Milky Way, LLC
Milky Way is an Austin, Texas web design and hosting company offering custom websites ($4,999-$7,999+) and tiered hosting subscriptions ($19-$249/month) to small and medium businesses, individual professionals, and creators via a direct-to-consumer model on Webflow-based design with a global CDN.
- Company typePrivate
- Founded-
- HeadquartersAustin, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Milky Way, LLC does
Milky Way, LLC is an Austin, Texas-based web design and managed hosting company operating a direct-to-consumer model that serves small to medium businesses, individual professionals, and creators. The company offers two fixed-fee design tiers—Website (Standard) at $4,999 for up to 10 pages and Website Plus starting at $7,999+ for e-commerce, Shopify integration, web applications, and custom widgets—combined with three recurring hosting tiers: Core at $19/month, Premium at $49/month with a custom CMS (20 collections, 2,000 items), and the Supernova plan at $249/month which adds unlimited designer requests with 2-3 business day turnaround and priority support. Underlying technology is built on Webflow-based design capabilities, a proprietary custom CMS for dynamic content management (blogs, events, news, books, recipes), and a global content delivery network that the company states serves 6M+ global visitors monthly.
The company monetizes through a hybrid model: one-time design project fees split into two installments, monthly hosting subscriptions, and add-on professional services including rush delivery and advanced SEO. Customer onboarding is initiated via email ([email protected]) with a structured 3-step process, while existing customers manage accounts through a self-service portal at portal.milkyway.co. Milky Way reports serving clients across diverse verticals including Oxygen Esports, Saunders Sisters, EarthSky, FTC Architects, Nicole Baart, and Hot Science. As a private Texas LLC with 52 employees, no disclosed funding rounds, and no leadership or M&A history on record, Milky Way presents as a bootstrapped, product-evolving services business in the fragmented SMB web design and hosting market.
Milky Way, LLC firmographics
Firmographics- Name
- Milky Way, LLC
- Legal name
- Milky Way, LLC
- Website
- https://milkyway.co
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Milky Way is an Austin, Texas web design and hosting company offering custom websites ($4,999-$7,999+) and tiered hosting subscriptions ($19-$249/month) to small and medium businesses, individual professionals, and creators via a direct-to-consumer model on Webflow-based design with a global CDN.
- Ownership category
- akta.pro rank
Milky Way, LLC industry classification
Industry- Product category
- Web Hosting Services
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210), Computer Systems Design Services (541512)
- SIC
- Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- White-Label/Hosted Publishing Platforms (MPACAIAJ)
- akta.pro secondary industry
- Network Architecture & Design Services (BPAEAEAA)
Keywords
Where Milky Way, LLC is headquartered
LocationHeadquarters
- HQ city
- Austin
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Milky Way, LLC business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Infrastructure, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Website Design Services: One-time fixed-fee website design services with payment split into two installments. Base tier at $4,999 for up to 10 pages, premium tier at $7,999+ for e-commerce, web applications, and advanced features.
- Web Hosting Subscriptions: Recurring monthly subscription hosting with three tiers: Core ($19/mo), Premium ($49/mo), and Supernova ($249/mo). Includes CDN, security, analytics, and optional unlimited content management.
- Additional Services: Rush service for expedited design and extra SEO services available as add-ons quoted separately after onboarding.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Standard website design up to 10 pages |
| One time/ perpetual license | Multi-year contract | Advanced website with e-commerce and web applications |
| Subscription | Monthly | Secure hosting with global CDN |
| Subscription | Monthly | Fastest servers with custom CMS |
| Subscription | Monthly | Designer on-demand with unlimited content management |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Milky Way, LLC product offering
Product offeringCore offering
Milky Way, LLC designs custom websites and provides managed web hosting services through subscription tiers. The company delivers fixed-fee website design (Standard and Plus tiers) bundled with monthly hosting on a global CDN, custom CMS for dynamic content, and optional on-demand designer services (Supernova plan) for unlimited requests and modifications.
Product overview
Milky Way, LLC is a web design and hosting company based in Austin, Texas that offers custom website design and managed hosting services. The portfolio consists of two website design tiers (Website/Standard at $4,999 and Website Plus starting at $7,999+ for advanced features like e-commerce/Shopify) combined with three hosting tiers (Core at $19/month, Premium at $49/month, and Supernova at $249/month for unlimited content management). All websites include SEO optimization, responsive design, motion graphics, and social media integrations. The Supernova plan adds unlimited website requests and modifications with 2-3 business day turnaround.
Differentiator
Problem solved
Functional benefit
Products and services
- Website (Standard) Custom website design with responsive design, up to 10 pages, SEO optimization, subtle motion graphics, and social media integrations, priced at a fixed fee of $4,999 split into two installments.
- Website Plus Advanced website design including e-commerce/Shopify integration, more than 10 pages, web applications, custom widgets, and rush service availability. Starting at $7,999+.
- Core Hosting Secure hosting service with global CDN, up to 20 pages, 25 GB bandwidth, site analytics, and unlimited form submissions. Priced at $19/month.
