Legacy Hoops Academy

What Legacy Hoops Academy does

Legacy Hoops Academy is a private youth basketball training and development academy operating in the Twin Cities metro area of Minnesota. Founded circa 2011 as 43 Hoops and rebranded to its current name in early 2022 under co-owners Rahmeen Underwood and Tom Schuster, the company serves athletes from preschool through 12th grade through a multi-format programming portfolio that includes individual private training, small group memberships, junior training programs (Lil Hoopers for ages 3-5, Junior Hoops for grades K-4), youth and teen leagues, AAU Basketball Club competition, year-round specialty camps and clinics, and standalone tournaments. The Legacy Hoops Basketball Club, Club 43 Volleyball, and Legacy Pickleball Club operate as related brands under the same organizational umbrella, and the Hoops 4 Hope Foundation functions as a 501c3 community impact arm.

The business operates on a hybrid revenue model combining recurring monthly memberships ($65-$295/month), unit-priced training sessions ($35-$135 per session), per-player league fees ($210-$345), per-team tournament fees ($285-$350), and per-participant camp fees ($175-$315 per athlete). Distribution is direct-to-consumer, centered on three owned training facilities in Eden Prairie, Woodbury, and Hopkins, supplemented by off-site programs at community centers and schools across Andover, Plymouth, Shakopee, Maple Grove, Victoria, and St. Louis Park. Online registration is handled through third-party SaaS platform ezfacility.com, with tournament management via Tournament Depot and donation processing via Stripe. There is no proprietary technology platform, no AI/ML infrastructure, and no external funding; the company operates as a bootstrapped service business with 9 employees and a part-time/training roster of former collegiate and professional basketball players.

Name

Legacy Hoops Academy

Legal name

Legacy Hoops Academy

Website

https://legacyhoops.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Legacy Hoops Academy is a private youth basketball training academy serving Pre-K through Grade 12 athletes in the Twin Cities metro through training, camps, leagues, AAU club play, and tournaments across three owned facilities.

Ownership category

akta.pro rank

Product category

Youth Basketball Training

NAICS

Sports and Recreation Instruction (61162), Fitness and Recreational Sports Centers (713940)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Educational Services (8200)

akta.pro industry

PRIMARYMPAKAJAB

Single-Sport Skill Academies (Soccer, Basketball, Tennis, etc.)

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Sports Camps, Academies & Training Centers

SECONDARYHSADAEAA

Sport-Specific Skills Coaching (e.g., soccer, basketball, tennis)

Home & Personal Services/Fitness, Wellness & Personal Training/Sports Coaching & Athletic Performance

SECONDARYMPAGAMAF

Youth & Amateur Sports Tournaments

Media, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Live Sports Events

SECONDARYHSADAEAB

Strength & Conditioning / Athletic Performance Training

Home & Personal Services/Fitness, Wellness & Personal Training/Sports Coaching & Athletic Performance

Keywords

• Youth basketball training
• Basketball skill development
• Basketball camps clinics
• Basketball leagues tournaments
• Youth sports coaching

Headquarters

HQ city

Eden Prairie

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Basketball Training Programs: The company generates revenue through recurring and one-time training session fees. Training options include small group sessions (memberships and flex passes), one-on-one private training, and specialty programs like Rise & Grind Experience. Monthly membership plans range from $65-$295/month with various session allowances.
2. Camps & Clinics: Summer and holiday basketball camps for youth grades K-8, offered at multiple locations. Camps range from $175-$315 per participant and include specialty programs like Got Handles?, Shooting for Success, Peak Performance, and defensive skills camps.
3. Leagues & Tournaments: Organized basketball leagues including Fall Basketball League, Winter League, Midwest 3-on-3 League, and Junior Hoops Future Stars League. Tournament fees range from $285-$350 per team. League participation fees range from $210-$345 per player.
4. Team Training: Custom team training sessions for organized basketball teams (grades 3-12), conducted at the Legacy Hoops facilities. Team training sessions are 1.5 hours at $180 per session.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Legacy Hoops Academy operates a youth basketball training business serving athletes ages 3 through grade 12 across the Twin Cities metro area. The company sells structured small-group and one-on-one private training sessions, seasonal camps and clinics, organized leagues (Fall, Winter, Midwest 3-on-3, Future Stars), competitive basketball tournaments, and team training services at three owned facilities plus off-site partner locations. All training is delivered in-person by former collegiate and professional players, with player-to-instructor ratios capped between 6:1 and 10:1.

Product overview

Legacy Hoops Academy is a unified basketball training and development platform offering structured programs across multiple formats. The core portfolio includes junior training programs (Lil Hoopers for ages 3-5, Junior Hoops for grades K-4, and Future Stars League), small group and private training for grades 5-12, specialty camps and clinics (covering skills like shooting, ball handling, defense, point guard play), competitive leagues (Fall, Winter, Midwest 3-on-3), basketball tournaments, and team training services. The ecosystem is complemented by the Rise & Grind high-level experience, Friday Shoot Outs, and WelleFast fitness classes. The Hoops 4 Hope Foundation provides scholarship access to underserved youth. All programs are delivered at two primary facilities (Eden Prairie and Woodbury) with a staff of former collegiate and professional players.

