MAGMA-AMGM (Multicultural Agency of the Greater Moncton Area)

What MAGMA-AMGM (Multicultural Agency of the Greater Moncton Area) does

MAGMA-AMGM (Multicultural Agency of the Greater Moncton Area) is a Canadian non-profit settlement organization headquartered at 22 Church St, Suite T120, Moncton, New Brunswick. Founded around 1981 by three community women and governed by an independent Board of Directors, the agency delivers newcomer settlement services to the Greater Moncton Area and the broader Southeast Regional Zone of New Brunswick. Its service portfolio spans an intake function (First Step), settlement counselling, an in-house language school (CLIC, sector-specific employment language training, Start-Up, FISRP/PREi, and a fee-bearing CELPIP preparation program), Care for Newcomer Children including the HIPPY home-visit preschool program, Community Connections (Settlement Workers in Schools, youth programs, pre-employment support), Atlantic Immigration Program support, and a Safe Space service for LGBTQ2S+ newcomers and victims of domestic violence. The organization also produces the long-running annual MOSAÏQ multicultural festival, now in its 20th year.

The agency operates with a team of approximately 100 members drawn from over 20 countries and speaking more than 22 languages, with capacity expanded through the renovation of classrooms on the 3rd and 4th floors of its headquarters (roughly 20 students per room, supporting 500+ language students). Technology under delivery is conventional: a WordPress website with English and French mirrors, a CAEL partnership link, and a CELPIP centre listing. There is no proprietary software product, no API surface, and no disclosed AI/ML capability. Service delivery is human-intensive — intake, in-person language classes, school-based settlement workers, home visits, and community events — supplemented by online and blended learning options for the language school.

MAGMA's business model is government-funded non-profit. Revenue derives primarily from contribution agreements with Immigration, Refugees and Citizenship Canada (IRCC) and the Government of New Brunswick for settlement programming, language training, and employment-related services, with secondary income from individual and organizational donations and a modest fee stream from the CELPIP preparation program. Leadership transitioned on June 15, 2026, with Maha Imazitene succeeding Ron Gaudet as CEO following the multi-year "MAGMA Re-Envisioned" transformation.

Name

MAGMA-AMGM (Multicultural Agency of the Greater Moncton Area)

Legal name

Multicultural Agency of the Greater Moncton Area

Website

https://magma-amgm.org

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

51–100 employees

Short description

MAGMA-AMGM is a Canadian non-profit settlement agency in Moncton, New Brunswick, serving newcomers through intake, language training, settlement counselling, childcare, employment support, and community programming, funded primarily by IRCC and the Government of New Brunswick.

Ownership category

akta.pro rank

Product category

Settlement and Immigration Services

NAICS

Educational Services (611), Educational Support Services (611710), Exam Preparation and Tutoring (611691)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Online/Hybrid Lifelong Learning Platforms & Open Enrollment Programs (EDAAAEAL)

Keywords

• Settlement services
• Newcomer language training
• Immigration support services
• Community integration programs
• Childcare services

Headquarters

HQ city

Moncton

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Government Funding: Primary funding from Immigration, Refugees and Citizenship Canada (IRCC) and the Government of New Brunswick for settlement programming, language training, and employment-related services.
2. Donations: Charitable donations from individuals and organizations supporting newcomer settlement and community building.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

MAGMA-AMGM is a non-profit settlement organization that delivers comprehensive newcomer integration services in the Greater Moncton Area. Its core offerings span initial intake and settlement planning, English language training (CLIC, sector-specific, Start-Up, and FISRP/PREi programs), employment support and pre-employment counseling, childcare and early learning services (including HIPPY), Atlantic Immigration Program support, a Safe Space program for vulnerable newcomers, CELPIP test preparation, and the annual MOSAÏQ multicultural arts festival. Services are funded primarily by IRCC and the Government of New Brunswick and are delivered free to newcomers, with a small fee for the CELPIP preparation course.

Product overview

MAGMA-AMGM is a settlement organization (not a technology product company) offering a comprehensive suite of newcomer integration services. The core offerings include: First Step (intake services), Settlement Services, the MAGMA Language School (providing CLIC, sector-specific training, Start-Up, FISRP/PREi programs), Community Connections (SWIS, youth programs, employment support), Care for Newcomer Children (including HIPPY), Atlantic Immigration Program support, Safe Space, and CELPIP test preparation. The organization also runs the annual MOSAÏQ Festival celebrating multiculturalism. These services work together to support newcomers through every stage of their settlement journey from initial arrival through full community integration.

Differentiator

Problem solved

Functional benefit

Brands

• MOSAÏQ: Annual multicultural arts and culture festival celebrating the rich social and cultural fabric of communities in the Greater Moncton area. Now in its 20th year, MOSAÏQ showcases food, music, arts, and culture from diverse ethnocultural communities.
• HIPPY (Home Instruction for Parents of Preschool Youngsters)