- Premium Hosting Enhanced hosting with fastest servers, custom CMS for dynamic pages (blogs, events, news, books, recipes), up to 150 pages, 50 GB bandwidth, 20 CMS collections, 2,000 CMS items, and website search. Priced at $49/month.
- Supernova Plan Designer-on-demand service combining the fastest hosting with unlimited content management. Includes unlimited website requests, unlimited modifications, 2-3 business day turnaround, and priority support. Priced at $249/month.
- SEO Services Extra SEO services offered as add-ons to clients seeking advanced search marketing beyond the standard SEO optimization included with every website design.
- Content Management Services Managed content management services allowing clients to focus on their business while Milky Way handles content updates and website maintenance.
Companies that use Milky Way, LLC
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles2 records
Milky Way, LLC technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature3 records
Milky Way, LLC partnerships and signals
Strategic signalScale indicators1 record
Recent moves4 records
Expansion highlights4 records
Milky Way, LLC competitors and assessment
Company assessmentBroad incumbents
- HubSpot: HubSpot offers a CMS Hub with built-in hosting and marketing tools targeting SMBs and mid-market. It competes with Milky Way's bundled hosting and content management offering, particularly for customers seeking integrated marketing functionality.
- GoDaddy: GoDaddy is a broad incumbent offering domain registration, hosting, and website building tools for SMBs. It competes with Milky Way on both hosting and basic website building, though typically at lower price points and with less customization.
- WordPress.com (Automattic): WordPress.com offers hosted website building and hosting with tiered pricing. It competes with Milky Way's hosted platform, particularly for SMBs and creators seeking flexible content management with proven CMS technology.
- WP Engine: WP Engine is a managed WordPress hosting provider with premium tier offerings. It competes with Milky Way's hosting subscriptions, particularly for content-heavy WordPress-based sites, while offering broader enterprise capabilities.
Emerging players
- BigScoots: BigScoots is a managed hosting provider offering premium hosting services with personalized support. It competes with Milky Way's Core and Premium hosting tiers, particularly for SMBs seeking managed hosting without design services.
- SiteGround: SiteGround is a web hosting provider known for managed WordPress and WooCommerce hosting. It competes with Milky Way's hosting offerings, particularly for SMBs in the SMB and creator segments.
Direct peers
- Squarespace: Squarespace is a popular all-in-one website builder and hosting platform targeting SMBs and individuals. It competes directly with Milky Way's bundled design-and-hosting value proposition, particularly for customers who prefer self-service over custom design services.
- Webflow: Webflow is a no-code website design and hosting platform that competes directly with Milky Way's design and hosting offering. While Webflow primarily serves DIY users, agencies like Milky Way leverage it for client builds, putting them in a hybrid agency-platform relationship.
- Wix: Wix is a leading DIY website builder with hosting included, serving SMBs and creators globally. It is a direct competitor to Milky Way's hosted platform offering, especially in the price-sensitive SMB segment.
- Shopify: Shopify is the dominant e-commerce platform and integrates with Milky Way's Website Plus tier. For SMBs needing e-commerce functionality, Shopify competes directly with Milky Way's bundled offering, though Milky Way partners with Shopify for conversion rather than competing head-on.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Milky Way, LLC social profiles
Digital presenceMilky Way, LLC financial estimates
Financial estimateRevenue estimate
Valuation estimate
Milky Way, LLC leadership team
Management profileNumber of profiles
Milky Way, LLC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Milky Way, LLC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Milky Way, LLC
What does Milky Way, LLC do?
Milky Way, LLC designs custom websites and provides managed web hosting services through subscription tiers. The company delivers fixed-fee website design (Standard and Plus tiers) bundled with monthly hosting on a global CDN, custom CMS for dynamic content, and optional on-demand designer services (Supernova plan) for unlimited requests and modifications.
Is Milky Way, LLC a public or private company?
Milky Way, LLC is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Milky Way, LLC founded?
Milky Way, LLC was founded in -1. It employs 51 to 100 people.
Where is Milky Way, LLC based?
Milky Way, LLC is headquartered in Austin, United States, in the North America region.
How does Milky Way, LLC make money?
Three revenue lines are on record. Website Design Services are the primary driver. The others are web Hosting Subscriptions and additional Services.
Who are Milky Way, LLC's main competitors?
Broad incumbents on record are HubSpot, GoDaddy, WordPress.com (Automattic) and WP Engine. Emerging players are BigScoots and SiteGround. Direct peers are Squarespace, Webflow, Wix and Shopify.
Does Milky Way, LLC have an API?
No public API is recorded for Milky Way, LLC.
What industry is Milky Way, LLC in?
Milky Way, LLC's product category is Web Hosting Services. Its primary akta.pro industry code is MPACAIAJ, White-Label/Hosted Publishing Platforms, with a secondary code of BPAEAEAA, Network Architecture & Design Services. Its NAICS code is 518210 and its SIC code is 7373.