MAI TAI BAR

What MAI TAI BAR does

Mai Tai Bar is a single-location beachfront bar and restaurant located at 250 North Atlantic Avenue, Suite 130, in Ocean Walk Shoppes, Daytona Beach, Florida. The establishment operates as part of Landry's Inc., a private restaurant conglomerate that owns and manages over 600 locations nationwide, including Chart House, Morton's The Steakhouse, Saltgrass Steak House, and Rainforest Cafe. The venue serves beach tourists, local residents, and private event groups, offering an island-themed tropical bar experience positioned around Atlantic Ocean views, live music, and weekday happy hour specials.

The core product offering comprises specialty cocktails — particularly multiple Mai Tai preparations alongside signature drinks such as Piña Colada, Frozen Margarita, Caribbean Mojito, and Blue Hawaiian — a full food menu of bar bites and handhelds including Firecracker Shrimp, Mahi Tacos, and Aloha Queso Dip, and a weekday "Hang Ten Happy Hour" (4-6 PM) featuring $8 select cocktails, $5 domestic draft beer, and discounted food items. The venue also hosts private events ranging from VIP sections (8-50 guests) to larger private events (50-300 guests), covering birthdays, bachelor/bachelorette parties, weddings, and corporate receptions. Gift cards (both traditional and e-gift) are sold through the Cashstar/Landry's platform and are redeemable at 600+ Landry's locations. The business participates in the Landry's Select Club loyalty program providing $25 welcome/birthday rewards, points-based redemption, and priority seating.

The underlying technology stack is modest and standard for a small hospitality business: a BentoBox-powered website handling menus, gift cards, event bookings, and email signup; AudioEye for WCAG 2.1 Level AA accessibility compliance; OneTrust for cookie consent management; Google reCAPTCHA for form protection; and Google Maps for location services. Revenue is generated through direct dine-in service, private event bookings, and gift card sales, with marketing conducted primarily through Facebook, Instagram, and the Landry's E-Club email program. The business employs 29 people and operates as a wholly-owned subsidiary within Landry's portfolio, receiving parent-company brand, loyalty, and operational infrastructure but exhibiting no independent strategic autonomy.

Name

MAI TAI BAR

Legal name

Mai Tai Bar

Website

https://maitaibar.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Mai Tai Bar is a single-location beachfront bar and restaurant in Daytona Beach, FL, operating as part of Landry's Inc. It serves beach tourists, locals, and private event groups with island-themed cocktails, casual food, happy hour specials, and event hosting for up to 300 guests.

Ownership category

akta.pro rank

Product category

Casual Dining Restaurants & Bars

NAICS

Drinking Places (Alcoholic Beverages) (7224)

SIC

Retail-Eating & Drinking Places (5810), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Cocktail Bars & Speakeasies (THAFAEAE)

akta.pro secondary industries

Rooftop Bars & Beach/Pool Bars (THAFAEAJ), Beverage Services (Bar Catering, Mixology, Beverage Programs) (THAHAKAJ), Alcohol Gift, Basket & Specialty Packaging Retail (CRANABAG)

Keywords

• Beachfront bar dining
• Tropical cocktail bar
• Happy hour specials
• Private event venue
• Live music venue

Headquarters

HQ city

Daytona Beach

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain

Revenue model

1. Food and Beverage Sales: The primary revenue stream comes from selling food, cocktails, beer, and non-alcoholic beverages directly to dine-in customers at the restaurant location. Menu items include specialty Mai Tais, margaritas, appetizers, and handhelds.
2. Private Event Bookings: Revenue generated from hosting private events including birthdays, bachelor/bachelorette parties, wedding rehearsals, corporate receptions, and other celebrations. VIP sections accommodate 8-50 people, with private events available for 50-300 people.
3. Gift Card Sales: Traditional and e-gift cards sold online through Cashstar/Landry's platform. Gift cards are part of Landry's Gift Card Portfolio usable at 600+ locations nationwide.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Mai Tai Bar operates a single-location beachfront bar and restaurant at Ocean Walk Shoppes in Daytona Beach, FL, serving island-themed casual dining and entertainment. It sells specialty tropical cocktails (notably multiple Mai Tai variants), a food menu of appetizers and handhelds, weekday happy hour specials, and live music programming. The venue also hosts private events for groups of 8-300 guests and sells traditional and e-gift cards through the Landry's Gift Card Portfolio usable at 600+ locations nationwide.

