Newyork Newyork
New York-New York Hotel & Casino is a Las Vegas Strip resort operated by MGM Resorts International, serving tourists, families, and casino guests with an 84,000 sq ft casino, themed hotel rooms, dining, nightlife, and entertainment including the Big Apple Coaster and Mad Apple by Cirque du Soleil.
- Company typePrivate
- Founded-
- HeadquartersLas Vegas, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Newyork Newyork does
New York-New York Hotel & Casino is a Las Vegas Strip resort property located at 3790 S Las Vegas Blvd, Las Vegas, NV 89109, operated as a wholly owned subsidiary of MGM Resorts International (NYSE: MGM). The property is built around a New York City theme, featuring replica landmarks including the Statue of Liberty and scaled versions of NYC skyscrapers, and serves domestic and international Las Vegas tourists, families, and casino enthusiasts seeking a single integrated resort experience across gaming, entertainment, dining, nightlife, and accommodations.
The core offering spans an 84,000-square-foot casino with nearly 50 table games and over 900 slot machines, hotel rooms across multiple tiers (Soho King, Soho Two Queen, Marquis Suite, One Bedroom Luxury Suite), the Big Apple Coaster (marketed as the world's first coaster with a 180-degree heartline twist and 203ft drop, serving 1.4M+ annual riders), Mad Apple by Cirque du Soleil, multiple dining venues (Nine Fine Irishmen, Gallagher's Steakhouse, Tom's Watch Bar, Beerhaus), nightlife (Coyote Ugly, Bar at Times Square, Center Bar, High Limit Bar), pool facilities, and meetings/event space. Underlying technology is built on the MGM Resorts enterprise platform, including mobile check-in/check-out, the BetMGM on-property sportsbook, and the MGM Rewards loyalty system with integrations into Marriott Bonvoy, Royal Caribbean/Celebrity, Southwest Airlines, and co-branded MGM Rewards Credit Cards.
The business model is transaction-based across hotel room rentals, casino gaming, F&B, entertainment ticketing, nightlife, pool/cabanas, and meetings and events, with promotional pricing (e.g., seasonal entertainment discounts up to 40%) used to drive demand. Distribution is direct-to-consumer via the MGM Resorts website, mobile app, call center, and on-site booking, with adjacent cross-visitation driven by a partnership with T-Mobile Arena. Because the property operates as a wholly owned subsidiary within MGM Resorts International's consolidated structure, standalone revenue, headcount, and capitalization are not separately disclosed.
Newyork Newyork firmographics
Firmographics- Name
- Newyork Newyork
- Legal name
- New York-New York Hotel & Casino
- Website
- https://nynyhotelcasino.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- New York-New York Hotel & Casino is a Las Vegas Strip resort operated by MGM Resorts International, serving tourists, families, and casino guests with an 84,000 sq ft casino, themed hotel rooms, dining, nightlife, and entertainment including the Big Apple Coaster and Mad Apple by Cirque du Soleil.
- Ownership category
- akta.pro rank
Newyork Newyork industry classification
Industry- Product category
- Integrated Resort Hospitality
- NAICS
- Casino Hotels (721120)
- SIC
- Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)
- akta.pro primary industry
- Integrated Casino Resorts (THAGAJAA)
- akta.pro secondary industry
- Destination Casino Hotels (THAGAJAC)
Keywords
Where Newyork Newyork is headquartered
LocationHeadquarters
- HQ city
- Las Vegas
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Newyork Newyork business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Technology or R&D
Revenue model
- Hotel Accommodations: Room and suite rentals across multiple room types including Soho King, Soho Two Queen, Marquis Suite, and One Bedroom Luxury Suite with varying price points
- Casino Gaming: 84,000 square feet of casino space with nearly 50 table games and over 900 slot machines offering diverse denominations
- Entertainment: Live shows including Mad Apple by Cirque du Soleil, The Big Apple Coaster and Arcade, room and ticket packages
- Dining: Multiple restaurants including Nine Fine Irishmen, Gallagher's Steakhouse, Tom's Watch Bar, Beerhaus, and various cuisine types ranging from American to Italian to Mexican
- Nightlife: Venues including Coyote Ugly, Bar at Times Square with dueling pianos, Center Bar, and High Limit Bar
- MGM Rewards: Loyalty program monetized through partner integrations including Marriott Bonvoy, Royal Caribbean, Southwest Airlines, and MGM Rewards Credit Cards
- Pool & Cabanas: Pool access with reserved seating including cabanas and lounge chairs with personal bar service
- Meetings & Events: Corporate meetings, conventions, social groups, and group dining services
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Hotel rooms with NYC-themed accommodations |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Newyork Newyork product offering
Product offeringCore offering
New York-New York Hotel & Casino is a Las Vegas Strip resort offering hotel accommodations (Soho King, Soho Two Queen, Marquis Suite, One Bedroom Luxury Suite), an 84,000 sq ft casino with nearly 50 table games and 900+ slot machines, an on-property BetMGM Sportsbook, live entertainment (Mad Apple by Cirque du Soleil and The Big Apple Coaster), multiple dining venues, nightlife venues, pools with cabanas, and meetings/event space — all wrapped in a New York City-themed architectural concept and tied to MGM Resorts' MGM Rewards loyalty program.
