Les Partisans du Goût, mon Marché Gourmet

What Les Partisans du Goût, mon Marché Gourmet does

Les Partisans du Goût, mon Marché Gourmet is a private French gourmet food retail and catering business founded in 2010 and headquartered in Marquette-lez-Lille, in the Hauts-de-France region. The company operates physical "halles gourmandes" (gourmet market halls) that consolidate nine artisanal food trades — boulangerie-pâtisserie, traiteur, poissonnerie, charcuterie-fromagerie, boucherie, primeur, fraîche-découpe, épicerie, and cave — under a single roof in the Lille metropolitan area. With 108 employees, the business serves primarily individual gourmet-food consumers in Hauts-de-France, with secondary demand from private-event organizers and corporate/professional clients seeking house-made catering.

The core product is the unified Marché Gourmet concept, supported by two complementary modules: Traiteur Maison, an in-house catering service with seasonal Collection Traiteur catalogs (e.g., a 2026 summer edition) for both private receptions and professional events; and an e-commerce platform (ecommerce.partisansdugout.fr) offering home delivery in the Lille area and click&collect pickup. The technology stack is light: a WordPress-based brand site plus an own-storefront e-commerce platform for online ordering, with no disclosed AI/ML, API, or proprietary technology assets.

The revenue model combines in-store counter retail across nine food categories, online transaction-based ordering (delivery and click&collect) within Lille, and professional catering services for events. The company is privately held with no disclosed funding rounds, parent company, or M&A activity, and is exclusively focused on a single French region. A 2024 gender equality index score of 97/100 is the only formal recognition disclosed.

Name

Les Partisans du Goût, mon Marché Gourmet

Legal name

Les Partisans du Goût

Website

https://lespartisansdugout.com

Company type

Private

Operating status

Operating

Headcount range

101–250 employees

Short description

Les Partisans du Goût operates physical gourmet market halls in the Lille metropolitan area, consolidating nine food trades under one roof. The 108-employee business serves Hauts-de-France consumers with house-made prepared foods, specialty retail, event catering, and an online ordering platform with local delivery.

Ownership category

akta.pro rank

Product category

Specialty Food Retail

NAICS

Specialty Food Retailers (4452), Baked Goods Retailers (445291), Caterers (72232), All Other Specialty Food Retailers (445298)

SIC

Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)

akta.pro primary industry

Gourmet & Fine Food Stores (CRAHAGAG)

akta.pro secondary industries

Farmstead & Local Artisan Food Markets (Retail Shops) (CRAHAGAO), Patisseries & Dessert Boutiques (CRAHAGAB)

Keywords

• Artisanal food retail
• Gourmet market halls
• Catering services
• Online food delivery
• Specialty food shops

Headquarters

HQ city

Lille

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Retail Food Sales: In-store sales across multiple food counters including boulangerie-patisserie, traiteur, poissonnerie, charcuterie-fromagerie, boucherie, primeur, fresh cuts, epicerie, and wine cellar. Customers purchase directly at counters.
2. Online Ordering & Delivery: E-commerce platform enabling online purchases of fresh products and prepared meals with home delivery in Lille area and click&collect pickup.
3. Catering/Traiteur Services: Event catering services for private and professional receptions. Home-made culinary creations prepared daily by kitchen brigades for private events and corporate functions.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Les Partisans du Goût operates a gourmet market hall concept in Lille, Hauts-de-France, bringing together multiple food trades (boulangerie-pâtisserie, traiteur, poissonnerie, charcuterie-fromagerie, boucherie, primeur, fraîche-découpe, épicerie and cave) under one roof. The company sells fresh products and house-made prepared dishes in-store, online via its e-commerce platform with home delivery in Lille and click&collect, and offers catering services for private and professional events. Seasonal traiteur collections feature ready-to-eat and reheatable recipes prepared daily by in-house chef brigades.

