Nailed It Roofing and Construction

What Nailed It Roofing and Construction does

Nailed It Roofing and Construction is a family-owned, private LLC roofing and general contracting company headquartered in Arlington, Texas, operating since approximately 1994-1995. The company serves residential and commercial customers across the Dallas-Fort Worth Metroplex, covering six counties (Tarrant, Dallas, Denton, Ellis, Parker, Johnson) and 50+ cities. Core offerings include residential roofing, commercial roofing (TPO, Modified Bitumen, Metal), roof repair, free inspections, new roof installations, storm/hail/wind damage repair, and roof maintenance; adjacent services include home restoration (water, fire, smoke) and interior/exterior renovation projects. Technical tools include industry-standard insurance estimating software (matching major insurer systems), a customer portal for project tracking, and a proprietary "Catch All System" for debris containment during jobs. Differentiators include a lifetime labor warranty on roof replacements, a full-time on-site project manager model, 24/7 emergency response, and no upfront payment before work begins.

The business runs a sales-led, field-driven go-to-market targeting DFW homeowners and SMB property owners, with heavy emphasis on storm-damage response and insurance claim navigation. Revenue is generated through one-time project billing at job completion, supplemented by premium CertainTeed product sales and third-party roof financing referrals. The company has 19 employees, including the Einck family as co-owners, a sales rep, estimator, project managers, and office staff. Marketing channels span organic social (Facebook, Instagram, Twitter/X, TikTok, LinkedIn), Nextdoor advertising, SEO, a blog, and chamber/community involvement across Arlington, Benbrook, Southlake, and the Dallas Regional Chamber. The firm holds an A+ BBB rating, a Nextdoor 2023 Faves award, and self-claimed #1 Consumer Choice for DFW designations. No external funding, M&A activity, or AI capabilities are disclosed.

Name

Nailed It Roofing and Construction

Legal name

Nailed It Roofing and Construction LLC

Website

https://naileditroofer.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

Nailed It Roofing and Construction is a family-owned Arlington, Texas roofing and general contracting LLC serving residential and commercial customers across the DFW Metroplex with installation, repair, storm restoration, and home renovation services.

Ownership category

akta.pro rank

Product category

Roofing Services

NAICS

Roofing Contractors (23816), Roofing Contractors (238160), Commercial and Institutional Building Construction (236220)

SIC

Asphalt Paving & Roofing Materials (2950)

akta.pro primary industry

Roof Installation & Replacement (HSAPAKAA)

akta.pro secondary industries

Shingle Roof Repair & Replacement (Asphalt/Composite) (HSAGAKAB), Metal Roof Repair & Panel Replacement (HSAGAKAD), Chimney, Parapet & Roofline Masonry Repair (HSAPAKAL), Sheet Metal & Flashing Works (Gutters, Copings, Edge Metal, Downspouts) (IMAFAMAE)

Keywords

• Residential roofing services
• Commercial roofing services
• Storm damage repair
• Roof inspection services
• Home restoration services

Headquarters

HQ city

Arlington

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Roofing Services: One-time service revenue from roof repairs, replacements, new installations, and maintenance. Revenue earned upon job completion and customer satisfaction. No upfront payment required before work begins.
2. Home Restoration Services: Revenue from water, storm, fire, and smoke damage restoration and home update/upgrade projects including interior and exterior work
3. Roof Financing: Partner financing options for customers to spread roof replacement and repair costs over time
4. Premium Roofing Products: Sales of premium CertainTeed roofing products with discounts available to customers

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels10 records

Core offering

Nailed It Roofing and Construction is a family-owned roofing and general contracting firm that installs, repairs, replaces, and inspects residential and commercial roofs in the Dallas–Fort Worth Metroplex. The company also handles storm/hail/wind damage restoration, emergency tarping, home restoration for fire/water/smoke damage, and interior/exterior renovation projects, using materials such as asphalt, metal, tile, slate, synthetic, TPO, and Modified Bitumen.

