Multifit Rheine GmbH & Co. KG

What Multifit Rheine GmbH & Co. KG does

Multifit Rheine GmbH & Co. KG is a German Sanitätshaus (medical supply retailer) headquartered in Rheine, operating a single 400 sqm physical retail location staffed by approximately 5 employees. The company serves individual patients and end consumers across four product verticals: rehabilitation aids (Reha), sanitary and medical supplies (Sani), care products (Care), and orthopedic devices (Ortho). Its offering includes mobility aids, compression therapy products, orthotics and prosthetics, incontinence supplies, and related Hilfsmittel (statutory-health-insurance-reimbursable medical aids), dispensed via prescription alongside out-of-pocket retail items.

The business model combines traditional healthcare retail with insurance-based billing through the German GKV system, supplemented by private-pay sales and home-visit fitting services. Around the physical store, the company has assembled a digital service layer: a website chatbot ("Smiley"), video consultation, online appointment booking and digital prescription submission via a Joviva partnership, an online shop operated in partnership with Sanivita, and VR Payment for payment processing. The company is also a member of the Sanitätshaus Aktuell AG marketing and procurement group.

The legal entity is a GmbH & Co. KG with two managing directors (Frederik Schöning and Alexander Müller). No external funding, parent company, or multi-location footprint is disclosed; the operation is a single, owner-operated specialist retail business with a digital wrapper rather than a multi-site healthcare services platform.

Name

Multifit Rheine GmbH & Co. KG

Legal name

Multifit Rheine GmbH & Co. KG

Website

https://multifit.info

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Multifit Rheine GmbH & Co. KG is a single-location German Sanitätshaus in Rheine retailing orthopedic, rehabilitation, care, and medical supply products to individual patients, with insurance-billed prescriptions and a digital service layer.

Ownership category

akta.pro rank

Product category

Medical Supply Retail (Sanitätshaus)

NAICS

Health and Personal Care Retailers (456)

SIC

Orthopedic, Prosthetic & Surgical Appliances & Supplies (3842)

akta.pro primary industry

Durable Medical Equipment (DME) Sales & Rentals (HSABAKAA)

akta.pro secondary industries

Incontinence & Urological Supplies (Catheters, Briefs, Ostomy Supplies) (HSABAKAH), Equipment Installation, Maintenance, Repair & Sanitization Services (HSABAKAJ)

Keywords

• Medical supply retail
• Rehabilitation equipment
• Homecare medical aids
• Orthopedic devices
• Compression therapy supplies

Headquarters

HQ city

Rheine

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Medical Aids and Devices Sales: One-time sale of medical aids and devices including prosthetics, bandages, compression stockings, mobility and care equipment, and orthopaedic devices across the reha, sani, care, and ortho product categories. Products are sold directly to end consumers, with the company managing health insurance reimbursement claims on behalf of customers.
2. Health Insurance Billing and Reimbursement Services: Multifit handles the full administrative cycle of billing and reimbursement claims with health insurance funds (Krankenkassen) and nursing care insurance funds (Pflegekassen) for medical aids, reducing customer friction and generating revenue through covered product provision.
3. Homecare and Consultation Services: Field consultation services delivered by external sales staff (Außendienstmitarbeiter) at patients' homes, and video-based consultations, providing personalized medical aid fitting, home demonstrations, and care assessments. These services support product sales and insurance billing.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Multifit Rheine GmbH & Co. KG sells medical aids, orthopedic devices, rehabilitation equipment, and homecare products through a specialty Sanitätshaus retail store in Rheine, Germany, organized across four pillars: reha (rehabilitation), sani (medical supplies), care (homecare), and ortho (orthopedics). The company pairs product sales with fitter/consultation services, direct insurance billing to Krankenkassen and Pflegekassen, home visits, and video consultations for patients who cannot reach the store.

Product overview

Multifit Rheine GmbH & Co. KG is a Sanitätshaus (medical supply store) offering a comprehensive portfolio of healthcare products and services across four main categories: Reha (rehabilitation/mobility), Sani (health/medical supplies), Care (homecare/nursing), and Ortho (orthopedic technology/prosthetics). The company operates approximately 400 square meters of retail space in Rheine, Germany, providing high-quality prosthetics, bandages, compression stockings, and daily living aids. The product portfolio is organized into four specialized catalogs (Reha, Sani, Care, Ortho) plus dedicated brochures covering specific conditions such as amputation recovery, lymphedema, incontinence, stroke, and children's healthcare needs. The company supplements its physical retail operations with a digital ecosystem including the 'Smiley' chatbot, video consultation services, online appointment booking, and electronic prescription submission. All four specialist teams (reha-team, sani-team, care-team, ortho-team) provide both in-store and home consultation services. A separate Sanivita online shop is available for over-the-counter products.

