Nobonobo/ Kaza design sp. z o.o.

What Nobonobo/ Kaza design sp. z o.o. does

Nobonobo is a Polish premium upholstered furniture manufacturer, legally Kaza Design sp. z o.o., headquartered and produced in a single factory in Łodygowice, Śląskie, Poland. Founded in 2010, the company operates with a small team (7 employees) and designs, handcrafts, and distributes sofas, armchairs, beds, poufs, and tables under the Nobonobo brand, including named collections such as Haiku, Doka, and LAVA. Production is entirely artisanal, relying on specialized Polish craftsmen, certified wood, and locally sourced components, with proprietary comfort technology branded as SoftLayers™ (a composition of specially selected flexible foams). Its product portfolio is shaped by collaborations with more than 10 international designers, including Studio Rygalik (Tomek Rygalik), Greg McKinley, Nelson de Araujo, Chris Stanfel, David Girelli, and Kononenko ID Studio; the Parfait Lounge Chair by Greg McKinley won the New York Design Awards.

The company's business model is one-time sales of premium-priced furniture with consultation-based, non-publicly-disclosed pricing. Go-to-market is channel-led: roughly ten authorized distributors and showroom partners across Poland (e.g., Maxfliz, Internity Home, NUBLO, Alterluna, Room44, Camero Home, Design24, Eye on Design, Fafa Studio, Prodesigne) plus distributors in Germany, France, Spain, Ireland, Norway, Slovakia, Bulgaria, Estonia, and Lithuania, supplemented by two company-owned factory showrooms (Bielsko-Biała and Warsaw's Nobonobo Miloni) and an online store. A dedicated B2B program targets architects, interior designers, and distributors with 3D models, fabric samples, and marketing support. Customer segments are premium residential consumers, architects/interior designers, and distributor/retail partners, with no publicly disclosed revenue, funding, or enterprise customer concentration.

Name

Nobonobo/ Kaza design sp. z o.o.

Legal name

Kaza Design sp. z o.o.

Website

https://nobonobo.pl

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Nobonobo (Kaza Design sp. z o.o.) is a Polish premium upholstered furniture manufacturer that handcrafts sofas, armchairs, tables, and beds in Łodygowice for affluent residential consumers, architects/interior designers, and showroom distributors across Poland and Europe.

Ownership category

akta.pro rank

Product category

Premium Upholstered Furniture

NAICS

Upholstered Household Furniture Manufacturing (337121)

SIC

Household Furniture (2510)

akta.pro primary industry

Home Office Furniture Retail (Desks, Office Chairs, Bookcases, Filing/Storage) (CRAIAAAD)

akta.pro secondary industry

Dining Room Furniture Retail (Dining Tables, Chairs, Bar Stools, Buffets/Sideboards) (CRAIAAAB)

Keywords

• Upholstered furniture manufacturing
• Premium designer furniture
• Handcrafted sofas armchairs
• Furniture distribution Europe
• Contract furniture design

Headquarters

HQ city

Łodygowice

HQ country

Poland

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales

Revenue model

1. Premium Upholstered Furniture Sales: Nobonobo generates revenue through the manufacture and sale of premium upholstered furniture (sofas, armchairs, beds, poufs) and tables. Products are sold through company-owned showrooms, authorized distributors across Poland and Europe, and an online store. The revenue model is primarily one-time transaction-based (product sales), with ongoing revenue from potential after-sales services.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Nobonobo manufactures and sells premium upholstered furniture — including sofas, armchairs, lounge chairs, beds, poufs, and tables — hand-crafted by specialized Polish craftsmen in its factory in Łodygowice. Its product portfolio is developed through collaborations with European and international designers and includes standalone products such as the award-winning Parfait Lounge Chair, Pyora I and II, Tupak, Abo, Wadi, Margo, Fulu, UNI, Bunny Guys armchairs, Raksa, Wadi, and Margo sofas, and a wide range of coffee, dining, and side tables (Feza LAVA, Flesia, Nato, Feza, Roots, Bibia, Ferro, Cruzar, City, Corner), organized in part under collections including Haiku, Doka, and LAVA.

