Municipio de Lagos de Moreno

What Municipio de Lagos de Moreno does

Municipio de Lagos de Moreno is a constitutionally established municipal government (ayuntamiento) in the state of Jalisco, Mexico. It administers local public services — including potable water, sanitation, public works, urban planning, public safety administration, and civic registry — to residents and businesses within its territorial jurisdiction. Its operating model is governmental rather than commercial: it does not sell a product, but rather funds operations through a combination of federal participaciones (transfers from the Fondo General de Participaciones), state contributions, and locally collected taxes and fees (predial, water/DAP, business licenses, fines).

The municipality holds the federal "Pueblo Mágico" designation granted by Mexico's Secretariat of Tourism (SECTUR), a recognition reserved for localities with verified cultural, historical, and architectural value. The designation functions as a federally certified brand, attracts heritage tourism, and unlocks dedicated federal funding streams for the conservation of historic assets. Lagos de Moreno has correspondingly pursued heritage and cultural tourism as an economic development lever, alongside environmental initiatives aimed at local lagoon and ecological preservation.

Technically, the entity operates no proprietary technology platform in the commercial sense; its administrative backbone consists of standard municipal systems (tax rolls, water billing, payroll, accounting) typical of mid-sized Jalisco ayuntamientos. The data set surfaced for this analysis is thin — only six employee records and limited public-facing information were available — so descriptions of internal operations, financials, and project pipeline are necessarily high-level and grounded in the structural reality of Mexican municipal government rather than firm-specific disclosures.

Name

Municipio de Lagos de Moreno

Legal name

Municipio de Lagos de Moreno

Website

https://ldm.gob.mx

Company type

Public

Operating status

Operating

Headcount range

1–10 employees

Short description

Municipio de Lagos de Moreno is a municipal government in Jalisco, Mexico, administering local public services (water, sanitation, public works, tax collection) to residents and businesses within its jurisdiction and holding the federal "Pueblo Mágico" tourism designation.

Ownership category

akta.pro rank

Product category

Municipal Government Services

NAICS

Executive, Legislative, and Other General Government Support (921), Executive and Legislative Offices, Combined (92114), Administration of Environmental Quality Programs (9241), Administration of Housing Programs, Urban Planning, and Community Development (9251), Administration of Economic Programs (9261)

SIC

Electric, Gas & Sanitary Services (4900)

akta.pro primary industry

Mayor/City Manager & General Administration (BPAIACAA)

akta.pro secondary industries

Government Digital Service & eGovernment (Service Delivery, IDs, Portals) (BPAIAAAE), Economic Development & Business Licensing (Local) (BPAIACAN), Revenue Systems, E-Filing & Digital Tax Administration (BPAIADAO)

Keywords

• Municipal government services
• Property tax administration
• Public water services
• Urban infrastructure
• Tourism development

Headquarters

HQ city

Lagos de Moreno

HQ country

Mexico

HQ region

Latin America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Others

Revenue model

1. Property Tax (Predial): Municipal property tax collected annually from landowners within the municipality
2. Water Service Fees: Fees collected for water utility services provided to residents and businesses
3. Federal and State Transfers: Intergovernmental fiscal transfers from federal and state governments to fund public services and infrastructure

Pricing tiers

Distribution channels4 records

Marketing channels9 records

Core offering

Municipal government entity located in Lagos de Moreno, Jalisco, Mexico, providing public administration services including property tax (impuesto predial) collection, potable water and sewerage services, urban infrastructure development (roads, paving, public spaces), social assistance through DIF programs, and tourism promotion as a designated "Pueblo Mágico" (Magical Town). Operates as the local branch of government funded through a combination of citizen fees, property taxes, and federal/state transfers (participaciones y aportaciones).

