MacAce - The Mac Only ISP
WebMate (formerly MacAce) is a UK-based ISP founded in 1994 serving home users, SMBs, and enterprises with self-managed web hosting, VoIP/SIP, email, broadband, and leased-line services across the UK, US, and worldwide.
- Company typePrivate
- Founded1994
- HeadquartersCornwall, United Kingdom
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What MacAce - The Mac Only ISP does
WebMate Internet Services Limited, operating under the legacy brand MacAce, is a UK private ISP founded in 1994 and headquartered in Cornwall. The company delivers a horizontal portfolio of internet services spanning high-availability web hosting (WordPress-optimized, cPanel HA, VPS/bare metal), business email hosting, domain registration, web design and builder tools, UK SIP trunks and hosted 3CX VoIP PBX, and full-fibre broadband plus Ethernet leased lines up to 10Gbps.
Its technology backbone is a self-managed, multi-continent, multi-homed, self-healing network anchored at Telehouse London with AWS, Google Cloud, Cisco, and Cogent partnerships for resilience and global routing. The platform uses high-availability stacks with auto-scaling, claims >99.999% uptime and 50–150ms TTFB, and is 100% carbon neutral with renewable-energy datacentres.
Commercially, WebMate operates without a salesforce, relying on word-of-mouth, reviews (5.0 Trustpilot across 430+ reviews; 4.9 Google across 200+), and direct self-serve via its website, with entry pricing starting at £2.92/month for email and £4/month for hosting. It serves tens of thousands of home users, SMBs, call centres, and enterprise customers across the UK, US, and worldwide, with 86% of customers retained for ten years or more.
MacAce - The Mac Only ISP firmographics
Firmographics- Name
- MacAce - The Mac Only ISP
- Legal name
- WebMate Internet Services Limited
- Website
- https://macace.net
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- WebMate (formerly MacAce) is a UK-based ISP founded in 1994 serving home users, SMBs, and enterprises with self-managed web hosting, VoIP/SIP, email, broadband, and leased-line services across the UK, US, and worldwide.
- Ownership category
- akta.pro rank
MacAce - The Mac Only ISP industry classification
Industry- Product category
- Internet Services (ISP)
- NAICS
- Wired Telecommunications Carriers (517111), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Fiber-to-the-Premises (FTTP/FTTH) Broadband Providers (HDAIABAC)
- akta.pro secondary industry
- Cloud PBX & Hosted Telephony (HDAIAHAB)
Keywords
Where MacAce - The Mac Only ISP is headquartered
LocationHeadquarters
- HQ city
- Cornwall
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
MacAce - The Mac Only ISP business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Infrastructure, Technology or R&D, Personnel, Operations, Marketing or Sales
Revenue model
- Web Hosting Services: Premium web hosting including WordPress hosting, High Availability cPanel hosting, and VPS & Bare Metal servers. Revenue from recurring monthly/annual subscriptions.
- SIP Trunks & VoIP Services: UK SIP Trunks for 3CX, Asterisk and all PBX systems. Includes unlimited UK & Mobile calls. Also includes 3CX hosting, SIP Go low-cost options, and call centre SIP trunks.
- Broadband & Leased Lines: Full Fibre Broadband for home (up to 1Gbps) and business (up to 2.5Gbps), plus Ethernet Leased Lines up to 10Gbps for enterprise customers.
- Email Hosting: Ultra-reliable business-grade email accounts with @yourdomain. Recurring subscription model per email box.
- Domain Registration: Domain name registration services for customers.
