Instituto Meraki - Saúde Mental

What Instituto Meraki - Saúde Mental does

Instituto Meraki - Saúde Mental is a privately held outpatient mental health clinic founded in 2018 in Brasília, Federal District, Brazil, by three psychiatrists and one psychologist. The firm operates as a multi-disciplinary mental health practice employing approximately eight professionals — four psychiatrists (Dr. Luan Diego Marques Teixeira, Dr. Alisson Marques, Dr. Anibal Okamoto, Dr. Leonardo Rodrigues) and clinical psychologists (Dra. Bruna Abrantes, Karla Sindeaux, Bruna Capozzi) — with credentials including medical residencies at Hospital Universitário de Brasília and Hospital São Vicente de Paulo, postgraduate training at PUCRS, Gestalt-Therapy certification at IGTB, and international training at the University of Toronto and Harvard T.H. Chan School of Public Health. Two partners serve as technical directors: Dr. Luan Diego as Responsável Técnico for Psychiatry and Dra. Bruna Abrantes as Responsável Técnica for Psychology.

The service portfolio covers individual, couples, and family psychotherapy; adult psychiatric consultation; neuropsychological evaluation; clinical supervision for psychology professionals; corporate workshops and lectures; and RQE-credentialed psychological reports for civil service exams (concursos), adoption processes, and bariatric surgery clearance. Treatment lines are organized around anxiety, depression, insomnia, ADHD, bipolar disorder, burnout syndrome, and relationship problems. Delivery combines in-person consultations at a discreet clinic in Brasília Asa Norte (SMHN Q. 2, Centro Clínico Cléo Octávio) with nationwide online telemedicine conducted over Zoom, Skype, Google Meet, and WhatsApp. The technology layer is composed of off-the-shelf consumer and SMB tools — Feegow and PsicoManager for scheduling, Doctoralia for marketplace discovery, Google Analytics and Facebook Pixel for digital marketing — with no proprietary platform or AI/ML component.

The revenue model is fee-for-service professional services across all streams, with pricing not publicly disclosed and quotes handled via WhatsApp or email. Go-to-market is direct-to-consumer: a content blog covering mental health topics drives top-of-funnel awareness, social media (Facebook, Instagram, LinkedIn) and Doctoralia listings provide mid-funnel discovery, and WhatsApp booking plus self-serve online scheduling close the funnel. The firm has served 8,000+ patients and accumulated 500+ positive reviews since inception. There are no external investors, funding rounds, or parent entities; ownership and operational control remain with the founding partners.

Name

Instituto Meraki - Saúde Mental

Legal name

Instituto Meraki - Saúde Mental

Website

https://merakisaudemental.com.br

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Brasília

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Psychiatric consultations: Fee-for-service psychiatric evaluation and follow-up consultations, available in-person and online.
2. Psychology / Psychotherapy sessions: Fee-for-service individual, couple, and family psychotherapy sessions.
3. Clinical reports and certifications: Issuance of psychological reports for civil service exams (concursos), bariatric surgery, and adoption proceedings.
4. Clinical supervision: Mentorship and clinical supervision services for early-career and experienced psychologists.
5. Neuropsychological evaluation: Comprehensive neuropsychological assessment using validated instruments.
6. Workshops and lectures: Corporate workshops on topics such as anxiety, self-care, emotional intelligence, and workplace mental health.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Instituto Meraki is a mental health clinic founded in 2018 in Brasília, Brazil, that provides outpatient psychiatric and psychological services. Core offerings include psychiatric consultations, individual and couples psychotherapy, neuropsychological evaluations, official psychological reports for legal and medical purposes (civil service exams, adoption, bariatric surgery), clinical supervision for professionals, and corporate workshops on mental health topics. Services are delivered both in-person at the Brasília clinic and online via telemedicine across Brazil.

