Modern Herb Co
- Company typePrivate
- Founded2020
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
Modern Herb Co firmographics
Firmographics- Name
- Modern Herb Co
- Website
- https://modernherbco.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Modern Herb Co industry classification
Industry- Product category
- Cannabis and Hemp Products
- NAICS
- Tobacco, Electronic Cigarette, and Other Smoking Supplies Retailers (459991), Health and Personal Care Retailers (456)
- SIC
- Medicinal Chemicals & Botanical Products (2833)
- akta.pro primary industry
- Hemp-Derived Delta-8/Delta-9/THC-A Specialty Retail (Where Legal) (CRANAHAD)
- akta.pro secondary industries
- Hemp Flower & Pre-Roll Retail (Non-Dispensary) (CRANAHAE), CBD/Hemp Specialty Stores (Tinctures, Oils, Edibles) (CRANAHAA), CBD/Hemp Wellness & Supplements Retail (CRANAHAC), CBD/Hemp Topicals & Beauty Retail (CRANAHAB), Cannabis Accessories & Smoke Shops (Pipes, Papers, Grinders) (CRANAHAG)
Keywords
Where Modern Herb Co is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Modern Herb Co business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D
Revenue model
- E-commerce Retail Sales: Direct online sales of cannabis and hemp-derived products including THCa flower, vapes, edibles, dabs, tinctures, and concentrates. One-time purchase model with prices ranging from $7 to $500+ per product.
- Subscription Services: Subscribe & Save program offering recurring delivery of products with potential discounts for repeat customers.
- Hardware Sales: Sale of vaping hardware including batteries, cartridges, pod systems, and accessories from brands like Puffco.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | THCa Pre-Rolls |
| Unit Pricing | Pay-as-you-go | Vape Cartridges and Pods |
| Unit Pricing | Pay-as-you-go | Edibles and Gummies |
| Unit Pricing | Pay-as-you-go | Dabs and Concentrates |
| Unit Pricing | Pay-as-you-go | Bulk Isolates |
| Subscription | Monthly | Subscribe & Save |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Modern Herb Co product offering
Product offeringCore offering
Modern Herb Co operates The Hemp Collect, a direct-to-consumer e-commerce platform that retails legal, dispensary-grade cannabis and hemp products under its house brand and sub-brands. The catalog spans THCa flower, live resin and live rosin vape cartridges and pods, liquid diamonds dabs, Delta-9 edibles and beverages, CBD tinctures, topicals, isolates, pre-rolls, and compatible hardware, with prices ranging from $7 (single pre-rolls) to $500 (bulk CBN isolate).
Product overview
Modern Herb Co operates The Hemp Collect, a direct-to-consumer e-commerce platform for legal cannabis and hemp products. The company offers a multi-brand portfolio organized by product type (THCa flower, vapes/pods, dabs, edibles, beverages, tinctures, topicals, CBD isolates) and effect category (Indica/Knockout for relaxation, Sativa/Daytrip for energy, Hybrid/Anytime for balance). The core Modern Herb Co brand features live resin, live rosin, and liquid diamonds extracts in various delivery formats (cartridges, pods, disposables, dabs). Additional sub-brands include Black Sheep (potent THC blends) and Happy Human (topicals), alongside third-party brands like Hi-Lites and Puffco hardware. Products are categorized by ingredient (THCa, Delta-9 THC, Delta-8 THC, CBD, CBG, CBN) and effect type, with a subscription program (Subscribe & Save) and THC Rewards loyalty system. The company ships to legal states with free shipping on orders over $75.
Differentiator
Problem solved
Functional benefit
Products and services
- THCa Flower
- THCa Live Resin Vape Cartridges
- Liquid Diamonds Extracts
- Live Rosin Products
- Dabs and Drippers
- Edibles (Gummies, Caramels, Taffy)
- THC Craft Soda Beverages
- Tinctures
- Salves and Topicals
- CBD Products
- Pre-Rolls
- Hardware and Accessories
- Bundles
- Gift Cards
- Subscribe and Save
Companies that use Modern Herb Co
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Modern Herb Co technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Modern Herb Co partnerships and signals
Strategic signalScale indicators3 records
Modern Herb Co competitors and assessment
Company assessmentDirect peers
- Vivimu: Online specialty hemp retailer focused on THCa, Delta-8, THCp, and alt-cannabinoid concentrates and flower — comparable to Modern Herb Co's dabs, liquid diamonds, and high-potency assortment.
