Movilidad Urbana Sostenible (MOVUS)

What Movilidad Urbana Sostenible (MOVUS) does

Movilidad Urbana Sostenible (MOVUS) is a privately held Spanish sustainable urban mobility company headquartered in Paterna, Valencian Community (C/ Mañana 24, Parque Empresarial Táctica). The company operates an integrated shared-mobility platform built around automatic bicycle rental stations, electric bicycle fleets, and corporate vehicle sharing systems deployed under recurring contracts with municipalities, public administrations, enterprises, and hospitality clients across more than 25 Spanish cities.

MOVUS's product surface is organized around several interconnected lines: Servicio Público de Bicicletas provides 24/7 automatic public bike rental infrastructure; Bike4Business rents electric bicycles to corporate clients; Bike4Hotel installs automatic bicycle loan stations at hotels and resorts; Bike4Bus targets youth mobility in educational settings; OpenCar delivers corporate vehicle sharing for companies, healthcare institutions, and public administrations; and Compartec offers private shared transport. The company supports these deployments with customized mobility plan consulting through Planes de Movilidad. Sub-brands include MugiBike, the public electric bicycle service operational in Vitoria-Gasteiz, and the previously described OpenCar and Compartec units.

The business model is B2B and primarily subscription/contract-based, with quote-based pricing tailored to each municipality, enterprise, or hotel deployment. Revenue is generated through public infrastructure contracts, corporate fleet renting fees, and professional services for mobility planning. Go-to-market is multi-channel: direct sales to municipalities and enterprises, a hotel partnership/reseller channel, and digital lead generation through movus.es. The company holds ENS Medium certification under RD 311/2022 (valid Jan 27, 2026) and ISO 27001/27017/27018 certifications, positioning it to compete for Spanish public administration contracts that require verified security posture. Headcount is reported at 11-50 employees, and no external funding rounds, M&A activity, or revenue figures are publicly disclosed.

Name

Movilidad Urbana Sostenible (MOVUS)

Legal name

Movilidad Urbana Sostenible

Website

https://movus.es

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

MOVUS is a Spanish sustainable urban mobility provider operating automatic public bicycle rental stations, corporate e-bike fleets, and vehicle sharing systems across 25+ Spanish cities for municipalities, enterprises, and hotels.

Ownership category

akta.pro rank

Product category

Shared Mobility Services

NAICS

Automotive Equipment Rental and Leasing (5321)

SIC

Services-Equipment Rental & Leasing, Nec (7359)

akta.pro primary industry

Station-Based Bike Rentals (Bikeshare) (THADAGAD)

akta.pro secondary industries

Bikeshare (Station-Based/Docked) (TLAFAMAE), E-Bike Rentals (THADAGAE), Bicycle Programs & Bike Share (Parking, Repair, Rentals) (EDALAKAE)

Keywords

• Shared mobility services
• Bike sharing systems
• Corporate fleet management
• Sustainable urban transport
• Public bicycle rental

Headquarters

HQ city

Paterna, Valencian Community

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Public Bicycle Rental Services: Automated bicycle sharing systems deployed for municipalities and public entities, providing recurring revenue through public infrastructure contracts and user rental fees
2. Bike4Business Corporate Services: Electric bicycle rental and fleet management services for enterprises, providing corporate clients with sustainable mobility solutions for their workforce
3. Bike4Hotel Tourism Services: Automated bicycle loan stations installed at hotels, resorts, and tourist accommodations, serving the hospitality sector
4. Corporate Sharing (OpenCar): Fleet sharing services for companies, healthcare institutions, and public administrations with corporate vehicle fleets
5. Mobility Plan Consulting: Custom mobility planning services for institutions, companies, and local communities to develop sustainable transportation strategies

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Core offering

MOVUS deploys and operates automated bicycle sharing stations and corporate mobility fleets for municipalities, enterprises, and hospitality clients across Spain. The company provides 24/7 public bicycle rental infrastructure, corporate electric bike renting, hotel guest bicycle stations, corporate vehicle sharing (OpenCar), private shared transport (Compartec), and bespoke urban mobility consulting. Its MugiBike sub-brand operates the public electric bicycle service in Vitoria-Gasteiz.

