MA+HG Architects
MA+HG Architects is a Vancouver-based boutique architecture studio of approximately seven led by Principals Marianne Amodio and Harley Grusko, serving BC developers, non-profits, and heritage owners with bespoke multi-family residential, mixed-use, heritage conservation, and Net Zero/Passive House design services.
- Company typePrivate
- Founded2016
- HeadquartersVancouver, Canada
- Headcount1–10
- GTM typeB2B
- OfferingServices
What MA+HG Architects does
MA+HG Architects (legal name Marianne Amodio and Harley Grusko Architects Inc.) is a Vancouver-based design-focused architecture studio founded in 2009 by Marianne Amodio and restructured in 2016 when Harley Grusko joined as partner. The firm operates at the intersections of rigour and play, producing architecture that pairs modern forms with colour, unexpected geometries, and expressive spatial moments. It is privately held by its two founding principals with no external investment, parent company, or subsidiaries, and runs a lean team of approximately seven including two principals, two associates, and a senior architectural technologist/BIM manager.
The studio's portfolio spans multi-family residential, commercial and mixed-use, heritage retention, and cultural projects, serving for-profit real estate developers (Open Form Properties, Rain City Homes, AviSina, Tomo Spaces), non-profit and social housing providers (Happy Harvest for the 118-unit MAC project), heritage property owners, and cultural institutions across British Columbia. Technical capabilities include Net Zero energy design, Passive House certification, mass timber construction under BC's Forestry Innovation Investment program, and heritage conservation with adaptive reuse. Notable completed works include Fluevog House (Net Zero single family, 2024), Tomo House on Main (Passive House cohousing, 2023), Hollywood Theatre & Residences and Broadhurst & Whitaker Block (heritage conservation, 2022). The firm is expanding into social housing, secured rental towers, and the Victoria market.
The business model is primarily professional services revenue from bespoke architectural design fees, supplemented by a small but distinctive direct-to-consumer publications and limited-edition print shop (Reside Book, The Union Project Book, 851 Union Magazine, 288 West 8th Avenue Design Rationale, Fluevog House screen prints). The firm pursues a sales-led, direct-engagement GTM with inbound demand generated by an unusually strong award record (Western Living Architects of the Year 2025, AFBC Design Excellence Awards, MCHAP emerging practice nomination, multiple BC Heritage and City of Vancouver Heritage Conservation awards) and editorial coverage in Azure, Dwell, Canadian Architect, Globe & Mail, and Architectural Digest. Pricing is quote-based; no public rates are disclosed.
MA+HG Architects firmographics
Firmographics- Name
- MA+HG Architects
- Legal name
- Marianne Amodio and Harley Grusko Architects Inc.
- Website
- https://mahg.ca
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- MA+HG Architects is a Vancouver-based boutique architecture studio of approximately seven led by Principals Marianne Amodio and Harley Grusko, serving BC developers, non-profits, and heritage owners with bespoke multi-family residential, mixed-use, heritage conservation, and Net Zero/Passive House design services.
- Ownership category
- akta.pro rank
MA+HG Architects industry classification
Industry- Product category
- Architectural Design Services
- NAICS
- Architectural Services (54131)
- akta.pro primary industry
- Architectural Design Services (BPAHAKAA)
- akta.pro secondary industry
- ADU Design, Architecture & Engineering (HSAPAMAF)
Keywords
Where MA+HG Architects is headquartered
LocationHeadquarters
- HQ city
- Vancouver
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
MA+HG Architects business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Architectural Design Services: Bespoke architectural design services for custom residential, commercial, mixed-use, heritage, and cultural projects. Revenue generated through professional design fees for commissions spanning from single-family homes to large-scale multi-family developments.
- Publications & Prints Sales: Sale of design books and limited-edition art prints including The Union Project Book, 851 Union Magazine, Reside Book, 288 West 8th Avenue Design Rationale, and Fluevog House limited-edition screen prints (57 copies, 16x20 inches).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | The Union Project Book |
| One time/ perpetual license | Pay-as-you-go | 851 Union Magazine |
| One time/ perpetual license | Pay-as-you-go | Reside Book |
| One time/ perpetual license | Pay-as-you-go | 288 West 8th Avenue Design Rationale |
| Unit Pricing | Pay-as-you-go | Fluevog House Print |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
MA+HG Architects product offering
Product offeringCore offering
MA+HG Architects provides full-service bespoke architectural design spanning multi-family residential, commercial/mixed-use, heritage retention, and cultural projects in British Columbia, combining modern forms with colour, unexpected geometries, and expressive spatial moments. The studio also operates an online shop selling curated architectural publications (books and magazines) and limited-edition art prints documenting its built work.