- Extract Labs: DTC hemp brand emphasizing COA transparency, full-spectrum CBD extracts, and alt-cannabinoid vapes — mirrors Modern Herb Co's lab-tested, dispensary-grade value proposition with comparable pricing architecture.
- Binoid: Online hemp retailer focused on Delta-8, THCa, THCp, and CBD vapes, gummies, and flower with broad SKU coverage — competes head-on with Modern Herb Co's alt-cannabinoid catalog and pricing tiers.
- BudPop: Online hemp and CBD wellness brand selling flower, vapes, gummies, and tinctures direct to consumers — overlaps Modern Herb Co on format, customer demographic, and DTC distribution model.
- Secret Nature: Premium DTC hemp brand built around high-end CBD and THCa flower and vapes — directly comparable premium positioning, COA-led marketing, and target21+ consumer.
- Delta Extrax: DTC hemp brand specializing in Delta-8, Delta-9, THCa, and THCp disposables, cartridges, and edibles — directly comparable assortment and target buyer to Modern Herb Co.
- Botany Farms: DTC e-commerce hemp brand selling THCa flower, pre-rolls, and CBD wellness products direct to consumers across legal states — closest direct competitor to Modern Herb Co's THCa flower and pre-roll lineup.
Broad incumbents
- cbdMD: Public, larger, well-capitalized CBD wellness brand selling tinctures, gummies, topicals, and sleep/calm products — overlaps Modern Herb Co's CBD/wellness assortment and Subscribe & Save retention model.
- CBDfx: Established, larger-scale DTC CBD/hemp retailer with broad product range (tinctures, gummies, vapes, topicals, pet) — competes in the same hemp e-commerce category with deeper capital and wider assortment than Modern Herb Co.
Emerging players
- Kush.com: Cannabis B2B/B2C platform and emerging DTC brand aggregator in hemp and cannabis — adjacent competitor that could compress margins or acquire emerging brands in the same white-label/category space.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Modern Herb Co social profiles
Digital presenceModern Herb Co financial estimates
Financial estimateRevenue estimate
Valuation estimate
Modern Herb Co leadership team
Management profileNumber of profiles
Modern Herb Co funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Modern Herb Co M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Modern Herb Co
What does Modern Herb Co do?
Modern Herb Co operates The Hemp Collect, a direct-to-consumer e-commerce platform that retails legal, dispensary-grade cannabis and hemp products under its house brand and sub-brands. The catalog spans THCa flower, live resin and live rosin vape cartridges and pods, liquid diamonds dabs, Delta-9 edibles and beverages, CBD tinctures, topicals, isolates, pre-rolls, and compatible hardware, with prices ranging from $7 (single pre-rolls) to $500 (bulk CBN isolate).
Is Modern Herb Co a public or private company?
Modern Herb Co is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Modern Herb Co founded?
Modern Herb Co was founded in 2020. It employs 1 to 10 people.
Where is Modern Herb Co based?
Modern Herb Co is headquartered in New York, United States, in the North America region.
How does Modern Herb Co make money?
Three revenue lines are on record. E-commerce Retail Sales are the primary driver. The others are subscription Services and hardware Sales.
Who are Modern Herb Co's main competitors?
Direct peers on record are Vivimu, Extract Labs, Binoid, BudPop, Secret Nature, Delta Extrax and Botany Farms. Broad incumbents are cbdMD and CBDfx. Kush.com is listed as an emerging player.
Does Modern Herb Co have an API?
No public API is recorded for Modern Herb Co.
What industry is Modern Herb Co in?
Modern Herb Co's product category is Cannabis and Hemp Products. Its primary akta.pro industry code is CRANAHAD, Hemp-Derived Delta-8/Delta-9/THC-A Specialty Retail (Where Legal), with a secondary code of CRANAHAE, Hemp Flower & Pre-Roll Retail (Non-Dispensary). Its NAICS code is 459991 and its SIC code is 2833.