Nordiska Galleriet Group

What Nordiska Galleriet Group does

Nordiska Galleriet Group operates the NO GA e-commerce platform, selling exclusive home furnishings curated from famous designers. The company was founded in 2020, is headquartered in Stockholm, Sweden, and operates as a private company with 51-100 employees. Its single product surface is a direct-to-consumer e-commerce storefront rather than a multi-module platform architecture.

The offering is described as a curated retail proposition with no proprietary technology, APIs, mobile applications, or integrations disclosed in the source material. The product page is delivered via a localized German-language URL (en-de), indicating Germany is an active target market, even though the corporate domicile is Stockholm. No production partnerships, brand licensing agreements, or designer relationships are publicly documented in the available data.

The business model is direct e-commerce retail of designer home furnishings. Pricing is not publicly disclosed and no customer segments, marketing channels, or distribution structures are specified. No management team, ownership structure, funding history, or financial disclosures are available in the source material, which materially limits visibility into revenue mechanics, unit economics, and growth trajectory.

Name

Nordiska Galleriet Group

Website

https://no-ga.com

Company type

Private

Founded year

2020

Headcount range

51–100 employees

Short description

Nordiska Galleriet Group (NO GA) is a Stockholm-based e-commerce retailer founded in 2020 that sells exclusive home furnishings from famous designers, with a localized German-market storefront and 51-100 employees.

Ownership category

akta.pro rank

Product category

Home Furnishings Retail

NAICS

Furniture and Home Furnishings Retailers (4491), Furniture, Home Furnishings, Electronics, and Appliance Retailers (449), Home Furnishings Retailers (44912)

SIC

Retail-Home Furniture, Furnishings & Equipment Stores (5700), Retail-Furniture Stores (5712)

akta.pro primary industry

Home, Furniture & Home Improvement Online Retailers (CRAFADAE)

akta.pro secondary industries

Luxury Home & Lifestyle Department Stores (CRAGADAG), Luxury Home & Lifestyle (Tableware, Decor, Home Textiles) (CRAKAFAI)

Keywords

• Designer home furnishings
• Furniture e-commerce
• Home furnishings retail
• Designer furniture
• Online home decor

Headquarters

HQ city

Stockholm, Stockholm County

HQ country

Sweden

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Services

Core offering

Nordiska Galleriet Group, doing business as NO GA, sells exclusive home furnishings from famous designers through its e-commerce platform. The offering is presented as a unified home-furnishings retail collection for customers in the German market.

Product overview

Nordiska Galleriet Group operates the NO GA e-commerce platform offering a curated collection of exclusive home furnishings from famous designers. The offering appears to be a single unified product (e-commerce retail) rather than a platform-plus-modules architecture, based on the available source material.

Differentiator

Problem solved

Functional benefit

Products and services

• NO GA Home Furnishings Exclusive home furnishings sourced from famous designers, offered through an e-commerce platform targeting the German market.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves2 records

Expansion highlights1 record

Emerging players

• Hay: Danish contemporary design brand with a strong designer-collaboration home assortment and DTC channels, an adjacent premium designer-driven peer.

Broad incumbents

• Heal's: Established UK premium furniture and home furnishings retailer with designer collections, comparable targeting of design-conscious European consumers.
• Zara Home: Global mass-premium home retailer with broad designer-led assortments and strong European footprint, competing for the same DACH premium home customer.
• West Elm: Large international home furnishings retailer with strong design-led positioning and robust e-commerce and cross-border logistics, an incumbent peer in premium home.
• The Conran Shop: Iconic design-led home retailer founded by Terence Conran, offering curated designer home furnishings with a comparable premium positioning.
• Maisons du Monde: European multi-channel home furnishings retailer with designer-led assortments and significant DACH retail presence, comparable as a scaling premium home incumbent.

Direct peers

• Nordic Nest: Online-first Nordic home furnishings retailer with a deep designer assortment and cross-border shipping, sharing NO GA's e-commerce-led, design-forward model.
• Artilleriet: Nordic-curated home and interior retailer offering premium designer pieces, comparable in curation model, geography, and premium price positioning.
• Bemz: Swedish direct-to-consumer home furnishings brand selling designer covers and textiles online across Europe, comparable as a Stockholm-rooted, cross-border e-commerce home brand.
• Svenskt Tenn: Premium Stockholm-based home furnishings retailer famous for designer assortments, very directly comparable to NO GA's Stockholm base and exclusive designer positioning.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat1 record

Key risks5 records

Key highlights4 records

Customer concentration

• LinkedInlinkedin.com/company/nordiska-galleriet-group

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nordiska Galleriet Group