MB RENTAL

What MB RENTAL does

MB Rental is a privately-held French equipment rental company headquartered in La Chevrolière (Nantes area) with branches in Dunkerque and Brest, operating since at least 2021 (SIRET 893 964 833 00030). The company specializes in renting industrial equipment adapted for hostile maritime and industrial environments — naval shipyards, offshore energy, refineries, and industrial painting and surface treatment — with an explicit policy of no surcharges for salt-air exposure, painting, or sandblasting activities. Its fleet spans aerial work platforms (6m–58m), material handling equipment (forklifts, telescopic handlers, crawler cranes), industrial vehicles (UTVs), high-pressure and ultra-high-pressure water equipment (500–3000 bar), and high-capacity diesel compressors (5,000L–23,000L), sourced from OEMs including JLG, Holland Lift, Genie, Linde, Manitou, Merlo, Maeda, Atlas Copco, Ingersoll Rand, and Hammelmann.

MB Rental operates an asset-heavy direct B2B rental model with three physical branches strategically co-located with major French naval repair and construction ports, enabling rapid mobilization and on-site delivery. The company provides 24/7 technical and commercial support seven days a week, and also operates a secondary revenue stream selling retired rental equipment as used inventory. Its go-to-market is direct sales via phone, email, and a quote-based pricing model — no public pricing tiers are disclosed. Distribution is split between direct enterprise sales (shipyards, offshore operators, industrial contractors) and a B2B2B channel serving equipment rental dealers seeking to supplement their fleets with specialized hostile-environment and large-height aerial platforms. Notable end-use deployments include naval repair and construction ports, painting and hull-cleaning (carena) subcontractors, Boulogne-sur-Mer fishing port, and live-event production (Hellfest, Megascene festival).

MB Rental was founded by Mériadec BROU and remains an independent private company with no disclosed parent, institutional investors, funding rounds, or M&A activity. No revenue, headcount, or financial figures are publicly disclosed. The business is asset-intensive, niche-positioned, and operationally oriented around service responsiveness and hostile-environment domain expertise rather than proprietary technology or AI.

Name

MB RENTAL

Legal name

MB Rental

Website

https://mbrental.fr

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

MB Rental is a privately-held French equipment rental company specializing in aerial platforms, material handling, compressors, and HP/UHP equipment adapted for hostile maritime, naval, and industrial environments across three French port locations.

Ownership category

akta.pro rank

Product category

Industrial Equipment Rental

NAICS

Construction, Transportation, Mining, and Forestry Machinery and Equipment Rental and Leasing (53241), Construction, Mining, and Forestry Machinery and Equipment Rental and Leasing (532412)

SIC

Services-Equipment Rental & Leasing, Nec (7359)

akta.pro primary industry

Gear & Lifting Equipment Rental (Cranes, Spreaders, Forklifts, Reach Stackers) (TLAHALAD)

akta.pro secondary industries

Construction & Industrial Equipment Rental/Leasing (Earthmoving, Material Handling, Aerial) (TLABAHAF), Cargo Handling & Lifting Equipment (Cranes, Derricks, Hoists) (IMAJAIAB)

Keywords

• Industrial equipment rental
• Aerial work platforms
• Hostile environment equipment
• Naval shipyard equipment
• Material handling rental

Headquarters

HQ city

La Chevrolière

HQ country

France

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Equipment Rental: Core revenue stream: renting out a full range of industrial equipment including aerial work platforms (nacelles), material handling equipment (chariots/forklifts), industrial vehicles, high-pressure and ultra-high-pressure water equipment, and compressors. Equipment is adapted for hostile environments (naval, offshore, saline conditions) with no extra charges for activities like painting, sandblasting, or salt air exposure.
2. Used Equipment Sales: Sale of rental equipment that has been retired from the fleet. The company offers its rental stock for purchase when it becomes available, providing a secondary revenue stream and allowing customers to acquire equipment permanently.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

MB Rental rents and sells a full range of industrial equipment adapted for hostile environments (naval shipyards, offshore, refineries, industrial painting). The fleet spans aerial work platforms from 6m to 58m, material handling equipment (forklifts, telescopic handlers, crawler cranes), industrial vehicles, high-pressure and ultra-high-pressure water jet equipment up to 3000 bar, and diesel air compressors from 5000L to 23000L. Equipment is provided with no surcharges for salt air, painting, or sandblasting activities, and is supported by 24/7 technical and commercial service.

Product overview

MB RENTAL is a French equipment rental company specializing in rental and sale of industrial equipment designed for hostile environments (naval shipyards, offshore, refineries). The company operates a unified rental platform offering six interconnected equipment categories: aerial work platforms (nacelles) ranging from 6m to 58m working height, material handling equipment (forklifts, telescopic handlers, crawler cranes), industrial vehicles (UTVs), high-pressure/ultra-high-pressure water jet equipment (500-3000 bar), air compressors (5000L-23000L), and used equipment sales. MB RENTAL distinguishes itself through 24/7 technical and commercial support, no additional charges for hostile environment activities (sanding, salt air), and fleet adaptable to specific client environments. The company serves ship repair and construction ports, their painting and hull cleaning subcontractors, event industry, and general industrial sectors across multiple French locations.

