Museu do Holocausto de Curitiba

What Museu do Holocausto de Curitiba does

Museu do Holocausto de Curitiba is a Brazilian non-profit cultural institution founded in 2011 in Curitiba, Paraná, and recognized as the first Holocaust museum in Brazil. It operates a physical museum at Rua Cel. Agostinho Macedo, 248 in the Bom Retiro neighborhood, open Monday through Wednesday, Friday, and Sunday with limited daily hours, plus a virtual tour (Tour Virtual) accessible via its WordPress-based website (museudoholocausto.org.br). The museum's mission centers on Holocaust remembrance, documenting survivor testimonies of those who rebuilt their lives in Brazil, and educating new generations about the dangers of hatred, intolerance, and racism.

The institution delivers its mission through a portfolio of interconnected programs: core museum visits and guided educational mediation; historical exhibitions (including 'Livres mas não libertos', 'O caminho para o Holocausto', 'Feitos efeitos', and 'Entre Aspas'); an Acervo (collection) preserving historical artifacts; survivor registry and identification card research services; a library; and audiovisual projects such as 'Luz sobre o Caos', 'Milhões de vozes', and 'Antissemitismo em Foco' distributed via YouTube and webinars. Educational programming is the primary commercial offering, comprising Propostas Pedagógicas (pedagogical proposals), Formaçções (teacher training), Mediação Educativa (educational mediation), and Materiais Educativos (educational materials) targeted at schools from primary to university level.

The business model is non-commercial: museum visits and most events are free, with limited revenue derived from publications, books sold at events, and partner contributions. Distribution occurs through four channels: in-person museum visits, the online virtual tour, traveling exhibitions hosted at partner institutions across Brazil (universities, legislative assemblies, SESC cultural centers), and digital content via website and social media. The museum operates with 18 staff, is coordinated by Carlos Reiss (Coordenador-Geral), and maintains partnerships with UFPR, UPE, UNICENTRO, SESC, the Polish Consulate in Curitiba, and Brazilian Jewish community organizations. Marketing relies on its website, Facebook, YouTube, email newsletters, and event participation rather than paid acquisition.

Name

Museu do Holocausto de Curitiba

Legal name

Museu do Holocausto de Curitiba

Website

https://museudoholocausto.org.br

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Museu do Holocausto de Curitiba is Brazil's first Holocaust museum, a non-profit founded in 2011 in Curitiba that preserves survivor testimonies, runs exhibitions, and delivers Holocaust and human-rights education to schools, researchers, and the general public.

Ownership category

akta.pro rank

Product category

Museum & Cultural Heritage Education

NAICS

Museums, Historical Sites, and Similar Institutions (7121), Museums (71211), Museums (712110)

akta.pro primary industry

Museums & Heritage Sites (History, Science, Specialty) (BPAGAHAA)

akta.pro secondary industries

Cultural Heritage Institutions (Archives, Historic Houses, Monuments Foundations) (THAJADAI), Libraries, Archives & Special Collections (BPAGAHAF)

Keywords

• Holocaust education
• Museum exhibitions
• Survivor testimonies
• Human rights education
• Cultural heritage preservation

Headquarters

HQ city

Curitiba

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Pricing tiers

Distribution channels4 records

Marketing channels6 records

Core offering

Museu do Holocausto de Curitiba is a non-profit cultural and educational museum that provides Holocaust remembrance, education, and human rights awareness through physical exhibitions, a virtual tour, an archive of survivor testimonies, structured pedagogical programs for schools, teacher training, educational mediation, audiovisual projects, and an annual International Congress on Holocaust Teaching and Human Rights Education. The museum also maintains a survivor registry and library serving researchers and the general public.

Product overview

Museu do Holocausto de Curitiba is Brazil's first Holocaust museum, functioning as a unified educational and cultural institution rather than a platform-based product. The museum offers a comprehensive portfolio of interconnected services centered around Holocaust education, remembrance, and human rights awareness. Core offerings include physical and virtual museum visits through Tour Virtual, historical exhibitions, and a preserved Acervo (collection). Educational services encompass Propostas Pedagógicas, Formações (training), Mediação Educativa, and Materiais Educativos for schools and institutions. Research services feature survivor registries and documentation. The audiovisual division produces projects including 'Luz sobre o Caos', 'Milhões de vozes', and 'Antissemitismo em Foco'. Additional services include a library, academic publications, and an annual International Congress on Holocaust Teaching and Human Rights Education.

Differentiator

Problem solved

Functional benefit

Products and services

• Museu do Holocausto (Museum Visits)
• Tour Virtual (Virtual Tour)
• Exposições (Exhibitions)
• Propostas Pedagógicas (Pedagogical Proposals)
• Formações (Teacher Training)
• Mediação Educativa (Educational Mediation)
• Projetos Audiovisuais (Audiovisual Projects)
• Registro de Sobrevivente (Survivor Registry)
• Biblioteca (Library)
• Congresso Internacional sobre Ensino do Holocausto e Educação em Direitos Humanos (International Congress)

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Ten partnerships are on record, tiered core and minor.