Product overview

Municipio de Lagos de Moreno is a municipal government entity (Ayuntamiento de Lagos de Moreno, Jalisco, Mexico) that operates a government portal (ldm.gob.mx) providing digital services to citizens. The municipal government offers online administrative services including: Trámites y Servicios (procedures and services through the state catalog), Online Payment services for water bills and property tax (predial), Transparency portal with public information, Bidding/licitaciones information, and various citizen services such as civil registry, health services, legal advice, and community programs like Brigadas con Impulso (mobile service brigades). The municipal government operates under the 2024-2027 administration led by President Municipal Mtro. Edgar Alfredo González Chávez. Note: As a government entity rather than a commercial technology company, the products and services listed are public/civic services rather than commercial software products.

Differentiator

Problem solved

Functional benefit

Brands

• Brigadas con Impulso: Mobile municipal service program that brings government services directly to communities through itinerant modules offering citizen attention, health services, veterinary care, and rural support programs.
• DIF Lagos de Moreno
• Uniendo Familias

Products and services

• Property Tax Collection (Impuesto Predial)

Quantifiable outcome

• PAASIV food assistance program grew 74% from 877 to 1,530 beneficiaries within one year
• +4 more outcomes

Named customers12 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

14 partnerships are on record, tiered core and minor.

• CONAGUA (Comisión Nacional del Agua) - Organismo de Cuenca Lerma-Santiago-PacíficocoreStrategic or Co-development Partner · 1 January 2026Federal water authority with direct jurisdiction over water bodies in western Mexico. CONAGUA signed a coordination agreement granting Lagos de Moreno municipality authority to intervene in federal zones, enabling the lagoon rescue initiative. Director General Lic. Gustavo Ernesto Figueroa Cuevas participated in the formal ANP declaration request meeting for the Laguna de Lagos de Moreno.
• SEMADET (Secretaría de Medio Ambiente y Desarrollo Territorial de Jalisco)coreStrategic or Co-development Partner · 1 January 2026State environmental authority responsible for technical and regulatory processes for Natural Protected Areas (ANP) in Jalisco. Mtro. Javier Sampayo Lazcano, Director of Natural Protected Areas, participated in the ANP declaration process for the Laguna de Lagos de Moreno.
• Sistema DIF JaliscocoreStrategic or Co-development PartnerState-level DIF system providing backing for social assistance programs including the PAASIV food program and the Programa de Alimentación en los Primeros 1,000 Días. Led by Maye Villa de Lemus (President) and Mtra. Diana Vargas Salomón (Director General).
• The Coca-Cola Company (Escuelas con Agua Program)coreStrategic or Co-development PartnerPrivate sector partner through the Schools with Water program providing water access infrastructure to educational institutions across Lagos de Moreno communities including El Ojuelo, San Cristóbal, La Esmeralda, and others.
• Gobierno del Estado de JaliscocoreStrategic or Co-development PartnerState government under Governor Pablo Lemus Navarro, providing coordinated funding and support for infrastructure, education (Jalisco con Estrella program), public safety (patrol vehicle donations), and social programs.
• SADER (Secretaría de Agricultura y Desarrollo Rural)minorStrategic or Co-development PartnerFederal agriculture ministry contributing to rural road rehabilitation projects alongside municipal and state governments. Led by Lalo Ron.
• Gobierno de México (Federal Government)coreStrategic or Co-development PartnerFederal government contributing to educational infrastructure projects including the CBTis 262 expansion (21.5 million pesos), coordinated through the DGETI (Directed by Dr. Rolando de Jesús López Saldana) and SEMS (Subsecretaría de Educación Media Superior, led by Mtro. Abraham Fernando Lozano Morales).
• INFEJAL (Instituto de Infraestructura Física Educativa de Jalisco)minorStrategic or Co-development PartnerJalisco physical education infrastructure institute collaborating on school improvement projects under the Jalisco con Estrella program. Led by Mtro. Francisco Ontiveros, Director General.
• Red de Centros de Justicia para las Mujeres en JaliscominorStrategic or Co-development PartnerState-level network for women's justice centers coordinated by Sofia Garcia. Lagos de Moreno is planned for construction of a Centro de Justicia para las Mujeres providing psychological attention, legal advice, and comprehensive support to women.
• Secretaría de TurismominorStrategic or Co-development PartnerState tourism secretariat partnering in the Zona Fan Lagos initiative for FIFA World Cup 2026 viewing at Explanada de Plaza Capuchinas.
• Fideicomiso de Municipios del InteriorminorStrategic or Co-development PartnerInterior municipalities trust fund participating in the Zona Fan Lagos FIFA World Cup 2026 initiative alongside municipal government and state tourism secretariat.
• Federación Jalisco InternacionalminorStrategic or Co-development PartnerState federation facilitating the Uniendo Familias program that issues humanitarian visas enabling family reunification for adults over 60 separated from relatives in the United States.
• IMEF and PROJALminorStrategic or Co-development PartnerMexican Institute of Finance Executives (IMEF) and Jalisco Projects (PROJAL) collaborated with the Dirección de Desarrollo Económico for the Second Financing Fair providing financial training and advice to entrepreneurs and MiPyMEs.
• SSPM (Sindicato de Servidores Públicos Municipales)minorStrategic or Co-development PartnerMunicipal public servants union with which the government signed a collective agreement benefiting municipal workers, coordinated with FSESEJ under Secretary General Isaac F. Sánchez.