Product overview
MA+HG Architects (Marianne Amodio and Harley Grusko Architects Inc.) is a Vancouver-based architecture studio offering full-service architectural design services across multi-family residential, commercial, mixed-use, heritage retention, and cultural projects. The practice is known for its work combining rigour and play, modern forms with colour, unexpected geometries, and expressive spatial moments. The company also operates a SHOP selling publications documenting their architectural work, including the Reside Book, The Union Project Book, 851 Union Magazine, 288 West 8th Avenue Design Rationale Magazine, and limited edition Fluevog House prints.
Differentiator
Problem solved
Functional benefit
Products and services
- Architectural Design Services Full-service bespoke architectural design spanning multi-family residential, commercial, mixed-use, heritage retention, and cultural projects. The practice operates at the intersection of rigour and play, modern forms with colour, unexpected geometries, and expressive spatial moments, serving developers, homeowners, heritage property owners, and cultural institutions across British Columbia.
- Reside Book A book published by Figure1 documenting contemporary West Coast houses, featuring MA+HG Architects' work and exploring the enduring influence of West Coast Modern architectural style in British Columbia.
- The Union Project Book A curatorial publication documenting MA+HG Architects' contribution to the 'Emerging From Architecture' exhibition presented by the Burrard Arts Foundation and the Architecture Foundation of British Columbia. Includes 390 colour exhibition slides.
- 851 Union Magazine A 53-page schematic design magazine documenting the Union House project, compiling early design studies, neighbourhood analysis, zoning research, preliminary models, and early renderings.
- 288 West 8th Avenue Design Rationale Magazine A 20-page design rationale magazine documenting the conceptual underpinnings of the studio's first office/industrial typology project, featuring diagrams and renderings.
- Fluevog House Print Limited edition 3-colour archival ink screen print on FSC certified paper, hand numbered and signed by MA+HG Architects. 16x20 inches, limited to 57 prints. Hand printed in Vancouver, BC by The Hive Printing.
Quantifiable outcome
- Western Living Architects of the Year 2025 recognition
- +4 more outcomes
Companies that use MA+HG Architects
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles4 records
MA+HG Architects technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
MA+HG Architects partnerships and signals
Strategic signalPartnerships
27 partnerships are on record, tiered core and minor.
- Rain City HomescoreConstruction partner for Fluevog House Net Zero single family home in Vancouver. Collaboration resulted in award-winning sustainable residential project completed 2024.
- Open Form PropertiescoreRepeat developer partner for multiple projects including E15 (49-unit multi-family housing) and W8 Office/Industrial development (6,275 sm). Long-term collaborative relationship on market housing projects.
- AviSina PropertiescoreDeveloper partner for C14 mixed-use project at 2992 Commercial Drive, Vancouver (14 units, 13,239 SF) currently at building permit stage.
- Happy HarvestcoreDeveloper for MAC social housing project providing 118 units of 100% social housing in Vancouver's Downtown Eastside. Mass timber 11-storey mixed-use project at building permit stage.
- Tomo Spaces Inc.coreDeveloper for Tomo House on Main, 12-unit Passive House certified cohousing development (14,327 sf) completed 2023. Collaborative design of innovative affordable ownership model.
- RizeLab / Rize Alliance PropertiesminorResearch partner for CO- project exploring new housing models. Commissioned research-based study on cohousing and co-living dwelling typologies with 185 units across 136,600 sf.
- Aryze DevelopmentsminorDeveloper partner for First Met heritage church restoration and 129-unit mixed-use residential project in Victoria, BC at rezoning/development permit stage.
- Janis NicolaycorePrimary photographer for majority of studio projects including Fluevog House, MAD(house), Tomo House, Jervis, West 2nd, and others. Consistent visual documentation of studio work.
- Ema PeterminorExterior photographer for Hollywood Theatre & Residences project.
- Dicata GroupminorGeneral contractor for Broadhurst & Whitaker Block heritage conservation and infill project completed 2022.
- Kindred ConstructionminorGeneral contractor for Stephens mixed-use market rental project completed 2022.
- Saint GroupminorGeneral contractor for E5 (La Menta) stacked townhouse development completed 2023.
- Evoke International DesignminorInterior designer for E5 (La Menta) townhouse development and E23 character retention project.
- LaneFab Design/BuildminorPassive House consultant for Tomo House on Main cohousing development.
- Happy CityminorUrban place consultant for Tomo House on Main cohousing project.
- Jonathan Losee Landscape ArchitectureminorLandscape architect for Tomo House on Main cohousing development.
- Scott SuememinorMural artist for E15 multi-family housing project providing distinctive exterior artwork.
- Zoe PawlakminorMural artist for Stephens market rental project entry mural.
