Northwest Montana Real Estate

What Northwest Montana Real Estate does

Northwest Montana Real Estate is a residential real estate brokerage operating in Troy, Montana, and serving the broader Northwest Montana region including the Bull Lake and Kootenai River areas. The firm is structured around three named agents — Alicia Hoffman (licensed 2017), Kody Hoffman (joined 2023), and Sam Shupe — and is privately held with no disclosed institutional backing. The principals emphasize a fourth-generation local family identity and visible community involvement, including volunteer fire department service, as core positioning. The brokerage monetizes through standard residential real estate commissions on buyer and seller representation in its service geography.

The technology stack is minimal: the firm's web presence is a GoDaddy-hosted template site, with no evidence of proprietary platform development, data infrastructure, CRM integration beyond off-the-shelf tools, or automation. Listing inventory is sourced through the standard MLS, as is typical for any licensed brokerage. There is no disclosed engineering team, no product roadmap, and no technology partnerships beyond the website vendor.

The business model is commission-based residential brokerage with a long-tail of individual consumer clients and no enterprise or institutional counterparties. Go-to-market is local and relationship-driven rather than scaled digital marketing. There is no disclosed transaction volume, agent productivity, or revenue figure, which combined with the small agent roster and rural service area implies a sub-scale operation. The company has no funding events, no acquisitions, no partnerships of business significance, and no observable AI or technology initiatives, leaving the analytical picture thin on quantifiable operating metrics.

Name

Northwest Montana Real Estate

Legal name

Northwest Montana Real Estate

Website

https://nwmre.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Northwest Montana Real Estate is a small, family-owned residential brokerage in Troy, Montana, serving buyers and sellers across the Northwest Montana region through three licensed agents and standard MLS-based commission representation.

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (5312), Offices of Real Estate Agents and Brokers (53121)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro industry

PRIMARYBPAJAAAA

Traditional Residential Brokerage (Existing Homes)

Business & Public Services/Real Estate Services (Brokerage, Property Management)/Residential Real Estate Brokerage

SECONDARYFSAEAJAA

Residential Real Estate Brokerage (Buy/Sell)

Financial & Insurance/Financial Advisory, Brokerage & Intermediation/Real Estate Advisory & Brokerage

Keywords

• Residential real estate brokerage
• Home buying services
• Home selling services
• Property listing search
• Local real estate agents

Headquarters

HQ city

Troy

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Real Estate Commission: Standard real estate brokerage commissions on property buying and selling transactions. Agents facilitate residential property transactions in the Northwest Montana region with commission-based compensation typical of the industry.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Northwest Montana Real Estate is an independent, family-centered residential real estate brokerage that helps individuals and families buy and sell homes in Northwest Montana. Its primary offering is a web-based property listing search platform paired with personalized agent services delivered directly by three licensed agents (Alicia Hoffman, Kody Hoffman, and Broker/Owner Sam Shupe) from the Troy, Montana office.

Product overview

Northwest Montana Real Estate operates as a single-location hometown real estate agency offering residential property search and agent services. The primary product is the Property Search Platform, a web-based listing search tool that allows prospective buyers to filter properties by location, type, sort order, bedroom count, bathroom count, and price range. The agency features three agents (Alicia Hoffman, Kody Hoffman, and Sam Shupe) who provide personalized buying and selling services in the Troy, Montana area.

Differentiator

Problem solved

Functional benefit

Products and services

• Property Search Platform

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Troy Fire Department (Volunteer)minorOthersKody Hoffman serves as a volunteer firefighter for the Troy Fire Department. Alicia Hoffman serves as Vice President of the Troy Fire Auxiliary. These are community service roles rather than formal business partnerships.

Scale indicators1 record

Recent moves3 records

Expansion highlights2 records

Emerging players

• Redfin: Tech-enabled residential brokerage combining an online consumer portal with salaried-plus-bonus agents. Comparable residential brokerage offering but with materially differentiated digital experience and lower commission positioning.
• eXp Realty: Cloud-based residential brokerage with a remote-agent model that competes with traditional local offices on cost structure and tech-enabled agent tools. Comparable residential transaction services but with disruptive, asset-light operating model.

Broad incumbents

• RE/MAX: Global franchised residential real estate brokerage with thousands of independently owned offices, including in smaller markets across Montana. Comparable as a residential transaction-fee brokerage model serving buyers and sellers, though with vastly broader geographic and operational scale.
• Coldwell Banker: Long-established national residential brokerage franchise operating in suburban and rural markets. Comparable core offering (residential buy/sell representation via commission-based local agents), with broader brand and corporate infrastructure.
• Better Homes and Gardens Real Estate: Franchised residential brokerage network operating local-agent offices across the U.S. Comparable buy/sell brokerage services with regional franchise autonomy, though with a national brand and broader marketing footprint.
• Keller Williams Realty: Largest residential real estate franchise by agent count, with a market-center model that allows local teams to operate semi-independently. Comparable residential brokerage services and agent-centric operating model, though at significantly larger scale.
• Century 21 Real Estate: Globally recognized residential brokerage franchise with independent-agent offices in markets of all sizes. Directly comparable core service (residential buy/sell representation on commission), though with global brand reach.
• Berkshire Hathaway HomeServices: National franchised residential real estate brand with franchisee-owned offices. Comparable transaction-fee brokerage model serving home buyers and sellers, with stronger national brand recognition.

Others

• Sotheby's International Realty: Luxury and premium residential brokerage franchise operating affiliate offices worldwide. Adjacent comparison as a residential transaction-fee brokerage model; differs by focusing on higher price tiers that overlap less with Troy, Montana's rural residential market.

Direct peers

• PureWest Real Estate: Montana-based independent residential brokerage operating across western Montana with a similar local-expertise and relationship-driven model. Most directly comparable peer given shared Montana geography, independent ownership structure, and residential focus.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/northwest-montana-real-estate

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Northwest Montana Real Estate