Product overview

Nobonobo is a Polish premium furniture manufacturer operated by Kaza Design sp. z o.o., producing high-quality upholstered furniture hand-crafted in Łodygowice, Poland. The product portfolio includes multiple furniture categories: upholstered armchairs and lounge chairs (such as the award-winning Parfait Lounge Chair, Pyora I/II, Tupak, Wadi, Margo), dining and coffee tables (including the Feza LAVA with volcanic lava stone, Roots Table, Corner Table, Flesia, and various table sets), sofas (Haiku, Raksa, Wadi, Margo), and specialized collections (Haiku inspired by Japanese poetry, Doka exclusive collection, LAVA). All furniture is handmade by experienced Polish craftsmen using certified wood sources, with collaboration with prominent European designers including Greg McKinley, Nelson de Araujo, Tomek Rygalik, Chris Stanfel, and Kononenko ID Studio. The company distributes through select showrooms in Poland and expanding internationally to European markets.

Differentiator

Problem solved

Functional benefit

Products and services

• Haiku Collection

Quantifiable outcome

• The Parfait Lounge Chair, designed by Greg McKinley, won the New York Design Awards — an international design competition.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

23 partnerships are on record, tiered key and core.

• Greg McKinleykeyStrategic or Co-development PartnerGreg McKinley is a New Zealand designer who designed the Parfait Lounge Chair for Nobonobo. The chair won the New York Design Awards, demonstrating the value of this designer collaboration. McKinley's design combines aesthetic innovation with functional excellence.
• Tomek Rygalik (Studio Rygalik)keyStrategic or Co-development PartnerTomek Rygalik is a Polish designer, curator, and PhD who studied architecture at the Technical University of Łódź and graduated in Industrial Design from the Pratt Institute in New York. He founded Studio Rygalik in 2006 and has designed products for companies including Moroso, Noti, Comforty, Cappellini, Profim, and Ideal Standard. He has designed the Sofa Raksa, Sofa Wadi, and Pouf Wadi for Nobonobo.
• Nelson de AraújokeyStrategic or Co-development PartnerNelson de Araújo graduated from the Product Design Faculty and discovered his passion for furniture design during his Erasmus programme at the Università degli Studi di Palermo, Italy. He has designed the Sofa Margo and the Roots Table for Nobonobo, pursuing perfection in each product he designs.
• David GirellicoreStrategic or Co-development PartnerDavid Girelli is a designer who created the Fulu Armchair for Nobonobo.
• Chris StanfelcoreStrategic or Co-development PartnerChris Stanfel is a Spanish designer born in 1993, a graduate in product design from the Polytechnic University of Valencia and EASD in Valencia. He designed the Flesia coffee table collection for Nobonobo in cooperation with the EASD School of Design in Valencia, inspired by the Rafflesia plant from Indonesia.
• Kononenko ID StudiocoreStrategic or Co-development PartnerKononenko ID Studio was founded in Ukraine in 2012 by Julia Kononenko and Artem Kravchenko. The studio operates in five areas: product design, furniture design, lighting design, illustrations, and interior design. They designed the Corner Table for Nobonobo.
• Nicolás CerviocoreStrategic or Co-development PartnerNicolás Cervio is a designer collaborating with Nobonobo.
• Juanny Barcelò BorgescoreStrategic or Co-development PartnerJuanny Barcelò Borges is a designer collaborating with Nobonobo.
• Ewa PółtorakcoreStrategic or Co-development PartnerEwa Półtorak is a designer collaborating with Nobonobo.
• Dimitry KozinenkocoreStrategic or Co-development PartnerDimitry Kozinenko is a designer collaborating with Nobonobo.
• Elena ProkhorovacoreStrategic or Co-development PartnerElena Prokhorova is a designer collaborating with Nobonobo.
• Studio Carlesi / TonellicoreStrategic or Co-development PartnerStudio Carlesi / Tonelli is a design studio collaborating with Nobonobo.
• NUBLOcoreChannel Partner/ Reseller/ DistributorNUBLO in Rzeszów (ul. Krakowska 31 lok. 2) serves as the official showroom (wzorcownia) for Nobonobo. Open Mon-Fri 8:00-19:00, Fri 8:00-18:00.
• MaxflizcoreChannel Partner/ Reseller/ DistributorMaxfliz operates multiple showrooms across Poland (Katowice, Kraków, Wrocław, Warszawa) that sell Nobonobo furniture.