Product overview

Les Partisans du Goût operates as a single unified gourmet market concept called 'Marché Gourmet' — a physical food hall bringing together multiple food trades (boulangerie, traiteur, poissonnerie, charcuterie-fromagerie, boucherie, primeur, épicerie, and cave) under one roof in Lille. The offering is augmented by two complementary modules: Traiteur Maison (house-made catering services for private and professional events) and an e-commerce platform for online ordering with home delivery and click & collect. The business also publishes seasonal Collection Traiteur catalogs featuring its prepared dishes.

Differentiator

Problem solved

Functional benefit

Products and services

• Marché Gourmet Partisans du Goût A physical gourmet market hall in Lille, Hauts-de-France, that brings together multiple food trades under one roof: boulangerie-pâtisserie, traiteur, poissonnerie, charcuterie-fromagerie, boucherie, primeur, fraîche-découpe, épicerie and cave. Customers shop in-store for fresh products and house-made prepared dishes.
• Traiteur Maison (Catering Services) House-made catering service offering ready-to-eat and reheatable dishes prepared daily by in-house chef brigades for private receptions and professional events. Customers can order via the online traiteur booking platform.
• Course en Ligne (E-commerce) Online shopping platform offering home delivery in Lille and surrounding areas plus click&collect pickup for fresh products and prepared dishes from the Marché Gourmet.
• Collection Traiteur Seasonal catering collection featuring house-made recipes including meat dishes, vegetarian options, accompaniments, and desserts such as Portuguese pork cheek, veal with carrots, lasagna, mashed potatoes, Flemish carbonade, Milanese escalope, Caesar salad, Dauphinois gratin, and Nutella mousse.

Segments3 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Carrefour: France's largest retailer, expanding its premium 'Carrefour Gourmet' ranges, traiteur, and online grocery delivery. Broad incumbent competitor that increasingly overlaps with Partisans du Goût's assortment at lower price points.
• Whole Foods Market: US premium specialty grocer with prepared foods, bakery, butcher, fishmonger, and cheese counters. Comparable as a scaled incumbent operating a premium multi-counter specialty food retail model, though much larger and US-focused.
• Auchan: Major French hypermarket retailer with a dedicated 'Auchan Gourmet' premium assortment and prepared-meal offers. Sets the competitive baseline on price, assortment breadth, and convenience against which specialty halls must differentiate.

Regional players

• Maison Fossier: Historic French patisserie and biscuit specialty retailer with regional Hauts-de-France roots. Comparable on the artisan boulangerie-pâtisserie counter side, though narrower in assortment than the full hall concept.

Direct peers

• La Grande Épicerie de Paris: Department-store-operated gourmet food hall (part of Le Bon Marché) offering multiple specialist counters — bakery, fish, meat, cheese, traiteur, wine — under one roof. Direct comparator for the multi-counter market-hall model that defines Partisans du Goût.
• Galeries Lafayette Gourmet: Gourmet food hall within Galeries Lafayette offering curated specialty counters and prepared foods. Directly comparable as a multi-counter premium food retail concept targeting gourmet consumers.
• Fauchon: Iconic French luxury gourmet retailer combining patisserie, traiteur, épicerie fine, and tea/salon concepts under a single brand. Highly comparable to Les Partisans du Goût's multi-trade gourmet-hall positioning with a focus on fait-maison and premium gifting.
• Picard Surgelés: France's leading specialty frozen and prepared-meal retailer, emphasizing quality, French sourcing, and convenient premium meal solutions. Comparable on the prepared-meal / traiteur side of Partisans du Goût's offer.
• Eataly: Italian-origin gourmet marketplace combining retail counters (bakery, pasta, cheese, butcher, fish), restaurants, and cooking school under one roof. Closest international analogue of the multi-trade gourmet hall model.

Emerging players

• Traiteur de Paris: French B2B-focused prepared-meal and catering specialist serving hospitality and foodservice channels. Comparable on the traiteur / ready-to-eat meal side of Partisans du Goût's business, with a different go-to-market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/PartisansduGout
• Instagraminstagram.com/partisans_du_gout
• LinkedInlinkedin.com/company/les-partisans-du-go%C3%BBt

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Les Partisans du Goût, mon Marché Gourmet