Mihai. media solutions GmbH

What Mihai. media solutions GmbH does

Mihai. media solutions GmbH is a Berlin-based full-service outdoor advertising and media planning provider, headquartered at Konrad-Wolf-Str. 69, 13055 Berlin. The company plans, purchases, produces, and documents Germany-wide poster and out-of-home (OOH) campaigns for advertising agencies, cultural and event organizers, and corporate brands. Its portfolio spans 253+ media types, including 4,500+ advertising locations and 17,500+ m² of advertising space in Berlin alone, plus 5,000+ A1 snap frames on Telekom and traffic light switch boxes, with nationwide reach across German cities. Notable reference clients include Beyoncé, Uber, Samsung, ImmoScout24, SumUp, Red Bull Leipzig, Desigual, Worldcoin, and Podimo.

The company's service stack is organized as five stages: media concept and distribution/cost planning, media buying with national location selection, pre-press production and warehousing, on-site documentation with location lists and success photos, and a creative network offering graphic/web design and PR referrals. Premium-format inventory includes gigantische Media Walls, 24m/30m Premiumbanners, City-Light-Posters, Mega-Light-Posters, Blow Ups up to 15,000 m², and a Mobile Sky Board (12m x 15m) at the A115 motorway. Pricing is quote-based and campaign-specific, with no standard tiers disclosed, and revenue derives from professional services fees across these stages. The company has expanded into digital outdoor advertising (DOOH) and online marketing (CPC and ad-impression campaigns) as complementary channels.

Mihai. is a privately held Gesellschaft mit beschränkter Haftung (GmbH) led by Managing Directors Mihai Danzke and Jan Klimetschek, with no venture capital or external ownership disclosed. It operates within a broader group that includes production subsidiary Mihai. Werbeproduktionen & Service GmbH (WPS), cultural advertising subsidiary Kulturplakatierung Berlin GmbH (40+ years operating), and parent entity Mihai. media invest GmbH (founded 1993). Headcount is approximately 5 employees, the company has no patents, no disclosed funding rounds, no API or software platform, and no AI capabilities, positioning it as a relationship-driven agency services business rather than a technology company.

Name

Mihai. media solutions GmbH

Legal name

Mihai. media solutions GmbH

Website

https://mihai.de

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Mihai. media solutions GmbH is a Berlin-based full-service outdoor advertising agency that plans, buys, produces, and documents Germany-wide OOH and poster campaigns for advertising agencies, cultural organizers, and enterprise brands across 4,500+ Berlin locations.

Ownership category

akta.pro rank

Product category

Outdoor Advertising Services

NAICS

Media Buying Agencies (54183), Indoor and Outdoor Display Advertising (54185), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Media Planning, Buying & Optimization (BPAFAAAC)

akta.pro secondary industries

Static Billboards & Posters (Roadside, Wallscapes) (BPAFALAA), Place-Based / Retail & Venue Media (Malls, Gyms, Cinema, Office Buildings) (BPAFALAE), Mobile & Vehicle Wrap Advertising (Fleet Graphics, Mobile Billboards) (BPAFALAG)

Keywords

• Outdoor advertising services
• Media planning consulting
• Poster campaign management
• Billboard advertising media
• Campaign production services

Headquarters

HQ city

Berlin

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Media Planning Services: Individual consulting services for advertising concepts including distribution planning and cost plans
2. Media Buying: Purchase of advertising media, national location selection, and correspondence management
3. Production Services: Pre-press preparation, storage, and shipping of advertising materials; data checking for printability
4. Documentation Services: Location lists, success control, and photo documentation for booked advertising spaces

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Mihai. media solutions GmbH is a Berlin-based full-service provider that plans, purchases, produces, and documents outdoor advertising campaigns across Germany. The company offers a portfolio of more than 253 outdoor advertising media formats—including Citywalls, Citybanners, Premiumbanners, 18/1 Großflächen, Litfaßsäulen, City-Light-Posters, Mega-Light-Posters, A1 Klapprahmen, Kulturvitrinen, Mobile Sky Boards, and digital out-of-home (DOOH)—and bundles them with media buying, pre-press production, storage, shipping, location photography, and success-control documentation as a one-stop service.

Product overview

Mihai. media solutions GmbH is a full-service provider for media planning and outdoor advertising in Germany, based in Berlin. The company offers a comprehensive portfolio of outdoor advertising media including Media Walls, Citybanners, Premiumbanners, Citywalls, various poster formats (A1 to 18/1), Litfaßsäulen, City-Light-Posters, Mega-Light-Posters, digital outdoor/indoor advertising (DOOH), and specialized formats like Mobile Sky Boards. Services include advertising concept development, media purchasing, print production, campaign documentation, and access to a creative network. The company provides complete full-service solutions from a single source for nationwide poster campaigns, presentations, and action advertising.

