Mastera - Formation continue du Cégep de Jonquière

What Mastera - Formation continue du Cégep de Jonquière does

Mastera - Formation continue du Cégep de Jonquière is the continuing education division (Direction de la formation continue - DFCCL) of Cégep de Jonquière, a public post-secondary institution in Quebec's Saguenay region. Founded in 2020 under the Mastera brand, the organization delivers government-recognized Attestations d'études collégiales (AEC), the Recognition of Acquired Competencies (RAC) process, short professional development courses (formations de perfectionnement), and customized corporate training across three campuses in Jonquière, Baie-Saint-Paul, and La Malbaie. It operates within the Quebec public education system and is government-funded rather than investor-backed.

The core product portfolio is broad: AEC programs cover business management, digital marketing, insurance, mechanical design, e-commerce, and industrial trades; perfectionnement courses span CAD software (AutoCAD, SolidWorks), Adobe and Canva tools, project management (MS Project, Asana), podcast production, and a growing AI training line including a 25-hour Cursor-based no-code development course. Delivery runs on Microsoft Teams for synchronous online learning and Moodle for asynchronous content. Corporate services leverage 500+ technical specialists drawn from across Cégep de Jonquière, with dedicated infrastructure at Centre de production automatisée (industrial automation) and Centre TERRE (renewable energy, photovoltaics, environmental training).

Revenue is generated through a mix of tuition and registration fees (approximately $1,500 per AEC program; $5–$6 per part-time course), subsidized rates via Services Québec for eligible workers in Capitale-Nationale and Chaudière-Appalaches, and B2B corporate training billed at roughly $75/hour under the CPMT Evolution-Compétences program, which reimburses 45–63% of employee salaries. Customer segments split between individual adult learners and regional businesses, served through direct enrollment (Col.NET portal), on-campus registration, and partnerships with regional organizations (MRCs, Desjardins, CQDPP). Marketing is concentrated on the mastera.qc.ca website, Facebook, LinkedIn, and email newsletters, with no paid advertising infrastructure evident.

Name

Mastera - Formation continue du Cégep de Jonquière

Legal name

Mastera - Formation continue du Cégep de Jonquière

Website

https://mastera.qc.ca

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

51–100 employees

Short description

Mastera - Formation continue du Cégep de Jonquière is the continuing education division of a public Quebec CEGEP, offering AEC certifications, RAC programs, professional development courses, and corporate training across three locations in Saguenay and Charlevoix.

Ownership category

akta.pro rank

Product category

Continuing Education and Professional Training

NAICS

Professional and Management Development Training (611430), Educational Support Services (61171)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Project, Quality & Operations (PMP PDUs, Six Sigma, Quality CE) (EDAAALAM)

akta.pro secondary industries

Human Resources & Talent (SHRM/HRCI Recertification) (EDAAALAN), Project, Process & Quality Certification Prep (PMP, PRINCE2, Lean Six Sigma, ITIL) (EDANAIAE)

Keywords

• Continuing education services
• Adult vocational training
• Professional development courses
• Corporate training programs
• College-level certifications

Headquarters

HQ city

Jonquière

HQ country

Canada

HQ region

North America

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Tuition and Registration Fees: Students pay admission rights ($30), registration fees ($20/session for full-time), student association fees ($27.50/session), and other applicable fees. Part-time students pay $5/course registration and $6/course for other fees.
2. Subsidized Training (Services Québec): Reduced/subsidized rates offered for eligible workers in private enterprises, self-employed (15+ hours/week), temporarily unemployed persons, and those with short-term return-to-work plans. Subsidized rates funded by government of Quebec.
3. Corporate Training Services: Customized training services for businesses delivered by 500+ technical specialists, with expertise in areas including continuous improvement, industrial engineering, automation, mechanical design, environmental health, and safety.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Mastera is the continuing education division of Cégep de Jonquière, a public Quebec CEGEP, offering Attestations d'études collégiales (AEC) certifications, Recognition of Acquired Competencies (RAC) credentialing, professional development (perfectionnement) courses, language training through its Centre linguistique sub-brand, and customized corporate training services delivered by 500+ technical specialists. Programs are delivered in person at three Quebec campuses (Jonquière, Baie-Saint-Paul, La Malbaie) and online via Microsoft Teams and the Moodle learning management system.