Differentiator

Problem solved

Functional benefit

Products and services

• Lil Hoopers Basketball

Quantifiable outcome

• Player-to-trainer ratios of 9:1 or less maintained at camps and clinics
• +2 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Five partnerships are on record, tiered minor and core.

• St Louis Park JCC (Sabes JCC)minorStrategic or Co-development PartnerLegacy Hoops and St Louis Park JCC have partnered to offer a winter basketball league combining Junior Training Program elements with 3-on-3, 4-on-4, and 5-on-5 play. The partnership leverages JCC facilities while Legacy Hoops provides professional training staff.
• Midwest 3 on 3 LeagueminorStrategic or Co-development PartnerAffiliated with Midwest 3 on 3 leagues, an organization offering 3-on-3 basketball leagues. Legacy Hoops hosts Spring and Summer 3-on-3 leagues at their Hopkins and Woodbury facilities, providing facilities and coaching support.
• WelleFast Elite Sports TrainingminorChannel Partner/ Reseller/ DistributorWelleFast provides adult fitness classes at Legacy Hoops facilities. WelleFast offers small Adult Training Group Workouts designed for individuals looking to lose weight and get into shape, complementing the basketball training environment.
• Community Center & School PartnersminorStrategic or Co-development PartnerOff-site programs conducted at Andover Community Center, West Lutheran High School (Plymouth), Shakopee Area Catholic School, Maple Grove Community Gyms, Victoria Rec Center, and Woodbury Middle School. These partnerships enable Legacy Hoops to extend geographic reach throughout the Twin Cities metro.
• Hoops 4 Hope FoundationcoreOthersHoops 4 Hope is a 501c3 non-profit founded by Legacy Hoops that enables the company to help underserved youth in the Twin Cities by making camps and events accessible. The foundation also supports other Twin Cities non-profit partners and provides resources beyond basketball including networking and workshop opportunities.

Scale indicators3 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Breakthrough Basketball: Breakthrough Basketball delivers basketball camps, clinics, and coach education across the U.S. Comparable to Legacy Hoops as a basketball-focused training provider with camps, clinics, and instructional content for youth and coaches.
• PGC Basketball: Point Guard College is a national basketball skills training company offering camps, clinics, and online training for youth athletes. Highly comparable to Legacy Hoops as a basketball-specific skill development business serving youth through multi-format programs.
• Phenom Sports: Phenom Sports is a basketball athlete development and media organization running camps, showcases, and AAU events. Comparable to Legacy Hoops in combining youth basketball training with competitive event hosting and athlete exposure.
• The Skill Factory: The Skill Factory is a basketball training and athlete development organization with multiple U.S. locations offering camps, leagues, and AAU programs. Directly comparable to Legacy Hoops in business model (facility-based skill training + leagues + AAU).

Broad incumbents

• IMG Academy: IMG Academy is a large multi-sport training and boarding institution serving elite youth athletes. Broadly comparable to Legacy Hoops as a basketball athlete development business, though IMG operates at far larger scale and as a residential/boarding model.
• D1 Training: D1 Training is a national sports performance training franchise serving youth and adults across multiple sports. Broadly comparable to Legacy Hoops as a facility-based athletic training business, though D1's scope is multi-sport and franchise-driven.

Regional players

• NYB Hoops: National Youth Basketball (NYB) Hoops is a youth basketball training and league organization operating in select U.S. markets. Comparable to Legacy Hoops in offering basketball training, camps, and league play for youth, though with a different geographic footprint.

Emerging players

• Airborne Basketball Academy: Airborne Basketball Academy is a multi-location youth basketball training business offering small-group training, camps, and AAU teams. Directly comparable to Legacy Hoops in target customer (youth athletes), format (small group training), and program mix.
• Paragon Hoops: Paragon Hoops is a youth basketball training and AAU program serving competitive athletes. Comparable to Legacy Hoops in combining skill development with AAU competition, though smaller and more narrowly focused on competitive travel teams.

Others

• Dr. Dish Basketball: Dr. Dish Basketball manufactures shooting machines and provides training content to basketball programs and facilities. Adjacent peer to Legacy Hoops as a basketball training ecosystem enabler, though operating in equipment rather than direct service delivery.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/legacyhoopsaca
• YouTubeyoutube.com/channel/UCABtEZBIEUJzeLWuOgm-AWA
• Facebookfacebook.com/LegacyHoopsAcademy
• Instagraminstagram.com/legacyhoopsacademy
• LinkedInlinkedin.com/company/legacy-hoops-academy

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Legacy Hoops Academy