Differentiator

Problem solved

Functional benefit

Products and services

• Nacelles élévatrices (Aerial Work Platforms) Rental of aerial work platforms including scissor lifts (6m-34m), articulated and telescopic boom lifts (12m-58m), vertical mast lifts, and crawler-mounted lifts, designed for hostile environments such as naval shipyards, offshore, and refineries. Branded units come from JLG, Holland Lift, and Genie.
• Chariots de manutention (Material Handling Equipment) Rental of forklifts and material handling equipment including electric, gas, and diesel front forklifts (1.5T-6T), telescopic handlers (6m-30m), rotating forklifts, crawler cranes (4T-19T), compact track loaders, and pallet trucks from manufacturers including AUSA, Linde, Manitou, Merlo, Maeda, BOBCAT, and STILL.
• Véhicules industriels (Industrial Vehicles) Rental of all-terrain industrial utility vehicles protected for hostile environments, including the KIOTI UTV 2400 K9 with 4-wheel drive and road homologation.
• Matériel UHP et HP (High Pressure / Ultra-High Pressure Water Jet Equipment) Rental of high pressure (HP 500 bar) and ultra-high pressure (UHP up to 3000 bar) water jet pumps and cleaners for surface cleaning, hydro-demolition, and industrial maintenance applications, from manufacturers including Aquila and Hammelmann.
• Compresseurs (Air Compressors) Rental of high-capacity diesel air compressors ranging from 5000L to 23000L with pressures from 7-13.1 bar, suitable for industrial, construction, sandblasting, and continuous air supply applications, from Atlas Copco and Ingersoll Rand. Fleet includes over 30 diesel compressors.
• Matériel d'occasion (Used Equipment Sales) Sale of pre-owned rental equipment retired from the MB Rental fleet, including compressors, forklifts, and high-pressure pumps, well-maintained and suitable for various industrial applications.
• Dedicated Nacelle Range for Equipment Rental Dealers Specialized aerial lift range designed for equipment rental companies to complement their product offerings, including scissor lifts and telescopic/articulated boom lifts with very large heights, crawler-mounted platforms, and self-levelling units, supplied on a B2B2B basis.

Named customers6 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered minor and core.

• ENSEMBLE Conseils & ServicesminorImplementation/ SI/ Consulting PartnerListed as the 'Créateur' (creator/designer) of the website in legal mentions. They appear to be the web development and digital services agency responsible for the company's website and online presence.
• OVHminorOthersIdentified as the web host in legal mentions. OVH (2 rue Kellermann, 59100 Roubaix, France) provides web hosting services for the mbrental.fr website.
• Equipment manufacturers (JLG, Holland Lift, Genie, Linde, Manitou, Merlo, Maeda, Atlas Copco, Ingersoll Rand, Hammelmann, etc.)coreChannel Partner/ Reseller/ DistributorMB Rental acts as a rental distributor for multiple major equipment manufacturers. Their fleet includes branded equipment from JLG (aerial work platforms), Holland Lift, Genie, Linde, Still, Manitou, Merlo, AUSA, Maeda, Bobcat, Atlas Copco, Ingersoll Rand, Hammelmann, Benz, and Kioti. The company rents this equipment to end customers in hostile environments.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Loxam: France's largest equipment rental company offering aerial platforms, material handling, and industrial equipment across France and Europe. Direct competitor to MB Rental in the broader French rental market with overlapping product categories.
• Kiloutou: Major French equipment rental company with broad aerial platform, material handling, and industrial vehicle offerings. Closely comparable to MB Rental in product range and French B2B customer focus.
• Mateco: French specialist in aerial work platform rental with nationwide coverage. Directly competes with MB Rental's core nacelle rental business and shares the same French customer base.
• Accès Industrie: French aerial platform rental specialist with nationwide branch network. Competes directly with MB Rental in nacelle rental, including elevated and specialized platform categories.
• Riwal: European aerial work platform rental specialist operating across multiple countries with strong France presence. Closely comparable to MB Rental's aerial platform core, though at larger scale.

Broad incumbents

• Herc Rentals: US-headquartered global equipment rental company with European operations. Comparable broader incumbent offering aerial platforms, material handling, and industrial equipment across multiple sectors.
• Boels Rental: European equipment rental leader with full French operations covering aerial platforms, material handling, and industrial equipment. A broader incumbent that overlaps with MB Rental across multiple categories rather than specializing in hostile environments.
• Sunbelt Rentals: Largest equipment rental company in North America with growing European presence following the Lavendon acquisition. Comparable broad incumbent operating in aerial platforms and industrial equipment rental.

Emerging players

• Haulotte: French aerial work platform manufacturer that also operates rental and used equipment services. Comparable to MB Rental in aerial platform specialization and French market presence, though primarily an OEM with growing rental.

Others

• Manitou: French manufacturer of material handling equipment (telescopic handlers, forklifts) whose products MB Rental rents. As a key OEM partner, Manitou is an enabling ecosystem participant rather than direct competitor, though it increasingly offers rental-adjacent services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/mbrental

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MB RENTAL