News24
News24 is an India-focused digital news platform under B.A.G Convergence Limited that publishes English and Hindi breaking news, live TV, and short-form video content for Indian consumers across multiple verticals and regional markets.
- Company typePrivate
- Founded-
- HeadquartersNoida, India
- Headcount501–1,000
- GTM typeB2C
- OfferingDigital Commerce or Content
What News24 does
News24 is an India-focused digital news media platform operated by B.A.G Convergence Limited, headquartered in Film City, Noida, Uttar Pradesh. The company publishes multi-language news content across English (news24online.com) and Hindi (hindi.news24online.com) properties, covering national, international, regional, sports, entertainment, business, auto, tech, health, and lifestyle verticals. The platform distributes content through a website, mobile-accessible web, Live TV streaming, regional YouTube channels (MP/CG, UP/UK, Bihar/Jharkhand, Punjab, Rajasthan), and social media channels on Facebook, Twitter, WhatsApp, and Telegram, and is indexed as a Google News Preferred Source.
The product portfolio spans core news websites in two languages, a Live TV streaming service, short-form video product News24 Shorts, an in-depth investigative section called In-Depth 24, a perspective series titled Bharat Ek Soch, an entertainment brand E24 (e24bollywood.com), and an education vertical ISOMES. News24's underlying technology stack is a standard digital publishing platform with web and mobile accessibility; the source data identifies no proprietary technology, patents, APIs, SDKs, or AI/ML capabilities. Anurradha Prasad serves as Editor-in-Chief.
Revenue is generated through two streams: advertising (display ads and sponsored content on the website) and a subscription service for premium content and subscriber-exclusive features, accessed via Login/Subscription links on the website. Pricing is not publicly disclosed. The platform serves general Indian consumers across demographics as a horizontal digital news offering, with a Go-To-Market motion that is direct-to-consumer through owned digital properties and social media distribution. The company is privately held with no disclosed external investors or institutional capital.
News24 firmographics
Firmographics- Name
- News24
- Legal name
- B.A.G Convergence Limited
- Website
- https://news24online.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- News24 is an India-focused digital news platform under B.A.G Convergence Limited that publishes English and Hindi breaking news, live TV, and short-form video content for Indian consumers across multiple verticals and regional markets.
- Ownership category
- akta.pro rank
News24 industry classification
Industry- Product category
- Digital News Media
- NAICS
- Television Broadcasting Stations (51612)
- SIC
- Television Broadcasting Stations (4833)
- akta.pro primary industry
- 24/7 National & International News Channels (MPABAIAA)
- akta.pro secondary industries
- Multilingual/Diaspora News Channels (MPABAIAJ), News Streaming Platforms (MPACAAAF)
Keywords
Where News24 is headquartered
LocationHeadquarters
- HQ city
- Noida
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
News24 business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Advertising: News24 generates revenue through advertising on its digital platform, with display ads and sponsored content visible across its website and article pages.
- Subscription: The platform offers subscription services for premium content and subscriber-exclusive features, indicated by Login and Subscription navigation links on the website.
Go-to-market motion1 record
Distribution channels5 records
Marketing channels8 records
News24 product offering
Product offeringCore offering
News24 is an Indian digital news media platform that publishes breaking news, live updates, photo galleries, and short-form video content across English (news24online.com) and Hindi (hindi.news24online.com) languages. It covers categories including India, World, Entertainment, Sports, Auto, Tech, Business, Health, and Lifestyle, with dedicated regional sections for major Indian cities and a Live TV streaming feature.
Product overview
News24 is a digital news media platform operated by B.A.G Convergence Limited. The company offers a multi-language news portfolio spanning English (news24online.com) and Hindi (hindi.news24online.com), with core offerings including breaking news, live TV streaming, photo galleries, and short-form video content (News24 Shorts). The platform covers national and international news across categories including India, World, Entertainment, Sports, Auto, Tech, Business, Lifestyle, Health, and Education.
Differentiator
Problem solved
Functional benefit
Brands
- N24 Shorts: Short-form video news content platform
- In-Depth 24
- Bharat Ek Soch
- ISOMES
Products and services
- News24 (English Digital News Platform) Indian digital news platform providing breaking news, live updates, and trending stories across categories including India, World, Entertainment, Sports, Auto, Tech, Business, and Photos. Operates in English language with Live TV streaming feature. Target audience: English-speaking Indian consumers seeking comprehensive news coverage.