Products and services

• First Step (Intake) Initial intake and welcome service that serves as the first point of contact for newcomers in the Greater Moncton Area, providing personalized assessments, connections to appropriate MAGMA services, and referrals to community partners.
• Settlement Services Comprehensive settlement support including information sessions, documentation assistance, referrals to community resources, and counseling for newcomers adapting to life in Canada; produces individualized settlement plans.
• MAGMA Language School English language training programs aligned with Canadian Language Benchmarks, including CLIC, sector-specific employment language training, Start-Up for temporary residents, FISRP/PREi for Francophone students, and Conversation Circles, delivered mornings, afternoons, and evenings in person, blended, or online.
• Community Connections Community integration services including Settlement Workers in Schools (SWIS), youth inclusion activities, Head Start to Employment, and pre-employment counseling to help newcomers enter the workforce and engage with the community.
• Care for Newcomer Children (Childcare) Childcare services providing a safe, nurturing environment for children of parents attending language classes, with a focus on safety, creativity, and multiculturalism.
• Atlantic Immigration Program (AIP) Settlement counseling and support for skilled foreign workers and international graduates pursuing permanent residence through the Atlantic Immigration Program, including settlement plans and intercultural competency training for employers.
• Safe Space Supportive service providing resources and safe spaces for LGBTQ2S+ newcomers and victims of domestic or intimate partner violence and gender-based violence.
• CELPIP Preparation Program 6-week in-person CELPIP test preparation program covering reading, listening, speaking, and writing skills with certified instructors and digital study materials, offered at a one-time program fee of $365 CAD.
• HIPPY (Home Instruction for Parents of Preschool Youngsters) 30-week home-based educational program that empowers parents to prepare children ages 3 to 5 for school success through weekly home visits and structured materials.
• MOSAÏQ Festival Annual multicultural arts and culture festival celebrating the rich social and cultural fabric of communities in the Greater Moncton area, now in its 19th-20th year, showcasing food, music, arts, and culture from diverse ethnocultural communities.

Quantifiable outcome

• Serving over 500 language students with expanded classroom capacity
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

21 partnerships are on record, tiered core and minor.

• YWCA Greater MonctoncoreStrategic or Co-development PartnerOngoing collaboration for community events including Club Convo + Cooking Together, Start & Grow Your Business workshops, and women's empowerment programs. YWCA provides venue space and joint programming for newcomer support services.
• Moncton Public LibrarycoreStrategic or Co-development PartnerCollaboration for Human Library activity at MOSAÏQ Festival, creating opportunities for community members to engage with human books sharing immigrant success stories.
• YMCA Greater MonctoncoreStrategic or Co-development PartnerPartnership for cycling classes and fitness activities for newcomer women, promoting wellness and community integration.
• United Colours of Fashion (UCOF)minorGTM or Marketing PartnerCollaboration for Fall Festival 2024 presentation at MOSAÏQ Festival with theme 'Threads of Unity: Weaving Stories Through Stitches' showcasing cultural fashion.
• BlacklanticminorGTM or Marketing PartnerLive podcast coverage and performance/event coverage at MOSAÏQ Festival 2024, amplifying East Coast voices through podcasts and mixed media.
• Moncton WildcatsminorStrategic or Co-development PartnerInternational Day Game celebration showcasing cultural diversity of Greater Moncton community, with MAGMA CEO participation in ceremonial puck drop.
• River of PrideminorStrategic or Co-development PartnerLocal LGBTQ+ support and connection resources for newcomers, referenced in Safe Space program resources.
• Crandall UniversityminorChannel Partner/ Reseller/ DistributorMAGMA intake team participates in international student orientation, providing settlement information and services to new students.
• Oulton CollegeminorChannel Partner/ Reseller/ DistributorCareer expo participation connecting students with settlement services and supporting career pathways.
• Venn InnovationminorStrategic or Co-development PartnerMAGMA volunteers participated as community partner at VIP speech event, supporting innovation ecosystem engagement.
• Southeast Regional College (SERC)minorStrategic or Co-development PartnerCollaboration for 'Mastering Self-Presentation' networking event supporting professional development for newcomers.
• CAFi (Collège des affaires familiales)coreStrategic or Co-development PartnerOrganizer of Grand Forum on Francophone Settlement and FIRP/PREi graduation ceremonies, ongoing collaboration for Francophone newcomer support.
• RIFNB (Réseau en immigration du Nouveau-Brunswick)coreStrategic or Co-development PartnerMAGMA participated in 6th Annual Forum 2026 under theme 'Strategic Francophone Immigration and Community Vitality' for networking and collaboration on Francophone immigration future.
• CPPAANB (Conseil provincial des personnes d'ascendance africaine du NB)coreStrategic or Co-development PartnerJoint participation at United Nations International Migration Review Forum (May 5-8, 2026) in New York, representing New Brunswick on migration policy discussions.
• ANACT/CCRT (Canadian Council on Rehabilitation and Work)minorStrategic or Co-development PartnerMAGMA participated in 2026 Accessibility Expo organized to advance accessibility, inclusion, and full participation.
• CUPE NB (Canadian Union of Public Employees)minorStrategic or Co-development PartnerMAGMA participated in CUPE New Brunswick Forum on newcomer support in Fredericton, sharing information about settlement services.
• ARAISA (Atlantic Region Immigrant Settlement Association)coreStrategic or Co-development PartnerOrganizer of professional development event for frontline settlement workers, with MAGMA team participation for sector strengthening.
• Promise PartnershipminorStrategic or Co-development PartnerSTEM activities for newcomer families during March Break and ongoing youth programming support.
• RCMP and Victim ServicescoreStrategic or Co-development PartnerCollaborative delivery of 'Stronger Together' domestic violence awareness workshops, providing public safety education and community supports for newcomers.
• IRCC (Immigration, Refugees and Citizenship Canada)coreOthersPrimary funder for settlement programming, language training, and employment-related language training programs.
• Government of New BrunswickcoreOthersProvincial funder for various settlement programs including Start Up language program and FISRP/PREi training.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/multicultural-association-of-the-greater-moncton-area

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MAGMA-AMGM (Multicultural Agency of the Greater Moncton Area)