MINIX
MINIX designs, manufactures, and sells direct-to-consumer collectible figurines licensed from global sports, entertainment, anime, and music franchises via a multilingual e-commerce storefront and select physical points of sale, targeting pop culture fans and hobbyist collectors.
- Company typePrivate
- Founded-
- HeadquartersMadrid, Spain
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
MINIX firmographics
Firmographics- Name
- MINIX
- Legal name
- TOYS AND HUMANS, S.L.
- Website
- https://minixcollection.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- MINIX designs, manufactures, and sells direct-to-consumer collectible figurines licensed from global sports, entertainment, anime, and music franchises via a multilingual e-commerce storefront and select physical points of sale, targeting pop culture fans and hobbyist collectors.
- Ownership category
- akta.pro rank
MINIX industry classification
Industry- Product category
- Collectible Figurines
- NAICS
- Hobby, Toy, and Game Retailers (45912), Doll, Toy, and Game Manufacturing (339930)
- SIC
- Retail-Hobby, Toy & Game Shops (5945), Games, Toys & Children's Vehicles (No Dolls & Bicycles) (3944)
- akta.pro primary industry
- Miniatures & Figurines (Display/Collectible) (CRALAKAB)
- akta.pro secondary industry
- Gift, Novelty & Souvenir Variety Stores (CRAGAJAG)
Keywords
Where MINIX is headquartered
LocationHeadquarters
- HQ city
- Madrid
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
MINIX business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D
Revenue model
- Direct Figurine Sales: Direct-to-consumer sales of licensed collectible figurines through the company's e-commerce website, offering various character editions and variations across multiple entertainment categories including sports teams, TV series, movies, anime, and music.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Direct purchase model |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
MINIX product offering
Product offeringCore offering
MINIX designs and sells officially licensed collectible figurines portraying characters from sports, TV series, films, music, and historical/special figures. Each figurine is developed by an in-house design team that studies the source character to capture its defining physical and personality traits. Products are sold direct-to-consumer through a multilingual e-commerce storefront and physical points of sale.
Product overview
MINIX is a collectible figurines company that creates detailed figurines of iconic characters across multiple entertainment categories. The product portfolio includes eight main collection lines: Sports Collection (featuring F1, football clubs, national teams, and individual athletes), TV Series Collection (featuring characters from popular shows), Movies Collection (featuring film franchises), Football Collection (dedicated to football teams and players), Music Collection (featuring music legends), Special Characters Collection (featuring historical figures), and the Coca-Cola Special Collection (collaboration). Each figurine is designed to capture physical and personality traits of the character, with official licensing partnerships with major franchises.
Differentiator
Problem solved
Functional benefit
Products and services
- Sports Collection Collectible figurines featuring sports figures and teams including Formula 1 (Red Bull Racing, Aston Martin), football clubs (Real Madrid, Barcelona, Manchester City, Liverpool, PSG, Chelsea, Arsenal, Juventus, Inter Milan), national teams (France, Netherlands, Croatia, Argentina, Spain, Portugal), WWE, WNBA, and legendary athletes (Muhammad Ali, Tiger Woods, Wayne Gretzky). Designed for sports fans and memorabilia collectors.
- TV Series Collection Collectible figurines based on popular television series including Stranger Things, Wednesday, Game of Thrones, The Big Bang Theory, One Piece, Breaking Bad, Better Call Saul, La Casa de Papel, House of the Dragon, Cobra Kai, Bridgerton, The Witcher, Squid Game, Ted Lasso, Rick and Morty, and Peacemaker. Designed for TV series fans and pop culture collectors.
- Movies Collection Collectible figurines featuring characters from films including Harry Potter, Rocky, The Lord of the Rings, Stormtrooper, Batman, Superman, Rambo, The Silence of the Lambs, Creed, Tomb Raider, Teen Wolf, The Conjuring, Killer Klowns from Outer Space, It, The Nun, Rebel Moon, Robocop, Evil Dead 2, Escape from New York, Highlander, Aquaman, Wonder Woman, Universal Soldier, Army of Darkness, and Green Lantern. Designed for film franchise fans and collectors.
- Football Collection Collectible figurines featuring football clubs and national teams including Real Madrid, France, Netherlands, Croatia, Arsenal, Manchester City, FC Barcelona, Maradona, Liverpool, PSG, Chelsea, Argentina, Inter Milan, Sevilla, Real Betis, Tottenham, Athletic Club, Juventus, Spain, Portugal, and players like Paolo Rossi and Del Piero. Designed for football fans and collectors.