- News24 Hindi (Hindi Digital News Platform) Hindi-language version of the News24 digital news platform offering daily breaking news, regional state coverage, entertainment, sports, lifestyle, and astrology content in Hindi. Target audience: Hindi-speaking Indian consumers.
- News24 Live TV Live streaming television service for real-time news coverage and broadcasts available on both English and Hindi platforms. Target audience: Indian consumers seeking live news broadcasts.
- News24 Shorts Short-form video news content module featuring brief news summaries and trending stories in video format. Target audience: Indian consumers preferring quick video-based news consumption.
Companies that use News24
Customer profileSegments1 record
Ideal customer profiles1 record
News24 technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
News24 partnerships and signals
Strategic signalScale indicators1 record
Recent moves6 records
Expansion highlights5 records
News24 competitors and assessment
Company assessmentDirect peers
- Hindustan Times (HT Media): Operates hindustantimes.com as a major English digital news platform with significant Hindi and regional coverage through HT's affiliated properties — competes with News24 for English news readership in metro markets.
- Republic World: Digital-first English news platform closely tied to Republic TV; comparable in combining web publishing with a TV news operation and in serving an India-wide news audience.
- DNA (DNA Media): Indian English digital news site with strong metro coverage, including Mumbai and other cities. Comparable scope (national + regional + entertainment + sports verticals) and digital-first monetization.
- India Today Group: Operates India Today digital plus Aaj Tak and other TV channels, covering national and regional news in English and Hindi across multiple verticals — directly comparable scope and format.
- News18 (Network18): Operates News18.com as a multilingual digital news platform with affiliated TV channels. Competes in the same Hindi/English breaking news space and shares a similar advertising-driven model.
- Firstpost: Digital-first English news and opinion platform covering politics, world affairs, sports, and entertainment. Comparable as a web-native news outlet competing for the same English-speaking Indian audience with ad-supported economics.
- Zee News (Zee Media): Operates ZeeNews Hindi and English digital news sites alongside multiple TV news channels under Zee Media, offering direct competition in breaking news, politics, and entertainment verticals.
- ABP News (ABP Network): ABP Live is a Hindi/English digital news portal backed by ABP's TV news operations. Closely mirrors News24's web + Live TV combination with national and regional coverage.
- NDTV: One of India's leading English and Hindi digital news platforms alongside a 24x7 TV news network. Closely comparable to News24's bilingual news-plus-Live-TV model and India-focused audience.
Broad incumbents
- Times of India (Times Internet): India's largest English-language digital news destination and part of a much larger diversified media conglomerate. While broader in scope, it competes head-on with News24 English for national news, entertainment, and lifestyle audiences.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
News24 social profiles
Digital presenceNews24 financial estimates
Financial estimateRevenue estimate
Valuation estimate
News24 leadership team
Management profileNumber of profiles
Profiles1 record
News24 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
News24 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about News24
What does News24 do?
News24 is an Indian digital news media platform that publishes breaking news, live updates, photo galleries, and short-form video content across English (news24online.com) and Hindi (hindi.news24online.com) languages. It covers categories including India, World, Entertainment, Sports, Auto, Tech, Business, Health, and Lifestyle, with dedicated regional sections for major Indian cities and a Live TV streaming feature.
Is News24 a public or private company?
News24 is a private company. It is classified as unknown and is currently operating.
When was News24 founded?
News24 was founded in -1. It employs 501 to 1,000 people.
Where is News24 based?
News24 is headquartered in Noida, India, in the Asia region.
How does News24 make money?
Two revenue lines are on record. Advertising is the primary driver. The others are subscription.
Who are News24's main competitors?
Direct peers on record are Hindustan Times (HT Media), Republic World, DNA (DNA Media), India Today Group, News18 (Network18), Firstpost, Zee News (Zee Media), ABP News (ABP Network) and NDTV. Times of India (Times Internet) is listed as a broad incumbent.
Does News24 have an API?
No public API is recorded for News24.
What industry is News24 in?
News24's product category is Digital News Media. Its primary akta.pro industry code is MPABAIAA, 24/7 National & International News Channels, with a secondary code of MPABAIAJ, Multilingual/Diaspora News Channels. Its NAICS code is 51612 and its SIC code is 4833.