Product overview

Nailed It Roofing and Construction is a family-owned roofing and general contracting company serving the DFW Metroplex area. The company operates as a single-location service business offering a comprehensive suite of roofing services (residential and commercial), roof repair, inspection, maintenance, and new installations. Adjacent services include home restoration for storm/fire/water damage and interior/exterior renovation projects. The company provides financing options and operates 24/7 for emergency services. Service portfolio includes multiple roofing material types: Asphalt, Metal, Flat, Tile, Slate, and Synthetic (Composite) roofing systems.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Roofing

Quantifiable outcome

• Emergency response for storm damage
• +1 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• CertainTeedcoreGTM or Marketing PartnerPremium roofing product partner offering CertainTeed products with roofing discounts. Company promotes using CertainTeed premium products and is a certified installer.
• Owens CorningminorGTM or Marketing PartnerCertified contractor network member listed on Owens Corning contractor locator. Contractor profile active on Owens Corning website.
• Better Business Bureau (BBB)coreGTM or Marketing PartnerAccredited business maintaining A+ rating with BBB. BBB accreditation serves as trust signal for customers.
• Dallas Regional ChamberminorGTM or Marketing PartnerActive member and event sponsor collaborating on community initiatives including veteran home renovation projects.
• Arlington Chamber of CommercecoreGTM or Marketing PartnerActive member of Arlington Chamber of Commerce for local business networking and community involvement.
• Benbrook Chamber of CommerceminorGTM or Marketing PartnerActive member of Benbrook Chamber of Commerce for local business networking.
• Southlake Chamber of CommerceminorGTM or Marketing PartnerActive member of Southlake Chamber of Commerce for local business networking.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Others

• Angi (formerly Angie's List / HomeAdvisor): Online marketplace connecting homeowners with local roofing and home-service contractors — comparable as a customer acquisition channel that competes with Nailed It's direct and SEO-driven lead generation.

Broad incumbents

• Power Home Remodeling: National exterior home remodeling company offering roofing, siding, windows, and insulation — broader portfolio than Nailed It but with overlapping residential roofing and storm-restoration services.
• DaBella: National home remodeling company offering roofing, siding, windows, and bath remodels — broader incumbent with overlapping residential exterior services comparable to Nailed It.
• Roofing Corp of America: Multi-brand residential and commercial roofing platform operating regional subsidiaries across the U.S. — broader incumbent with comparable roofing installation and repair services.

Direct peers

• Storm Guard Roofing & Restoration: National franchise focused on roofing, siding, windows, and storm-damage restoration with insurance-claim assistance — directly comparable to Nailed It's residential roofing and restoration service offering.
• Baker Roofing Company: Regional residential and commercial roofing contractor serving the Southeast U.S. with installation, repair, and storm-damage services — comparable business model and customer profile to Nailed It.
• Tecta America: Largest commercial roofing contractor in the U.S., offering installation, repair, and maintenance across TPO, modified bitumen, and metal roofing systems — directly comparable to Nailed It's commercial roofing service line.
• Mr. Roof: Regional residential roofing chain offering roof replacement, repair, and storm-damage services across multiple U.S. markets — comparable to Nailed It's residential-focused service model.
• Long Roofing: Mid-Atlantic and Southeast residential roofing company specializing in replacement, repair, and storm-damage work — comparable residential focus and storm-driven workflow.
• Bone Dry Roofing: Multi-state residential and commercial roofing contractor offering roof repair, replacement, and storm-damage restoration — directly comparable operating model to Nailed It, including insurance-claim navigation.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/naileditroofer
• Facebookfacebook.com/NailedItRoofingandConstruction
• LinkedInlinkedin.com/company/nailed-it-roofing-and-construction
• Instagraminstagram.com/naileditroofingandconstruction
• TikToktiktok.com/@naileditroofer

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nailed It Roofing and Construction