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Ochre Education

Full company profile

uuid00514vj

Namestring
Ochre Education
Legal namestring
Ochre Education Resource Library Ltd
Websiteurl
ochre.org.au
Company typeenum
Private
Founded yearint
2021
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersMelbourne, Australia
HQ citystring
Melbourne
HQ countrystring
Australia
HQ regionstring
Oceania
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
curriculum resources, K-12 education, teacher professional development, educational technology, online learning platform
Industry2 codes
1Open Lesson Plans & Teaching Units (K–12)
CodeEDAGAJAIPrimaryYes
2Open Accessibility & Inclusive OER (UDL, alt formats)
CodeEDAGAJAJPrimaryNo
NAICS code2 codes
  • Educational Support Services611710
  • Educational Services611
SIC code1 code
  • Services-Educational Services8200
Product category
K-12 Curriculum Resources and Educational Content
Social media profiles1 record
GTM motion3 records

Each record includes

Type, Description, Source

Revenue model4 records
1Free Resources
TypeFreemium
Description

Core curriculum resources are provided free to all teachers. The organization is a not-for-profit committed to providing free access to evidence-based teaching materials to advance educational equity.

ochre.org.au
2Ochre Premium Subscription
TypeSubscription Recurring
Description

Annual subscription for premium resources including middle years novel studies curriculum units. Subscription tiers based on school size using ACARA My School data.

ochre.org.au
3Professional Learning Courses
TypeProfessional Services
Description

Fee-based professional learning courses including year-long programs for whole-school curriculum planning and shorter programs for novel study unit development and knowledge-rich unit creation.

ochre.org.au
4Foundation and Philanthropic Funding
TypeSubscription Recurring
Description

Funding from Paul Ramsay Foundation ($1.6m for ACE Project), Origin Energy Foundation (Science Reach program), and other donors to support curriculum development and equity initiatives.

ochre.org.au
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Technology or R&D, Operations, Marketing or Sales, Others
Pricing details4 tiers
1Free resource access for all teachers
ModelFreemiumBilling cadenceAnnual
Notes

Thousands of curriculum-aligned and evidence-based resources available free to all teachers across Australia. Registration required.

ochre.org.au
2Ochre Premium Annual Subscription
ModelSubscriptionBilling cadenceAnnual
Notes

Annual subscription for premium resources. Tiers determined by school size via ACARA data. Includes middle years novel studies curriculum units.

ochre.org.au
3Whole-school curriculum planning program
ModelSubscriptionBilling cadenceAnnual
Notes

Year-long program for school leadership teams including coaching sessions

ochre.org.au
4Professional learning short courses
ModelSubscriptionBilling cadenceAnnual
Notes

Short programs for novel study unit development, knowledge-rich units, and curriculum planning. Includes one-on-one coaching.

ochre.org.au
GTM typeB2B and B2C
B2B and B2C
Offering typeDigital Commerce or Conte…
Digital Commerce or Content
Core offering1 text field

Ochre Education is an Australian national not-for-profit that develops and distributes a free online library of evidence-based, curriculum-aligned teaching resources for Foundation to Year 10 across English, Mathematics, and Science. It supplements the free core library with an annual Ochre Premium subscription for enhanced curriculum units and a paid Ochre Learning professional learning program, alongside specialised equity and regional curriculum projects funded by philanthropic foundations.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 5 values shown
  • Teachers save 3+ hours per week using Ochre resources
+4 more records
Product overview1 text field

Ochre Education operates as a national not-for-profit providing a dual-tier product offering: a free core Resource Library containing evidence-based, curriculum-aligned teaching resources (video lessons, slides, worksheets, quizzes) across English, Maths, and Science for Foundation to Year 10, plus a premium Ochre Premium subscription for enhanced novel studies. The ecosystem includes professional learning through Ochre Learning, specialized programs like the ACE Project for equity-focused schools and Science Reach for regional science curriculum, plus sub-products The Grammar Project and Daily Review for targeted instruction. Resources align to Australian Curriculum, NSW Syllabus, and Victorian Curriculum, and embed evidence-based practices including explicit instruction and formative assessment.

