MO
MO is a London-based, UK-registered Co-operative Society that operates an open-source blockchain platform intended to promote justice, inclusivity, and fair play, distributing via GitHub, Telegram, Twitter, and the Decentraland metaverse.
- Company typePrivate
- Founded2019
- HeadquartersLondon, United Kingdom
- Headcount51–100
- GTM typeB2C
- OfferingSoftware
What MO does
MO is a London-headquartered, UK-registered Co-operative Society (FCA Society 30459) that builds a blockchain-based platform intended to promote justice, inclusivity, and fair play. Founded in 2019 and operating with approximately 54 employees, the company is structured as an open-source project rather than a conventional software vendor, with its codebase publicly hosted on GitHub under the morality-network organization and community channels maintained on Telegram and Twitter. The platform's technical core is blockchain infrastructure applied to fairness-oriented use cases, and the project has also staked out a presence inside the Decentraland metaverse (island Iix5s) as a distribution and engagement surface; no named products, modules, or APIs are documented in the source material.
There is no disclosed pricing, revenue model, customer list, or funding history in the available data. MO is organized as a cooperative, indicating member- or community-based governance rather than venture-backed or publicly traded ownership, and the operating status is reported as active based on website and social-channel presence. The go-to-market posture is community-led and event-driven: engagement is concentrated on open-source developer channels, social media, and the Decentraland virtual world, with no evidence of enterprise sales motions, customer logos, or recurring commercial contracts. As a result, the commercial model — if one exists beyond the cooperative frame — is not evident from the input, and any revenue mechanics are undisclosed.
MO firmographics
Firmographics- Name
- MO
- Legal name
- MO
- Website
- https://morality.network
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- MO is a London-based, UK-registered Co-operative Society that operates an open-source blockchain platform intended to promote justice, inclusivity, and fair play, distributing via GitHub, Telegram, Twitter, and the Decentraland metaverse.
- Ownership category
- akta.pro rank
MO industry classification
Industry- Product category
- Blockchain / Decentralized Platforms
- SIC
- Finance Services (6199)
- akta.pro primary industry
- Metaverse Virtual World Platforms (social worlds, land, UGC) (FSAPAGAD)
Keywords
Where MO is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
MO business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations
Go-to-market motion1 record
Marketing channels4 records
MO product offering
Product offeringCore offering
MO is an open-source, blockchain-based platform that promotes justice, inclusivity, and fair play. The company operates as a UK registered cooperative and maintains a presence in the Decentraland virtual world, distributing its open-source codebase via GitHub and engaging its community through social channels. No specific named products, modules, or paid offerings are detailed in the available source material.
Product overview
MO is a blockchain-based platform that promotes justice, inclusivity, and fair play. The company operates as a UK registered Co-op and is structured as an open-source project. The platform is accessible via Decentraland virtual world. No specific named products, modules, or distinct offerings are detailed in the available source material.
Differentiator
Problem solved
Functional benefit
Products and services
- MO Open-Source Blockchain Platform An open-source, blockchain-based platform that promotes justice, inclusivity, and fair play. It is operated by a UK registered Co-op and is accessible to developers and community members via GitHub, with a presence in the Decentraland virtual world.
Companies that use MO
Customer profileSegments1 record
Ideal customer profiles1 record
MO technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
MO partnerships and signals
Strategic signalRecent moves3 records
Expansion highlights3 records
MO competitors and assessment
Company assessmentBroad incumbents
- Decentraland: Decentraland is the established metaverse virtual world platform where MO maintains its live product presence. It is the incumbent infrastructure MO's community channels rely on for distribution and engagement.
- Polkadot: Polkadot is a major blockchain ecosystem with on-chain governance and parachain coordination. It is a broad incumbent in the same Web3 governance space MO is targeting, though at protocol rather than application layer.
Direct peers
- DAOstack: DAOstack offers an open-source stack for launching and operating DAOs with governance and reputation tools. It overlaps with MO's open-source cooperative-governance model and justice/inclusivity framing.
- Kleros: Kleros is a decentralized arbitration protocol using blockchain-based jurors to resolve disputes — the most direct functional peer to MO's "blockchain-based justice platform" positioning. Both target fairness and dispute resolution through token-incentivized on-chain mechanisms.
- Aragon: Aragon provides DAO creation and on-chain governance tooling for communities and organizations, directly overlapping with MO's cooperative-governance and "fair play" framing. Both target decentralized coordination with built-in justice/voting primitives.
- Colony: Colony is a platform for decentralized organizations with built-in reputation and dispute-resolution mechanisms. It shares MO's emphasis on fairness, governance, and community-led coordination through blockchain primitives.
- DAOHaus: DAOHaus is a no-code platform for launching and managing Moloch DAOs, providing membership, treasury, and governance tooling. It is comparable to MO as a community-governance platform emphasizing inclusivity and fair member participation.
- Snapshot: Snapshot is the leading off-chain voting platform used by DAOs and Web3 communities for governance decisions. It is comparable to MO as a community-led governance primitive that supports fair, inclusive participation in decentralized organizations.
Emerging players
- Gitcoin: Gitcoin funds public goods and community projects through quadratic funding and grants. It is comparable to MO as a Web3 ecosystem player using blockchain to promote fair, inclusive, community-driven outcomes.
- Tally: Tally is a DAO governance dashboard for proposals, voting, and treasury management. It overlaps with MO's cooperative-governance angle and serves a similar audience of community organizers seeking inclusive on-chain decision-making.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
MO social profiles
Digital presenceMO financial estimates
Financial estimateRevenue estimate
Valuation estimate
MO leadership team
Management profileNumber of profiles
MO funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MO M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MO
What does MO do?
MO is an open-source, blockchain-based platform that promotes justice, inclusivity, and fair play. The company operates as a UK registered cooperative and maintains a presence in the Decentraland virtual world, distributing its open-source codebase via GitHub and engaging its community through social channels. No specific named products, modules, or paid offerings are detailed in the available source material.
Is MO a public or private company?
MO is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was MO founded?
MO was founded in 2019. It employs 51 to 100 people.
Where is MO based?
MO is headquartered in London, United Kingdom, in the Europe region.
Who are MO's main competitors?
Broad incumbents on record are Decentraland and Polkadot. Direct peers are DAOstack, Kleros, Aragon, Colony, DAOHaus and Snapshot. Emerging players are Gitcoin and Tally.
Does MO have an API?
No public API is recorded for MO.
What industry is MO in?
MO's product category is Blockchain / Decentralized Platforms. Its primary akta.pro industry code is FSAPAGAD, Metaverse Virtual World Platforms (social worlds, land, UGC). Its SIC code is 6199.