Pixel Art
Pixel Art (MakePixelArt) is a free, browser-based pixel art drawing tool created by Austin studio XOXCO, offering no-signup canvas editing, PNG export, a Spritify sprite feature, free artist profile galleries, and direct social sharing to Twitter and Facebook for hobbyist artists, indie game developers, and social media users worldwide.
- Company typePrivate
- Founded-
- HeadquartersAustin, United States
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
What Pixel Art does
Pixel Art, operating as MakePixelArt, is a web-based pixel art drawing application built and maintained by Austin-based software studio XOXCO with copyright held by founder Ben Brown as of 2022. The product is delivered as a single-page browser application at makepixelart.com and provides a functional pixel editing toolset — draw, erase, fill, brighten, darken, line, select, undo, dropper, stamp, flip, and color picker — plus a foreground/middle/background layer system, a Spritify conversion feature for game-asset export, and direct PNG download. There is no installation, no required registration, and no app-store distribution; usage is self-serve on desktop and mobile browsers worldwide.
Beyond the editor, the product bundles publishing and community features: free artist profiles automatically generate online galleries of published work, attribution is returned to original creators when other artists reuse their drawings, and one-click sharing is integrated with Twitter and Facebook. These features are positioned as the user-acquisition loop (creations shared externally drive new signups) rather than as separate revenue lines.
The business model is described as freemium, but the source material discloses only a Free Tier with all core functionality unlocked and no paid SKU, pricing plan, or subscription cadence. There is no evidence of advertising, sponsorships, marketplace transactions, enterprise contracts, institutional funding, partnerships, or M&A activity. Growth is purely product-led through organic social sharing, with no paid marketing, and the company appears to be a small founder-led studio — not a venture-backed scale-up.
Pixel Art firmographics
Firmographics- Name
- Pixel Art
- Website
- https://makepixelart.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Pixel Art (MakePixelArt) is a free, browser-based pixel art drawing tool created by Austin studio XOXCO, offering no-signup canvas editing, PNG export, a Spritify sprite feature, free artist profile galleries, and direct social sharing to Twitter and Facebook for hobbyist artists, indie game developers, and social media users worldwide.
- Ownership category
- akta.pro rank
Pixel Art industry classification
Industry- Product category
- Digital Art Software
- NAICS
- Graphic Design Services (541430), Graphic Design Services (54143)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- 2D Character Animation (MPAHACAA)
- akta.pro secondary industry
- Content & Creative Studio for Creators (Concepting/Production) (MPAAAHAD)
Keywords
Where Pixel Art is headquartered
LocationHeadquarters
- HQ city
- Austin
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Pixel Art business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales
Revenue model
- Free Core Platform: The core pixel art drawing application is provided completely free with all basic drawing tools and features. No revenue is generated directly from the core product.
- Artist Profile (Free with optional premium): Basic artist profiles are free with automatic gallery creation. May have premium features not explicitly detailed.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free Tier - Complete access to all core features |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Pixel Art product offering
Product offeringCore offering
Make Pixel Art is a free, web-based pixel art drawing application accessible at makepixelart.com that lets users create, save, share, and publish pixel art directly in the browser without registration or installation. The platform bundles professional drawing tools (Draw, Eraser, Fill, Line, Select, Brighten, Darken, Dropper, layer support) with a Spritify feature that converts drawings into game-ready sprites, free artist profiles with automatic online galleries, social sharing to Twitter and Facebook, and PNG export.
Product overview
Make Pixel Art is a single, unified web-based pixel art drawing application. It provides a comprehensive set of drawing tools (draw, erase, fill, line, select, stamp, flip) and publishing features including artist profiles, online galleries, and social sharing capabilities. The product is free to use and built by XOXCO in Austin, TX.
Differentiator
Problem solved
Functional benefit
Companies that use Pixel Art
Customer profileSegments3 records
Ideal customer profiles3 records
Pixel Art technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Pixel Art partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights4 records
Pixel Art competitors and assessment
Company assessmentEmerging players
- Krita: Krita is a free, open-source digital painting application with pixel-art-friendly brush tools and broad creator adoption, partially overlapping with Make Pixel Art's drawing-tool use case.
- Midjourney: Midjourney is a generative AI image platform that increasingly produces pixel-art-style outputs, partially substituting for manual pixel creation and threatening the value of tools like Make Pixel Art.
- Pixelicious: Pixelicious is a free online tool that converts images into pixel art, an adjacent creator tool that intersects with Make Pixel Art's audience but approaches the workflow from conversion rather than manual creation.
Broad incumbents
- Pixlr: Pixlr is a web-based image editor offering free creative tools to casual users, directly competing with Make Pixel Art for the same browser-based, no-installation workflow.
- Canva: Canva is a broad creative design platform with social-media graphic creation, positioning it as an incumbent competitor for casual creators who want quick visual content for social posts and avatars.
- Figma: Figma is a broad collaborative design platform with pixel-grid workflows, representing a larger incumbent in the digital creation space that could absorb pixel art use cases into a richer product.
Direct peers
- Aseprite: Aseprite is a dedicated pixel art and animation editor for desktop, widely used by indie game developers for sprite creation — the same Spritify-adjacent use case Make Pixel Art targets.
- Piskel: Piskel is a free web-based pixel art and animation editor with sprite-sheet export, directly competing with Make Pixel Art for the same hobbyist and indie game developer audience.
- Pixilart: Pixilart is a free online pixel art drawing tool and community platform with social galleries and artist profiles, directly overlapping with Make Pixel Art's creation-plus-sharing model.
- Lospec: Lospec is a pixel art community and resource hub offering palette tools and editors, overlapping with Make Pixel Art on creator tools and community-driven distribution.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights5 records
Customer concentration
Pixel Art social profiles
Digital presencePixel Art financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pixel Art leadership team
Management profileNumber of profiles
Profiles1 record
Pixel Art funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pixel Art M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pixel Art
What does Pixel Art do?
Make Pixel Art is a free, web-based pixel art drawing application accessible at makepixelart.com that lets users create, save, share, and publish pixel art directly in the browser without registration or installation. The platform bundles professional drawing tools (Draw, Eraser, Fill, Line, Select, Brighten, Darken, Dropper, layer support) with a Spritify feature that converts drawings into game-ready sprites, free artist profiles with automatic online galleries, social sharing to Twitter and Facebook, and PNG export.
Is Pixel Art a public or private company?
Pixel Art is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Pixel Art founded?
Pixel Art was founded in -1. It employs 11 to 50 people.
Where is Pixel Art based?
Pixel Art is headquartered in Austin, United States, in the North America region.
How does Pixel Art make money?
Two revenue lines are on record. Free Core Platform is the primary driver. The others are artist Profile (Free with optional premium).
Who are Pixel Art's main competitors?
Emerging players on record are Krita, Midjourney and Pixelicious. Broad incumbents are Pixlr, Canva and Figma. Direct peers are Aseprite, Piskel, Pixilart and Lospec.
Does Pixel Art have an API?
No public API is recorded for Pixel Art.
What industry is Pixel Art in?
Pixel Art's product category is Digital Art Software. Its primary akta.pro industry code is MPAHACAA, 2D Character Animation, with a secondary code of MPAAAHAD, Content & Creative Studio for Creators (Concepting/Production). Its NAICS code is 541430 and its SIC code is 7330.