• Universidade Federal do Paraná (UFPR)coreStrategic or Co-development Partner · 4 November 2021The museum partnered with UFPR for the 1st International Congress on Holocaust Teaching and Human Rights Education. The partnership includes academic events, research collaboration, and exhibition hosting at university premises.
• LocawebminorOthersLocaweb is mentioned as a partnership provider for website hosting services. Their logo appears in the partnership section of the website footer.
• Universidade de Pernambuco (UPE)coreStrategic or Co-development PartnerUniversity partnership for the International Congress on Holocaust Teaching and Human Rights Education, combining academic expertise with museum resources.
• Consulado-Geral da Polônia em CuritibaminorStrategic or Co-development PartnerThe Polish Consulate in Curitiba donated the 'Reformador do Mundo' (Janusz Korczak) exhibition to the museum in 2014. The exhibition was originally created in 2012 by the Polish Ministry of Foreign Affairs.
• Núcleo Anne Frank Minas GeraisminorStrategic or Co-development PartnerPartnership for joint events including the book launch 'Entre as Sombras e os Sóis' by museum coordinator Carlos Reiss, as part of the 'Anne Frank Reading and Writing Exhibition' activities.
• Secretaria de Estado de Desenvolvimento Social de Minas GeraisminorStrategic or Co-development PartnerGovernment partnership for organizing events and exhibitions in Minas Gerais, including the Anne Frank exhibition activities.
• SESC Paço da LiberdademinorChannel Partner/ Reseller/ DistributorSESC cultural center hosted the 'Faces of Auschwitz and Escravidão no Brasil' exhibition by Marina Amaral, part of the museum's 10-year anniversary celebrations.
• Universidade Estadual do Centro-Oeste (UNICENTRO)minorStrategic or Co-development PartnerPartnership for the extension project 'Educação, memória e história: o Museu do Holocausto como uma luz sobre o caos' (Education, memory and history: the Holocaust Museum as a light in the chaos), hosting the Marina Amaral exhibition in Guarapuava, Paraná.
• Federação Israelita de Minas GeraisminorStrategic or Co-development PartnerPartnership for book launch events in Belo Horizonte, co-organizing with the museum for the release of publications on Holocaust post-memory.
• Associação Israelita Brasileira (AIB)minorChannel Partner/ Reseller/ DistributorVenue partner for book launches in Belo Horizonte, hosting events for 'Entre as Sombras e os Sóis' and 'Herança' book releases.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Jewish Museum Berlin: Germany's largest Jewish museum, covering Jewish history and culture with significant Holocaust exhibition components. Comparable as a national-scale Jewish/Holocaust cultural institution combining exhibitions, archives, and education.
• Yad Vashem: Israel's official Holocaust memorial and museum, the world's leading institution for Holocaust documentation, research, and education. Comparable as a global benchmark for Holocaust museum operations, though much larger in scale and scope.
• United States Holocaust Memorial Museum: The official U.S. memorial to the Holocaust, offering permanent exhibitions, research archives, and educational programming. Comparable in mission and program structure, though at significantly greater scale and with government funding.

Direct peers

• Anne Frank House: Amsterdam-based museum operating out of Anne Frank's hiding place, focused on Holocaust education, survivor testimony preservation, and pedagogical programs. Closely comparable as a smaller Holocaust education-focused museum with strong educational outreach.
• Simon Wiesenthal Center / Museum of Tolerance: Los Angeles-based human rights museum with strong Holocaust education programming and traveling exhibitions. Comparable as an education-focused museum combating intolerance and promoting human rights.
• Museum of Jewish Heritage – A Living Memorial to the Holocaust: New York-based museum dedicated to Jewish life, the Holocaust, and human rights. Comparable in combining Holocaust remembrance, survivor testimony, and human rights education programming.
• Holocaust Museum LA: Founded in 1961 by Holocaust survivors, this is the oldest Holocaust museum in the United States. Directly comparable as a survivor-founded, education-focused Holocaust museum of similar organizational scale.

Regional players

• Museu Histórico Nacional: Brazil's national historical museum, located in Rio de Janeiro. Comparable as a Brazilian historical museum with educational programming and archival collections.
• Museu Afro-Brasil: São Paulo-based Brazilian museum focused on Afro-Brazilian history, culture, and memory. Comparable as a Brazilian non-profit museum addressing historical memory, intolerance, and social education — themes aligned with the Holocaust Museum's work.
• Museu de Arte de São Paulo (MASP): Brazil's most prominent art museum, also a non-profit cultural institution with educational programming and partnerships. Comparable as a major Brazilian non-profit museum, though focused on visual art rather than Holocaust history.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/museudoholocausto
• Facebookfacebook.com/MuseuShoaCuritiba
• LinkedInlinkedin.com/company/museu-do-holocausto-de-curitiba

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Museu do Holocausto de Curitiba