Product and service4 records
1Ochre Resource Library
CategoryOnline curriculum resource library
Description

Free online library of evidence-based, curriculum-aligned teaching resources for Australian teachers covering English, Mathematics, and Science for Foundation to Year 10, including video lessons, lesson slides, worksheets, quizzes, and assessments.

2Ochre Premium Annual Subscription
CategoryCurriculum subscription service
Description

Annual school-size-based subscription providing enhanced curriculum resources for schools, including middle years novel studies curriculum units, with tiers determined using ACARA My School enrolment data.

3Ochre Learning
CategoryProfessional learning programs
Description

Fee-based professional learning courses for school leadership teams and teachers covering curriculum design, resource implementation, and classroom instruction, including one-on-one coaching sessions and a year-long whole-school curriculum planning program.

4ACE Project (Advancing Curriculum for Equity)
CategoryEquity-focused curriculum implementation program
Description

Three-year program to support priority equity schools in implementing Ochre curriculum materials effectively, providing intensive implementation support, additional resources for multi-age classrooms, and research with schools.

Scale indicator8 records

Each record includes

Type, Value, Description, Source

Partnership9 partners
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2024-12-17
Description

New 10-year partnership with Tasmanian Government's DECYP to provide system-wide access to Ochre resources and support.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2024-11-01
Description

Three-year partnership (Magnify Sandhurst) to support Sandhurst schools with Ochre's existing F-8 maths and 3-6 English resources, and to develop new resources for secondary English, primary science, and secondary science.

Strategic tierMinorTypeStrategic or Co-development PartnerAnnounced on2024-07-21
Description

Partnership announcement for collaboration on supporting teacher wellbeing and effective curriculum implementation.

Strategic tierFlagshipTypeStrategic or Co-development PartnerAnnounced on2024-07-20
Description

The ACE program supports research with schools, immediate additional support for implementation, and pilot implementation in 20 priority equity schools.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2023-09-06
Description

Partnership to develop comprehensive Years 7 and 8 Mathematics curriculum resources for Catholic schools nationwide. Includes curriculum maps, adaptable classroom materials, and professional learning.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2023-07-18
Description

Partnership to develop F-2 Mathematics materials and aligned professional learning support for MACS primary schools. Ochre collaborates with MACS teachers to develop and quality assure materials.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2022-10-26
Description

Partnership through CECG's Catalyst Program to develop nearly 50 sequenced F-6 maths lessons. Teachers from CECG schools collaborate with Ochre's Teacher-Creators to develop high-quality evidence-based resources.

Strategic tierFlagshipTypeStrategic or Co-development PartnerAnnounced on2021-12-21
Description

Foundational partnership with Australia's independent education evidence body. AERO supports Ochre to work with teachers to produce high-quality video lessons and instructional resources aligned to evidence-based practices. The partnership aims to provide resources supporting effective teaching practices as described in AERO's Tried and Tested evidence guides.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Supporters providing teaching aids and resources to complement Ochre's curriculum materials.

Recent move7 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeRegional player
Description

Australia-headquartered early literacy and reading skills platform with subscription school products. Regional peer operating in the same Australian primary schools buyer base for literacy/English resources.

TypeBroad incumbent
Description

Established US-based publisher and edtech company behind i-Ready and Ready Classroom, delivering curriculum and assessment tools to schools. Comparable in distributing sequenced, evidence-based K-12 instructional materials through district subscriptions.

TypeDirect peer
Description

Australia/NZ-headquartered digital curriculum and assessment platform serving schools with subscription lesson and revision content. Competes most directly for budget and adoption within Australian schools.

TypeDirect peer
Description

Mission-driven, free educational content platform offering sequenced learning resources and teacher tools. Comparable to Ochre in providing open, high-quality instructional content at national/global scale to classrooms and teachers.

TypeDirect peer
Description

UK-founded (and the explicit inspiration for Ochre) non-profit providing free, curriculum-aligned, evidence-based lesson resources for teachers with a similar Freemium-plus-services motion. Operates the closest functional analog globally.

