M&M Fire Protection and Security
M&M Fire Protection and Security is a Goshen, Indiana-based integrator founded in 1993 that designs, installs, and monitors integrated security and fire-protection systems for residential and commercial customers across the Michiana region, leveraging the Resideo and Honeywell Home Total Connect 2.0 platform.
- Company typePrivate
- Founded1993
- HeadquartersGoshen, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What M&M Fire Protection and Security does
M&M Fire Protection and Security is a private fire-protection and security integrator headquartered at 2020 Elkhart Road, Suite E, Goshen, Indiana, founded in 1993 by Mitch and Kim Moser and now under sole ownership of Wes Culver with equity granted to several long-term employees. The company designs, installs, and services integrated security and fire-protection systems for residential and commercial customers across the Michiana region (Northern Indiana and Southern Michigan), operating with approximately 11 staff including six full-time technicians. Its product portfolio spans security panels and sensors, an extensive camera line (turret, dome, bullet, PTZ, AI-tracking, license plate, solar), 24/7 monitoring delivered over radio, Wi-Fi, IP, or hybrid channels, access control (keypads, key cards, fobs), fire-safety equipment (alarms, extinguishers, sprinkler/backflow inspection), and smart-home automation.
The underlying technology stack is built on Resideo and Honeywell Home platforms, with Premier Security Dealer status granting access to the Total Connect 2.0 ecosystem — the unifying app for security cameras, the First Alert VX1 HD video doorbell, VX AI-enabled cameras, smart thermostats, locks, lights, and flood detection. AI capability is sourced entirely from OEM devices (face/activity recognition, subject tracking, event classification) rather than developed in-house. Commercial fire-safety training is delivered via the LION digital fire-extinguisher training system.
M&M generates revenue through three streams: one-time hardware and installation fees for security and fire systems, recurring subscription revenue from 24/7 monitoring contracts, and project-based professional services for fire-safety inspection, extinguisher service, and training. Go-to-market is direct field sales with free quote consultations, supported by a website, social channels (Facebook, LinkedIn, YouTube), an educational blog, email newsletters, and community reputation. Customer concentration is dispersed across SMBs and households, with no disclosed institutional investors, M&A activity, or external capital.
M&M Fire Protection and Security firmographics
Firmographics- Name
- M&M Fire Protection and Security
- Legal name
- M&M Fire Protection and Security
- Website
- https://mandmsecurity.com
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- M&M Fire Protection and Security is a Goshen, Indiana-based integrator founded in 1993 that designs, installs, and monitors integrated security and fire-protection systems for residential and commercial customers across the Michiana region, leveraging the Resideo and Honeywell Home Total Connect 2.0 platform.
- Ownership category
- akta.pro rank
M&M Fire Protection and Security industry classification
Industry- Product category
- Security and Fire Protection Services
- NAICS
- Security Systems Services (except Locksmiths) (561621)
- SIC
- Electronic & Other Electrical Equipment (No Computer Equip) (3600)
- akta.pro primary industry
- Fire Alarm Systems (Design/Install/Service/Monitoring) (BPABAHAA)
- akta.pro secondary industries
- Fire Alarm & Life Safety Systems Integration (BPAKAGAF), Fire Alarm Systems (Inspection/Testing/Monitoring/Service) (IMAIAJAC), Residential Fire Alarm Panels & Whole-Home Detection Systems (HSAHAFAD)
Keywords
Where M&M Fire Protection and Security is headquartered
LocationHeadquarters
- HQ city
- Goshen
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
M&M Fire Protection and Security business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D
Revenue model
- Security System Installation: Professional installation of customized security systems including panels, sensors, cameras, and access control devices
- 24/7 Monitoring Services: Continuous monitoring services using radio, Wi-Fi, IP, or combination technologies to provide real-time alerts and emergency response notifications
- Fire Safety Services: Fire alarm installation, maintenance, inspection, fire extinguisher service and inspections, exit light installation and inspection
- Smart Home Integration: Smart thermostats, smart locks, and home automation integration through Total Connect platform
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Custom quote-based pricing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels8 records
M&M Fire Protection and Security product offering
Product offeringCore offering
M&M Fire Protection and Security designs, installs, and monitors integrated security and fire protection systems for homes and businesses in the Michiana region. Offerings include security panels and sensors, surveillance cameras, fire alarms and extinguishers, access control, smart home automation, and 24/7 professional monitoring. Customers receive professional on-site installation by in-house technicians and ongoing service and inspection support.
Product overview
M&M Fire Protection and Security offers an integrated suite of fire protection and security solutions for residential and commercial properties. The core portfolio centers on security systems (panels, sensors, sirens), security cameras (including AI-tracking and IP cameras), fire safety equipment (smoke/CO detectors, fire alarms, extinguishers), 24/7 monitoring (radio/Wi-Fi/IP), access control (keypads/fobs/key cards), and smart home automation. Key platforms include Resideo Total Connect 2.0 for unified app-based control. The company also offers specialized products like First Alert video doorbells, VX AI-enabled cameras, Bluetooth door locks, flood detectors, and glass break detectors. Fire extinguisher training using LION digital technology is available for commercial clients. The ecosystem integrates monitoring, surveillance, access control, and smart home devices into a cohesive protection platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Security Systems
- Security Cameras
- Fire Safety Equipment and Systems
- 24/7 Monitoring Services
- Access Control Systems
- Smart Home Automation
- Fire Extinguisher Training
Quantifiable outcome
- Functioning smoke alarms cut the risk of dying in a house fire by 55% (NFPA)
- +2 more outcomes
Companies that use M&M Fire Protection and Security
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles2 records
M&M Fire Protection and Security technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability3 records
Feature6 records
M&M Fire Protection and Security partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Honeywell HomecorePremier Security Dealer status indicates certified expertise in Honeywell/Resideo security products including Total Connect 2.0 platform, security panels, and smart home integration devices.