Product overview

Instituto Meraki - Saúde Mental is a mental health clinic offering a comprehensive portfolio of psychological and psychiatric services. The core offerings include individual and couples psychotherapy, psychiatric medical consultations, and neuropsychological evaluations. Supporting services include specialized assessments for civil service exams (Laudo para Concurso), adoption evaluations (Laudo para Adoção), bariatric surgery clearance (Laudo Cirurgia Bariátrica), and clinical supervision for professionals. The clinic also provides educational workshops and lectures on mental health topics. Treatment services span anxiety disorders, depression, insomnia, ADHD, bipolar disorder, burnout syndrome, and relationship problems. Services are available both in-person at their Brasília location and online across Brazil.

Differentiator

Problem solved

Functional benefit

Products and services

• Psychiatric Medical Consultation (Consulta Médica Psiquiátrica) Complete psychiatric evaluation conducted by medical specialists with residency training, including diagnostic formulation and appropriate therapeutic plan. Performed in-person at the Brasília clinic or online via telemedicine.
• Individual Psychotherapy (Psicoterapia Individual) Individual psychotherapy process between psychologist and patient aimed at expanding self-awareness, developing coping resources, and reducing or removing psychological problems, disorders, or complaints. Performed in-person at the Brasília clinic or online via telemedicine.
• Couples Therapy (Psicoterapia para Casal) Couples therapy focused on relationship dynamics, addressing themes like communication, assertiveness, emotions, expectations, and sexuality. Performed in-person at the Brasília clinic or online via telemedicine.
• Neuropsychological Evaluation (Avaliação Neuropsicológica) Neuropsychological evaluation using validated tests to support diagnoses of ADHD, autism spectrum disorder, bipolarity, dementias, and neurological sequelae.
• Psychological Report for Civil Service Exams (Laudo para Concurso) Psychological assessment reports for civil service exams prepared by RQE-certified professionals with precision and compliance with official requirements.
• Psychological Report for Adoption (Laudo para Adoção) Psychological assessment reports for adoption processes, conducted with ethics, precision, and full compliance with legal requirements.
• Psychological Evaluation for Bariatric Surgery (Laudo Cirurgia Bariátrica) Complete psychological evaluation for bariatric surgery, integrating support strategies and promoting a welcoming journey.
• Clinical Supervision (Supervisão Clínica) Clinical supervision for psychology professionals to discuss and reflect on cases with more experienced colleagues, available individually or in groups.
• Workshops and Lectures (Workshops e Palestras) Workshops and lectures on topics including anxiety, self-care, emotional intelligence, and mental health in the workplace, offered to corporate clients and other audiences.

Quantifiable outcome

• 7 years of experience since founding in 2018
• +2 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Zenklub: Brazilian online mental health platform connecting users with psychologists and therapists for remote sessions. Directly comparable to Meraki's telemedicine arm and competes for the same Brazilian patients seeking online mental health care.
• Vittude: Brazilian online psychology and therapy platform offering individual and corporate sessions with credentialed psychologists. Comparable online delivery model, patient base, and corporate wellness vertical overlap.

Others

• Doctoralia: Major Brazilian healthcare professional marketplace for discovery and appointment booking, already integrated into Meraki's scheduling stack. Functions as a distribution channel and indirect competitor for patient acquisition.

Broad incumbents

• Conexa Saúde: Brazilian telehealth platform providing online consultations across multiple specialties including psychiatry and psychology. Broader generalist incumbent with overlapping telemedicine delivery to Brazilian consumers.
• Dr. Consulta: Brazilian omnichannel healthcare platform combining physical clinics with online consultations across many specialties including mental health. Larger-scale incumbent with analogous brick-and-mortar + online hybrid model.
• Hospital Santa Mônica: Well-known psychiatric hospital network based in the Brasília region providing inpatient and outpatient mental health services. Comparable Brasília-rooted mental health brand and overlapping patient catchment, though operating at inpatient scale.

Emerging players

• Pipo Saúde: Brazilian mental health benefits platform offering online therapy and psychiatry sessions to corporate employees as an employee benefit. Targets the same corporate wellness buyers and end-patients as Meraki's workshops/lectures and online practice.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/institutomeraki
• Facebookfacebook.com/institutomerakisaudemental
• LinkedInlinkedin.com/company/instituto-meraki---sa%C3%BAde-mental
• Instagraminstagram.com/institutomeraki

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Instituto Meraki - Saúde Mental