- Web Design Services: Fixed price website design including low-cost options (£99), WordPress design, and web builder tools. One-time and subscription options.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Web Hosting from £4/month |
| Subscription | Monthly | High Availability Web Hosting from £4/month |
| Subscription | Monthly | Email Hosting from £2.92/month |
| Subscription | Monthly | SIP Trunks from £7.57/month |
| Usage-based | Pay-as-you-go | SIP GO from £3.75/SIP channel |
| Subscription | Monthly | 3CX Hosting from £7.99/month |
| Subscription | Monthly | 3CX Hosted VoIP from £10.72/month |
| Subscription | Monthly | Web Builder from £4/month |
| One time/ perpetual license | Monthly | Fixed Price Web Design from £99 |
| Subscription | Monthly | Home Broadband up to 1Gbps |
| Subscription | Monthly | Business Broadband up to 2.5Gbps |
| Subscription | Monthly | Ethernet Leased Lines up to 10Gbps |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
MacAce - The Mac Only ISP product offering
Product offeringCore offering
WebMate (originally MacAce) is a UK-based Internet Service Provider delivering high-availability web hosting, VoIP/SIP trunk services, business email hosting, fibre broadband, and ethernet leased lines to home users, SMEs, and enterprise customers globally. The company owns and operates its own multi-continent, self-healing network and servers primarily housed at Telehouse London, and also offers website design and domain registration services. Founded in 1994, it serves tens of thousands of customers across the UK, US and worldwide.
Product overview
WebMate is a UK-based Internet Service Provider offering a comprehensive portfolio of internet solutions organized around five core service areas: (1) Web Hosting & Domain Services including High Availability Web Hosting, Fast WordPress Hosting, and High Availability cPanel Hosting; (2) VoIP & Communications encompassing UK SIP Trunks (with standard and SIP GO! low-cost variants), Call Centre SIP Trunks, Hosted 3CX PBX, 3CXpress ISDN replacement, and 3CX Licenses; (3) Business Email Hosting with domain-branded email accounts; (4) Web Design & Build Services including DIY Web Builder, Fixed Price Web Design, and WordPress-specific design; and (5) Broadband & Connectivity featuring Home Broadband, Business Broadband, and Ethernet Leased Lines. The company positions itself as a premium, high-availability ISP that manages its own network and servers, emphasizing reliability, speed, and personal customer support over 30+ years of operation.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- >99.999% hosting and email uptime
- +5 more outcomes
Companies that use MacAce - The Mac Only ISP
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
MacAce - The Mac Only ISP technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
MacAce - The Mac Only ISP partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- AWS (Amazon Web Services)coreAWS Certified Partner providing cloud infrastructure capabilities. AWS is used to add resilience and global speed improvements to WebMate's services. WebMate has certified expertise in AWS solutions.
- GooglecoreStrategic partnership with Google for cloud services and infrastructure improvements. Works in partnership to add resilience and global speed improvements to services.
- 3CXcore3CX Silver Partner offering hosted 3CX VoIP PBX solutions, SIP trunks, and related services. WebMate is a premier partner for 3CX solutions including hosted PBX, SIP trunking, and 3CX licensing.
- CogentcorePartnership with Cogent for network services. Cogent is one of the most trusted internet network providers in the world, providing additional resilience and global speed improvements.
- CiscocoreCisco partnership for networking and software solutions. WebMate works with Cisco as part of their trusted network and software provider ecosystem for internet services.
- Telehouse LondoncorePrimary data centre location in Telehouse London - the heart of the UK internet. WebMate runs their multi-continent network and servers from this facility.
Scale indicators12 records
Recent moves6 records
Expansion highlights5 records
MacAce - The Mac Only ISP competitors and assessment
Company assessmentBroad incumbents
- IONOS (1&1 IONOS): Large European hosting provider offering shared hosting, WordPress, VPS, dedicated servers, business email, and domains. Direct competitor to WebMate's web hosting, WordPress hosting, VPS, and email product lines.
- CityFibre: UK wholesale full-fibre infrastructure provider whose network underpins many altnet ISPs. Competes indirectly via wholesale partners and increasingly retail partnerships that target the same full-fibre customers WebMate serves.
- BT Business: UK incumbent telecommunications provider offering broadband, Ethernet leased lines, SIP trunks, hosted voice, and cloud services to SMB and enterprise. Wide portfolio, larger scale, and primary channel competitor to WebMate's full-fibre and VoIP lines.
