What NEO Architectural Lighting does

NEO Architectural Lighting is a US-based specialty lighting distributor founded in 2022 and headquartered in Hollywood, Florida, that serves as the exclusive North American partner for four premium European/UK lighting brands: F-L Lighting (Denmark, outdoor luminaires), Nuura (Denmark, decorative), Made Specific (Denmark, bespoke), and Phos (UK, modular architectural). The company also offers its own proprietary NEO Poles line for pedestrian lighting. Together, the portfolio covers outdoor, indoor, decorative, bespoke, and pole solutions, with technical support including photometric data (IES, EULUMDAT), BIM objects in Revit/IFC/FBX formats, and a product configurator. NEO provides custom and modified product development through a US-based engineering team, with US assembly, warehousing, and customer service in South Florida.

The company's revenue model is hardware sales of specification-grade luminaires and poles, sold primarily through a national network of regional sales agents and managers covering all US states and Canadian provinces, with a newly established dedicated agency partnership (Enterprise Lighting Sales) for NYC and NJ. Pricing is quote-based, no public e-commerce is offered for core products, and a 5-year standard warranty applies (with a 25-year service guarantee on F-L Lighting products). Target customers are architects, landscape architects, lighting designers, and interior designers specifying projects in hospitality, real estate, government/municipal, retail, and luxury residential segments; iconic reference projects include Park Hyatt London, Mandarin Oriental Mayfair, Hilton Schiphol, Virgin Voyages, and Bayfront Park Miami.

NEO is led by former Louis Poulsen executives and operates as a privately held Florida LLC with no disclosed external funding, 17 employees, and active expansion through brand additions, geographic buildout (NYC), and new product launches.

Name

NEO Architectural Lighting

Legal name

NEO Architectural Lighting, LLC

Website

https://neolighting.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Short description

NEO Architectural Lighting is a Florida-based specialty distributor serving as the exclusive North American partner for F-L Lighting, Nuura, Made Specific, and Phos premium European/UK lighting brands, selling specification-grade indoor, outdoor, decorative, and bespoke luminaires plus its own NEO Poles to architects, lighting designers, and landscape architects through a national agent network.

Ownership category

akta.pro rank

Product category

Architectural Lighting Distribution

NAICS

Electric Lighting Equipment Manufacturing (33513), Commercial, Industrial, and Institutional Electric Lighting Fixture Manufacturing (335132), Landscape Architectural Services (54132), Interior Design Services (54141)

SIC

Electric Lighting & Wiring Equipment (3640)

akta.pro primary industry

Outdoor & Area Lighting (Street, Roadway, Parking, Flood, Sports/Architectural exterior) (IMAGAIAB)

akta.pro secondary industries

Lighting Design Services (BPAHAKAJ), Outdoor Lighting & Landscape Lighting Retail (CRAIAIAJ), Outdoor & Landscape Lighting Installation (HSAOAFAB)

Keywords

• Architectural lighting distribution
• Specification-grade luminaires
• Outdoor pedestrian lighting
• Decorative lighting fixtures
• Bespoke lighting solutions

Headquarters

HQ city

Hollywood

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Architectural Lighting Product Sales: NEO Architectural Lighting generates revenue as an exclusive North American distributor and partner of F-L Lighting, Nuura, Made Specific, and Phos. Revenue is derived from the sale of outdoor, indoor, decorative, and bespoke architectural luminaires and lighting poles to specification buyers. Products are sold through a network of regional agents with US-based warehousing and fulfillment in South Florida. The company also provides custom and modified product development services as part of project-based engagements.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels8 records

Core offering

NEO Architectural Lighting is the exclusive North American distribution partner for four premium international lighting brands (F-L Lighting, Nuura, Made Specific, and Phos) and also markets its own proprietary NEO Poles line. The company sells specification-grade architectural luminaires — covering outdoor pedestrian lighting, post tops, bollards, indoor architectural fixtures, decorative pieces, and bespoke custom products — to architects, lighting designers, interior designers, and landscape architects. Beyond distribution, NEO provides custom and modified product development, including color-matched poles with integrated smart features, backed by US-based assembly, warehousing, and engineering support in South Florida.