• Internity HomecoreChannel Partner/ Reseller/ DistributorInternity Home operates showrooms in Łódź and Warszawa that sell Nobonobo furniture.
• AlterlunacoreChannel Partner/ Reseller/ DistributorAlterluna in Łódź (Al. Włókniarzy 207) is an authorized distributor of Nobonobo furniture.
• Room44coreChannel Partner/ Reseller/ DistributorRoom44 in Szczecin (Santocka 44) is an authorized distributor of Nobonobo furniture.
• Camero HomecoreChannel Partner/ Reseller/ DistributorCamero Home in Lublin (ul. Rusałka 10) is an authorized distributor of Nobonobo furniture.
• Design24 PoznańcoreChannel Partner/ Reseller/ DistributorDesign24 in Poznań (ul. Pszenna 2) is an authorized distributor of Nobonobo furniture.
• Eye on DesigncoreChannel Partner/ Reseller/ DistributorEye on Design in Warszawa (ul. Trakt Brzeski 92) is an authorized distributor of Nobonobo furniture.
• Fafa Studio Bielsko-BiałacoreChannel Partner/ Reseller/ DistributorFafa Studio in Bielsko-Biała (ul. Gen. J. Kustronia 47A) is an authorized distributor of Nobonobo furniture.
• Prodesigne KrakówcoreChannel Partner/ Reseller/ DistributorProdesigne in Kraków (ul. Praska 47) is an authorized distributor of Nobonobo furniture.
• Nobonobo MilonikeyChannel Partner/ Reseller/ DistributorNobonobo Miloni (ul. Józefa Piusa Dziekońskiego 1, Warszawa) is a company-operated factory showroom that sells Nobonobo furniture directly to consumers.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Kler: Polish premium upholstered furniture manufacturer with its own showroom network across Poland and a contract/hospitality offering. Comparable to Nobonobo in its Polish premium positioning, in-house production, and direct showroom model.
• Rolf Benz: German premium upholstered furniture manufacturer known for high-end sofas and lounge chairs. Closely comparable to Nobonobo in its focus on premium made-in-Europe upholstered seating, designer collaborations, and craftsmanship-led positioning.
• BoConcept: Danish premium furniture brand with a global showroom/franchise model selling designer sofas, armchairs, and tables. Comparable to Nobonobo in its premium positioning, multi-channel distribution (franchise stores plus online), and reliance on designer-led collections.
• Wittmann: Austrian premium upholstered furniture maker with a strong craftsmanship and contract channel. Comparable to Nobonobo in its premium positioning, made-in-Europe upholstery, and growing contract/hospitality exposure.
• Comforty: Polish premium furniture manufacturer offering designer upholstered seating and tables, with overlapping designer collaborators (Tomek Rygalik). Comparable to Nobonobo in target market, premium Polish craftsmanship positioning, and contract-furniture reach.
• Noti: Polish premium furniture brand producing upholstered seating and contract furniture, often collaborating with the same designers (e.g., Tomek Rygalik). Directly comparable to Nobonobo as a Polish premium upholstered manufacturer targeting residential and contract segments.

Broad incumbents

• B&B Italia: Italian premium upholstered furniture market leader with deep designer collaborations and a global premium dealer network. Comparable to Nobonobo in product category and premium positioning, but at significantly larger scale and broader international reach.
• Vitra: Swiss premium furniture and design brand with deep designer collaborations and a global contract/residential channel. Comparable to Nobonobo in its design-led, premium furniture positioning, though at much larger scale and broader portfolio.
• Moroso: Italian premium designer furniture brand with strong upholstery focus and designer collaborations (including Tomek Rygalik). Comparable to Nobonobo in designer-led, premium upholstery positioning, but with a substantially larger global footprint.

Regional players

• Hülsta: German premium furniture manufacturer focused on living, dining, and bedroom ranges with strong domestic retail presence. Comparable to Nobonobo in premium European manufacturing, but primarily serves the DACH market rather than competing head-on in Poland.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/nobonobopl
• Instagraminstagram.com/nobonobo_pl/?hl=pl
• Pinterestpl.pinterest.com/nobonobopl
• TikToktiktok.com/@nobonobo_pl
• LinkedInlinkedin.com/company/kaza-design-sp-z-o-o

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nobonobo/ Kaza design sp. z o.o.