Scale indicators14 records

Recent moves3 records

Expansion highlights2 records

Direct peers

• Municipio de Guadalajara: Capital city of Jalisco operating the same municipal-government structure under Jalisco state authority. Direct functional peer for property tax collection, water fees (via SIAPA), social programs (DIF), and the same Cabildohighly comparable operating model in the same state.
• Municipio de San Miguel de Allende: Pueblo Mágico municipality in Guanajuato with strong heritage/tourism branding, comparable in scale and economic profile to Lagos de Moreno. Closest functional peer for heritage-led municipal development strategy.
• Municipio de Zapopan: Adjacent Guadalajara-metropolitan municipality in Jalisco with comparable service portfolio (predial, agua, DIF, public works, transparency portal). Same revenue model, same state-level reporting framework, and overlapping citizen-service delivery patterns.
• Municipio de Tonalá: Jalisco municipality with similar suburban-municipal service mix (predial, agua, obras públicas, DIF). Useful peer for state-aligned capital project execution and 2024-2027 administration cycle dynamics.
• Municipio de Tlaquepaque: Guadalajara-area Jalisco municipality with cultural-heritage branding and Pueblos Mágicos overlap. Peer for tourism-led municipal revenue strategy and DIF social programming.
• Municipio de Puerto Vallarta: Jalisco coastal municipality with similar Pueblos Mágicos heritage dynamics and tourism economy. Peer for intergovernmental coordination with the Gobierno del Estado de Jalisco on infrastructure, public safety, and tourism programming.

Broad incumbents

• Gobierno del Estado de Jalisco: State-level government that acts as both parent authority and joint-funder for Lagos de Moreno projects (Jalisco con Estrella, road co-funding, DIF Jalisco). Comparable as a public-administration entity operating at one tier above the municipality.
• Municipio de Querétaro: Capital municipality of Querétaro with a significantly larger and more diversified revenue base. Broader incumbent peer illustrating how a Mexican municipality scales own-source revenue and economic-development tax capture beyond transfers.
• Sistema DIF Nacional (SNDIF): Federal social-assistance framework under which DIF Lagos de Moreno operates. Broader peer for designing food-assistance, early-childhood, and family-reunification programs executed locally.

Others

• ASO Services Solutions: Third-party digital payments vendor operating Lagos de Moreno's water bill payment portal. Adjacent infrastructure provider illustrating the private-sector digital stack municipalities depend on for own-source revenue collection.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/tweet
• Facebookfacebook.com/sharer.php
• LinkedInlinkedin.com/company/municipio-de-lagos-de-moreno

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries3 records

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Municipio de Lagos de Moreno