Product overview
New York-New York Hotel & Casino is a Las Vegas Strip resort offering an integrated hospitality portfolio of hotel accommodations, gaming, entertainment, dining, nightlife, and meeting/event services. The property features multiple room types (Soho King, Soho Two Queen, Marquis Suite, One Bedroom Luxury Suite), casino gaming (Table Games, Slots, BetMGM Sportsbook), entertainment venues (Mad Apple by Cirque du Soleil, The Big Apple Coaster, The Big Apple Arcade), dining options (Nine Fine Irishmen, Gallagher's Steakhouse, Tom's Watch Bar, Beerhaus), nightlife (Coyote Ugly, Bar at Times Square, Center Bar, High Limit Bar), pool facilities, and meeting/event space. The MGM Rewards loyalty program connects across the broader MGM Resorts portfolio.
Differentiator
Problem solved
Functional benefit
Brands
- The Big Apple Coaster: World's first coaster to feature a 180-degree 'heartline' twist and dive maneuver with 203ft drop, providing more than 1.4 million riders with heart-stopping action each year.
- Mad Apple by Cirque du Soleil
- BetMGM Sportsbook
- MGM Rewards
Products and services
- Soho King
Quantifiable outcome
- 1.4 million+ annual riders on Big Apple Coaster
Companies that use Newyork Newyork
Customer profileSegments4 records
Ideal customer profiles4 records
Newyork Newyork technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
Newyork Newyork partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and major.
- MGM Resorts InternationalcoreParent company providing enterprise-level resources including MGM Rewards loyalty program, corporate marketing, reservations systems, and operational support across the portfolio of Las Vegas properties.
- BetMGMcoreOn-site sportsbook providing sports betting services. Part of MGM Resorts' digital gaming ecosystem with mobile app integration.
- T-Mobile ArenamajorAdjacent 20,000-seat arena hosting major sports and entertainment events. Partnership drives cross-visitation to New York-New York for pre and post-event hospitality.
- Cirque du SoleilcoreProducing Mad Apple show at New York-New York - a Cirque du Soleil production featuring acrobatics, music, dance, and comedy celebrating New York City.
- Marriott BonvoymajorMGM Rewards preferred partner allowing members to earn and redeem points across both loyalty programs, expanding cross-brand customer engagement.
- Royal Caribbean International & Celebrity CruisesmajorMGM Rewards preferred partner enabling cruise line passengers to earn rewards and driving vacation hospitality bundling.
- Southwest AirlinesmajorMGM Rewards preferred partner allowing airline customers to earn rewards, supporting Las Vegas travel and tourism.
Scale indicators6 records
Recent moves6 records
Expansion highlights4 records
Newyork Newyork competitors and assessment
Company assessmentDirect peers
- Bellagio: Sister MGM Resorts property on the Las Vegas Strip with comparable scale of hotel rooms, casino floor, dining, and entertainment. Directly competes with NYNY for the same Strip tourist segment and shares MGM Rewards cross-promotion.
- Wynn Las Vegas: Luxury-tier Strip integrated resort with hotel rooms, casino floor, fine dining, and entertainment. Comparable business model across all major revenue streams, positioned at the higher end of the same competitive set.
