Nando's Australia & New Zealand

What Nando's Australia & New Zealand does

Nando's Australia & New Zealand is the regional operating arm of the South African-origin Nando's chain, structured through Nando's Australia Pty Ltd, Nando's Peri Peri Australia Pty Ltd, Nando's New Zealand Limited, and NNZ Restaurants Limited. Founded in 1989 and headquartered in Richmond, Victoria, the business operates a portfolio of company-owned and franchisee-operated restaurants spanning every Australian state and territory plus New Zealand. Its signature product is flame-grilled PERi-PERi chicken, marinated in a proprietary sauce built on African Bird's Eye Chilli, herbs, lemon, and garlic with no artificial preservatives, flavours, or colours, supported by a broader menu of burgers, pitas, wraps, salads, bowls, sides, and a kids' range.

The technology stack centres on a connected digital ordering ecosystem: the nandos.com.au website, iOS/Android mobile app, and an in-restaurant @Table Ordering (OAT) system for dine-in, with delivery fulfilled through a partnership with Uber. The PERi-Perks loyalty program sits at the core of the customer relationship — members earn 1 point per dollar spent, receive birthday meals and free signup chips, and can redeem points only at participating Nando's restaurants. Orders placed through third-party aggregators (UberEats, DoorDash, MenuLog) are excluded from points accrual, reinforcing owned-channel economics. Supporting systems include automated recommendation engines for personalised offers, NLP-driven customer care live chat, and targeted marketing automation.

The business model blends direct food-and-beverage sales at company-owned stores with franchise fees and royalties from independently owned restaurants, supplemented by catering orders (minimum $150) and an emerging consumer packaged goods line (PERi-PERi sauces, marinades, rubs, dressings, and the Bag & Bake at-home cooking kit distributed via Woolworths). Gift cards, free guest WiFi, and a recipes hub extend engagement beyond the core dine-in transaction. The franchisee mix means revenue capture varies by store ownership structure, while the corporate layer retains brand control, technology infrastructure, and product/marketing standardisation.

Name

Nando's Australia & New Zealand

Legal name

Nando's Australia Pty Ltd

Website

https://nandos.com.au

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Nando's Australia & New Zealand is the regional arm of the global Nando's chain, operating company-owned and franchise restaurants across Australia and New Zealand. It sells flame-grilled PERi-PERi chicken and related menu items through dine-in, takeaway, delivery, catering, and an integrated digital ordering and loyalty ecosystem serving individual consumers and corporate groups.

Ownership category

akta.pro rank

Product category

Casual Dining Restaurants

NAICS

Limited-Service Restaurants (722513), Perishable Prepared Food Manufacturing (311991), Caterers (722320)

SIC

Retail-Eating & Drinking Places (5810), Food And Kindred Products (2000), Miscellaneous Food Preparations & Kindred Products (2090)

akta.pro primary industry

Chicken & Wings QSR (THAFAAAC)

akta.pro secondary industries

Cold Prepared Foods & Meal Components (Sides, Proteins, Family Meals) (CRAHAKAC), Premium Gourmet & Chef-Curated Meal Kits/Prepared Meals (CRAHAJAK), Meal Kits Featuring Meat/Seafood (Heat-and-Eat Components) (AFANAFAG)

Keywords

• Flame-grilled chicken
• Casual dining restaurants
• PERi-PERi chicken
• Franchise restaurant chain
• Quick-service hospitality

Headquarters

HQ city

Richmond, VIC

HQ country

Australia

HQ region

Oceania

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Food and Beverage Sales: Revenue from sale of PERi-PERi chicken, burgers, wraps, salads, sides, and beverages through dine-in, takeaway, and delivery channels at company-owned and franchise restaurants.
2. Franchise Revenue: Franchise fees and royalties collected from Nando's franchisees who own and operate individual restaurants. Franchisees include Nando's Peri Peri Australia Pty Ltd and NNZ Restaurants Limited.
3. Catering Orders: Minimum catering order of $150 for corporate events and groups, collected via pre-authorisation and payment deduction before pickup.
4. PERi-Perks Points Redemption: Members redeem accumulated points for food items at Nando's restaurants. Points are earned at 1 point per dollar spent on eligible purchases.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels9 records

Core offering

Nando's Australia & New Zealand operates a franchise-based chain of casual dining restaurants serving flame-grilled PERi-PERi chicken as its signature product, alongside burgers, wraps, salads, sides, and a kids menu. The company monetises through dine-in, takeaway, and delivery channels, supplemented by a PERi-Perks loyalty program, corporate catering, gift cards, and a retail line of PERi-PERi sauces, marinades, and at-home cooking products sold through grocery partners.

