MiCasino.com
MiCasino.com is a private, pre-launch online casino and sports betting platform headquartered in Barcelona, targeting adult gaming consumers in Colombia with announced expansion to the United States via a direct web-based platform.
- Company typePrivate
- Founded2026
- HeadquartersBarcelona, Spain
- Headcount11–50
- GTM typeB2C
- OfferingServices
MiCasino.com firmographics
Firmographics- Name
- MiCasino.com
- Legal name
- MiCasino
- Website
- https://micasino.com
- Company type
- Private
- Founded year
- 2026
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- MiCasino.com is a private, pre-launch online casino and sports betting platform headquartered in Barcelona, targeting adult gaming consumers in Colombia with announced expansion to the United States via a direct web-based platform.
- Ownership category
- akta.pro rank
MiCasino.com industry classification
Industry- Product category
- Online Casino and Sports Betting
- NAICS
- Gambling Industries (7132), Other Gambling Industries (713290)
- akta.pro primary industry
- White-Label / Turnkey Online Casino Brands (MPAEABAH)
- akta.pro secondary industries
- Player Acquisition & Affiliate Networks for iCasino (MPAEABAL), Mobile-First / App-Based Online Casinos (MPAEABAG)
Keywords
Where MiCasino.com is headquartered
LocationHeadquarters
- HQ city
- Barcelona
- HQ country
- Spain
- HQ region
- Europe
Markets served
MiCasino.com business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations, Others
Distribution channels1 record
Marketing channels5 records
MiCasino.com product offering
Product offeringCore offering
MiCasino is an online casino and sports betting platform targeting adult users, currently in pre-launch phase and accepting email subscriptions to build an early user base ahead of its debut in Colombia, with planned subsequent expansion into the United States. The platform offers casino games and sports betting services together with promotional bonus campaigns, and reaches its audience through a primary website, a dedicated promotions subdomain, and multiple social media channels including YouTube, X, TikTok, and Telegram.
Differentiator
Problem solved
Functional benefit
Products and services
- MiCasino Online Casino and Sports Betting Platform
Companies that use MiCasino.com
Customer profileSegments1 record
Ideal customer profiles1 record
MiCasino.com technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
MiCasino.com competitors and assessment
Company assessmentDirect peers
- Luckia: Spanish-origin online sportsbook and casino operator with active LatAm presence including Colombia. Comparable on product, regulatory footprint, and Spanish-language market approach; a more directly relevant competitor than purely European operators.
- Betplay: Coljuegos-licensed Colombian online sportsbook and casino brand. Operates in the same primary market as MiCasino with a comparable online casino + sports betting offering, making it the most directly comparable competitive threat.
- Rushbet: Coljuegos-licensed Colombian online casino and sportsbook operated by Rush Street Interactive. Comparable to MiCasino on Colombian market, B2C casino/sportsbook product, and digital-first distribution model.
- Wplay: One of the first fully licensed Colombian online sportsbook and casino operators. Directly comparable on geography (Colombia), product mix (casino + sportsbook), and target customer (adult Colombian gaming audience).
- Yajuego: Colombian-licensed online sportsbook and casino operator. Comparable on regulatory jurisdiction, product offering, and customer base, representing another licensed incumbent competing for the same Colombian players.
Broad incumbents
- Bet365: Global online sportsbook and casino operator. Comparable through its international online casino + sports betting product, but operates at vastly larger scale and is a generalist incumbent rather than a Colombia-focused specialist.
- Codere: Spanish-headquartered gambling operator with significant LatAm exposure including Argentina, Mexico, Colombia, and Panama. Comparable via omnichannel (retail + online) casino/sportsbook operations across the same target geographies, but as a much larger incumbent with established licenses.
- Betfair: Global online betting exchange and casino operator with multi-jurisdiction licensing including selected US and LatAm-adjacent markets. Comparable as a broad-incumbent iGaming player with overlapping product capabilities, though not specialized in the Colombian niche.
- Betsson: Swedish-listed online gambling group with regulated operations across Europe and Latin America. Comparable through its online casino + sportsbook product mix and multi-jurisdiction footprint, though it operates at much larger scale and as a multi-brand incumbent.
Regional players
- Caliente.mx: Mexico's dominant licensed online sportsbook and casino brand. Comparable product model (online casino + sportsbook) and Spanish-speaking LatAm market approach, though operating in Mexico rather than Colombia — useful as a same-model LatAm benchmark.
Market position
Customer concentration
MiCasino.com social profiles
Digital presenceMiCasino.com financial estimates
Financial estimateRevenue estimate
Valuation estimate
MiCasino.com leadership team
Management profileNumber of profiles
MiCasino.com funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MiCasino.com M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MiCasino.com
What does MiCasino.com do?
MiCasino is an online casino and sports betting platform targeting adult users, currently in pre-launch phase and accepting email subscriptions to build an early user base ahead of its debut in Colombia, with planned subsequent expansion into the United States. The platform offers casino games and sports betting services together with promotional bonus campaigns, and reaches its audience through a primary website, a dedicated promotions subdomain, and multiple social media channels including YouTube, X, TikTok, and Telegram.
Is MiCasino.com a public or private company?
MiCasino.com is a private company. It is classified as unknown and is currently operating.
When was MiCasino.com founded?
MiCasino.com was founded in 2026. It employs 11 to 50 people.
Where is MiCasino.com based?
MiCasino.com is headquartered in Barcelona, Spain, in the Europe region.
Who are MiCasino.com's main competitors?
Direct peers on record are Luckia, Betplay, Rushbet, Wplay and Yajuego. Broad incumbents are Bet365, Codere, Betfair and Betsson. Caliente.mx is listed as a regional player.
Does MiCasino.com have an API?
No public API is recorded for MiCasino.com.
What industry is MiCasino.com in?
MiCasino.com's product category is Online Casino and Sports Betting. Its primary akta.pro industry code is MPAEABAH, White-Label / Turnkey Online Casino Brands, with a secondary code of MPAEABAL, Player Acquisition & Affiliate Networks for iCasino. Its NAICS code is 7132.