TypeEmerging player
Description

US non-profit that curates and rates educational technology and digital learning materials for schools, comparable to Ochre's evidence-based curation mission and free teacher advisory role.

TypeOthers
Description

Independent non-profit that publishes free, evidence-based reviews of K-12 instructional materials for schools. Adjacent to Ochre's evidence-quality positioning and helps shape curriculum purchasing decisions.

TypeEmerging player
Description

Subscription-based K-12 instructional content platform with leveled texts, assessments and teacher tools. Overlaps with Ochre's English/Novel Studies and reading content but with stronger US footprint and a paid-only model.

TypeBroad incumbent
Description

Large, established K-12 digital curriculum and instructional resource provider serving school systems globally with paid subscriptions. Comparable as a broader incumbent in school-facing curriculum content distribution.

TypeDirect peer
Description

Australian not-for-profit providing free, curriculum-aligned teaching resources and lessons across subjects to teachers, with paid professional learning. Closest domestic analog to Ochre's mission and operating model.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers5 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

Integration3 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Feature5 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance3 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Ochre Education

K-12 Curriculum Resources and Educational Contentochre.org.au

Ochre Education firmographics

Firmographics
Name
Ochre Education
Legal name
Ochre Education Resource Library Ltd
Website
https://ochre.org.au
Company type
Private
Founded year
2021
Operating status
Operating
Headcount range
11–50 employees
Ownership category
akta.pro rank

Ochre Education industry classification

Industry
Product category
K-12 Curriculum Resources and Educational Content
NAICS
Educational Support Services (611710), Educational Services (611)
SIC
Services-Educational Services (8200)
akta.pro primary industry
Open Lesson Plans & Teaching Units (K–12) (EDAGAJAI)
akta.pro secondary industry
Open Accessibility & Inclusive OER (UDL, alt formats) (EDAGAJAJ)

Keywords

  • Curriculum resources
  • K-12 education
  • Teacher professional development
  • Educational technology
  • Online learning platform

Where Ochre Education is headquartered

Location

Headquarters

HQ city
Melbourne
HQ country
Australia
HQ region
Oceania

Offices1 record

Markets served

Ochre Education business model

Business model
GTM type
B2B and B2C
Offering type
Digital Commerce or Content
Cost components
Personnel, Technology or R&D, Operations, Marketing or Sales, Others

Revenue model

  1. Free Resources: Core curriculum resources are provided free to all teachers. The organization is a not-for-profit committed to providing free access to evidence-based teaching materials to advance educational equity.
  2. Ochre Premium Subscription: Annual subscription for premium resources including middle years novel studies curriculum units. Subscription tiers based on school size using ACARA My School data.
  3. Professional Learning Courses: Fee-based professional learning courses including year-long programs for whole-school curriculum planning and shorter programs for novel study unit development and knowledge-rich unit creation.
  4. Foundation and Philanthropic Funding: Funding from Paul Ramsay Foundation ($1.6m for ACE Project), Origin Energy Foundation (Science Reach program), and other donors to support curriculum development and equity initiatives.

Pricing tiers

ModelBillingPrice
FreemiumAnnualFree resource access for all teachers
SubscriptionAnnualOchre Premium Annual Subscription
SubscriptionAnnualWhole-school curriculum planning program
SubscriptionAnnualProfessional learning short courses

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Ochre Education product offering

Product offering

Core offering

Ochre Education is an Australian national not-for-profit that develops and distributes a free online library of evidence-based, curriculum-aligned teaching resources for Foundation to Year 10 across English, Mathematics, and Science. It supplements the free core library with an annual Ochre Premium subscription for enhanced curriculum units and a paid Ochre Learning professional learning program, alongside specialised equity and regional curriculum projects funded by philanthropic foundations.

