What Matt Strickland - Jacksonville, FL REALTOR does

Matt Strickland is an individual, licensed real estate agent (REALTOR) operating a sole-proprietor residential brokerage practice in Jacksonville, Florida, serving the broader Northeast Florida market including St. Augustine, Ponte Vedra, Orange Park, Fleming Island, Atlantic Beach, Neptune Beach, and Jacksonville Beach. The business delivers traditional buyer- and seller-representation services, comparative market analysis (CMA), and property search tools, covering categories such as single-family homes, condos, multi-residential, townhomes, luxury listings, oceanfront, gated communities, new construction, and foreclosure properties.

The technology stack is fully outsourced to the Real Geeks IDX platform, which is part of the Fidelity National Financial (FNF) Real Estate Technologies ecosystem. Core capabilities include an IDX-powered property search with advanced filters, map-based search, address and sold-property search, foreclosure search, and market reports; a built-in CRM for lead capture, behavior tracking, and email nurture; SkySlope for digital transaction management from contract to close; RealSatisfied for client feedback and review collection; CINC for lead generation and management; HelloCondo for condo-focused search; and Agent Pronto for inbound agent-matching leads. A third-party AI-powered chatbot handles text-based prospective-customer interactions on the site, with no in-house proprietary AI development.

Commercially, the agent earns standard real estate commissions as a percentage of transaction value on both buyer- and listing-side representation; specific commission rates and brokerage split are not publicly disclosed. Marketing is conducted through the SEO-optimized IDX website, an email newsletter and new-listing alerts, organic social posts on Facebook, Twitter/X, LinkedIn, and Pinterest, and blog content about the Jacksonville market. No team, headcount expansion, funding rounds, acquisitions, or proprietary technology are evident; the entity is a single-operator independent practice with technology and lead delivery entirely provided by third-party vendors.

Name

Matt Strickland - Jacksonville, FL REALTOR

Legal name

Real Geeks LLC

Website

https://mattstrickland.realtor

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Solo real estate agent serving residential buyers and sellers across Northeast Florida including Jacksonville, St. Augustine, and Ponte Vedra. Operates an IDX website with CRM, transaction management, and AI-assisted chat on the Real Geeks/FNF platform. Earns commissions on transactions.

Ownership category

akta.pro rank

Product category

Residential Real Estate Services

NAICS

Offices of Real Estate Agents and Brokers (53121)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Foreclosure/REO & Distressed Property Brokerage (BPAJAAAI)

Keywords

• Residential real estate services
• Property search tools
• Buyer representation
• Seller representation
• Home valuation services

Headquarters

HQ city

Jacksonville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Marketing or Sales, Technology or R&D, Operations, Personnel

Revenue model

1. Real Estate Commission: Traditional real estate agent commission model where the agent earns a percentage of the transaction value when representing buyers or sellers in property purchases and sales

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Matt Strickland is an individual licensed real estate agent providing residential real estate services across Northeast Florida, including buyer representation, seller (listing) representation, property valuation via Comparative Market Analysis (CMA), and specialized search tools for foreclosures, luxury homes, waterfront properties, and new construction. The practice is powered by a Real Geeks IDX website and CRM, allowing clients to self-serve property search, save favorites, and receive automated listing alerts. Revenue is earned through traditional real estate commissions on closed transactions.

Product overview

Matt Strickland's website operates as a unified real estate platform built on the Real Geeks technology stack. The core offering consists of property search and transaction services for the Jacksonville, Florida area. The platform includes an IDX-powered property search system with multiple search modalities (advanced search, map search, address search), complemented by buying and selling services including Comparative Market Analysis (CMA) for property valuation. Additional features include foreclosure search, sold property search, market reports, and a member portal for saving searches and favorite properties. The site integrates with the broader FNF Real Estate Technologies ecosystem including CINC for lead management, SkySlope for transaction management, and RealSatisfied for client feedback.