- Paris Las Vegas Hotel & Casino: Adjacent Strip property themed after Paris with overlapping offerings in hotel rooms, casino, dining, and entertainment. Geographically close and competes directly for the same tourist demographic.
- Planet Hollywood Resort & Casino: Directly adjacent Strip property under Caesars Entertainment, positioned similarly to NYNY in the mid-market integrated resort tier with comparable gaming floor size, dining options, and entertainment programming.
- Caesars Palace: Iconic Strip integrated resort under Caesars Entertainment, offering comparable hotel rooms, casino floor, dining, entertainment (including The Colosseum), and meetings. Direct competitor for high-value gaming and leisure guests.
- Luxor Las Vegas: Sister MGM Resorts Strip property offering integrated hotel, casino, dining, and entertainment. Shares the MGM Rewards and BetMGM ecosystem with NYNY and serves an overlapping mid-market Strip visitor base.
- MGM Grand Hotel & Casino: Flagship MGM Resorts Strip property adjacent to NYNY and the T-Mobile Arena. Comparable integrated casino-resort model with hotel, gaming, entertainment, dining, and sportsbook — sharing MGM Rewards and BetMGM infrastructure.
- The Cosmopolitan of Las Vegas: Adjacent Strip integrated resort competing in similar lodging, dining, nightlife, and gaming categories. Recently acquired by MGM Resorts, further increasing direct competitive and operational overlap with NYNY.
- The Venetian Resort Las Vegas: Major non-MGM Strip competitor operating an integrated hotel, casino, and entertainment complex (including MSG Sphere-adjacent positioning). Direct overlap in target customers, room count scale, gaming, and convention business.
Broad incumbents
- Atlantis, The Palm (Dubai): International integrated resort combining hotel accommodations, casino, dining, entertainment, and themed attractions. Comparable broad-resort operating model though in a different geography; useful benchmark for theme-driven integrated resort economics.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Newyork Newyork social profiles
Digital presenceNewyork Newyork compliance and trust
Trust signalCompliance1 record
Newyork Newyork financial estimates
Financial estimateRevenue estimate
Valuation estimate
Newyork Newyork leadership team
Management profileNumber of profiles
Profiles1 record
Newyork Newyork funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Newyork Newyork M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Newyork Newyork
What does Newyork Newyork do?
New York-New York Hotel & Casino is a Las Vegas Strip resort offering hotel accommodations (Soho King, Soho Two Queen, Marquis Suite, One Bedroom Luxury Suite), an 84,000 sq ft casino with nearly 50 table games and 900+ slot machines, an on-property BetMGM Sportsbook, live entertainment (Mad Apple by Cirque du Soleil and The Big Apple Coaster), multiple dining venues, nightlife venues, pools with cabanas, and meetings/event space — all wrapped in a New York City-themed architectural concept and tied to MGM Resorts' MGM Rewards loyalty program.
Is Newyork Newyork a public or private company?
Newyork Newyork is a private company. It is classified as corporate owned and is currently operating.
When was Newyork Newyork founded?
Newyork Newyork was founded in -1. It employs 11 to 50 people.
Where is Newyork Newyork based?
Newyork Newyork is headquartered in Las Vegas, United States, in the North America region.
How does Newyork Newyork make money?
Eight revenue lines are on record. Hotel Accommodations are the primary driver. The others are casino Gaming, entertainment, dining, nightlife, MGM Rewards, pool & Cabanas and meetings & Events.
Who are Newyork Newyork's main competitors?
Direct peers on record are Bellagio, Wynn Las Vegas, Paris Las Vegas Hotel & Casino, Planet Hollywood Resort & Casino, Caesars Palace, Luxor Las Vegas, MGM Grand Hotel & Casino, The Cosmopolitan of Las Vegas and The Venetian Resort Las Vegas. Atlantis, The Palm (Dubai) is listed as a broad incumbent.
Does Newyork Newyork have an API?
No public API is recorded for Newyork Newyork.
What industry is Newyork Newyork in?
Newyork Newyork's product category is Integrated Resort Hospitality. Its primary akta.pro industry code is THAGAJAA, Integrated Casino Resorts, with a secondary code of THAGAJAC, Destination Casino Hotels. Its NAICS code is 721120 and its SIC code is 7011.