Product overview

Mastera - Formation continue du Cégep de Jonquière is a continuing education organization offering a multi-format portfolio of educational products and services. The core offerings include Attestations d'études collégiales (AEC) — short college-level certifications in areas such as Business Management, Digital Marketing, Insurance, and Technical fields — and the Reconnaissance des acquis et des compétences (RAC) program enabling adults to obtain credentials through prior learning assessment. Supporting these are formations de perfectionnement (short professional development courses) covering topics from AI and digital marketing to CAD software and project management, and certifications collégiales for specialized technical skills. For the business market, Services aux entreprises provides customized corporate training leveraging 500+ specialists, complemented by personalized coaching services and AI-focused programs delivered via Microsoft TEAMS and Moodle platforms. The Centre linguistique sub-brand handles language training. Key training programs include AI courses (beginner through intermediate), Cursor-based no-code development, corporate podcast creation, and conflict/management coaching — all positioned as educational offerings rather than software products.

Differentiator

Problem solved

Functional benefit

Brands

• Centre linguistique: Language center offering French language training, second language learning, and translation services for the region.

Products and services

• Attestations d'études collégiales (AEC)

Named customers2 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability12 records

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Centre de production automatisée (CPA)coreTechnology or IntegrationCollaborates with the Centre de production automatisée for industrial automation training, drawing on their expertise and specialized equipment for automation, control systems, and industrial processes training programs.
• Centre TERREcoreStrategic or Co-development PartnerPartnership with Centre TERRE (Technology, Environnement, Ressources, Renouvelables) at Cégep de Jonquière for renewable energy and environmental training programs, including solar photovoltaic systems and sustainable development.
• Centre linguistiqueminorStrategic or Co-development PartnerCollaboration with Centre linguistique for language training, francisation, second language learning, and translation services as part of the comprehensive training offering.
• MRC de Charlevoix et Charlevoix EstcoreGTM or Marketing PartnerRegional county municipalities (MRC) partner with Mastera for the marketing digital training program 'Valoriser votre présence numérique en ligne.' MRCs reserve training places for local businesses and provide marketing support for regional entrepreneurs.
• DesjardinsminorStrategic or Co-development PartnerCollaboration with Desjardins to deliver the 'Mes finances, mes choix' financial education program, offering free workshops on personal finance, consumption, savings, and debt management to students and organizations.
• Consortium québécois de développement des pratiques psychomotrices (CQDPP)minorStrategic or Co-development PartnerPartnership with CQDPP to deliver psychomotor development training programs including 'Enjouant+ Milieu familial' for early childhood educators and family childcare providers.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• LinkedIn Learning: Global online learning platform offering subscription-based courses on digital marketing, AI, productivity tools, and business skills. Competes with Mastera's short professional development courses at a much lower price point and unlimited consumption model.
• École de technologie supérieure (ÉTS) - Formation continue: Engineering school's continuing education division offering technical and industrial training across Quebec. Competes directly with Mastera on mechanical design, automation, and industrial engineering corporate training.
• HEC Montréal - École des dirigeants: Executive and continuing education arm of a major Quebec business school, offering management, leadership, and professional development programs. Overlaps with Mastera's corporate training and coaching services but at a higher price tier and credential level.
• Université Laval - Formation continue: Continuing education unit of a major Quebec university, providing professional development, certificates, and customized corporate training. Overlaps with Mastera's professional development and corporate training offerings across multiple domains.

Emerging players

• Collège LaSalle: Large private college in Montreal offering vocational AEC-equivalent programs and corporate training across digital marketing, design, and technology. Competes for the same adult-learner and corporate-training wallet but with greater commercial flexibility.

Direct peers

• Formation continue du Cégep de Trois-Rivières: Regional CEGEP continuing education division in central Quebec offering AEC, RAC, and corporate training with comparable government subsidy mechanics. Direct competitor for regional employer training contracts.
• Formation continue du Cégep Marie-Victorin: Montreal-area CEGEP continuing education arm offering AECs, professional development, and customized corporate training. Directly comparable on program structure, target audience, and Quebec-credentialed portfolio.
• Formation continue du Cégep de Sainte-Foy: Quebec City-area CEGEP continuing education division offering AEC programs, RAC services, and corporate training. Shares the same regulatory framework, AEC credentialing structure, and Services Québec subsidy access as Mastera.
• Formation continue du Cégep de Chicoutimi: The continuing education division of Cégep de Chicoutimi, located in the same Saguenay region as Mastera. Operates the same AEC/RAC model under Quebec's public CEGEP network and targets overlapping local employer and adult-learner segments.

Others

• Skills/Compétences Quebec: Sectoral workforce committee that channels government training funding to employers and workers in Quebec. Acts as both a partner and a gatekeeper for subsidized training market, making it a structural counterparty for Mastera's Services Québec revenue stream.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/MasteraFormation
• LinkedInlinkedin.com/company/mastera-formation-continue

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mastera - Formation continue du Cégep de Jonquière