Product overview

NEO Architectural Lighting is a distribution company serving as the exclusive North American partner for a portfolio of iconic lighting brands: F-L Lighting (Danish outdoor/pedestrian luminaires), Nuura (Danish decorative lighting), Made Specific (Danish bespoke lighting), and Phos (British architectural lighting). The company also offers proprietary NEO Poles for pedestrian lighting applications. The portfolio covers outdoor, indoor, decorative, bespoke, and architectural lighting segments, providing integrated solutions for commercial, hospitality, and residential projects with expert technical support, US assembly and warehousing in South Florida.

Differentiator

Problem solved

Functional benefit

Brands

• NEO Poles: Pedestrian lighting poles engineered for precision, designed to match any brand post top. Includes custom pole development, color matching, and integrated technology options (Wi-Fi, cameras, GFCI outlets).

Products and services

• F-L Lighting Danish-designed, engineered, and manufactured luminaires for outdoor and commercial applications including pathways, urban spaces, buildings, and offices. Product lines include pedestrian luminaires, post tops, bollards, and suspended fixtures with C4/C5 corrosion protection and a 25-year service guarantee. Sold to specification buyers in the architectural lighting market.
• Made Specific Danish bespoke lighting expert established since 1968, specializing in premium custom products for project-specific solutions. Combines creativity and engineering to craft unique lighting solutions for hospitality and architectural projects, covering design, development, procurement, and production. Served to iconic hospitality brands for landmark projects.
• NEO Poles Proprietary pedestrian lighting poles engineered for precision with custom tenons to fit any brand post top. Features integrated technology options (Wi-Fi, security cameras, GFCI outlets), exact color matching, and custom pole development with U.S.-based engineering support. Backed by more than 30 years of pole design and manufacturing experience.
• Nuura Copenhagen-based decorative lighting brand focused on human well-being and circadian rhythm. Creates aesthetic lighting collections for public and residential spaces with hand-blown glass fixtures combined with LED technology for energy-efficient, warm lighting solutions. Collections include Anoli, Miira, Blossi, Liila, and Sasi (designed by Rick Tegelaar).
• Phos Award-winning British architectural lighting manufacturer creating miniaturized, modular, and precision-engineered luminaires. Family-owned since 1883 across five generations. Products offer over a million configuration options with interchangeable optics, finishes, and components. Genesis engine delivers CRI 98+ full-spectrum natural light (R9 99).
• Eyeconic Pro Series by Phos A new product series of miniaturized, modular, precision-engineered Phos luminaires available in Nano, Standard, and Maxi sizes with infinite configuration options through interchangeable optics, finishes, and components. Targeted at architects, lighting designers, and specifiers in North America.
• Sasi Collection by Nuura A wall-mounted decorative luminaire by Nuura designed by Rick Tegelaar, available in Small (145 lm) and Large (358 lm) sizes with integrated LED technology and a satin-finished aluminum frame with polished metal element. Targets decorative lighting specifications in public and residential spaces.
• Custom and Modified Product Development Services U.S.-based engineering service that modifies standard NEO Poles and develops fully custom pole and luminaire solutions tailored to site, wind zone, and finish requirements, including exact color matching to any brand post top. Includes integrated smart features (Wi-Fi, cameras, GFCI outlets) and is part of project-based engagements with specification buyers.