Differentiator

Problem solved

Functional benefit

Products and services

• Buying Services (Buyer Representation) Real estate buying assistance for clients seeking to purchase residential homes in the Jacksonville, FL area, provided as a commission-based representation service.
• Selling Services (Listing Representation) Real estate selling assistance for homeowners, including property valuation and marketing services for clients looking to sell their homes in the Jacksonville metro area.
• Property Valuation (Comparative Market Analysis) Comparative Market Analysis tool providing automated property valuation estimates for homeowners; full CMA services provided as part of agent representation engagement.
• Advanced Property Search Comprehensive property search tool allowing users to search Northeast Florida properties by city, price range, beds, baths, and property type (home, condo, multi-res, townhouse).
• Map Search Interactive map-based property search feature enabling users to explore residential listings geographically across the Jacksonville metro and Northeast Florida.
• Foreclosure Search Specialized search tool for finding foreclosed properties with filtering by county, subdivision, property type, price, beds, baths, and amenities.
• Sold Property Search Search tool for browsing previously sold real estate listings in the Jacksonville area to support valuation and market analysis.
• Market Reports Real estate market reports providing trends and analytics for the Jacksonville area.
• Address Search Property search by specific address for finding known or listed properties in the Jacksonville area.

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability2 records

Feature5 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Real Geeks (FNF Real Estate Technologies)coreTechnology or IntegrationWebsite platform provider powering the IDX website, CRM system, lead generation tools, and digital marketing capabilities. Part of the Fidelity National Financial technology ecosystem.
• SkySlopecoreTechnology or IntegrationDigital transaction management software for managing forms, documents, and compliance from contract to close. Integrated through the Real Geeks platform ecosystem.
• Agent ProntominorChannel Partner/ Reseller/ DistributorLead matching service that connects home buyers and sellers with qualified real estate agents based on their needs, location, and timeline.
• CINCcoreTechnology or IntegrationLead generation and CRM platform providing tools to generate, manage, and convert real estate leads through websites and marketing capabilities.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• Compass: Tech-enabled national residential real estate brokerage representing buyers and sellers on a commission basis, with similar agents using enterprise-grade websites, CRM, and lead routing — the same core model as Matt Strickland, executed at vastly greater scale.
• eXp Realty: Cloud-based national brokerage whose agents operate as independent contractors using a shared tech platform for lead generation and transactions — directly analogous operating model to a solo Real Geeks–powered agent practice.

Regional players

• Engel & Völkers Jacksonville: Luxury-leaning international brokerage active in the Jacksonville and Ponte Vedra luxury market — competing for the high-end buyer and seller segment that the agent targets via the Luxury Homes search vertical.
• Watson Realty Corp. Long-standing Jacksonville-headquartered residential brokerage with deep Northeast Florida coverage — direct in-market competitor for buyers, sellers, and listing inventory across the same submarkets the agent serves.
• Berkshire Hathaway HomeServices Florida Network Realty: Large Jacksonville-based franchise affiliated with Berkshire Hathaway HomeServices; competes with Matt Strickland for residential buyer/seller representation across Jacksonville and Northeast Florida under a premium national brand.

Broad incumbents

• Redfin: Tech-driven brokerage operating in Jacksonville with its own IDX site, agent teams, and discount commission model; competes for the same buyer and seller leads in the Northeast Florida market but with a much larger brand and integrated platform.
• Keller Williams Realty (Jacksonville region): Largest US residential brokerage by agent count with established Jacksonville-area market centers — competing head-to-head for buyer/seller representation and recruit-by-net talent within the same metro.
• Coldwell Banker (Jacksonville franchisees): Major national residential brokerage franchise with multiple Jacksonville-area affiliates — competing for buyer/seller representation, listing inventory, and agent-recruiting talent within the same local market.
• RE/MAX (Jacksonville network): Global residential franchise with multiple Jacksonville-area brokerages and independent agent operators — directly comparable commission-based, buyer/seller representation model in the same geography.

Others

• Real Geeks: The underlying IDX website and CRM vendor on which the agent's entire lead funnel depends — not a competitor but the closest enabling/ecosystem relationship; relevant for platform-shock analysis since the agent's competitive position is tied to Real Geeks' roadmap.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/matt-strickland-realtor

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Matt Strickland - Jacksonville, FL REALTOR