Medical Diagnosis

What Medical Diagnosis does

Medical Diagnosis is a privately held UK clinical pathology laboratory headquartered in Neasden, North London, with a second London clinic in Victoria. Founded in 1996, the company operates a UKAS-accredited laboratory (ISO/IEC 17025) and is registered with the Care Quality Commission, providing a catalog of over 300 individual diagnostic tests organized across categories including allergy, anaemia, autoimmune, cancer markers, diabetes, fertility, genetics, hormones, infections, thyroid, and general health checks, plus a 150+ allergen panel. Service line extensions include ultrasound imaging, GP consultations, Vitamin B12 injections, Stockholm3 prostate cancer screening, and Premium Report Exams with detailed personal health analysis. Most test results are delivered within four hours of sample collection at the London facilities.

The business serves two primary segments: individual consumers paying out-of-pocket for private blood testing, and healthcare professionals (GPs, specialists) using the lab for patient referrals. Customers transact on a pay-as-you-go basis with single tests priced from £14 to £443, plus a £21 phlebotomy fee, and bundled health profile packages ranging from £58 (Detox Profile) to £236 (Hair Loss Profile). Distribution is hybrid: two company-owned London clinics plus a call center, alongside a nationwide collection point network operated through a core partnership with Tuli Health under the Next2You service, which eliminates the need for non-London customers to travel to the company's laboratories.

Medical Diagnosis generates revenue through direct per-test sales to consumers and healthcare professionals, with no subscription, recurring, or enterprise contract model disclosed. The company is independently owned with no parent company or institutional investors identified, has not raised external funding rounds, and employs 39 staff. Marketing relies on SEO-optimized website content, a health-focused blog, earned media coverage on Sky News and BBC, and a Google 5-star rating. BUPA approved-provider status provides indirect access to insured patients, but no large-volume enterprise customer logos were disclosed, indicating a long-tail transactional revenue base rather than concentrated anchor accounts.

Name

Medical Diagnosis

Legal name

Medical Diagnosis

Website

https://medical-diagnosis.co.uk

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Medical Diagnosis is a privately held UKAS-accredited clinical pathology laboratory in London offering 300+ blood tests and 150+ allergen panels to individual consumers and healthcare professionals, with UK-wide sample collection via its Tuli Health partnership.

Ownership category

akta.pro rank

Product category

Diagnostic Laboratory Services

NAICS

Medical Laboratories (621511)

SIC

Services-Medical Laboratories (8071)

akta.pro primary industry

Clinical Biomarker Testing Services (central labs, trial enrollment/monitoring assays) (HLAAAMAC)

akta.pro secondary industries

Urinalysis & Routine Screening Diagnostics (HLAHAAAG), Lab Draws, Specimen Collection & Point-of-Care Testing (In-Home) (HSABACAN)

Keywords

• Clinical pathology services
• Diagnostic blood testing
• Private health screening
• Allergy testing services
• Fertility hormone testing

Headquarters

HQ city

London (Neasden)

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Direct Laboratory Testing Services: Medical Diagnosis generates revenue through direct sale of clinical pathology tests to both healthcare professionals and the general public. Customers pay per test or profile package for blood analysis and diagnostic services. The company also offers premium report exams and specialized testing panels at varying price points.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Medical Diagnosis operates a UKAS-accredited private clinical pathology laboratory in North London that processes blood, urine, swab, and tissue specimens for diagnostic analysis. The company sells more than 300 individual diagnostic tests and bundled health screening profiles directly to consumers and healthcare professionals, with most results available within 4 hours of sample collection. It also offers in-clinic services including ultrasound imaging, GP consultations, vitamin B12 injections, and rented consulting rooms.