Product overview

Ochre Education operates as a national not-for-profit providing a dual-tier product offering: a free core Resource Library containing evidence-based, curriculum-aligned teaching resources (video lessons, slides, worksheets, quizzes) across English, Maths, and Science for Foundation to Year 10, plus a premium Ochre Premium subscription for enhanced novel studies. The ecosystem includes professional learning through Ochre Learning, specialized programs like the ACE Project for equity-focused schools and Science Reach for regional science curriculum, plus sub-products The Grammar Project and Daily Review for targeted instruction. Resources align to Australian Curriculum, NSW Syllabus, and Victorian Curriculum, and embed evidence-based practices including explicit instruction and formative assessment.

Differentiator

Problem solved

Functional benefit

Products and services

  • Ochre Resource Library Free online library of evidence-based, curriculum-aligned teaching resources for Australian teachers covering English, Mathematics, and Science for Foundation to Year 10, including video lessons, lesson slides, worksheets, quizzes, and assessments.
  • Ochre Premium Annual Subscription Annual school-size-based subscription providing enhanced curriculum resources for schools, including middle years novel studies curriculum units, with tiers determined using ACARA My School enrolment data.
  • Ochre Learning Fee-based professional learning courses for school leadership teams and teachers covering curriculum design, resource implementation, and classroom instruction, including one-on-one coaching sessions and a year-long whole-school curriculum planning program.
  • ACE Project (Advancing Curriculum for Equity) Three-year program to support priority equity schools in implementing Ochre curriculum materials effectively, providing intensive implementation support, additional resources for multi-age classrooms, and research with schools.

Quantifiable outcome

  • Teachers save 3+ hours per week using Ochre resources
  • +4 more outcomes

Companies that use Ochre Education

Customer profile

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Ochre Education technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration3 records

Feature5 records

Ochre Education partnerships and signals

Strategic signal

Partnerships

Nine partnerships are on record, tiered core, minor and flagship.

  • Department for Education, Children and Young People (DECYP)coreStrategic or Co-development Partner · 17 December 2024New 10-year partnership with Tasmanian Government's DECYP to provide system-wide access to Ochre resources and support.
  • Catholic Education Sandhurst LtdcoreStrategic or Co-development Partner · 1 November 2024Three-year partnership (Magnify Sandhurst) to support Sandhurst schools with Ochre's existing F-8 maths and 3-6 English resources, and to develop new resources for secondary English, primary science, and secondary science.
  • Teach WellminorStrategic or Co-development Partner · 21 July 2024Partnership announcement for collaboration on supporting teacher wellbeing and effective curriculum implementation.
  • Paul Ramsay FoundationflagshipStrategic or Co-development Partner · 20 July 2024The ACE program supports research with schools, immediate additional support for implementation, and pilot implementation in 20 priority equity schools.
  • National Catholic Education Commission (NCEC)coreStrategic or Co-development Partner · 6 September 2023Partnership to develop comprehensive Years 7 and 8 Mathematics curriculum resources for Catholic schools nationwide. Includes curriculum maps, adaptable classroom materials, and professional learning.
  • Melbourne Archdiocese Catholic Schools (MACS)coreStrategic or Co-development Partner · 18 July 2023Partnership to develop F-2 Mathematics materials and aligned professional learning support for MACS primary schools. Ochre collaborates with MACS teachers to develop and quality assure materials.
  • Catholic Education Canberra and Goulburn (CECG)coreStrategic or Co-development Partner · 26 October 2022Partnership through CECG's Catalyst Program to develop nearly 50 sequenced F-6 maths lessons. Teachers from CECG schools collaborate with Ochre's Teacher-Creators to develop high-quality evidence-based resources.
  • Australian Education Research Organisation (AERO)flagshipStrategic or Co-development Partner · 21 December 2021Foundational partnership with Australia's independent education evidence body. AERO supports Ochre to work with teachers to produce high-quality video lessons and instructional resources aligned to evidence-based practices. The partnership aims to provide resources supporting effective teaching practices as described in AERO's Tried and Tested evidence guides.
  • Modern Teaching AidsminorChannel Partner/ Reseller/ DistributorSupporters providing teaching aids and resources to complement Ochre's curriculum materials.