Direct peers
- AAISP (Andrews & Arnold): Small, specialist UK ISP focused on broadband, leased lines, and connectivity for technically demanding customers with strong service ethos. Similar niche, reputation-driven positioning to WebMate.
- Fasthosts: UK provider of shared and VPS web hosting, business email, domains, and broadband services to SMBs. Comparable horizontal product mix across hosting, email, and connectivity with WebMate.
- Plusnet: UK consumer and SME broadband provider with bundled hosting and email options, operating over BT Openreach infrastructure. Comparable in broadband-led ISP positioning with adjacent hosting services.
- VoIP Unlimited / Gradwell: UK SIP trunk, hosted PBX, and VoIP provider targeting SMBs and resellers. Directly comparable SIP trunk / hosted telephony offering to WebMate's 3CX hosting and SIP trunk business.
- SiteGround: Managed web hosting provider specializing in WordPress, WooCommerce, and high-performance shared hosting with global datacentres. Comparable fast/managed WordPress hosting positioning to WebMate's core hosting product.
- Zen Internet: UK independent ISP offering full-fibre broadband, business connectivity, web hosting, email and SIP/VoIP services to SMEs, with a strong reputation-led service model. Closely comparable product mix and target customer to WebMate.
Emerging players
- Hyperoptic: UK altnet offering full-fibre broadband to residential and business customers with its own infrastructure. Comparable UK full-fibre broadband proposition targeting urban SMBs that overlaps with WebMate's broadband/leased-line segment.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
MacAce - The Mac Only ISP social profiles
Digital presenceMacAce - The Mac Only ISP compliance and trust
Trust signalCompliance2 records
MacAce - The Mac Only ISP financial estimates
Financial estimateRevenue estimate
Valuation estimate
MacAce - The Mac Only ISP leadership team
Management profileNumber of profiles
MacAce - The Mac Only ISP funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MacAce - The Mac Only ISP M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MacAce - The Mac Only ISP
What does MacAce - The Mac Only ISP do?
WebMate (originally MacAce) is a UK-based Internet Service Provider delivering high-availability web hosting, VoIP/SIP trunk services, business email hosting, fibre broadband, and ethernet leased lines to home users, SMEs, and enterprise customers globally. The company owns and operates its own multi-continent, self-healing network and servers primarily housed at Telehouse London, and also offers website design and domain registration services. Founded in 1994, it serves tens of thousands of customers across the UK, US and worldwide.
Is MacAce - The Mac Only ISP a public or private company?
MacAce - The Mac Only ISP is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MacAce - The Mac Only ISP founded?
MacAce - The Mac Only ISP was founded in 1994. It employs 1 to 10 people.
Where is MacAce - The Mac Only ISP based?
MacAce - The Mac Only ISP is headquartered in Cornwall, United Kingdom, in the Europe region.
How does MacAce - The Mac Only ISP make money?
Six revenue lines are on record. Web Hosting Services are the primary driver. The others are SIP Trunks & VoIP Services, broadband & Leased Lines, email Hosting, domain Registration and web Design Services.
Who are MacAce - The Mac Only ISP's main competitors?
Broad incumbents on record are IONOS (1&1 IONOS), CityFibre and BT Business. Direct peers are AAISP (Andrews & Arnold), Fasthosts, Plusnet, VoIP Unlimited / Gradwell, SiteGround and Zen Internet. Hyperoptic is listed as an emerging player.
Does MacAce - The Mac Only ISP have an API?
No public API is recorded for MacAce - The Mac Only ISP.
What industry is MacAce - The Mac Only ISP in?
MacAce - The Mac Only ISP's product category is Internet Services (ISP). Its primary akta.pro industry code is HDAIABAC, Fiber-to-the-Premises (FTTP/FTTH) Broadband Providers, with a secondary code of HDAIAHAB, Cloud PBX & Hosted Telephony. Its NAICS code is 517111 and its SIC code is 7370.