Differentiator

Problem solved

Functional benefit

Products and services

• Rehabilitation (reha) products and services Sale, fitting, and advisory services for rehabilitation aids such as mobility devices, rollators, wheelchairs, and related rehabilitation equipment for patients in the Rheine area.
• Medical supplies (sani) products and services Standard medical supply retail including bandages, wound care products, compression stockings, and other everyday medical consumables for individual patients and caregivers.
• Care (homecare) products and services Homecare products and Pflegekassen-billable care aids (e.g., care beds, daily living aids) for patients being cared for at home, with insurance reimbursement handling.
• Orthopedic (ortho) products and services Orthopedic devices and aids such as braces, supports, and orthopedic inserts, with fitting and consultation services for patients referred by physicians.
• Kinder-Reha-Sonderbau (custom pediatric rehabilitation equipment) Custom-built pediatric rehabilitation equipment (Sonderbau) for children with special mobility needs, including bespoke construction and ongoing refurbishment as the child grows.
• Home visit consultation and fitting service In-home consultation and fitting of medical aids for mobility-impaired or housebound customers in the Rheine area, including insurance paperwork handling.
• Video consultation service Remote video-based advisory service for patients seeking advice on medical aids without visiting the store.
• Insurance billing with Krankenkassen and Pflegekassen Direct billing and reimbursement handling with German statutory health insurers (Krankenkassen) and care insurers (Pflegekassen) on behalf of patients purchasing prescription-based medical aids.

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered minor and core.

• Sanivita (Ludwig Bertram GmbH)minorChannel Partner/ Reseller/ DistributorSanivita operates an external online shop (sanivita.de/shop) where Multifit products are sold through a partner URL (set_partner=15771). Sanivita handles the e-commerce transaction and fulfillment for over-the-counter and freely available medical products, with Multifit acting as the supplier/referrer. The Sanivita online shop is referenced in Multifit's website navigation and footer as the designated 'Shop' destination.
• Sanitätshaus Aktuell AGminorStrategic or Co-development PartnerSanitätshaus Aktuell AG provides Multifit with marketing campaign materials ('Lächeln ist...' campaign), catalogs, guidebooks, and the 'Sanitätshaus Aktuell' magazine. This partnership provides Multifit with professional marketing content and branding assets rather than Multifit generating these independently.
• JovivacoreTechnology or IntegrationJoviva provides the online appointment booking and digital prescription submission platform used on Multifit's website. Customers use Joviva's hosted forms to book consultation appointments and submit prescriptions digitally, streamlining the customer intake and scheduling process.

Scale indicators2 records

Recent moves6 records

Expansion highlights3 records

Broad incumbents

• medi GmbH & Co. KG: German medical-device group producing compression therapy, orthotics, and foot-care products. Highly comparable to the 'ortho' and 'sani' verticals of Multifit's catalog, and frequently stocked by German Sanitätshäuser alongside local offerings.
• BORT Medical GmbH: German manufacturer of orthopedic supports, braces, and bandages — products that overlap directly with Multifit's sani and ortho categories. Comparable as a supplier-of-record for the same German prescription-driven channel.
• Ofa Bamberg GmbH: Established German manufacturer of compression therapy, orthopedic supports, and medical aids. Comparable because compression stockings and orthopedic supports are core Multifit categories; Ofa operates upstream but is the de facto category benchmark for those products.
• Ottobock SE & Co. KGaA: Global German leader in prosthetics, orthotics, and mobility solutions. Comparable to Multifit's ortho and Kinder-Reha-Sonderbau offerings at the high-acuity end, though Ottobock sits upstream as a manufacturer rather than as a local retailer.
• Julius Zorn GmbH (Juzo): Specialist German manufacturer of medical compression therapy (stockings, sleeves, orthoses). Directly comparable to Multifit's compression and lymphedema offerings, which are part of its sani and reha product lines.
• Sanitätshaus Aktuell AG: National marketing and procurement cooperative for independent German Sanitätshäuser — directly named as Multifit's partner for catalogs and campaigns. It is the most relevant industry peer because it serves the same customer (prescription-driven medical-aid patients) through the same retail and insurance-billing model, but at national scale.

Direct peers

• reha team GmbH: One of the largest German Sanitätshaus chains, offering rehabilitation, orthopedic, and homecare products with insurance billing. Directly comparable to Multifit in product mix and reimbursement model, but operating across multiple locations nationwide.
• Sanivita (Ludwig Bertram GmbH): Named partner that runs Multifit's branded online shop for OTC medical aids. Operates a comparable catalog of rehabilitation, homecare, and daily-living products aimed at the same German prescription and self-pay patient base.

Emerging players

• DocMorris (Redcare Pharmacy N.V.): Leading German online pharmacy and health-product retailer. Comparable as an emerging digital-first channel competing for OTC health, wellness, and self-pay medical-aid spend that today still flows partly through local Sanitätshäuser like Multifit.

Others

• Stiegelmeyer GmbH & Co. KG: German manufacturer of care beds, hospital furniture, and homecare support equipment. Comparable because care beds and positioning aids are core Multifit homecare offerings, and Stiegelmeyer is a typical upstream supplier for the German Sanitätshaus channel.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/multifit-rheine-gmbh-&-co-kg

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Multifit Rheine GmbH & Co. KG