Scale indicators8 records

Recent moves7 records

Expansion highlights6 records

Ochre Education competitors and assessment

Company assessment

Regional players

  • Reading Eggs: Australia-headquartered early literacy and reading skills platform with subscription school products. Regional peer operating in the same Australian primary schools buyer base for literacy/English resources.

Broad incumbents

  • Curriculum Associates (i-Ready): Established US-based publisher and edtech company behind i-Ready and Ready Classroom, delivering curriculum and assessment tools to schools. Comparable in distributing sequenced, evidence-based K-12 instructional materials through district subscriptions.
  • Discovery Education: Large, established K-12 digital curriculum and instructional resource provider serving school systems globally with paid subscriptions. Comparable as a broader incumbent in school-facing curriculum content distribution.

Direct peers

  • Education Perfect: Australia/NZ-headquartered digital curriculum and assessment platform serving schools with subscription lesson and revision content. Competes most directly for budget and adoption within Australian schools.
  • Khan Academy: Mission-driven, free educational content platform offering sequenced learning resources and teacher tools. Comparable to Ochre in providing open, high-quality instructional content at national/global scale to classrooms and teachers.
  • Oak National Academy: UK-founded (and the explicit inspiration for Ochre) non-profit providing free, curriculum-aligned, evidence-based lesson resources for teachers with a similar Freemium-plus-services motion. Operates the closest functional analog globally.
  • CoolAustralia / Cool.org: Australian not-for-profit providing free, curriculum-aligned teaching resources and lessons across subjects to teachers, with paid professional learning. Closest domestic analog to Ochre's mission and operating model.

Emerging players

  • Common Sense Education: US non-profit that curates and rates educational technology and digital learning materials for schools, comparable to Ochre's evidence-based curation mission and free teacher advisory role.
  • Newsela: Subscription-based K-12 instructional content platform with leveled texts, assessments and teacher tools. Overlaps with Ochre's English/Novel Studies and reading content but with stronger US footprint and a paid-only model.

Others

  • EdReports: Independent non-profit that publishes free, evidence-based reviews of K-12 instructional materials for schools. Adjacent to Ochre's evidence-quality positioning and helps shape curriculum purchasing decisions.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

Ochre Education social profiles

Digital presence

Ochre Education compliance and trust

Trust signal

Compliance3 records

Ochre Education financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Ochre Education leadership team

Management profile

Number of profiles

Profiles2 records

Ochre Education funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Ochre Education M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ochre Education

What does Ochre Education do?

Ochre Education is an Australian national not-for-profit that develops and distributes a free online library of evidence-based, curriculum-aligned teaching resources for Foundation to Year 10 across English, Mathematics, and Science. It supplements the free core library with an annual Ochre Premium subscription for enhanced curriculum units and a paid Ochre Learning professional learning program, alongside specialised equity and regional curriculum projects funded by philanthropic foundations.

Is Ochre Education a public or private company?

Ochre Education is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was Ochre Education founded?

Ochre Education was founded in 2021. It employs 11 to 50 people.

Where is Ochre Education based?

Ochre Education is headquartered in Melbourne, Australia, in the Oceania region.

How does Ochre Education make money?

Four revenue lines are on record. Free Resources are the primary driver. The others are ochre Premium Subscription, professional Learning Courses and foundation and Philanthropic Funding.

Who are Ochre Education's main competitors?

Reading Eggs is listed as a regional player. Broad incumbents are Curriculum Associates (i-Ready) and Discovery Education. Direct peers are Education Perfect, Khan Academy, Oak National Academy and CoolAustralia / Cool.org. Emerging players are Common Sense Education and Newsela. EdReports is listed as an others.

Does Ochre Education have an API?

No public API is recorded for Ochre Education.

What industry is Ochre Education in?

Ochre Education's product category is K-12 Curriculum Resources and Educational Content. Its primary akta.pro industry code is EDAGAJAI, Open Lesson Plans & Teaching Units (K–12), with a secondary code of EDAGAJAJ, Open Accessibility & Inclusive OER (UDL, alt formats). Its NAICS code is 611710 and its SIC code is 8200.

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