Product overview

MAI TAI BAR is a beachfront bar and restaurant located in Ocean Walk Shoppes, Daytona Beach, FL. The business operates as a unified hospitality offering centered on island-themed dining and entertainment. Its core products include specialty cocktails (notably various Mai Tai preparations), a full food menu of bar bites and handhelds, and weekday Hang Ten Happy Hour specials. Supporting services include Traditional and E-Gift Cards (integrated into the Landry's Gift Card Portfolio), Private Events hosting (VIP sections and larger events for 8-300 guests), and a Landry's Select Club loyalty membership. The business is part of the broader Landry's restaurant network, enabling gift card acceptance at 600+ locations nationwide.

Differentiator

Problem solved

Functional benefit

Products and services

• Hang Ten Happy Hour Weekday happy hour specials from 4PM to 6PM featuring discounted cocktails, beers, and food items including select cocktails at $8 (Mai Tai, Frozen Margarita, Rum Runner, Jungle Bird), High Noon Seltzer at $6, Import/Craft Beers at $6, domestic draft beer at $5, and discounted food items like Edamame ($3), French Fries/Onion Rings ($4), and Coconut Shrimp ($9).
• Food Menu
• Specialty Cocktails
• Private Events
• Traditional Gift Card
• E-Gift Card

Quantifiable outcome

• One of Florida's best happy hours
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature1 record

Partnerships

One partnership is on record.

• Landry's Inc.coreOthersMai Tai Bar is operated as part of the Landry's Inc. restaurant group. Landry's Inc. provides the parent brand infrastructure including the Landry's Select Club loyalty program, gift card platform (Cashstar), and operational support across 600+ restaurant locations nationwide.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Chart House: Chart House is a Landry's-owned upscale-casual seafood restaurant brand that participates in the same gift card and loyalty portfolio as Mai Tai Bar. While positioned more upscale, it operates in destination markets with similar waterfront/customer fundamentals.
• Landry's Seafood House: Landry's Seafood House is the parent brand's flagship casual seafood concept. Sharing the full Landry's gift card ecosystem, loyalty program, and operational backbone, it is a direct sibling and benchmark brand within the same corporate family.
• Hooters: Hooters operates beachfront and tourist-area casual bar-and-grill locations with a strong beverage-program focus. It overlaps with Mai Tai Bar on casual beach-side dining, sports viewing, and bar-centric service.
• Joe's Crab Shack: Joe's Crab Shack is a Landry's-owned casual seafood chain located in many tourist destinations. It shares the Landry's gift card/loyalty ecosystem and targets a similar demographic of casual diners and groups looking for a relaxed, themed experience.
• Bubba Gump Shrimp Company: Bubba Gump is another Landry's Inc.-owned casual dining chain. As a sister brand under the same parent, it shares back-end infrastructure (gift card portfolio, loyalty program, cash management) and competes in the same casual seafood theme-park-adjacent space.
• Mitchell's Fish Market: Mitchell's Fish Market is a Landry's-owned seafood concept with a strong beverage program. It is comparable as a sister Landry's brand benefiting from the same gift card, loyalty, and group-event infrastructure that Mai Tai Bar relies on.

Direct peers

• Jimmy Buffett's Margaritaville: Margaritaville operates tropical-themed restaurants and bars in major beach and resort destinations worldwide. Both concepts target the same 'beach vacation' discretionary customer with tropical cocktail menus and casual island-themed dining.
• Fat Tuesday: Fat Tuesday is a national chain of frozen daiquiri and specialty drink bars commonly located in tourist destinations and entertainment districts. It overlaps directly with Mai Tai Bar on frozen/tropical cocktail offerings and tourist-segment pricing.
• Sloppy Joe's Bar: Sloppy Joe's is a tropical-themed beach bar best known for its Key West location. It is highly comparable to Mai Tai Bar in concept: island theme, cocktail-led menu, beach tourist clientele, and live music entertainment.
• Wet Willie's: Wet Willie's is a chain of frozen drink and daiquiri bars primarily located in beach destinations (Myrtle Beach, Daytona Beach, Panama City Beach). It is the closest direct competitor to Mai Tai Bar in terms of beachfront frozen-cocktail bar concept and tourist customer base.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/MaiTaiDaytonaBeach
• Instagraminstagram.com/maitaibardaytona
• LinkedInlinkedin.com/company/mai-tai-bar

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MAI TAI BAR