Product overview

Medical Diagnosis is a private clinical pathology laboratory based in North London providing direct laboratory-to-client services. The company offers a comprehensive portfolio of diagnostic blood tests and health screening services organized into distinct categories: Allergy, Anaemia, Autoimmune, Cancer Related, Diabetes, Fertility, Genetic, Health Checks, Heart Checks, Hormones, Infections, Kid's Health, Men's Health, Sports & Fitness, Thyroid Health, Vitamins & Minerals, and Women's Health. Additional services include the Next2You home collection service, Premium Report Exams with detailed health reports, Stockholm3 prostate cancer screening, Ultrasound diagnostics, GP Services, and Vitamin B12 shots. The company has expanded nationwide through a partnership with Tuli Health, allowing patients to book tests and use local collection points across the UK. Most results are available within 4 hours for samples collected at their London facilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Allergy Tests Comprehensive allergy testing covering over 150 potential allergens or triggers including food, pollen, dust, insects, and occupational allergens, available to individuals and clinicians.
• Anaemia Tests Blood tests to diagnose and monitor anaemia conditions including iron deficiency and related disorders.
• Autoimmune Tests Tests for autoimmune conditions including ANA, rheumatoid factor, and other autoimmune markers.
• Cancer Related Tests Tumour marker tests and cancer screening diagnostics including CA 125, PSA, CEA, and other cancer-related biomarkers.
• Diabetes Tests Comprehensive diabetes monitoring including HbA1c, glucose, and insulin level testing.
• Fertility Tests Fertility testing for both men and women including hormone tests, semen analysis, and reproductive health assessments.
• Genetic Tests Genetic screening and DNA testing including cystic fibrosis screening, paternity testing, karyotyping, and hereditary condition testing.
• Health Checks General health screening profiles including Full Blood Count, metabolic panels, liver and kidney function tests.
• Heart Checks Cardiovascular health assessments including cholesterol panels, ECG, cardiac biomarkers, and heart disease risk screening.
• Hormones Tests Hormone level testing including thyroid hormones, sex hormones, adrenal hormones, and growth hormones.
• Infections Tests Infectious disease screening including HIV, hepatitis, Lyme disease, sexually transmitted infections, and bacterial/viral infections.
• Kid's Health Checks Paediatric health screening including child development markers and age-appropriate testing.
• Men's Health Checks Health profiles tailored for male health concerns including prostate health and testosterone levels.
• Sports & Fitness Tests Athletic performance and fitness-related testing including performance markers and recovery indicators.
• Thyroid Health Tests Thyroid function testing including TSH, T3, T4, and thyroid antibodies.
• Vitamins & Minerals Tests Nutritional status testing including vitamin D, B vitamins, iron, zinc, and essential mineral panels.
• Women's Health Checks Health profiles tailored for female health including reproductive health and hormonal assessments.
• Next2You Service enabling patients to take tests at local collection points across the UK through partnership with Tuli Health, eliminating the need to travel to London.
• Premium Report Exams Enhanced health reports providing comprehensive personal health analysis with detailed insights.
• Stockholm3 Advanced prostate cancer screening test for early tumour identification.
• Ultrasound Diagnostic ultrasound imaging service offered at the company's London facilities.
• GP Service General practitioner consultation services provided at Medical Diagnosis facilities.
• Vitamin B12 Shots Vitamin B12 injection service for supplementation.
• Detox Profile Health screening profile testing for detoxification markers and overall wellness assessment, priced at £58.00.
• Advanced Health Screening Profile Comprehensive health screening panel providing extensive health markers, priced at £195.00.
• Inflammatory Profile Profile testing inflammatory markers in the body, priced at £94.00.
• Hair Loss Profile Specialised profile for diagnosing causes of hair loss, priced at £236.00 with 10-day turnaround.
• Consulting Rooms to Rent Commercial rental of consulting rooms to healthcare professionals at the company's London facilities.

Quantifiable outcome

• Most test results available within 4 hours of sample collection
• +2 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Tuli HealthcoreChannel Partner/ Reseller/ DistributorMedical Diagnosis partnered with Tuli Health to expand their UK-wide coverage. Through this partnership, customers can book tests online and visit local Tuli Health collection points for blood sample collection, eliminating the need to travel to London. This partnership enables Medical Diagnosis to serve customers across the entire United Kingdom while maintaining their London-based laboratory processing.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• London Medical Laboratory: UK private pathology laboratory offering direct-to-consumer blood tests with home sample collection and rapid turnaround. Highly comparable as a London-based private lab competing in the same DTC testing space.
• Medichecks: UK-based direct-to-consumer blood testing brand offering hundreds of self-collected and clinician-ordered tests with online results. Closest direct peer: same DTC private blood testing model, same NHS-bypass value proposition, and overlapping test catalog.
• Randox Health: UK-based private diagnostics company operating its own accredited laboratories and high-end clinics offering extensive blood testing and health checks. Comparable on lab ownership, accreditation, premium health screening packages, and DTC plus clinician channels.
• Bluecrest Health: UK private health-screening provider offering comprehensive blood test packages with at-home and clinic-based collection. Comparable on DTC private screening, broad test packages, and UK-wide reach through partner collection.
• Thriva: UK subscription-based home blood testing service sending finger-prick kits to consumers. Directly comparable on private pay-as-you-go and subscription blood testing, although Thriva leans on self-collection rather than phlebotomy clinics.
• The Doctors Laboratory (TDL): Established UK clinical pathology provider serving both private clinicians and consumers with a broad test menu. Comparable on UK-accredited central laboratory operations and clinician-plus-consumer service model.

Broad incumbents

• Spire Healthcare: UK private hospital group providing diagnostics and outpatient services including private blood testing. A broader incumbent in private UK healthcare with overlapping diagnostic offerings rather than a focused pathology specialty.
• Nuffield Health: Large UK private healthcare provider operating hospitals, clinics, and diagnostic services including private blood testing and health screening. Overlaps as a broader incumbent offering private diagnostics as part of a wider clinical portfolio.
• Bupa Health Clinics: Major UK private health insurer and clinic operator with health assessments and diagnostic services. Comparable as a large incumbent offering blood testing and screening under its own brand, including through approved-provider arrangements such as the one Medical Diagnosis already holds.

Emerging players

• Healthpath: UK functional-medicine-focused testing provider offering private stool, blood, and hormone tests direct to consumers. Comparable as an emerging DTC private diagnostics player with an emphasis on comprehensive panels, though narrower in modality than Medical Diagnosis.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/medical-diagnosis-ltd

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Medical Diagnosis