- Honeywell SecuritycoreHoneywell Security Partner status for integrated security solutions and monitoring services.
- ResideocorePremier Security Dealer for Resideo products including First Alert professional security and fire alarm devices.
- Builders Association of Elkhart CountyminorMember organization providing networking and referral opportunities within the local builder/contractor community for security system installations in new construction.
- First AlertcoreInstallation and integration of First Alert products including VX1 HD Video Doorbell and professional security devices.
Scale indicators4 records
Recent moves7 records
Expansion highlights4 records
M&M Fire Protection and Security competitors and assessment
Company assessmentBroad incumbents
- Cintas Fire Protection: National fire protection division of Cintas providing inspection, testing, maintenance, extinguisher service, and alarm systems across the US. Overlaps directly on fire alarm service and extinguisher work but at much broader national scale and as part of a larger uniform/services conglomerate.
- ADT: National incumbent in residential and commercial security with 24/7 monitoring, smart-home integration, and a large authorized-dealer network. Competes with M&M for residential and SMB customers in overlapping geographies, with vastly greater scale.
- Johnson Controls (Tyco Integrated Security): Global building-systems incumbent offering integrated fire alarm, security, access control, and building automation platforms. Comparable technology stack at the high end of the commercial market but operates globally rather than as a regional integrator.
Regional players
- CPI Security: Southeast US-headquartered security and smart-home integrator offering professionally installed alarm, video, and monitoring. Operates in a non-overlapping geography from M&M but represents a similarly sized regional integrator archetype for benchmarking.
Direct peers
- Vector Security: Regional security and fire alarm integrator with 24/7 monitoring, smart-home integration, and commercial systems across the Midwest and Eastern US. Closely aligned offering and go-to-market with M&M, though operating at a larger regional scale.
- Koorsen Fire & Security: Indianapolis-based regional fire protection and security integrator offering alarm installation, monitoring, extinguisher service, and inspections across the Midwest. Closest geographic and service-mix comparable to M&M, operating at a larger but still regional scale.
- Guardian Alarm: Midwest-based security and life-safety systems integrator offering intrusion, fire, video, access control, and monitoring for residential and commercial customers. Comparable integrated fire+security service model with similar Honeywell/Resideo-style vendor ecosystem.
- Per Mar Security Services: Midwest-headquartered security integrator providing intrusion alarms, video surveillance, access control, fire alarm, and 24/7 monitoring to residential and commercial customers. Directly comparable service portfolio and regional Midwest footprint.
Emerging players
- SimpliSafe: DIY home security provider with optional professional monitoring, directly addressing the residential segment M&M targets. Represents the disintermediation threat from self-install models in low-end residential accounts.
- Vivint Smart Home: Smart-home-focused security provider combining professionally installed cameras, alarms, smart locks, and integrated monitoring. Disrupts the traditional residential installer model with consumer-grade UX; competes for the same homeowner segment M&M serves.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
M&M Fire Protection and Security social profiles
Digital presenceM&M Fire Protection and Security financial estimates
Financial estimateRevenue estimate
Valuation estimate
M&M Fire Protection and Security leadership team
Management profileNumber of profiles
Profiles1 record
M&M Fire Protection and Security funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
M&M Fire Protection and Security M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about M&M Fire Protection and Security
What does M&M Fire Protection and Security do?
M&M Fire Protection and Security designs, installs, and monitors integrated security and fire protection systems for homes and businesses in the Michiana region. Offerings include security panels and sensors, surveillance cameras, fire alarms and extinguishers, access control, smart home automation, and 24/7 professional monitoring. Customers receive professional on-site installation by in-house technicians and ongoing service and inspection support.
Is M&M Fire Protection and Security a public or private company?
M&M Fire Protection and Security is a private company. It is classified as management employee owned and is currently operating.
When was M&M Fire Protection and Security founded?
M&M Fire Protection and Security was founded in 1993. It employs 11 to 50 people.
Where is M&M Fire Protection and Security based?
M&M Fire Protection and Security is headquartered in Goshen, United States, in the North America region.
How does M&M Fire Protection and Security make money?
Four revenue lines are on record. Security System Installation is the primary driver. The others are 24/7 Monitoring Services, fire Safety Services and smart Home Integration.
Who are M&M Fire Protection and Security's main competitors?
Broad incumbents on record are Cintas Fire Protection, ADT and Johnson Controls (Tyco Integrated Security). CPI Security is listed as a regional player. Direct peers are Vector Security, Koorsen Fire & Security, Guardian Alarm and Per Mar Security Services. Emerging players are SimpliSafe and Vivint Smart Home.
Does M&M Fire Protection and Security have an API?
No public API is recorded for M&M Fire Protection and Security.
What industry is M&M Fire Protection and Security in?
M&M Fire Protection and Security's product category is Security and Fire Protection Services. Its primary akta.pro industry code is BPABAHAA, Fire Alarm Systems (Design/Install/Service/Monitoring), with a secondary code of BPAKAGAF, Fire Alarm & Life Safety Systems Integration. Its NAICS code is 561621 and its SIC code is 3600.