Product overview

Nando's Australia & New Zealand operates a restaurant chain offering flame-grilled PERi-PERi chicken as its core product, served across menu categories including individual chicken meals, burgers/pitas/wraps, salads/bowls, sides, and a kids menu. The company operates as a franchise model with both company-owned and franchisee-operated restaurants. The digital product portfolio consists of multiple interconnected platforms: the Online Ordering Website and Mobile App serve as the primary digital ordering channels (supporting dine-in via @Table Ordering, takeaway pickup, and delivery via Uber), integrated with the PERi-Perks loyalty program for point accrual and redemption. Additional offerings include a Catering service for bulk orders, Gift Cards in digital and physical formats, a PERi-PERi retail product line (sauces, marinades, rubs, dressings, table sauces) sold through grocery retailers, the PERi-PERi Bag & Bake at-home cooking product, and a Recipe platform showcasing PERi-PERi-inspired cooking. The company also provides Guest WiFi in restaurants.

Differentiator

Problem solved

Functional benefit

Brands

• PERi-Perks: Nando's loyalty rewards program allowing members to earn points on purchases and redeem for perks, birthday meals, and exclusive experiences.

Products and services

• PERi-PERi Grilled Chicken meals

Quantifiable outcome

• 87% of staff recommend Nando's as a place to work
• +2 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

AI capability4 records

Feature3 records

Partnerships

One partnership is on record.

• UbercoreChannel Partner/ Reseller/ DistributorUber serves as the delivery partner for Nando's online orders placed through the website or mobile app. Delivery is available from participating Nando's restaurants based on customer postcode area.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• McDonald's Australia: McDonald's Australia is the largest broad-line QSR chain with national footprint and a growing chicken menu. While not chicken-specialist, it competes with Nando's for casual dining occasions, value meals, and delivery share.
• Subway Australia: Subway is a broad QSR incumbent with extensive Australian presence, competing with Nando's in the casual lunch, takeaway, and lighter-meal occasions across overlapping trade areas.
• Hungry Jack's: Hungry Jack's is the Australian Burger King master franchisee, a broad QSR incumbent offering chicken items alongside burgers. Competes with Nando's for casual lunch and dinner occasions across Australia.
• Domino's Pizza Enterprises: Domino's Pizza Enterprises is the ASX-listed master franchisor for Domino's in Australia/NZ/Europe, a broad QSR incumbent. It competes with Nando's for delivery occasions and digital ordering share, particularly in the evening meal market.

Emerging players

• Grill'd: Grill'd is an Australian better-burger chain with national presence, positioning in the premium casual segment that overlaps with Nando's burger/pita/wrap offerings and mid-tier price points.
• Zambrero: Zambrero is an Australian QSR Mexican chain with growing national footprint. It is an emerging player in the casual QSR category that competes with Nando's for casual lunch occasions, though in a different cuisine vertical.

Direct peers

• Red Rooster: Red Rooster is an Australian-owned chicken QSR chain with national presence, directly competing with Nando's in the casual chicken meal category and overlapping trade areas across Australia.
• Oporto: Oporto is an Australian Portuguese-inspired chicken and burger QSR chain with strong national footprint. Competes head-to-head with Nando's on flame-grilled chicken, burgers, and value-oriented casual dining occasions.
• Chicken Treat: Chicken Treat is an Australian chicken-focused QSR chain with strongest presence in Western Australia. Competes directly with Nando's in the flame-grilled/fried chicken category, particularly in WA trade areas.
• KFC Australia: KFC Australia is Yum! Brands' chicken-focused QSR chain and the dominant player in Australian flame-grilled/fried chicken. It competes directly with Nando's for chicken QSR occasions across dine-in, takeaway, and delivery.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/nandosaus
• YouTubeyoutube.com/@NandosANZCareers
• Facebookfacebook.com/nandosaus
• LinkedInlinkedin.com/company/nandos-anz
• Instagraminstagram.com/nandosaus

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nando's Australia & New Zealand