- Aspect EngineersminorStructural engineer for W8 Office/Industrial project (288 West 8th Avenue).
- AME GroupminorMechanical engineer and energy modeling consultant for W8 Office/Industrial project.
- O'M EngineeringminorElectrical engineer for W8 Office/Industrial project.
- JTA Development ConsultantsminorDevelopment consultant for 1855 W2 secured rental tower project (171 units, 122,051 SF).
- Powers ConstructionminorContractor for Indian Arm prefabricated residential project accessible only by water.
- Read Jones ChristoffersenminorStructural engineer for First Met heritage church restoration project in Victoria, BC.
- IntrobaminorMechanical and electrical engineer for First Met heritage church restoration project.
- Hapa CollaborativeminorLandscape architect for First Met heritage church restoration and mixed-use project.
- Smallworks Studios and Laneway HousingminorCollaboration on Laneway 1 project (615 SQFT residential/studio) demonstrating laneway housing typology.
Scale indicators4 records
Recent moves7 records
Expansion highlights5 records
MA+HG Architects competitors and assessment
Company assessmentBroad incumbents
- SHoP Architects: Internationally recognized design-led architecture firm with large-scale mixed-use, residential, and cultural work. Comparable on design ambition and innovation, but at much larger scale.
- Olson Kundig: Seattle-based design-led architecture firm with global residential and cultural commissions. Comparable on design excellence reputation and custom residential/cultural work, though larger and US-based.
- DIALOG: Larger Canadian interdisciplinary design firm with strong multi-family, mixed-use, and cultural portfolios. Comparable typology mix but at meaningfully greater scale and broader service offering.
Direct peers
- Patkau Architects: Vancouver-based design-led practice with comparable boutique size and award-winning custom residential, cultural, and institutional work. Directly comparable on design philosophy, BC focus, and typology mix.
- Bing Thom Architects (Revery Architecture): Renowned Vancouver architecture studio with global cultural and mixed-use projects. Comparable on design-led identity, Vancouver headquarters, and high-profile public commissions.
- Acton Ostry Architects: Vancouver architecture firm recognized for design excellence in multi-family residential, mixed-use, and heritage projects. Closely comparable on BC regional focus, missing middle expertise, and developer-led commissions.
- Leckie Studio Architecture + Design: Vancouver boutique practice focused on custom residential and small-scale institutional work. Comparable on boutique scale, design excellence positioning, and BC regional focus.
- Office of McFarlane Biggar: Vancouver-based studio with similar custom residential, multi-family, and community-focused design work. Comparable on boutique scale, BC geography, and design-led approach.
- Measured Architecture: Vancouver- and Toronto-based practice with award-winning custom residential and multi-family projects. Comparable on design-led boutique positioning and Canadian geography.
- Michael Green Architecture: Vancouver-based firm recognized as a global leader in mass timber construction. Highly comparable on the MAC mass timber/social housing capability and BC regional focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
MA+HG Architects social profiles
Digital presenceMA+HG Architects financial estimates
Financial estimateRevenue estimate
Valuation estimate
MA+HG Architects leadership team
Management profileNumber of profiles
Profiles4 records
MA+HG Architects funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MA+HG Architects M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MA+HG Architects
What does MA+HG Architects do?
MA+HG Architects provides full-service bespoke architectural design spanning multi-family residential, commercial/mixed-use, heritage retention, and cultural projects in British Columbia, combining modern forms with colour, unexpected geometries, and expressive spatial moments. The studio also operates an online shop selling curated architectural publications (books and magazines) and limited-edition art prints documenting its built work.
Is MA+HG Architects a public or private company?
MA+HG Architects is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MA+HG Architects founded?
MA+HG Architects was founded in 2016. It employs 1 to 10 people.
Where is MA+HG Architects based?
MA+HG Architects is headquartered in Vancouver, Canada, in the North America region.
How does MA+HG Architects make money?
Two revenue lines are on record. Architectural Design Services are the primary driver. The others are publications & Prints Sales.
Who are MA+HG Architects's main competitors?
Broad incumbents on record are SHoP Architects, Olson Kundig and DIALOG. Direct peers are Patkau Architects, Bing Thom Architects (Revery Architecture), Acton Ostry Architects, Leckie Studio Architecture + Design, Office of McFarlane Biggar, Measured Architecture and Michael Green Architecture.
Does MA+HG Architects have an API?
No public API is recorded for MA+HG Architects.
What industry is MA+HG Architects in?
MA+HG Architects's product category is Architectural Design Services. Its primary akta.pro industry code is BPAHAKAA, Architectural Design Services, with a secondary code of HSAPAMAF, ADU Design, Architecture & Engineering. Its NAICS code is 54131.