Liberty Consulting and Management

Name

Liberty Consulting and Management

Legal name

Liberty Consulting and Management

Website

https://libertyconsultingandmanagement.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Business Development Consulting

NAICS

Marketing Consulting Services (541613), Management Consulting Services (54161)

SIC

Services-Management Consulting Services (8742)

akta.pro industry

PRIMARYBPAHACAA

Strategy & Corporate Development Consulting

Business & Public Services/Professional Services (Legal, Accounting, Consulting)/Management Consulting

Keywords

• Business development consulting
• Sales marketing services
• Field sales campaigns
• Customer acquisition services
• Brand promotion consulting

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Business Consulting Services: The company provides consulting services to clients from different industries and sectors, offering expertise in marketing strategies, campaign management, and brand promotion. Revenue is generated through professional service fees for consulting engagements and marketing services delivered at the local market level.
2. Sales and Marketing Services for Telecom Partners: As an authorized partner for Verizon, the company generates revenue by providing customer acquisition, lead generation, and market research services for telecommunications clients. Their team engages potential customers and converts them into subscribers, earning fees based on their sales and marketing performance.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels3 records

Core offering

Liberty Consulting and Management is a business development firm that consults on marketing strategies, manages campaigns, and promotes client brands, products, and services at the local market level through deployed field sales and marketing teams. As an authorized Verizon partner for the FiberOptic campaign, the company specializes in telecommunications customer acquisition, lead generation, and market research, converting leads into subscribers through direct face-to-face consumer engagement.

Product overview

Liberty Consulting and Management is a Business Development Firm in New York that operates as a single integrated service offering rather than a platform-plus-modules architecture. The company provides business development and sales marketing services, including consulting on marketing strategies, campaign management, and brand promotion at local market levels. They have a specialized telecommunications division as an authorized Verizon partner providing lead generation and customer service. Their Accelerated Sales and Leadership Training Program provides entry-level training with subsequent placement into roles across administration, marketing, customer service, and sales, with a Leadership Certification Program for career progression.

Differentiator

Problem solved

Functional benefit

Products and services

• Business Development Services

Quantifiable outcome

• Over 80% of Verizon's newest customers in their coverage area switched due to Liberty Consulting and Management's solutions
• +1 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• VerizoncoreStrategic or Co-development PartnerLiberty Consulting and Management is an authorized partner of Verizon, specializing in the FiberOptic campaign. The partnership involves customer acquisition, lead generation, and market research for Verizon's telecommunications services. Their team leverages Verizon's FiberOptic campaign to reach millions of leads across the country, engaging potential customers and converting them into loyal subscribers. Over 80% of Verizon's newest customers in their coverage area switched due to Liberty Consulting and Management's solutions. The company provides comprehensive solutions including customer service, product knowledge, and sales expertise tailored to Verizon's service offerings.

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• MarketStar: MarketStar provides outsourced sales, customer acquisition, and field marketing services to enterprise clients including telecom and technology companies. It is comparable in that it sells a similar outsourced-acquisition playbook to large carrier and tech clients.
• Cydcor: Cydcor is a direct sales and marketing outsourcing firm that builds and manages field sales teams for enterprise clients across multiple verticals including telecom. It is the closest direct peer in terms of outsourced field-marketing model, target customers, and D2C acquisition methodology.
• BDS Marketing: BDS Marketing operates direct-sales and retail-event field marketing programs for brands, including telecom and consumer services. It overlaps with Liberty Consulting and Management in deploying branded face-to-face sales teams for customer acquisition campaigns.
• Sales Partnerships: Sales Partnerships designs and manages outsourced direct-sales forces for B2B and consumer clients, often targeting customer acquisition in verticals like telecom and home services. Highly comparable in outsourced field-sales model and customer-acquisition focus.
• Mosaic Sales Solutions: Mosaic Sales Solutions designs and executes in-person field sales and retail marketing campaigns for major consumer brands. It mirrors Liberty Consulting and Management's field-marketing delivery model and customer-acquisition orientation.

Broad incumbents

• TTEC: TTEC is a large customer experience and digital customer-acquisition outsourcer serving enterprise clients including telecom carriers. Comparable in targeting outsourced customer acquisition for the same enterprise buyers, but operating at significantly larger scale with a digital-first orientation.
• Concentrix: Concentrix is a global customer experience and sales outsourcing provider serving major telecom and technology clients with customer acquisition and lifecycle engagement. Comparable as an incumbent sales-and-marketing outsourcer for telecom carriers, though much larger and more diversified.
• Advantage Solutions: Advantage Solutions is a large, publicly-traded sales and marketing services provider with a broad portfolio spanning retail, broker, and field-marketing services. It is a broad incumbent that competes for the same enterprise marketing budgets but at materially greater scale.
• Acosta: Acosta is a large retail and brand marketing services company that executes in-store, field, and consumer activation programs for CPG and telecom clients. It is comparable as a broad-based provider of sales and marketing execution services.
• The Marketing Arm (Omnicom): The Marketing Arm is the experiential and sponsorship marketing arm of Omnicom, providing brand experience, field activation, and direct-to-consumer campaigns for major brands. Comparable in providing field-based D2C marketing services at enterprise scale.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/liberty-consulting-management

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Liberty Consulting and Management