Differentiator

Problem solved

Functional benefit

Products and services

• Media Walls
• Citybanner
• Premiumbanner
• Citywalls (Kulturflächen · Szeneflächen · Citywalls)
• A1 Klapprahmen / Moskitos
• 18/1 Großflächen
• Blow Ups / Riesenposter / Superposter
• Kulturvitrinen (Cultural Showcases)
• Litfaßsäulen / Allgemeinstellen / Ganzsäulen
• City-Light-Poster (CLP)
• Mega-Light-Poster (ML)
• Digitale Außenwerbung und Indoorwerbung (DOOH)
• Verkehrsmittelwerbung / Mobile Poster
• Minibanner
• Mobile Sky Board
• Werbekonzepte & Mediaeinkauf (Advertising Concepts & Media Buying)
• Produktion (Production)
• Dokumentation (Documentation)
• Kreativnetzwerk (Creative Network)
• Onlinemarketing
• Guerilla Marketing / Aktionswerbung

Quantifiable outcome

• More than 1,074 satisfied customers served
• +3 more outcomes

Named customers15 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• Kulturplakatierung Berlin GmbHcoreChannel Partner/ Reseller/ DistributorFor over 40 years, Kulturplakatierung Berlin GmbH has been a partner for cultural and event advertising in Berlin. The agency pursues the objective of giving utmost perceptibility to cultural events and lifestyle products through promotional posters, flyer distributions, guerrilla-marketing events, and targeted promotion campaigns.
• Mihai. Werbeproduktionen & Service GmbHcoreStrategic or Co-development PartnerWPS conceives and produces advertisement projects at the highest level for renowned customers. CEO and award-winner Søren Gessat brings extensive expertise from previous roles at top German advertising agencies. WPS has prestigious references in sign making and advertising techniques.
• Mihai. Immobilien Service GmbHminorStrategic or Co-development PartnerThe property and real estate agency Mihai. Immobilien Service manages, brokers, and rents out residential buildings, commercial properties, and vacation homes through property and facility management services.
• Der FreischwimmerminorOthersRestaurant venue located on a jetty on the river Spree in Berlin, operated for about twenty years. Available for private occasions and events, offering a unique riverside setting.
• Quartier Sanssouci OberhofminorOthersConstruction project in Oberhof, Thuringian Forest, consisting of residential units. Related to Mihai. Immobilien Service network.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• ECE Media: German shopping-center media operator providing indoor and venue-based advertising in malls. Comparable to Mihai's Kulturvitrinen / place-based retail venue advertising offering and similar German client base.
• blowup media GmbH: Berlin-based operator specializing in large-format outdoor advertising (Riesenposter, blow-ups, facades). Direct comparable to Mihai's superposter/Blow-Up media category and to its Berlin-centric large-format inventory.
• Wall GmbH: German OOH advertising company (now part of JCDecaux) operating street furniture, billboards, and City-Light-Posters nationwide. Comparable to Mihai on static outdoor inventory and the full-service agency model in Germany.
• Ströer SE & Co. KGaA: Germany's largest out-of-home advertising operator with owned street-furniture, billboard, and DOOH inventory plus media planning services. Direct comparable on full-service OOH media planning and buying in Germany, though at materially larger scale.

Emerging players

• HYGH AG: Berlin-based digital out-of-home (DOOH) advertising platform with a network of programmatic digital screens. Comparable to Mihai on the DOOH/Urban advertising axis and overlapping geographic footprint, though focused on digital-only.
• Posterscope: Global OOH agency and content-led media buyer specializing in out-of-home campaigns and DOOH planning. Comparable to Mihai's media planning and buying service line, though focused as a pure planning agency without owned inventory.

Broad incumbents

• JCDecaux SE: Global leader in out-of-home advertising with a strong German presence via Wall. Comparable to Mihai across the full OOH stack (street furniture, billboards, transit, airport) but at much larger scale and with international footprint.
• Clear Channel Outdoor Holdings: Global OOH media operator with European operations including Germany. Comparable as a broad outdoor advertising incumbent offering media planning, buying, and execution across static and digital formats.
• Outfront Media: US-based OOH advertising company with billboards, transit, and place-based formats. Comparable on the broad outdoor advertising model (planning + buying + inventory) but at significantly larger scale and North American footprint.

Regional players

• Gewista Werbegesellschaft mbH: Austria's largest outdoor advertising operator covering billboards, street furniture, transit, and digital. Comparable offering to Mihai but operating in a different (DACH adjacent) geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/mihai.mediasolutions
• LinkedInlinkedin.com/company/mihai-media-solutions-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mihai. media solutions GmbH