Quantifiable outcome

• 25-Year Service Guarantee on F-L Lighting products
• +3 more outcomes

Named customers21 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Enterprise Lighting Sales (ELS)coreChannel Partner/ Reseller/ Distributor · 13 April 2026NEO Architectural Lighting partnered with Enterprise Lighting Sales (ELS), a premier New York-based agency, to provide dedicated representation in the New York City and New Jersey markets. ELS supports specification, sales, and project execution in the region, with over 30 years of specification experience. This partnership was announced alongside the appointment of Charles Selander as Director of Market Development and the North American debut of Phos at LEDucation.
• PhoscoreStrategic or Co-development Partner · 13 April 2026Phos, an award-winning British architectural lighting manufacturer (family-owned since 1883, five generations), partnered with NEO Architectural Lighting for its North American debut. Phos specializes in miniaturized, modular, precision-engineered luminaires with over a million configuration options, Genesis engine technology (CRI 98+), and sustainable UK manufacturing. Products are locally procured, machined, and assembled in the UK, supporting circular economy principles.
• F-L Lighting (manufactured by Focus Lighting A/S, Denmark)coreStrategic or Co-development PartnerF-L Lighting designs, engineers, and manufactures luminaires in Denmark. NEO is the exclusive North American partner. F-L Lighting is known for its modular, sustainable design, 25-year service guarantee, C4/C5 corrosion protection, and products including the NYX series, Peak Series, and Yoyo interior fixtures. All products are designed with a 'Take Back' circular economy model.
• Nuura (Denmark)coreStrategic or Co-development PartnerNuura is a Danish decorative lighting brand creating aesthetic collections for public and residential spaces, founded with a belief that light is essential for health and well-being. NEO is the exclusive North American partner. Nuura's lighting influences circadian rhythm, energy levels, mood, and health. Products include hand-blown glass fixtures crafted by artisans combined with LED technology. Products: Anoli, Miira, Blossi, Liila, Sasi (designed by Rick Tegelaar). Nuura means 'light & honor'.
• Made Specific (Denmark)coreStrategic or Co-development PartnerMade Specific is a Danish lighting expert specializing in premium products for bespoke projects. Established since 1968 with 50+ years of experience, they craft unique, durable lighting solutions through a collaborative design process (Design Team, Development, Procurement, Production). NEO is the exclusive North American partner. Trusted by iconic hospitality brands for projects including Park Hyatt London, Hilton hotels, 25 Hours Hotel Copenhagen, and Virgin Voyages cruise ships.
• Louis PoulsenminorOthersLouis Poulsen products are available through NEO Architectural Lighting. The co-founders of NEO (Kent Pedersen and Amir Bagherlee) have extensive backgrounds at Louis Poulsen. Louis Poulsen is referenced as a brand whose products are available alongside NEO's partner brands, with custom outdoor fixtures shown in project photography (e.g., Bayfront Park Miami). Louis Poulsen AJ Garden Outdoor and Bysted Bollard products are featured on the website.
• Nuura Authorized Online DealersminorChannel Partner/ Reseller/ DistributorAuthorized online dealers for Nuura decorative lighting in North America include Lumens, Shophorne, 2Modern, Rypen, Shop Kanso, and Finnish Design Shop. These dealers enable direct consumer access to Nuura products in addition to the agent network.

Scale indicators6 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• Louis Poulsen: Danish premium architectural lighting manufacturer — the very brand whose US business NEO's co-founders led for decades. Competes for the same specifier accounts with overlapping iconic Scandinavian design language, making it the closest behavioral and product twin to NEO.
• Landscape Forms: North American manufacturer of premium outdoor site furniture, lighting, and structures for landscape architects. Directly comparable on pole-mounted and pedestrian-scale outdoor lighting for parks, campuses, and urban plazas — NEO's core landscape-architecture segment.
• Hess America: US subsidiary of German outdoor architectural lighting manufacturer Hess, focused on streetscape, bollard, and pedestrian-scale luminaires. Directly competes with F-L Lighting and NEO Poles on urban, parks, and pathway projects in North America.
• Visual Comfort & Co. Leading North American premium specification-grade lighting distributor serving architects and interior designers. Closest US-scale analog to NEO in terms of multi-brand premium portfolio, specification-led GTM, and designer-focused marketing.
• Bega: German premium outdoor and architectural lighting manufacturer with established US distribution and a strong specification presence. Directly comparable on outdoor luminaires, bollards, and pole-mounted fixtures in the same premium segment as F-L Lighting.
• Lighting One: Member-owned US lighting agency consortium representing premium manufacturers to the specification community. Operates a structurally similar rep-agent model for architects and lighting designers, making it a like-for-like GTM peer.
• Tech Lighting (Visual Comfort Group): Specification-grade architectural and decorative lighting brand owned by Visual Comfort & Co., serving architects and lighting designers. Competes with NEO's indoor and decorative categories through the same rep-driven specification channel.

Broad incumbents

• Flos: Premium European designer and architectural lighting brand with US presence. Competes with NEO's portfolio in decorative and architectural indoor categories, particularly for designer-driven hospitality and residential projects.
• Artemide: Italian premium architectural lighting manufacturer with US operations serving the same specifier channels. Overlaps with NEO's indoor and outdoor architectural lines and competes for major commercial and hospitality projects.
• iGuzzini: Italian premium architectural lighting manufacturer with global operations serving the same specification community. Overlaps with NEO's indoor/outdoor architectural and bespoke lighting categories at a much larger scale and broader portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/neolightingus
• Instagraminstagram.com/neolightingus

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NEO Architectural Lighting