Montia
Montia is a single-location Spanish fine-dining restaurant serving individual diners with seasonal tasting menus, natural wine pairings, private events, and an online club and store, built around locally sourced and foraged ingredients from the Sierra de Guadarrama.
- Company typePrivate
- Founded2001
- HeadquartersSAN LORENZO DE EL ESCORIAL, Spain
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Montia does
Montia, legally Restaurante Montia, S.L., operates a single fine-dining restaurant in San Lorenzo de El Escorial, Spain. Led by chef-owner Dani Ochoa, the business serves individual diners through seasonal tasting menus focused on locally sourced and foraged ingredients from the Sierra de Guadarrama, with optional natural-wine pairings. It is a private, founder-operated company with a reported team of 12 professionals.
Commercial activity spans four listed menu tiers priced at €80-€145 per person, wine-pairing supplements of €40-€90, gift menus, private celebrations and corporate events, mobile-kitchen services, and Club Montia or Montia Box subscriptions. Distribution is primarily direct through the restaurant's reservation system and its own online store. Culinary operations use wild harvesting, an on-site garden, local-producer relationships, dynamic seasonal menus, and a natural-wine program that includes restaurant-produced wine made from harvested grapes in clay jars. No AI or ML capability, patents, external funding rounds, or parent company is disclosed.
Montia firmographics
Firmographics- Name
- Montia
- Legal name
- Restaurante Montia, S.L.
- Website
- https://montia.es
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Montia is a single-location Spanish fine-dining restaurant serving individual diners with seasonal tasting menus, natural wine pairings, private events, and an online club and store, built around locally sourced and foraged ingredients from the Sierra de Guadarrama.
- Ownership category
- akta.pro rank
Montia industry classification
Industry- Product category
- Fine Dining Restaurants
- NAICS
- Full-Service Restaurants (722511), Wineries (312130)
- SIC
- Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)
- akta.pro primary industry
- Fine Dining Restaurants (THAFACAA)
- akta.pro secondary industries
- Chef’s Table & Tasting Menu Restaurants (THAFACAG), Wineries & Vineyards (Tasting Rooms) (THAFALAE)
Keywords
Where Montia is headquartered
LocationHeadquarters
- HQ city
- SAN LORENZO DE EL ESCORIAL
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
Montia business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure
Revenue model
- Tasting Menu Revenue: Revenue from seasonal tasting menus offered at multiple price points including Montia Menu (115€), Montia XL (130€), Montia XXL (145€), and weekday menu (80€)
- Wine Pairing: Additional revenue from wine pairing options ranging from +40€ to +90€ depending on menu tier and pairing selection
- Club Montia / Montia Box: Seasonal box subscriptions featuring signature cuisine products, game dishes, mushrooms, and specialty items delivered to members
- Gift Menu: Gift vouchers available for purchase as experience gifts
- Private Events: Exclusive gastronomic experiences for private celebrations and corporate events, with mobile kitchen services
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | One time/ perpetual license | Menú Montia - Standard tasting menu |
| Unit Pricing | One time/ perpetual license | Menú Montia XL - Extended tasting menu |
| Unit Pricing | One time/ perpetual license | Menú Montia XXL - Premium tasting menu |
| Unit Pricing | One time/ perpetual license | Menú Entre Semana - Weekday menu (Wednesday, Thursday, Friday) |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Montia product offering
Product offeringCore offering
Montia operates a fine dining restaurant in San Lorenzo de El Escorial, Madrid, serving seasonal tasting menus (Menú Montia, Montia XL, Montia XXL, and weekday menú) built on wild-foraged and locally-sourced ingredients from Sierra de Guadarrama, with optional natural wine pairings. Beyond the restaurant experience, the company sells gift certificates, runs a subscription box program (Club Montia / Montia Box), operates an online store (La Tienda) for specialty foods and wines, and provides off-site private event catering with mobile kitchen service.
Product overview
Montia is a single-location fine dining restaurant operated by Restaurante Montia, S.L., located in San Lorenzo de El Escorial, Madrid. The core offering is a seasonal tasting menu experience (Menú Montia, Menú Montia XL, Menú Montia XXL) with optional wine pairings. Adjacent offerings include gift certificates (Menú Regalo), a subscription box program (Club Montia/Caja Montia), an online store (La Tienda) for specialty foods and wines, and private event catering services. The restaurant is led by Chef Dani Ochoa and emphasizes wild-foraged ingredients, local producers, and natural wines.
Differentiator
Problem solved
Functional benefit
Products and services
- Montia Restaurant Dining Experience Fine dining restaurant offering seasonal tasting menus (Menú Montia, Menú Montia XL, Menú Montia XXL, plus a weekday menú) with wine pairings, built around wild-foraged ingredients and local seasonal products from Sierra de Guadarrama. Targeted at high-end diners and gastronomy tourists.
- Menú Regalo (Gift Menu) Gift certificates that allow recipients to enjoy Montia's tasting menus and wine pairings at the restaurant. Sold as experience gifts to individuals or corporate clients.
- Club Montia / Caja Montia (Montia Box) Subscription box program delivering seasonal products inspired by Montia's cuisine, including signature dishes, game products, mushrooms, specialty foods, and wines. Sold to members/consumers on a recurring basis.
- La Tienda (The Store) Online store selling Montia-branded products, artisanal foods, natural wines, and specialty ingredients related to the restaurant's cuisine. Targeted at consumers seeking to recreate or extend the Montia experience at home.
- Private Events & Experiences Exclusive gastronomic events and private dining experiences at Montia, including customizable menus and off-site catering with mobile kitchen service for private celebrations and corporate events.
