighting, audio, rigging) for live events, concerts, and corporate productions — directly comparable business model and customer base to LANG IBERIA, but at global scale.
- Hawthorn: UK-based creative technical event production company renting AV equipment including projection, LED, cameras, and lighting for corporate events, exhibitions, and live shows. Directly comparable mid-market AV rental peer to LANG IBERIA.
- Videlio: France-headquartered European AV integration and services group operating across multiple countries. Comparable as a multi-country AV solutions provider combining equipment supply, integration, and managed services for enterprise and event customers.
- White Light: UK-based supplier of professional AV equipment, lighting, and technical solutions to the entertainment, events, and broadcast industries. Closely comparable mid-sized specialist distributor-renter serving live event and installation markets.
Regional players
- Dushow: France-based specialist rental company for audiovisual, lighting, and stage equipment serving live events, television, and corporate productions. Comparable business model and product categories to LANG IBERIA, focused on the French market.
Broad incumbents
- Christie Digital Systems: Global manufacturer of professional projectors, LED video walls, and image processing — overlapping with LANG IBERIA's core equipment categories. Functions both as a brand partner and a broader competitor that offers direct sales and rental services in some markets.
- Vitec Group: Publicly-listed provider of premium hardware and software products for the broadcast, media, and entertainment industries, including camera supports, LED lighting, and signal management. Adjacent incumbent serving many of the same broadcast and live-event end customers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
LANG IBERIA social profiles
Digital presenceLANG IBERIA financial estimates
Financial estimateRevenue estimate
Valuation estimate
LANG IBERIA leadership team
Management profileNumber of profiles
LANG IBERIA funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LANG IBERIA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LANG IBERIA
What does LANG IBERIA do?
B2B supplier specializing in the sale and rental of professional audiovisual equipment for events, conferences, broadcast, and corporate production environments in the Iberian market. Offerings span premium-brand projectors, LED and LCD displays, image processing systems, drones, broadcast equipment, touch displays, cabling, and event IT — complemented by manufacturer-certified training (LANG Academy), a refurbished-equipment program (LANG SERVICED), and 24/7 emergency technical support.
Is LANG IBERIA a public or private company?
LANG IBERIA is a private company. It is classified as corporate owned and is currently operating.
When was LANG IBERIA founded?
LANG IBERIA was founded in 2019. It employs 11 to 50 people.
Where is LANG IBERIA based?
LANG IBERIA is headquartered in Castellbisbal, Catalonia, Spain, in the Europe region.
How does LANG IBERIA make money?
Three revenue lines are on record. Equipment Rental is the primary driver. The others are equipment Sales and training and Certification.
Who are LANG IBERIA's main competitors?
Direct peers on record are NEP Group, LANG AG, Creative Technology (CT Group), PRG (Production Resource Group), Hawthorn, Videlio and White Light. Dushow is listed as a regional player. Broad incumbents are Christie Digital Systems and Vitec Group.
Does LANG IBERIA have an API?
No public API is recorded for LANG IBERIA.
What industry is LANG IBERIA in?
LANG IBERIA's product category is Professional Audiovisual Equipment Rental and Sales. Its primary akta.pro industry code is CRAEAEAF, Business Technology & Electronics Wholesale Clubs (B2B). Its SIC code is 7350.