What LARJ LEVEL does

LARJ LEVEL GmbH is a privately held, full-service creative and design agency headquartered at Prager Str. 12a in Leipzig, Germany. Founded in 2013 and led by CEO Ronny Anders, the firm operates with a compact team of approximately six professionals spanning graphic design, photography, project management, and online marketing. Its service offering covers the full creative value chain — strategy, branding, corporate design, graphic and editorial design, web design (including TYPO3-based builds with accessibility and GDPR compliance), UX/UI design, social media management, online marketing campaigns (including Google Ads), event marketing, animation and video production, packaging, and print production — positioning the agency as a single-vendor alternative to multi-specialist shops.

The agency's technical foundation is built on industry-standard tools (Adobe Creative Suite, TYPO3 CMS) rather than proprietary platforms; no APIs, SDKs, or AI/ML capabilities are disclosed. Services are delivered on a project-based engagement model with one-time fees, supplemented by retainer arrangements for anchor accounts; standard payment terms require a 30% advance on project commencement. The go-to-market is sales-led, with client acquisition driven primarily by the agency's portfolio website (showcasing 20+ case studies), direct referrals, and visibility generated through high-profile project work. Distribution is direct, with no intermediaries, and operating geography is concentrated in Leipzig and Saxony.

LARJ LEVEL serves a diverse client base spanning enterprise, government, sports, public broadcasting, healthcare, telecom, hospitality, and retail. Notable enterprise and institutional relationships include UEFA (lead agency for fan-festival communications at the Conference League Final 2026), MDR, PŸUR, Stadt Leipzig, SC DHfK Handball (lead agency since 2014), and the Leipziger Opernball (lead agency since 2014). The customer mix is hybrid: mid-to-large institutions requiring comprehensive design programs alongside regional SMBs seeking brand development and digital presence modernization. Revenue is generated through professional-services fees and retainer contracts; no public rate cards, revenue figures, or external funding are disclosed.

Name

LARJ LEVEL

Legal name

LARJ LEVEL GmbH

Website

https://larjlevel.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

LARJ LEVEL GmbH is a Leipzig-based, privately held full-service design agency of six employees offering branding, web design, graphic design, and communication strategy to mid-to-large enterprises, public-sector clients, and regional businesses across Germany.

Ownership category

akta.pro rank

Product category

Creative and Design Services

NAICS

Advertising, Public Relations, and Related Services (5418), Graphic Design Services (541430), Photographic Services (54192)

SIC

Services-Advertising Agencies (7311), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Content Production (Video, Design, Copy, Studio) (BPAFAAAF)

Keywords

• Brand design services
• Graphic design agency
• Web design services
• Marketing communications
• Corporate identity design

Headquarters

HQ city

Leipzig

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Design and Creative Services: Project-based design services including branding, graphic design, web design, digital marketing, and communication strategy. Revenue is generated through one-time project fees and ongoing retainer arrangements with key accounts. Payment structure typically includes 30% advance payment upon project commencement with remaining 70% due upon completion or during project execution.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

LARJ LEVEL GmbH is a Leipzig-based full-service design agency that delivers branding, graphic design, web design, social media management, marketing campaigns, editorial and print design, photography, and animation/video production. Services are delivered as project-based engagements and ongoing retainer work for mid-market, enterprise, government, sports, and cultural clients across Germany.

Product overview

LARJ LEVEL GmbH is a Leipzig-based full-service design agency offering a comprehensive suite of creative and marketing services. The agency operates as a unified service offering rather than a platform with separate modules. Core service categories include Strategy, Branding, Digital (web design, apps, social media management, advertising campaigns), and Print (brochures, flyers, print ads). The agency serves diverse clients across industries including media (MDR), government (Stadt Leipzig), sports (SC DHfK Handball, UEFA Conference League), hospitality (Bayerischer Bahnhof), healthcare (Reinker Med, Zahnarzt Scheiber), and retail (Wiesnstern). Services are delivered through specialized teams covering graphic design, photography, programming, project management, and marketing across both digital and print channels.

Differentiator

Problem solved

Functional benefit

Products and services

• Communication Products (Kommunikationsprodukte)

Named customers23 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Strichpunkt Design: Stuttgart/Munich-based brand and corporate design agency delivering branding, editorial design and digital experiences for enterprise clients. Directly comparable as a mid-size German full-service design firm.
• KMS Team: Hamburg/Berlin-based brand and communication design agency serving enterprise clients across strategy, branding and digital. Comparable in offering and target customer tier.
• Pixelgarten: Cologne-based digital and brand design studio serving B2B and consumer clients. Comparable as a small, project-led German design agency with cross-media offerings.
• Loved GmbH: Hamburg-based independent brand design studio focused on identity, digital and editorial design. Closely comparable in service mix and boutique agency scale.
• Hundertgrad°: Munich-based brand and communication agency specializing in strategy, corporate design and digital projects for B2B and public-sector clients in Germany.
• KARL ANDERS: Cologne-based independent creative and brand agency with a similar full-service positioning and project-based engagement model for German mid-market and enterprise clients.
• Meiré und Meiré: Cologne-based independent brand and design agency offering full-service strategy, branding, digital and communication work for mid-to-large German clients. Comparable in service scope, project-led model, and Germany-only focus.

Broad incumbents

• Jung von Matt: One of Germany's largest independent creative agency networks offering full-service brand, digital, content and campaign work. Overlaps in capabilities but operates at significantly larger scale across multiple offices.
• Scholz & Friends: Hamburg-based full-service creative agency network offering brand, digital and content production for enterprise clients across Germany. Same broad category, much larger scale.
• Serviceplan Group: Europe's largest independent agency group with full-service creative, digital and media capabilities. Broad incumbent competitor in the same German market with overlapping service categories.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/larj-level

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LARJ LEVEL