Quantifiable outcome
- Michelin Star recovered in 2022 after fire, previously held since 2014
- +1 more outcomes
Companies that use Montia
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Montia technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Montia partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Local Farmers and Agricultural ProducerscoreDirect partnerships with farmers and agricultural producers from the Sierra de Guadarrama area. These partnerships enable access to local, seasonal ingredients and support the restaurant's commitment to local sourcing.
- La CabezuelaminorCheese supplier providing goat butter and dairy products from Fresnedillas de la Oliva. The Royuela-Campos family produces artisan cheeses featured in Montia's menu.
- Obrador Abantos (Carlos Solana)minorLocal artisan bakery providing bread made from durum wheat, pumpkin, ciabatta, rye and serrana bread for the restaurant.
- EcohuertoFlow (Ainhoa and Junior)minorLocal organic farm in Valdemorillo supplying seasonal vegetables following the rhythm of the land.
- Huerta de Abril (Christian González)minorHigh mountain garden located at 1,322 meters in Bustarviejo, supplying fresh produce and aromatic plants to Montia.
- Sapiens Sostenible / GonzalominorOrganic garden supplier in Rivas providing produce for the restaurant, planting crops in different time slots for continuity.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Montia competitors and assessment
Company assessmentDirect peers
- Mugaritz: Two-Michelin-star restaurant in Errenteria (Basque Country) led by chef Andoni Luis Aduriz with a strong innovation/research philosophy. Comparable as a single-location, chef-led, philosophy-driven tasting-menu destination.
- Arzak: Three-Michelin-star family-run restaurant in San Sebastián led by chef Juan Mari Arzak and daughter Elena. Comparable as a multi-generational, chef-driven Spanish fine-dining institution with a long Michelin track record.
- Azurmendi: Three-Michelin-star restaurant in Larrabetzu (Basque Country) led by chef Eneko Atxa with a strongly nature- and sustainability-led philosophy. Closest philosophical match to Montia: local terroir, on-site garden, sustainability as a brand pillar.
- Casa Gerardo: One-Michelin-star family-run restaurant in Asturias known for mountain and terroir-driven cuisine from a single rural location. Highly comparable to Montia on family ownership, rural setting, and a menu anchored to local landscape.
- Noma: Three-time World's Best and Michelin-starred Copenhagen restaurant led by René Redzepi, pioneer of the Nordic foraging/wild-ingredients philosophy that closely mirrors Montia's Cocina Salvaje concept and seasonal tasting-menu format.
- Disfrutar: Two-Michelin-star avant-garde restaurant in Barcelona by chefs Mateu Casañas, Oriol Castro and Eduard Xatruch (ex-elBulli). Comparable as a Spanish tasting-menu destination pushing creative, technique-driven cuisine at Michelin level.
- DiverXO: Three-Michelin-star avant-garde restaurant in Madrid run by chef Dabiz Muñoz. Comparable as a Madrid-based chef-driven destination tasting-menu venue competing for the same high-end diner and Michelin recognition.
- Coque: Two-Michelin-star restaurant in Madrid led by the Sandoval family, combining tasting-menu dining with a wine cellar and private events — directly comparable in-city premium competitor with multi-stream revenue similar to Montia's events/store model.
- El Celler de Can Roca: Three-Michelin-star restaurant in Girona run by the Roca brothers with a tasting-menu format and a parallel wine cellar operation. Comparable as a family-run Spanish fine-dining destination that has successfully extended the brand beyond the dining room.
- El Invernadero: One-Michelin-star plant-forward, sustainability-led restaurant in Madrid run by chef Rodrigo de la Calle. Directly comparable to Montia on Madrid location, sustainability positioning, and Michelin-starred tasting-menu format.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Montia social profiles
Digital presenceMontia compliance and trust
Trust signalCompliance1 record
Montia financial estimates
Financial estimateRevenue estimate
Valuation estimate
Montia leadership team
Management profileNumber of profiles
Profiles3 records
Montia funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Montia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Montia
What does Montia do?
Montia operates a fine dining restaurant in San Lorenzo de El Escorial, Madrid, serving seasonal tasting menus (Menú Montia, Montia XL, Montia XXL, and weekday menú) built on wild-foraged and locally-sourced ingredients from Sierra de Guadarrama, with optional natural wine pairings. Beyond the restaurant experience, the company sells gift certificates, runs a subscription box program (Club Montia / Montia Box), operates an online store (La Tienda) for specialty foods and wines, and provides off-site private event catering with mobile kitchen service.
Is Montia a public or private company?
Montia is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Montia founded?
Montia was founded in 2001. It employs 1 to 10 people.
Where is Montia based?
Montia is headquartered in SAN LORENZO DE EL ESCORIAL, Spain, in the Europe region.
How does Montia make money?
Five revenue lines are on record. Tasting Menu Revenue is the primary driver. The others are wine Pairing, club Montia / Montia Box, gift Menu and private Events.
Who are Montia's main competitors?
Direct peers on record are Mugaritz, Arzak, Azurmendi, Casa Gerardo, Noma, Disfrutar, DiverXO, Coque, El Celler de Can Roca and El Invernadero.
Does Montia have an API?
No public API is recorded for Montia.
What industry is Montia in?
Montia's product category is Fine Dining Restaurants. Its primary akta.pro industry code is THAFACAA, Fine Dining Restaurants, with a secondary code of THAFACAG, Chef’s Table & Tasting Menu Restaurants. Its NAICS code is 722511 and its SIC code is 5810.