- Music Collection Collectible figurines featuring music legends including Michael Jackson, Elvis, Elton John, Freddie Mercury, KISS, Omar Montes, Tina Turner, Tupac, and Marilyn Monroe. Designed for music fans and memorabilia collectors.
- Special Characters Collection Collectible figurines featuring notable historical and cultural figures including Queen Elizabeth, Leonardo da Vinci, Abraham Lincoln, and Winston Churchill. Designed for history enthusiasts and collectors.
- Coca-Cola Collection Special collaboration collection featuring Coca-Cola themed figurines including Santa Claus and Polar Bear characters, produced under a licensing partnership with Coca-Cola. Designed for brand enthusiasts and seasonal gift-givers.
Companies that use MINIX
Customer profileSegments1 record
Ideal customer profiles1 record
MINIX technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
MINIX partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Coca-ColacoreLicensing partnership for Coca-Cola-themed collectible figurines, including Santa Claus and Polar Bear editions
Scale indicators1 record
Recent moves5 records
Expansion highlights5 records
MINIX competitors and assessment
Company assessmentDirect peers
- Kidrobot: US designer toy and collectible figure brand producing limited-edition vinyl and licensed pop culture figures. Comparable in collectible figurine category with overlapping entertainment IP.
- Banpresto: Japanese producer of licensed collectible figurines (WCF, Prize figures) across anime, gaming, and entertainment IP. Direct peer in low-to-mid price point collectibles across multiple franchise categories.
- Funko: Global leader in pop culture collectible figurines (Pop! Vinyls) sold across entertainment, sports, and music IP. Most direct comparable in business model, licensing strategy, and target collector audience.
- Iron Studios: Brazilian manufacturer of high-end licensed collectible statues and dioramas spanning DC, Marvel, movies, and TV series. Comparable in premium collectible positioning and licensed catalog.
- Beast Kingdom: Taiwanese maker of licensed collectible figurines (D-Stage, Egg Attack) across Disney, Marvel, anime, and film. Direct peer in mid-range collectibles with similar global DTC distribution approach.
- McFarlane Toys: Designer and manufacturer of licensed collectible action figures and statues across sports, entertainment, and gaming. Directly comparable product category and licensor relationships.
- Tweeterhead: US-based maker of high-end licensed Maquette collectible statues across DC, Marvel, horror, and film franchises. Direct peer in premium collectible figures for adult collector market.
- The Noble Collection: UK/US-based licensed collectibles maker producing figurines, replicas, and gifts across Harry Potter, DC, Star Wars, and other major IP. Direct peer with strong overlap in Minix's exact licensor set.
- Sideshow Collectibles: US-based premium collectibles manufacturer and retailer of licensed film, TV, and comic book statues and figures. Comparable in premium positioning, direct-to-consumer emphasis, and licensing depth.
Broad incumbents
- Bandai Namco: Major Japanese toy and collectibles conglomerate producing Tamashii Nations figurines and licensed collectibles across anime, film, and games. Broad incumbent operating a much wider portfolio of which collectible figures is one segment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks5 records
Key highlights6 records
Customer concentration
MINIX social profiles
Digital presenceMINIX financial estimates
Financial estimateRevenue estimate
Valuation estimate
MINIX leadership team
Management profileNumber of profiles
Profiles1 record
MINIX funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MINIX M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MINIX
What does MINIX do?
MINIX designs and sells officially licensed collectible figurines portraying characters from sports, TV series, films, music, and historical/special figures. Each figurine is developed by an in-house design team that studies the source character to capture its defining physical and personality traits. Products are sold direct-to-consumer through a multilingual e-commerce storefront and physical points of sale.
Is MINIX a public or private company?
MINIX is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MINIX founded?
MINIX was founded in -1. It employs 1 to 10 people.
Where is MINIX based?
MINIX is headquartered in Madrid, Spain, in the Europe region.
How does MINIX make money?
One revenue line is on record: direct Figurine Sales.
Who are MINIX's main competitors?
Direct peers on record are Kidrobot, Banpresto, Funko, Iron Studios, Beast Kingdom, McFarlane Toys, Tweeterhead, The Noble Collection and Sideshow Collectibles. Bandai Namco is listed as a broad incumbent.
Does MINIX have an API?
No public API is recorded for MINIX.
What industry is MINIX in?
MINIX's product category is Collectible Figurines. Its primary akta.pro industry code is CRALAKAB, Miniatures & Figurines (Display/Collectible), with a secondary code of CRAGAJAG, Gift, Novelty & Souvenir Variety Stores. Its NAICS code is 45912 and its SIC code is 5945.