Product overview

MOVUS is a comprehensive sustainable urban mobility platform offering a portfolio of interconnected products and services. The core offerings include: (1) Public Bicycle Service with strategic stations available 24/7; (2) Bike4Business for corporate electric bicycle renting; (3) Bike4Hotel for hotel bicycle stations; (4) Bike4Bus for youth mobility education; (5) OpenCar corporate sharing fleet services; and (6) Compartec private shared transport. The company also provides tailored Mobility Plans for institutions, companies, and communities. The MUGIBIKE sub-brand represents the public electric bicycle service deployed in cities like Vitoria-Gasteiz. All services operate under a 360-degree sustainable mobility approach.

Differentiator

Problem solved

Functional benefit

Brands

• MugiBike: Public electric bicycle rental service operating in Vitoria-Gasteiz.
• OpenCar
• Compartec

Products and services

• Servicio Público de Bicicletas (Public Bicycle Service) Automated bicycle rental system adapted for public and private deployments, with strategically located stations available 24 hours, 365 days a year; deployed across 25+ Spanish cities for municipalities and public administrations.
• Bike4Business Electric bicycle renting system for companies, providing sustainable workforce mobility and corporate fleet solutions for enterprise clients.
• Bike4Hotel Deployment of automated bicycle loan stations at hotel, resort, and tourist accommodation entrances to provide guest mobility amenities.
• Bike4Bus Bike-Bus project promoting autonomy and sustainable mobility among young people through school transportation alternatives.
• OpenCar (Corporate Sharing) Dedicated division offering corporate sharing fleet services for companies, healthcare institutions, and public administrations with corporate vehicle fleets.
• Compartec Private shared transport system aimed at changing displacement models toward more sustainable transport patterns.
• Planes de Movilidad (Mobility Plans) Custom mobility planning service in which MOVUS experts collaborate with institutions, companies, and local communities to develop tailored plans promoting efficient, safe, and sustainable transport.

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Lime: Lime is a large global micromobility operator offering shared e-bikes and e-scooters across European cities, representing a well-capitalized competitor that overlaps with MOVUS's e-bike rental and shared-mobility segments.
• JCDecaux: JCDecaux is a global outdoor advertising and street-furniture conglomerate that operates large municipal bike-share systems (e.g., Velib' in Paris) through public-private partnerships, making it a broad incumbent competing with MOVUS in the municipal bikeshare tender market.
• Uber: Uber operates multimodal mobility services including bike and scooter share in several European cities and competes for municipal micromobility contracts, representing a broad platform incumbent whose city expansion can pressure specialized operators like MOVUS.

Direct peers

• Donkey Republic: Donkey Republic is a Danish-origin bikeshare operator with shared-bike deployments across multiple European cities, using a mix of docked and dockless stations targeted at municipalities, hotels, and corporate clients — a near-direct functional peer to MOVUS.
• nextbike: nextbike operates one of Europe's largest station-based and flexible bikeshare networks across Germany and other European countries, partnering with municipalities and corporates in a business model that closely mirrors MOVUS's public-and-private station deployment approach.
• Bicimia: Bicimia is a Spanish bikeshare operator serving cities such as Córdoba and other regional municipalities with station-based public bike rental services, directly comparable to MOVUS's Spanish municipal footprint and operating model.

Regional players

• BKT BikeShare: BKT BikeShare is the public electric bicycle system operated in the Basque Country (Bilbao and surrounding municipalities) under a similar municipal bikeshare model to MOVUS's Spanish deployments, making it a strong regional comparison point.
• Tembici: Tembici is a major Latin American bikeshare operator running station-based public bicycle systems across Brazilian cities in partnership with municipalities, with a comparable B2G contract model but focused on a different geography than MOVUS.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/movilidad-urbana-sostenible-movus

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Movilidad Urbana Sostenible (MOVUS)